What Toucan does

Toucan operates a UK consumer mobile app (iOS and Android) and supporting web experience that lets individual donors discover and support registered charities through a flexible, recurring monthly giving portfolio of up to three charities, with a £50 per-charity per-month cap (£150 total). The technology stack combines the Toucan Donate mobile app, Stripe for payment acquisition and processing, and Charities Trust for donation disbursement to charities and Gift Aid administration with HMRC; charity data is pulled from public sources such as the Charity Commission register and Charity Base. Core features include cause- and location-based charity discovery (including a configurable 5–75 mile 'Nearby Charities' radius), an in-app giving portfolio with pause/restart functionality, a unified donation history exportable as PDF/CSV, social sharing of giving activity, and Spotlight Funds (curated three-charity bundles for one-off or recurring giving). The product family also includes Toucan Tap (contactless donation devices) and Toucan Collect (smartphone-based donation collection) for the charity side of the network.

Toucan monetises via a transaction fee of 6.5% plus £0.30 per donation; in the default model the donor pays the fee on top of the donation, while an alternative model deducts fees from the donation amount, and UK domestic card transactions allow charities to receive 100% of the gross donation. Go-to-market is product-led growth via App Store and Google Play listings, amplified by content marketing through a blog ('The Nest'), organic Instagram (#toucangiving), and earned media from a 2023 appearance on BBC's Dragons' Den. The company serves individual UK taxpayers as its primary customer segment and 20,000+ registered UK charities as the underlying supply, with no revenue, headcount, or funding data disclosed. Toucan is a wholly-owned brand under PAYA Group (operated by LibertyPay Limited), having been acquired by PayaCharity in November 2022, and operates exclusively within the United Kingdom.

Name

Toucan

Legal name

LibertyPay Limited

Website

https://thetoucan.app

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Toucan is a UK mobile app that lets individual donors discover and support over 20,000 charities via flexible monthly giving portfolios of up to three charities, monetising through per-transaction fees on donations processed via Stripe and disbursed via Charities Trust.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Transaction Fee on Donations: Toucan charges a transaction fee on each donation processed through the platform. The standard fee is 6.5% plus £0.30 per transaction. For UK domestic cards, charities receive 100% of the donation and the donor pays the fees on top. For commercial or international cards, the charity receives slightly less to cover the higher processing cost. Toucan also offers a free model where fees are deducted from the selected donation amount (charity pays the fees).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Toucan operates a mobile app that lets UK individuals discover and support thousands of registered charities through a flexible monthly giving portfolio of up to three charities. The platform processes donations through Stripe, disburses funds via Charities Trust, and handles Gift Aid on behalf of donors. The product ecosystem also includes Toucan Tap (contactless donation devices), Toucan Collect (smartphone donation collection), and Toucan JustGiving (JustGiving integration) for charities to receive donations.

Product overview

Toucan is a charitable giving mobile application that enables users to discover and support thousands of registered charities through regular, flexible monthly donations. The core offering is Toucan Donate, which allows users to create a personalised giving portfolio of up to three charities, split monthly donations between them, and track their donation history and impact. The product ecosystem also includes Toucan Tap (contactless donation devices), Toucan Collect (mobile donation collection), and Toucan JustGiving (JustGiving integration) for charities to receive donations. Toucan operates under the PAYA Group umbrella as a Toucan Giving brand, processing donations through Stripe and disbursing via Charities Trust. The platform supports Gift Aid processing and offers SpotLight Funds for thematic giving.

Differentiator

Problem solved

Functional benefit

Products and services

• Toucan Donate A mobile giving application for UK individuals that enables users to discover and support charities through regular, flexible monthly donations. Users create a giving portfolio of up to three charities, track donation history, export donation statements, and manage their charitable giving in one place.
• Toucan Tap Effortless contactless giving solution with custom donation options. Toucan Tap devices enable charities to accept donations via contactless payment.
• Toucan Collect Turns smartphones into instant donation devices, allowing charities to collect donations using mobile devices.
• Toucan JustGiving Fundraising tool that integrates with the JustGiving platform, enabling seamless digital donations through the JustGiving partnership.
• SpotLight Funds Groups of three charities focused on specific cause areas (e.g., climate change, elderly care, animal welfare) created by Toucan, public figures, and businesses. Users can make one-off donations to SpotLight Funds or add the charities to their giving portfolio.

