What Independa does

Independa, Inc. is a San Diego-based private health technology company founded in 2009 that operates a cloud-based, HIPAA-compliant health and wellness platform — the Independa Health Hub — delivered directly on consumer smart TVs (LG webOS, Sony), DISH Network set-top boxes, web browsers, and iOS/Android mobile apps. The platform targets two distinct customer segments in parallel: individual seniors and family caregivers through a consumer-facing freemium app (no registration required to start), and organizations such as senior living communities, home health agencies, home care providers, and PACE programs through enterprise subscriptions that include digital signage, community calendaring, dining menus, surveys, broadcast messaging, and work-order tools.

The core product combines simplified two-way video communication, photo and message sharing, telehealth televisits (doctors, dentists, therapists), hearing assessments, pharmacy discounts, at-home lab tests, exercise and wellness programming, and pop-up notifications into a single TV-first interface designed for users who are not comfortable with computers or smartphones. Independa monetizes through (a) a free consumer tier with no registration requirement, (b) an annual premium subscription adding telehealth, medical-grade health videos, and advanced wellness features, (c) enterprise subscription contracts with senior-care organizations, (d) revenue-share and transaction fees from a curated ecosystem of health partners (Capital Rx, Dentulu, Lucid Hearing, MediOrbis, RxHomeTest, WebMD, SurvivorNet, spiro100), and (e) hardware sales of companion cameras via Amazon. The company has raised over $20M in disclosed funding across multiple rounds (most recently $6.48M in June 2025) and is led by Founder and CEO Kian Saneii alongside a CMO, CFO/COO, and CBO.

Name

Independa

Legal name

Independa, Inc.

Website

https://independa.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Independa is a San Diego-based health technology company that delivers a HIPAA-compliant, TV-first health and wellness platform for seniors and family caregivers via LG, Sony, and DISH devices, plus web and mobile apps. It monetizes through freemium consumer subscriptions, enterprise contracts with senior living, home health, and PACE organizations, and partner transaction fees.

Ownership category

akta.pro rank

Product category

Senior Care Telehealth Software

NAICS

Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120), Social Assistance (624)

SIC

Services-Home Health Care Services (8082), Services-Misc Health & Allied Services, Nec (8090), Services-Prepackaged Software (7372)

akta.pro primary industry

Elderly/Frail & Assisted Living Connected Care (PERS/Fall Detection) (HLACAFAE)

akta.pro secondary industries

Technology Assistance & Digital Support for Seniors (HSABAAAH), Elder Care, Wellness & Home Health IoT (Fall Detection, Medical Alerts, Sleep/Wellness Sensors) (HSAPAQAJ), Geriatric, Frailty & Fall-Prevention Remote Monitoring (HLALAFAI)

Keywords

• Telehealth software platform
• Senior care technology
• Remote patient monitoring
• Aging in place solutions
• TV-based health platform

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Freemium Model - Free Tier: Basic features including secure video chat, message and photo sharing, video and audio clip sharing, hearing assessment, pharmacy discounts, tech educational videos, inspirational videos, and games are provided completely free with no registration required.
2. Premium Subscription: Premium tier adds televists (doctors, dentists, therapists), medical-grade health videos, exercise videos, hearing aids, at-home lab tests, wellness and fitness programs, and health alerts and check-ins on top of all free benefits.
3. Enterprise Solutions: Market-specific enterprise solutions for senior living communities, home care, home health agencies, and PACE programs with features including digital signage, community calendaring, dining menus, surveys, broadcast messages, and work orders.
4. Partner Service Transactions: Revenue share or transaction fees from partner services including pharmacy discount cards (Capital Rx), dental televisits (Dentulu), hearing assessments (Lucid Hearing), at-home lab tests (RxHomeTest), and other integrated health services.
5. Hardware Sales: Sale of companion cameras compatible with smart TVs for video calling functionality, available through Amazon marketplace.

