Kinderpass
KinderPass is a Singapore-incorporated pediatric behavioral health platform that delivers online speech, behaviour, occupational, and special-education therapy plus developmental assessments to parents of children aged 0-14, primarily in India, via web and mobile apps with 50+ licensed clinicians.
- Company typePrivate
- Founded2016
- HeadquartersDelhi, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Kinderpass does
KinderPass is a Singapore-incorporated (Social Weaver Pte. Ltd., UEN 201601519E) pediatric behavioral health platform founded in 2016, operating commercially in India through Delhi-based operations. It delivers online therapy and developmental support to parents of children aged 0-14 across five service lines: assessments and evaluation, speech and language therapy, behaviour therapy, occupational therapy, and special education. Service delivery is conducted 1-on-1 via a web platform and native iOS/Android applications, with 50+ licensed clinicians supporting sessions in 8+ languages alongside a content library of 1,200+ skill-building activities.
The platform combines real-time virtual session delivery with asynchronous parent support features (12-hour chat/text, post-session exercises, progress mapping, and milestone tracking). Its product surface includes a freemium consumer app, a free Grow Right developmental screening tool, and tiered Premium subscriptions (monthly, annual, lifetime) with an EMI payment option for Indian residents. Distribution is app-store driven (4.4-4.5/5 ratings, ~1,600 cumulative reviews) and reinforced by content marketing, social media, email, and a referral program offering one month of free Premium per referral.
The business model is primarily consumer subscription (Basic free + Premium tiers) augmented by per-session therapy fees and gift-card purchases, with a stated user base of 1M+ families. The company is backed by Better Capital, Goodwater Capital, Momentum Capital, Rebalance, and Supermorpheus (a $500K seed round in September 2022), with earlier 2018 backing from Jeavio and incubator/accelerator support from T-Hub, WE Hub, TiE Delhi NCR, and TiE Hyderabad. Total disclosed equity funding is $500,000, headcount is 11-50, and revenue is not publicly disclosed.
Kinderpass firmographics
Firmographics- Name
- Kinderpass
- Legal name
- Social Weaver Pte. Ltd.
- Website
- https://mykinderpass.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- KinderPass is a Singapore-incorporated pediatric behavioral health platform that delivers online speech, behaviour, occupational, and special-education therapy plus developmental assessments to parents of children aged 0-14, primarily in India, via web and mobile apps with 50+ licensed clinicians.
- Ownership category
- akta.pro rank
Kinderpass industry classification
Industry- Product category
- Pediatric Telehealth and Online Therapy Services
- NAICS
- Child and Youth Services (62411), Services for the Elderly and Persons with Disabilities (624120), Child and Youth Services (624110)
- SIC
- Services-Health Services (8000), Services-Home Health Care Services (8082), Services-Social Services (8300)
- akta.pro primary industry
- Family & Pediatric Direct-to-Consumer Virtual Care (HLALAAAI)
- akta.pro secondary industries
- Allied Health & Rehab Referral Platforms (PT/OT/SLP) (HLALALAI), Pediatric In-Home Rehabilitation Therapy (PT/OT/SLP) (HSABADAM), Autism Parent/Caregiver Education & Training (School-Linked) (EDAKAKAJ)
Keywords
Where Kinderpass is headquartered
LocationHeadquarters
- HQ city
- Delhi
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Kinderpass business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Premium Subscription: Subscription-based revenue model with tiered plans. Premium subscribers gain full access to all platform features including Growth Tracker, Vaccination Reminder, Milestone tracker, and summary reports. Monthly subscriptions auto-renew; Annual subscriptions require upfront payment with auto-renewal; Lifetime plans are one-time upfront payments.
- Basic Free Access: Free tier providing limited access to 1 activity per day. Serves as a lead-generation and product-led growth mechanism for Premium conversion.
- Gift Cards: Pre-paid memberships sold as one-off upfront payments for gifting to other users.
- Therapy Session Fees: Revenue from 1-on-1 online therapy sessions with specialists across Speech & Language, Behaviour Therapy, Occupational Therapy, and Special Education.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Basic (Free) - Limited daily access |
| Subscription | Monthly | Monthly Subscription |
| Subscription | Annual | Yearly Subscription |
| One time/ perpetual license | Multi-year contract | Lifetime Plan |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels11 records
Kinderpass product offering
Product offeringCore offering
KinderPass is a pediatric behavioral health platform that connects parents of children aged 0-14 with a network of 50+ licensed specialists for online assessments and 1-on-1 therapy sessions covering speech and language, behavior, occupational therapy, and special education. The platform combines a mobile app and web portal with a library of 1200+ skill-building activities, milestone tracking, and parent coaching, delivered via subscription (Basic free tier and Premium monthly/annual/lifetime plans).
Product overview
KinderPass operates as a pediatric behavioral health platform offering a unified ecosystem of child development services. The core offering consists of the KinderPass Web Platform and Mobile App, which together provide access to five main therapy services: Assessments & Evaluation, Speech & Language Therapy, Behaviour Therapy, Occupational Therapy, and Special Education. These services are delivered through 1-on-1 online sessions with licensed therapists and supported by a library of 1200+ skill-building activities. The platform offers two subscription tiers: a free Basic Plan (1 activity/day) and a Premium Plan (full access to all features, Growth Tracker, Milestone tracker, and summary reports). Additional offerings include a free Grow Right tool for developmental screening and weekly group sessions for art and storytelling.
