What Medmin does

Medmin is a Birmingham-headquartered UK private healthcare company founded in 2018 by Consultant Colorectal Surgeon Simon Radley. It provides Total Practice Management services to private medical consultants — surgeons, GPs, and specialists — across more than a dozen specialties including orthopaedics, ENT, gastroenterology, gynaecology, urology, breast surgery, oncology, fertility, and menopause. The core product bundles a named UK-based Med PA (Medical Personal Assistant) with specialist teams in Operations, Revenue, Growth, and Marketing, taking end-to-end ownership of non-clinical practice operations: patient enquiries, diary management, billing and debt collection, hospital and insurer onboarding, Doctify review management, digital marketing, and practice expansion strategy.

The platform is delivered as a human-led service augmented by AI-assisted tooling for business correspondence drafting, call transcription, and marketing content creation (with human review on all outputs). Medmin manages Doctify profiles on behalf of consultants and syndicates reviews into hospital directories (Circle Health Group, HCA Healthcare UK) and insurer platforms (VitalityHealth, WPA). It also operates three sub-brands: Medmin Clinics (a nationwide LLP clinic network with shared clinician ownership), Medmin Legal (medico-legal expert witness network), and Medmin Indemnity (medical indemnity partnership with Primus Indemnity).

Revenue is generated primarily through a service fee calculated as a percentage of consultant partner income — an aligned, variable pricing model that ties Medmin's economics to consultant practice growth. In the trailing 12 months the platform generated £3.8 million in partner income and retained £573,000 in service fees, reflecting a roughly 15% take rate. Secondary revenue streams include referral commissions from Primus Indemnity and Medmin Legal. Medmin is privately held, owned by directors, private investors, and a private equity fund; it raised £1.45 million in July 2023 (including £750,000 from the West Midlands Mayor's inaugural equity fund, the fund's first investment) to fund national UK expansion and 60 new jobs. The company is reported to be growing at approximately 50% year-over-year.

Name

Medmin

Legal name

Medmin Limited

Website

https://medmin.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Medmin is a UK-based Total Practice Management platform that provides private medical consultants with a named Med PA plus specialist Operations, Revenue, Growth, and Marketing teams, taking end-to-end ownership of non-clinical practice operations across 60-80+ consultants nationwide.

Ownership category

akta.pro rank

Headquarters

HQ city

Birmingham

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Service Fee (% of Partner Income): Medmin charges consultants a service fee calculated as a percentage of their generated income. This aligns Medmin's incentives with consultant revenue growth. The business model was launched in 2021 in Birmingham, and in the last 12 months generated £3.8m in partner income with £573K in service fees retained by Medmin.
2. Medical Secretary / Admin Support Services: Revenue derived from providing named Med PAs and specialist operational teams to consultants — included within the overall service fee structure as part of the Total Practice Management package.
3. Indemnity Partnership (Referral commission): Medmin is partnered with Primus Indemnity to offer tailored medical indemnity cover to its consultants. Revenue may be generated through referral arrangements with Primus, with consultants receiving preferential rates (average 24.6% saving on premiums).
4. Medico-Legal Network (Medmin Legal): Medmin Legal connects instructing law firms, agencies, and insurers with expert medical witnesses. Revenue may flow through referral fees for medico-legal expert engagements facilitated through the network.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Medmin provides total practice management services to UK-based private medical consultants. Through a named Med PA (Medical Personal Assistant) and dedicated specialist teams in Revenue, Operations, Marketing, and Growth, the company handles the full non-clinical operations of a consultant's private practice — from patient enquiries and diary management to billing, debt collection, compliance, reputation management, and business expansion. Medmin also operates sub-brands for clinic networks (Medmin Clinics), medico-legal expert witness services (Medmin Legal), and medical indemnity insurance (Medmin Indemnity).