Pricing tiers

Go-to-market motion4 records

Distribution channels7 records

Marketing channels7 records

Core offering

Independa Health Hub® is a cloud-based, HIPAA-compliant health and wellness ecosystem delivered natively on smart TVs (LG webOS, Sony), DISH Network set-top boxes, Chrome browsers, and iOS/Android apps. It provides simplified video chat, messaging, photo sharing, telehealth (televisits with doctors, dentists, therapists), hearing assessments, pharmacy discounts, wellness content, and caregiver dashboards for individual seniors and their families. Enterprise modules add digital signage, community calendaring, dining menus, broadcast messaging, surveys, and work orders for senior living communities, home health agencies, home care organizations, and PACE programs.

Product overview

Independa offers a unified platform architecture centered on Independa Health Hub, a cloud-based health and wellness ecosystem delivered on smart TVs, computers, and tablets. The platform operates on a freemium model with a free tier providing essential social connection tools (video chat, photo sharing, messaging) and a premium subscription adding telehealth services (televisits with doctors, dentists, therapists), medical-grade health videos, and exercise content. Enterprise solutions include Senior Living Solutions (with digital signage, community calendaring, dining menus, surveys, and broadcast messaging) and Home Health Solutions (with integrated care views and wellness check-ins). The Caregiver Web Application and mobile apps for iOS and Android provide family members and staff with remote access to monitor engagement and manage care. All offerings are unified under the Life, Connected brand.

Differentiator

Problem solved

Functional benefit

Brands

• Independa Health Hub®: The company's flagship all-in-one health and wellness platform delivered on smart TVs, tablets, and computers, featuring telehealth, social engagement, and wellness tools for seniors.

Products and services

• Independa Health Hub A cloud-based, HIPAA-compliant health and wellness ecosystem delivered on smart TVs (LG, Sony, DISH), computers, and tablets, providing telehealth, social connection, family communication, fitness, and wellness tools for seniors, with both free and premium tiers.
• Independa Free Benefits Free tier of Independa Health Hub providing secure simplified video chat, message and photo sharing, video and audio clip sharing, hearing assessment, Rx pharmacy discounts, tech educational videos, inspirational videos, and games, available at no cost with no registration required.
• Independa Premium Benefits Premium subscription tier adding televisits with doctors, dentists, and therapists, medical-grade health videos, exercise videos, hearing aids, at-home lab tests, wellness and fitness programs, and health alerts and check-ins on top of all free benefits.
• Independa Senior Living Solutions Enterprise SaaS solution for assisted living, independent living, memory care, and CCRC operators, providing digital signage, community calendaring, dining menus, resident surveys, broadcast messages, work orders, and staff efficiency tools on resident TVs.
• Independa Home Health Solutions Enterprise solution for home health agencies offering integrated care views, simplified video chat for remote skilled nursing and therapy sessions, automated wellness check-ins, call-button alerts, and a complement to existing remote patient monitoring programs.
• Independa Mobile App Mobile application for iOS and Android enabling caregivers and family members to access Independa, send messages and media, monitor engagement, and stay connected with care recipients from their smartphones.
• Independa AnyTV Companion Companion product (device and/or software) allowing seniors to transition between TV shows and communication with loved ones and caregivers, including on non-smart TVs.

Quantifiable outcome

• 97% telehealth adoption rate among older adults in 2023, up from 75% in 2021
• +3 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

13 partnerships are on record, tiered core, minor and flagship.