Differentiator
Problem solved
Functional benefit
Products and services
- KinderPass Platform (Mobile App and Web) Core delivery platform combining an iOS/Android app and a web portal that connects parents with licensed therapists, hosts live 1-on-1 online sessions, tracks developmental milestones, and provides a library of 1200+ skill-building activities for children aged 0-14.
- Assessments and Evaluation Comprehensive educational, psychological, and social skills assessment using internationally and nationally standardised tests for ADHD, Autism, speech disorders, cognitive functioning, and learning disabilities, leading to a personalized treatment roadmap.
- Speech and Language Therapy Online 1-on-1 speech therapy delivered by licensed therapists to help children with speech delays, language disorders, and other communication needs through interactive virtual sessions.
- Behaviour Therapy Online behavior therapy helping children manage anxiety, behavioral concerns, and attention issues such as ADHD, and improve mental health through personalized intervention plans delivered by licensed specialists.
- Occupational Therapy Online occupational therapy building motor skills, sitting tolerance, confidence, and independence through exercises targeting sensory integration and daily living skills, delivered by licensed occupational therapists.
- Special Education Online special education providing customized study plans and academic support in Maths, English, Science, and life skills for children with learning difficulties such as dyslexia, dyscalculia, and dysgraphia.
- Grow Right (Free Growth Check) Free online development check tool that identifies developmental red flags, performs comprehensive milestone checks, and offers personalized guidance for children's developmental progress, functioning as a top-of-funnel entry point to the KinderPass platform.
Quantifiable outcome
- Join 1 Million+ families who love KinderPass
- +3 more outcomes
Companies that use Kinderpass
Customer profileSegments2 records
Ideal customer profiles1 record
Kinderpass technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature4 records
Kinderpass partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Amazon Web Services (AWS)coreAWS provides web hosting and cloud server services for KinderPass platform. Data processing subject to AWS privacy policy.
Scale indicators8 records
Recent moves6 records
Expansion highlights4 records
Kinderpass competitors and assessment
Company assessmentDirect peers
- Brightside Health: Telehealth platform focused on anxiety and depression with online therapy and psychiatry. Comparable in online therapy-led subscription care for behavioral conditions.
- Amaha (formerly InnerHour): India-based mental health platform offering online therapy, psychiatry, and self-care tools via subscription. Directly comparable in geography, D2C model, and therapy-led offering.
- Wysa: AI-driven mental health and behavioral support platform serving teens and young adults globally. Comparable to KinderPass in delivering D2C digital behavioral health via a mobile-first subscription model.
Broad incumbents
- BetterHelp: Global leader in online therapy subscription. Comparable subscription-based online counseling model, though focused on adult mental health rather than pediatric developmental care.
- Practo: India's largest digital health platform offering teleconsultations, booking, and pharmacy. Overlaps in India-focused D2C virtual care delivery, though broader in scope than KinderPass's pediatric niche.
- Lyra Health: Enterprise mental health benefits platform with online therapy, coaching, and psychiatry. Comparable in online therapy delivery model, though it sells primarily through employer benefits rather than D2C.
Regional players
- MediBuddy: India-focused digital healthcare platform offering online doctor consultations, lab tests, and mental health services. Comparable as a D2C virtual care provider targeting Indian consumers.
- Doctor Anywhere: Singapore-headquartered telehealth super-app offering video consultations and chronic care across Southeast Asia. Comparable as a Singapore-registered virtual care provider scaling across the region.
Emerging players
- CureFit (Cult.fit): India-based health and wellness platform with online consultations and pediatric services. Comparable in India-focused D2C subscription health model.
- e-Psychiatry: Online psychiatry and therapy provider offering pediatric behavioral and developmental services. Comparable in online delivery of pediatric mental health and therapy services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Kinderpass social profiles
Digital presenceKinderpass compliance and trust
Trust signalCompliance1 record
Kinderpass financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kinderpass leadership team
Management profileNumber of profiles
Profiles2 records
Kinderpass funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kinderpass M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kinderpass
What does Kinderpass do?
KinderPass is a pediatric behavioral health platform that connects parents of children aged 0-14 with a network of 50+ licensed specialists for online assessments and 1-on-1 therapy sessions covering speech and language, behavior, occupational therapy, and special education. The platform combines a mobile app and web portal with a library of 1200+ skill-building activities, milestone tracking, and parent coaching, delivered via subscription (Basic free tier and Premium monthly/annual/lifetime plans).
Is Kinderpass a public or private company?
Kinderpass is a private company. It is classified as venture growth investor backed and is currently operating.
When was Kinderpass founded?
Kinderpass was founded in 2016. It employs 11 to 50 people.
Where is Kinderpass based?
Kinderpass is headquartered in Delhi, India, in the Asia region.
How does Kinderpass make money?
Four revenue lines are on record. Premium Subscription is the primary driver. The others are basic Free Access, gift Cards and therapy Session Fees.
Who are Kinderpass's main competitors?
Direct peers on record are Brightside Health, Amaha (formerly InnerHour) and Wysa. Broad incumbents are BetterHelp, Practo and Lyra Health. Regional players are MediBuddy and Doctor Anywhere. Emerging players are CureFit (Cult.fit) and e-Psychiatry.
Does Kinderpass have an API?
No public API is recorded for Kinderpass.
What industry is Kinderpass in?
Kinderpass's product category is Pediatric Telehealth and Online Therapy Services. Its primary akta.pro industry code is HLALAAAI, Family & Pediatric Direct-to-Consumer Virtual Care, with a secondary code of HLALALAI, Allied Health & Rehab Referral Platforms (PT/OT/SLP). Its NAICS code is 62411 and its SIC code is 8000.