Quantifiable outcome

• Charities receive 100% of gross donation amount on UK domestic card transactions.
• +2 more outcomes

Named customers16 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature7 records

Partnerships

Six partnerships are on record, tiered core and minor.

• PayaCharity / PAYA GroupcoreStrategic or Co-development PartnerPayaCharity, the UK's largest provider of contactless donation devices, acquired Toucan to strengthen its charitable giving sector offering. Toucan is a PAYA Group brand operated by LibertyPay Limited. PAYA Group (Richmond International Limited) is the parent company providing infrastructure, brand, and distribution reach.
• Charities TrustcoreStrategic or Co-development PartnerCharities Trust is Toucan's charity disbursement partner. When users make donations, funds are sent to Charities Trust (registered charity number 327489, company number 2142757), which then distributes donations to users' chosen charities. Charities Trust also processes Gift Aid declarations with HMRC. Any interest accrued on donations held in Charities Trust accounts is retained by the charity.
• StripecoreTechnology or IntegrationStripe is Toucan's payment processing platform — Europe's largest payment processor, regulated by the FCA with an e-money licence. Stripe acquires and processes donations made through the Toucan app. Toucan relies on Stripe's infrastructure for all payment transactions.
• American Express (AMEX)minorStrategic or Co-development PartnerToucan has partnered with American Express as it embarks on its mission to revolutionise charitable giving. Details of the partnership scope are not fully disclosed, but the collaboration is positioned as a strategic relationship with a global payments company.
• JustGivingminorGTM or Marketing PartnerToucan has a JustGiving partnership enabling seamless digital donations. The partnership is marketed as allowing Toucan users to access JustGiving's fundraising ecosystem and expanding donation reach.
• Charity Commission for England & WalescoreStrategic or Co-development PartnerAll charities listed on Toucan must be registered with the Charity Commission for England & Wales. The Charity Commission maintains the Central Register of Charities, ensuring all listed charities are regulated non-profit organisations with approved charitable objectives.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Benevity: A corporate-giving and volunteer-management platform that processes donations and grants for employers and charities. Comparable in enabling recurring, tracked, large-scale charitable giving flows.
• JustGiving: The UK's leading online fundraising and donation platform. JustGiving is a direct competitor in facilitating digital charitable donations to UK-registered charities and already has a partnership/integration with Toucan.
• Charities Aid Foundation (CAF): A major UK charity that provides donation processing, Gift Aid handling, and giving products (including donor-advised funds) for individuals and corporates. CAF operates adjacent infrastructure to what Toucan accesses via Charities Trust.
• Donorbox: A recurring donation platform used by nonprofits for online fundraising, with similar transaction-fee economics and recurring giving focus to Toucan's mobile-first portfolio model.
• Wonderful.org: A UK-based online donation platform focused on regulated charities with similar recurring-giving positioning. Direct overlap with Toucan in UK charity donation UX and target audience.

Broad incumbents

• GoFundMe: The dominant global crowdfunding and personal-cause donation platform. Overlaps with Toucan in mobile-driven online donations but focuses on personal/crowdfunding rather than recurring giving to vetted charities.
• Blackbaud: A large established provider of software, payments, and services to the nonprofit sector. Comparable in powering charity donation infrastructure, but at enterprise scale rather than consumer-facing.
• PayPal Giving Fund: A large-scale donation facilitator from a global payments incumbent. Comparable in enabling digital donations to registered charities with embedded payment processing.

Emerging players

• iATS Payments: A payment processor specializing in nonprofit and charitable donations. Comparable as the payment-rails layer Toucan effectively sits on top of via Stripe and Charities Trust.
• Raisely: A digital fundraising platform for nonprofits supporting recurring donations and donor management. Comparable in the modern, mobile-first donation platform category targeting charities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/toucangiving
• Facebookfacebook.com/ToucanGiving

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toucan