Floship
Floship is a Hong Kong-based technology-driven 3PL providing cross-border eCommerce fulfillment, shipping, and customs compliance to 1,000+ D2C, crowdfunding, and Amazon brands across 190+ countries via 26+ warehouses and its proprietary Floship Portal.
- Company typePrivate
- Founded2015
- HeadquartersSham Shui Po, Hong Kong SAR China
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Floship does
Floship is a Hong Kong-headquartered global eCommerce fulfillment company founded in 2015 that provides cross-border logistics services to direct-to-consumer brands, crowdfunding campaigns, and Amazon sellers. The company operates 26+ strategically located fulfillment centers across five continents — including bonded facilities in Hong Kong, Shenzhen, Kaunas, and Perth Amboy — and ships to customers in over 190 countries for a base of 1,000+ brand clients. Headcount stands at 80+ employees across 15 nationalities, with the leadership team led by CEO Aditya Halan.
The company's core technology is the proprietary Floship Portal, an integrated logistics platform offering end-to-end order management, intelligent automation, predictive analytics for demand forecasting, automated HS code classification, landed cost calculation for 180+ countries, advanced returns management, and real-time shipment visibility. The platform connects to 500+ carriers, ERPs, and marketplaces through 1,000+ pre-built integrations, with a public API and Postman collection supporting custom connectivity.
Floship monetizes primarily through transaction-based fees on fulfillment, warehousing, and shipping, complemented by managed-service fees for Importer of Record (IOR) and Merchant of Record (MoR) compliance, usage-based premiums for Flosurance shipping insurance, and Platform-as-a-Service (PaaS) licensing. Its go-to-market combines enterprise field sales for high-volume D2C brands and Amazon sellers with a self-serve, pay-as-you-go tier — Floship Lite — targeting SMB merchants without contracts. Strategic capital includes a 2017 $3.5M round led by Big Bloom Investment alongside Cherubic Ventures, Empiricus Capital, Mount Parker Ventures, and Regent Capital, plus a strategic investment from FedEx Innovation Lab in June 2023.
Floship firmographics
Firmographics- Name
- Floship
- Legal name
- Floship
- Website
- https://floship.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Floship is a Hong Kong-based technology-driven 3PL providing cross-border eCommerce fulfillment, shipping, and customs compliance to 1,000+ D2C, crowdfunding, and Amazon brands across 190+ countries via 26+ warehouses and its proprietary Floship Portal.
- Ownership category
- akta.pro rank
Floship industry classification
Industry- Product category
- Cross-Border Ecommerce Fulfillment
- NAICS
- Couriers and Express Delivery Services (492110)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Parcel Shipping, Labeling & Rate Shopping Platforms (CRAFAMAF)
- akta.pro secondary industries
- Seller Fulfillment & Merchant Logistics (FBM/Independent Sellers) (TLAAAFAD), SMB/Commercial B2C Standard Parcel Delivery (TLAAACAB)
Keywords
Where Floship is headquartered
LocationHeadquarters
- HQ city
- Sham Shui Po
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices14 records
Markets served
Floship business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Fulfillment & Shipping Services: Core logistics services including warehousing, pick and pack, global shipping, and last-mile delivery across 26+ fulfillment centers. Revenue generated through per-order fulfillment fees, warehousing storage fees, and shipping cost markups.
- Cross-Border Logistics: International shipping with customs clearance, duties management, and compliance services. Revenue from international freight forwarding fees and customs-related service charges.
- Reverse Logistics: Returns management including restocking, disposal, and return-to-manufacturer services. Revenue generated through per-return processing fees.
- Shipping Insurance (Flosurance): Integrated shipping insurance providing coverage for lost, stolen, or damaged parcels. Revenue from insurance premiums based on shipment value.
- Importer of Record (IOR) Services: IOR services for US and EU markets enabling bulk freight with cost-based customs valuation. Revenue from IOR service fees and customs clearance handling.
- Merchant of Record (MoR) Services: Tax compliance services handling sales tax and VAT/GST calculation, collection, remittance, and filing for India and US markets. Revenue from MoR service fees.
- Floship Lite Platform: Self-serve logistics platform for small to mid-sized merchants with prepaid wallet billing system. Revenue from shipping transaction fees with no minimum volume commitments.
- Platform as a Service (PaaS): Technology infrastructure licensing for logistics providers and enterprise brands seeking cross-border fulfillment capabilities. Revenue from platform licensing and API usage fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Floship Lite - Self-serve platform for small to mid-sized e-commerce merchants |
| Other | Multi-year contract | Enterprise fulfillment solutions for D2C brands and large-volume sellers |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels7 records
Floship product offering
Product offeringCore offering
Floship delivers global eCommerce fulfillment and cross-border logistics through its proprietary Floship Portal and a network of 26+ strategically located fulfillment centers across five continents. The company provides warehousing, pick-and-pack, global shipping, customs clearance, landed cost calculation, returns management, integrated shipping insurance (Flosurance), and Importer of Record / Merchant of Record compliance services. Its customers are predominantly Direct-to-Consumer brands, Amazon sellers, and crowdfunding creators seeking to sell internationally with reduced operational complexity.
