What Fyma does

Fyma is a cloud-native AI and computer vision platform founded in 2020 that transforms existing IP cameras into decision-grade occupancy and space utilization sensors for commercial real estate operators. The company processes RTSP camera streams through a patented, proprietary computer vision engine—trained on hundreds of thousands of hours of video across hundreds of environments—to deliver footfall, dwell time, zone utilization, and behavioral analytics with independently verified 97-99% accuracy, without requiring new hardware or per-client model retraining. The platform is organized as a core engine with seven sector-specific vertical modules (Fitness, Commercial, Co-Working, Mixed Use, Retail, Parking, and Residential), and an optional ObjectX add-on enabling customers to train custom object detectors within 24-48 hours using approximately ten seed images augmented by AI-generated synthetic variations.

The product suite is complemented by a REST API (OAuth 2.0), real-time alerts, portfolio benchmarking, ESG dashboards, and an NVIDIA DeepStream/Triton technology partnership supporting optimized inference. Fyma holds a granted US patent with an EU patent in progress, and operates a GDPR-compliant privacy-by-design architecture with no facial recognition or biometric processing—differentiating it from biometric analytics competitors and easing adoption across UK, EU, and North American markets. The company is headquartered in London with an engineering and data science center in Tallinn, Estonia, and is led by Founder & CEO Karen Burns and Co-founder & CTO Taavi Tammiste.

Fyma generates revenue primarily through SaaS subscriptions priced on a per-camera-stream or site-level basis, with optional professional services for enterprise deployment configuration. Distribution is exclusively through direct enterprise sales to commercial real estate landlords, asset managers, and multi-asset funds across the UK, Europe, and North America; named customers include David Lloyd, The Shard, QuadReal, Jamestown, Grosvenor Estates, Technopolis, Ülemiste City, Lioncor, and a Landmark workspace provider. Through November 2023 the company had raised approximately $4.175M across three funding rounds, the largest being a $2.1M seed led by Quadri Ventures with participation from Second Century Ventures and VeUP.

Name

Fyma

Legal name

Fyma

Website

https://fyma.ai

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Fyma is a cloud-native AI computer vision platform that converts existing IP cameras into occupancy and space utilization sensors, serving enterprise commercial real estate operators across fitness, coworking, retail, parking, residential, and mixed-use verticals with GDPR-compliant analytics achieving 97-99% verified accuracy.

Ownership category

akta.pro rank

Product category

AI Video Analytics Platform

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)

Keywords

• Computer vision analytics
• Occupancy analytics platform
• Space utilization intelligence
• AI video analytics
• Real-time footfall tracking

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Software Subscription (SaaS): Cloud-based software-as-a-service model providing access to the Fyma analytics platform, dashboards, real-time alerts, API exports, and portfolio benchmarking. Revenue generated through recurring subscription fees with pricing based on per-camera-stream or site-level tiers.
2. Professional Services (Optional): Optional implementation and configuration services for enterprise deployments including placement expertise, metric design collaboration, and ongoing monitoring support.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Fyma provides a cloud-native AI computer vision platform that connects to existing IP cameras via RTSP streams to deliver real-time occupancy, footfall, dwell time, and space utilization analytics. The platform requires no new hardware installation and achieves 97-99% verified accuracy across portfolio-scale deployments. It is sold as a SaaS subscription with seven vertical modules (Fitness, Residential, Commercial, Co-Working, Mixed Use, Retail, Parking) and an optional ObjectX add-on for rapid custom detector training.

Product overview

Fyma is a cloud-native AI analytics platform providing a unified computer vision engine with sector-specific vertical modules. The core Fyma Platform transforms existing IP cameras into continuous occupancy and space utilisation sensors, processing video feeds through a patented computer vision engine to deliver footfall, occupancy, dwell time, and behavioral analytics with 97-99% accuracy. Seven sector-specific modules extend the platform for Fitness, Residential, Commercial, Co-Working, Mixed Use, Retail, and Parking verticals, each providing tailored metrics and dashboards for their respective industry use cases. An optional ObjectX Custom Detectors add-on enables rapid training and deployment of custom object detection models within 24-48 hours using synthetic data generation from approximately 10 seed images.