Product overview

Medmin is a Total Practice Management platform providing UK private clinicians with a unified suite of integrated services. The core offering is Total Practice Management, which combines a named Med PA (Medical Secretarial Services) with specialist teams in Revenue/Billing, Operations, Digital Marketing, and Business Growth. These modules work together to manage the full practice lifecycle — from patient enquiries and diary management through to invoicing, debt collection, compliance, and practice expansion. Beyond the core platform, Medmin operates sub-brands including Medmin Clinics (a nationwide LLP clinic network with shared clinician ownership), Medmin Legal (medico-legal expert witness network), and Medmin Indemnity (insurance partnership with Primus Indemnity). The Doctify review management feature is integrated into the Digital Marketing module, syndicing reviews to hospital and insurer directories.

Differentiator

Problem solved

Functional benefit

Brands

• Medmin Clinics: A fully managed, end-to-end private practice model offering clinic setup, patient coordination, hospital and insurer partnerships, and expert support across operations and marketing. Operates through a national LLP model.
• Medmin Legal
• Medmin Indemnity

Products and services

• Total Practice Management A bundled practice management service providing private clinicians with a named Med PA and specialist teams in Revenue, Operations, Marketing, and Growth. Handles patient enquiries, billing, diary management, compliance, and business development end-to-end, enabling consultants to focus on clinical work.
• MedPA (Medical Secretarial Services) Named UK-based medical secretary service handling patient enquiries and bookings, clinic and diary management, procedure and theatre bookings, investigations and follow-ups, dictation and correspondence, and patient records and billing handover.
• Revenue / Billing & Financial Management Billing, debt collection, and revenue cycle management service covering invoice creation and submission, payment reconciliation, outstanding balance follow-up, monthly consultant statements, and insurer excess fee collection.
• Digital Marketing & Branding Digital marketing service maintaining consultant profiles across hospital sites and platforms, managing Doctify presence and review collection, running targeted Google search and advertising campaigns, and supporting practice visibility and enquiry quality.
• Business Growth & Expansion Growth strategy and expansion support including clinic performance and capacity review, hospital mix assessment, growth opportunity identification, enquiry flow and conversion analysis, fee and billing capture review, and expansion into additional hospitals.
• Operations Experts Operational support covering hospital onboarding and set-up, insurer recognition and renewals, governance basics (GDPR, ICO, policies), profile and clinical information maintenance, PHIN data and Healthcode register management, and practising privileges expansion.
• Medmin Clinics Multi-specialty private clinic network operated by Medmin in partnership with leading consultants. Provides a fully managed business solution including setup, day-to-day operations, patient coordination, and digital marketing. Operates as a single nationwide LLP model with shared clinician ownership.
• Medmin Legal Medico-legal services network connecting law firms, agencies, and insurers with expert witness consultants. Founded by Mr Marcus Cumberbatch and Mr Nadir Osman. Lifts admin burden for clinicians and provides seamless referral access to Medmin's clinical network for follow-up care.
• Medmin Indemnity Medical indemnity insurance offering in partnership with Primus Indemnity. Provides tailored flexible cover with personalised support, favourable rates, expert medico-legal support, full retrospective cover when switching from a defence union, and average 24.6% premium saving.