• Lucid HearingcoreStrategic or Co-development Partner · 1 March 2023World's first smart TV-based hearing assessment on smart TVs. Partnership enables hearing health services including assessments and hearing aid recommendations through the Independa Health Hub.
• SurvivorNetcoreStrategic or Co-development Partner · 1 January 2023Partnership brings SurvivorNetTV programming to Independa Health Hub on LG Smart TVs. SurvivorNetTV is the first streaming channel for cancer survivors, featuring content across chronic disease categories reaching millions of monthly active viewers.
• MediOrbiscoreStrategic or Co-development Partner · 1 June 2022Multi-specialty telemedicine practice providing 24/7 therapy televisits and mental telehealthcare resources integrated into Independa Health Hub ecosystem.
• RxHomeTestcoreStrategic or Co-development Partner · 1 June 2022At-home health test provider based in Portland, Oregon (part of OTRADI). Enables convenient, confidential lab tests for monitoring health directly from home through the TV platform.
• The Smarter ServiceminorStrategic or Co-development Partner · 1 June 2022Provides one-on-one tech support and education for older adults and their families. Founded in 2018, offers live workshops, Q&A sessions, and online programs tailored to individual needs.
• LG Electronics USAflagshipOEM/ Whitelabel/ Licensing Partner · 1 January 2022Flagship OEM partnership to deliver Independa Health Hub on LG consumer smart TVs. Landmark partnership launched at CES 2022, making Independa the first tele-healthcare service on LG TVs.
• Keystone Senior LivingcoreStrategic or Co-development Partner · 1 November 2020Partnership to deliver TV-based video chat and services to connect older adults in senior living communities with their loved ones, enhancing community engagement.
• Capital RxcoreStrategic or Co-development PartnerCapital Rx is the prescription discount card provider for the LG television-based Independa Health Hub platform. Partnership helps users save on medication costs through the Capital Rx Clearinghouse Model that uses NADAC pricing without secretive rebating.
• DentulucoreStrategic or Co-development PartnerVirtual dental care services integrated into Independa Health Hub, providing 24/7 dental televisits and dental discount offerings accessible from the TV interface.
• WebMDcoreStrategic or Co-development PartnerHealth education video content provider integrated into Independa Health Hub, providing medical-grade health videos and trusted health resources for users.
• spiro100minorStrategic or Co-development PartnerWellness and fitness partner providing exercise videos and wellness programs that cater to every ability level, integrated into the health hub ecosystem.
• SonycoreOEM/ Whitelabel/ Licensing PartnerSmart TV manufacturer partnership providing Independa Health Hub access on Sony Smart TVs, expanding platform reach to additional TV brand users.
• DISH NetworkcoreOEM/ Whitelabel/ Licensing PartnerCable and satellite provider partnership enabling Independa Health Hub access via DISH Network set-top boxes for additional distribution channel.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Constant Companion: Constant Companion offers voice-activated, always-on elder care with no wearables required, including fall detection and check-in services. It targets the same senior aging-in-place and family caregiver segments as Independa's TV-based care platform.
• Aloe Care Health: Aloe Care Health offers a smart in-home elder care solution combining a voice-activated hub, fall detection, and a caregiver dashboard. It competes with Independa's connected-care-for-seniors value proposition, particularly around safety monitoring and family engagement.
• Honor Technology: Honor is a home care technology and services platform that enables professional caregivers to serve older adults at home. It overlaps with Independa's home care enterprise motion and shares the aging-in-place thesis for seniors aging at home.
• Vivify Health (now part of Optum): Vivify Health offers remote patient monitoring and connected care platforms to health systems and payers. It overlaps with Independa's home-health and RPM-adjacent use cases, particularly the integrated-care-view and wellness-check-in functionality.
• CarePredict: CarePredict provides AI-powered wearable-based health and activity monitoring for older adults, with alerts to caregivers and senior living operators. It is comparable to Independa in serving elderly connected-care use cases and selling into senior living enterprises.
• LifeStation: LifeStation provides medical alert systems and connected-care services for older adults aging at home. It competes with Independa for the aging-in-place consumer value proposition and shares a B2B channel through senior living and home care partners.
• GrandPad: GrandPad sells a simplified, senior-friendly tablet with built-in video calling, photos, and caregiver connectivity. It targets the same individual seniors and family caregivers as Independa and is one of the closest direct peers in the senior-friendly connected-device category.

Broad incumbents

• Amwell: Amwell provides enterprise telehealth software and virtual care services to health systems and payers. It is comparable to Independa's enterprise telehealth ambitions and could replicate a TV-based delivery experience for senior populations.
• Teladoc Health: Teladoc is the largest US telehealth platform, offering virtual visits across a wide range of specialties. It is a broader incumbent in telehealth that overlaps with Independa's premium televist offering and is a credible fast-follower into TV-based senior health.
• Lively (formerly GreatCall, owned by Best Buy Health): Lively is Best Buy Health's consumer brand offering simplified smartphones, medical alert devices, and health services for older adults. It is a broader incumbent in the senior-friendly health tech category that overlaps with Independa's individual-senior and family-caregiver target segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@Independa4U/videos
• Facebookfacebook.com/Independa
• LinkedInlinkedin.com/company/864684
• Instagraminstagram.com/independa_
• Xx.com/independa

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds11 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Independa