Differentiator

Problem solved

Functional benefit

Products and services

• Fyma Platform Cloud-native AI and computer vision analytics platform that transforms existing IP cameras into continuous occupancy and space utilisation sensors. Processes RTSP camera streams in the cloud with 97-99% accuracy, delivering footfall, occupancy, dwell time, and behavioral analytics as structured metadata dashboards with no new hardware required. For enterprise commercial real estate operators, landlords, and asset managers.
• Fyma Fitness Sector-specific module for health and fitness operators providing equipment-level utilisation tracking (per machine, per timing), zone analytics (strength, cardio, functional, recovery areas), peak/off-peak patterns, and session duration monitoring. Enables gym refurbishment and equipment investment decisions backed by actual member usage data.
• Fyma Residential Sector-specific module for residential developers and operators providing amenity-level usage intelligence including peak usage times, footfall patterns by unit cluster, dwell times in high-engagement zones, and amenity-by-amenity occupancy analysis. Supports retention optimization and community amenity investment decisions.
• Fyma Commercial Sector-specific module for office and commercial real estate providing building-wide and floor-by-floor occupancy trends, peak arrival/departure patterns, elevator and lobby traffic analysis, common area utilisation, and year-on-year occupancy benchmarking. Supports lease negotiations, tenant retention, and portfolio performance tracking.
• Fyma Co-Working Sector-specific module for flexible workspace operators providing desk-level and room-level utilisation intelligence including hot desk zones, dedicated desks, meeting room/pod usage, kitchen and lounge occupancy, and member retention signals. Supports membership tier optimization and churn reduction.
• Fyma Mixed Use Sector-specific module for mixed-use developers and operators providing unified occupancy and traffic intelligence across retail, residential, office, and amenity spaces. Identifies tenant synergy opportunities, cross-asset behavior patterns, and common area engagement to optimize mixed-use value.
• Fyma Retail Sector-specific module for retail landlords and centre managers providing verified footfall data, directional flow analysis, zone-level footfall, dwell time by zone, tenant-specific traffic metrics, and peak traffic patterns. Supports lease negotiations, tenant mix optimization, and promotional effectiveness measurement.
• Fyma Parking Sector-specific module for parking operators providing real-time occupancy and space availability tracking, space turnover and dwell time analysis, peak demand pattern identification, enforcement prioritisation, multi-location benchmarking, and revenue trend analysis. Supports pricing optimization and capacity planning.
• ObjectX Custom Detectors Custom object detection add-on capability enabling customers to train and deploy detectors for specific objects or scenarios using approximately 10 representative images. The system generates synthetic training data, performs automated model training, and deploys custom detectors within 24-48 hours without traditional data collection and labelling delays.
• Fyma Dashboard Upgrade Upgraded Fyma dashboard rebuilt from the ground up with streamlined time comparisons (previous week, same day last month, rolling three-month average), daily and hourly breakdowns, automated trend analysis, sensor-level transparency for data source attribution, and one-click PDF and XLSX exports with scheduling capabilities.

Quantifiable outcome

• £80k+ CapEx waste identified in week one at single gym location
• +10 more outcomes

Named customers8 records

Segments7 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability6 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• ParcelTrackercoreTechnology or IntegrationFyma AI designated as a recommended integration partner by ParcelTracker, a leading smart parcel management platform in proptech. The partnership enables automated parcel notifications based on occupancy data, allowing tenants to be alerted to package collection when already in the building. Combined dashboards reduce systems property managers need to monitor.
• NVIDIAcoreTechnology or IntegrationNVIDIA DeepStream technology partner. Fyma uses NVIDIA DeepStream and Triton technologies for optimized video processing. Recognized by NVIDIA as a technology partner for cloud-native computer vision solutions.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• VergeSense: VergeSense provides AI-powered occupancy analytics and space utilisation intelligence for workplaces and commercial real estate, with sensor-agnostic deployments. Direct competitor to Fyma's Commercial and Co-Working modules, addressing the same enterprise CRE buyer with comparable computer-vision and sensor-fusion analytics.
• Density: Density builds people-counting and occupancy analytics hardware and software for offices and real estate. Direct competitor to Fyma on occupancy and footfall analytics, though Density is more hardware-anchored while Fyma leans on existing RTSP camera infrastructure.
• Basking: Basking offers workplace occupancy analytics using a privacy-first, ceiling-mounted sensor approach for offices and corporate real estate. Direct competitor targeting the same enterprise CRE buyer with comparable occupancy dashboards and utilisation insights, differentiated by sensor form factor.
• Infogrid: Infogrid provides AI-driven smart-building analytics combining sensors and vision to monitor occupancy, energy, and compliance across commercial real estate portfolios. Direct competitor on smart-building AI analytics, with overlap in customer base (UK and European CRE operators).
• BUTLR Technologies: BUTLR builds anonymous, real-time people-sensing and occupancy analytics using body-heat detection, targeting offices and CRE. Direct peer on privacy-preserving occupancy analytics, competing for the same privacy-conscious enterprise customer base as Fyma.

Regional players

• Smartspace Software: SmartSpace provides workplace experience, occupancy, and space-management software primarily across the UK and Europe. Comparable to Fyma in vertical focus (CRE and workplace occupancy) and overlapping customer geography, though delivered via a software-led platform rather than computer-vision analytics on RTSP streams.

Broad incumbents

• Cisco Spaces (formerly DNA Spaces): Cisco Spaces is a broad smart-building and workplace-occupancy platform leveraging existing Cisco networking and location infrastructure. Incumbent competitor with overlapping occupancy analytics, but positioned as part of a much wider portfolio rather than a focused computer-vision specialist.
• Spacewell: Spacewell (a Nemetschek company) provides integrated workplace and building-management software including occupancy and space-utilisation modules for commercial real estate. Incumbent with overlapping CRE analytics, but offerings extend across IWMS and energy management rather than focusing on computer vision.
• Quantela: Quantela provides AI-driven smart-city and urban-operations platforms with computer-vision analytics across mobility, parking, and public spaces. Comparable to Fyma on vision-based urban analytics (parking, mixed-use estates such as Ülemiste City), but at a much larger, broader scale.

Emerging players

• Place Technology: Place Technology offers an operations and analytics platform for commercial real estate owners and operators, with overlapping customer base in asset management. Comparable in serving CRE operators with portfolio-level analytics, though less computer-vision-specialised than Fyma.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/fyma-ai
• Xx.com/AiFyma

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds3 records

Investors9 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fyma