Product overview
Floship is a technology-driven global eCommerce fulfillment company offering a platform-plus-services architecture. The core Floship Portal serves as the central command center, complemented by specialized service modules including Direct-to-Consumer Fulfillment, Crowdfunding Fulfillment, FBA Prep and Replenishment, Reverse Logistics, Flosurance (shipping insurance), Importer of Record (IOR), and Merchant of Record (MoR). The company also offers Floship Lite as a self-serve entry tier for small businesses, and Platform as a Service (PaaS) for enterprise customers needing white-label logistics solutions. Key platform capabilities include landed cost calculation, extensive integrations with 500+ connections (shopping carts, marketplaces, ERPs, carriers), AI-powered automation, and predictive analytics. The network spans 26+ warehouses across 5 continents with bonded facilities in key markets.
Differentiator
Problem solved
Functional benefit
Brands
- Floship Lite: The all-in-one self-serve logistics platform for growing eCommerce brands, designed for small to mid-size merchants.
- Flosurance
Products and services
- Floship Portal Award-winning, all-in-one logistics technology platform providing complete control and real-time visibility across global eCommerce supply chain operations, from order processing and inventory management to shipping, tracking, returns, and analytics.
- Direct-to-Consumer (D2C) Fulfillment End-to-end logistics solution for Direct-to-Consumer eCommerce brands, including warehousing, pick-and-pack, and global shipping across 26+ fulfillment centers on five continents.
- Crowdfunding Fulfillment Specialized logistics service for crowdfunding campaigns, providing factory-to-backer fulfillment, automated global delivery, customs documentation, and shipping cost optimization for reward distribution worldwide.
- Amazon FBA Prep and Replenishment FBA prep and replenishment service with direct Amazon Seller Central integration for FBA and FBM models, including labeling, polybagging, bundling, box content information, and compliant shipment preparation.
- Reverse Logistics Comprehensive returns management solution offering flexible handling including restocking, return-to-manufacturer, and disposition of unsalable items, with intelligent routing to closest return locations and automated reverse logistics workflows.
- Flosurance (Shipping Insurance) Integrated shipping insurance providing automated, value-based protection against loss, theft, or damage in transit, with one-click activation, global coverage, and a streamlined digital claims process and no deductible.
- Importer of Record (IOR) Importer of Record service for US and EU markets that removes the need for costly foreign entities, customs bonds, or complex EORI/VAT/IOSS registrations, enabling bulk inventory transfers and cost-based customs valuation.
- Merchant of Record (MoR) Tax compliance service in which Floship acts as the legal reseller, taking full responsibility for sales tax and VAT/GST calculation, collection, remittance, and filing; currently available for India and the United States.
- Floship Lite Self-serve logistics platform for small to mid-sized eCommerce merchants offering global shipping, order management, and international compliance with no contracts, prepaid wallet billing, automated KYC, and pay-as-you-go pricing.
- Platform as a Service (PaaS) Licensable platform layer that connects shopping carts, OMS, ERPs, marketplaces, and global couriers, enabling organizations to handle cross-border orders of any volume or complexity with seamless integrations, intelligent automation, and optimized global shipping management.
Quantifiable outcome
- Reduce cart abandonment rates by up to 30% through transparent landed cost calculations
- +3 more outcomes
Companies that use Floship
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles5 records
Floship technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration95 records
AI capability11 records
Feature10 records
Floship partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- ShopifycoreDirect integration with Shopify and Shopify Plus enabling seamless order fulfillment, inventory synchronization, and real-time data exchange for Shopify merchants using Floship's logistics platform.
- AmazoncoreDirect API integration with Amazon Seller Central for FBA and FBM order fulfillment. Pulls FNSKU and labeling requirements directly from Seller Central for compliant shipments.
- FedExcoreStrategic global carrier partnership providing shipping services across North America and internationally. FedEx logo displayed on US partners section.
- DHLcoreGlobal carrier partnership for international package delivery and freight services. DHL logo displayed as US and global partner.
- UPScoreStrategic carrier partnership for US and international shipments with optimized routing and competitive rates through Floship's logistics platform.
- BigCommercecoreDirect integration with BigCommerce for automated order fulfillment and inventory management.
- MagentocoreIntegration with Magento (Adobe Commerce) for seamless order fulfillment and e-commerce operations.
- WooCommercecoreWordPress/WooCommerce integration for automated order processing and fulfillment services.
- Oracle NetSuitecoreERP integration with Oracle NetSuite enabling real-time inventory sync and order management across distributed warehouse network.