Quantifiable outcome

• 43% reduction in admin-time per patient on average
• +6 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability5 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• DoctifycoreTechnology or IntegrationMedmin partnered with Doctify to provide patient review platform access to its consultants. Medmin registers consultants with Doctify free of charge and manages profiles, review collection, and widgets. Doctify profiles are integrated into hospital directories (Circle Health Group, HCA Healthcare UK) and insurer finders (VitalityHealth, WPA), boosting consultant visibility. This partnership is a core component of Medmin's marketing offering.
• Primus IndemnityminorGTM or Marketing PartnerMedmin partnered with Primus Indemnity to offer tailored, flexible medical indemnity cover to its consultants. Consultants receive preferential rates with an average 24.6% saving on premiums, expert medico-legal support, and full retrospective cover when switching from a defence union. Medmin serves as a referral channel for Primus.
• Medmin Legal NetworkminorStrategic or Co-development PartnerMedmin Legal is a sister entity founded by Mr Marcus Cumberbatch and Mr Nadir Osman (consultant surgeons). It connects law firms, agencies, and insurers with expert medical witnesses. Medmin's consultant network enables seamless referrals for additional clinical input when medico-legal cases require follow-up care. Medmin Legal integrates closely with Medmin's broader clinical services.
• Private Hospitals & Clinic NetworkscoreChannel Partner/ Reseller/ DistributorMedmin collaborates with private hospitals, insurers, and corporate healthcare providers to support consultants in growing their practices. Medmin helps consultants obtain practising privileges, coordinate clinic schedules, and manage billing across multiple hospital sites. The company also operates its own Medmin Clinics LLP model in partnership with hospital facilities.
• Circle Health GroupminorGTM or Marketing PartnerCircle Health Group is one of the UK's largest private hospital networks. Medmin-supported consultants with enhanced Doctify profiles are listed with reviews visible on the Circle website. Consultants without enhanced profiles do not display reviews.
• HCA Healthcare UKminorGTM or Marketing PartnerHCA Healthcare UK displays Doctify ratings alongside appointment availability on its consultant finder for over 3,000 listed consultants. Medmin consultants' Doctify profiles directly influence their ranking and 'book now' visibility on this platform.
• VitalityHealthminorGTM or Marketing PartnerVitalityHealth's Specialist Finder is powered by Doctify. Medmin consultants with active Doctify profiles are discoverable through VitalityHealth's directory, which presents verified reviews, peer endorsements, and real-time availability to insured patients.
• WPA (Western Provident Association)minorGTM or Marketing PartnerWPA's Healthcare Finder integrates Doctify profiles to help patients find and compare consultants. Medmin consultants with Doctify profiles are listed, with reviews and ratings influencing patient selection on the WPA platform.

Scale indicators9 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Healthcode: UK private medical billing, invoice validation and revenue cycle service used by consultants and hospitals. Directly competes with Medmin's Revenue/Billing module and is the incumbent in UK private practice billing infrastructure.
• Meddbase: UK-based practice management software and clinical system widely used by private consultants and clinics. Closest UK competitor offering integrated admin, billing and scheduling for private practices, mirroring Medmin's core proposition.

Regional players

• Phreesia: US-listed practice management and patient intake platform for ambulatory care providers. Operates a comparable integrated workflow model but in North America, providing a benchmark for Medmin's eventual scale.
• Nextech Systems: US specialty-focused practice management and EHR vendor for surgery, dermatology and other specialties. Comparable business model and specialty-care orientation, but serving US private practices.

Broad incumbents

• TPP: UK healthcare IT vendor supplying SystmOne to NHS and private practices, including clinical records and admin workflows. A broader incumbent with deep integration into UK healthcare provider systems.
• EMIS Group: UK-listed healthcare IT provider offering practice management systems across primary care and secondary care. A broader, established incumbent whose enterprise software footprint in UK clinical workflows makes it a long-term competitor.
• Cegedim UK: Provides practice management and clinical software to UK private specialists and GP practices. A larger European healthcare software incumbent with overlapping functionality to Medmin's operations platform.

Others

• Doctify: Patient review and consultant finder platform integrated into UK hospital and insurer directories. Already a strategic partner of Medmin, but a partial competitor in the marketing and patient-acquisition layer of practice management.

Emerging players

• Semble: UK SaaS for private healthcare practice management covering bookings, billing and patient communication. Early-stage UK-only competitor whose product overlaps Medmin's digital workflow layer.
• Hero Health: UK-based practice management platform focused on patient communications, booking and admin for private practices. Emerging direct competitor targeting the same independent consultant segment Medmin serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights8 records

Customer concentration

• LinkedInlinkedin.com/company/medmin-group-limited

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries3 records

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medmin