- SF ExpresscoreChinese courier and logistics service provider integration for cross-border shipments to and from China.
- Agency PartnersminorPartnership with marketing, e-commerce, and creative agencies to provide fulfillment solutions to their clients, enabling agencies to offer integrated logistics services.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Floship competitors and assessment
Company assessmentDirect peers
- Radial: Large-scale e-commerce fulfillment and omnichannel logistics provider serving enterprise D2C and retail brands. Comparable on fulfillment technology platform, multi-node warehouse network, and cross-border capabilities.
- Cubyn: French tech-enabled fulfillment provider for e-commerce brands offering warehousing, shipping, and integration ecosystem. Comparable on tech-driven SMB/D2C fulfillment.
- ShipBob: US-headquartered tech-enabled 3PL offering e-commerce fulfillment, warehousing, and shipping with proprietary software and a global warehouse network. Closely comparable in target market (D2C brands, SMBs, crowdfunding) and platform-plus-services model.
- Deliverr: Tech-enabled fulfillment network for e-commerce sellers (now owned by Shopify). Comparable business model of distributed warehouses, marketplace/FBA prep, and SMB/D2C merchant focus.
- byrd: European e-commerce fulfillment network with pan-EU warehouses, tech platform, and D2C/SMB target market. Closest European competitor to Floship on cross-border D2C fulfillment.
- ShipHero: WMS and fulfillment provider serving e-commerce brands with proprietary warehouse management software and US fulfillment centers. Comparable on the technology-platform-plus-fulfillment architecture for D2C merchants.
- eFulfillment Service: US-based e-commerce fulfillment 3PL serving small to mid-sized online retailers with multi-channel order fulfillment and warehouse services. Comparable on SMB/D2C focus without enterprise minimums.
- ShipMonk: Multi-channel order fulfillment provider for SMB and mid-market e-commerce merchants with proprietary OMS technology and US warehouse network. Directly comparable in D2C/SMB focus and tech-led service offering.
Broad incumbents
- Amazon FBA: Amazon's flagship marketplace fulfillment service for third-party sellers. Represents the dominant scale incumbent for FBA prep and marketplace fulfillment, a primary Floship use case.
- Shopify Fulfillment Network: Shopify-owned fulfillment network leveraging Deliverr infrastructure, deeply integrated with the Shopify merchant ecosystem. A much larger incumbent competing for the same D2C brand wallet with platform-level advantages.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Floship social profiles
Digital presenceFloship financial estimates
Financial estimateRevenue estimate
Valuation estimate
Floship leadership team
Management profileNumber of profiles
Profiles7 records
Floship funding detail
Funding detailFunding overview
Funding rounds4 records
Investors10 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Floship M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Floship
What does Floship do?
Floship delivers global eCommerce fulfillment and cross-border logistics through its proprietary Floship Portal and a network of 26+ strategically located fulfillment centers across five continents. The company provides warehousing, pick-and-pack, global shipping, customs clearance, landed cost calculation, returns management, integrated shipping insurance (Flosurance), and Importer of Record / Merchant of Record compliance services. Its customers are predominantly Direct-to-Consumer brands, Amazon sellers, and crowdfunding creators seeking to sell internationally with reduced operational complexity.
Is Floship a public or private company?
Floship is a private company. It is classified as venture growth investor backed and is currently operating.
When was Floship founded?
Floship was founded in 2015. It employs 51 to 100 people.
Where is Floship based?
Floship is headquartered in Sham Shui Po, Hong Kong SAR China, in the Asia region.
How does Floship make money?
Eight revenue lines are on record. Fulfillment & Shipping Services are the primary driver. The others are cross-Border Logistics, reverse Logistics, shipping Insurance (Flosurance), importer of Record (IOR) Services, merchant of Record (MoR) Services, floship Lite Platform and platform as a Service (PaaS).
Who are Floship's main competitors?
Direct peers on record are Radial, Cubyn, ShipBob, Deliverr, byrd, ShipHero, eFulfillment Service and ShipMonk. Broad incumbents are Amazon FBA and Shopify Fulfillment Network.
Does Floship have an API?
Yes. Floship offers a public API that enables developers to integrate their eCommerce platforms with Floship's logistics platform. The API supports order processing, inventory management, shipping label generation, and tracking synchronization. Direct, pre-built integrations with 1000+ major sales channels and marketplaces are available. The platform uses plug-and-play API capabilities for seamless data exchange between sales channels and the logistics system. A Postman API collection is publicly available. Developer documentation is at www.postman.com/floship.
What industry is Floship in?
Floship's product category is Cross-Border Ecommerce Fulfillment. Its primary akta.pro industry code is CRAFAMAF, Parcel Shipping, Labeling & Rate Shopping Platforms, with a secondary code of TLAAAFAD, Seller Fulfillment & Merchant Logistics (FBM/Independent Sellers). Its NAICS code is 492110 and its SIC code is 4731.