What Automat-IT does

Automat-IT (legal entity: Automat-IT Malam Team Ltd.) is an AWS Premier Tier Partner and Managed Services Provider founded in 2012 and headquartered in Tel Aviv, Israel, with operations spanning Israel, the United Kingdom, Spain, Germany, France, Ireland, the Czech Republic, Sweden, Ukraine, and (as of June 2026) the United States. The firm delivers professional and managed services to 800+ high-growth cloud-native and AI-driven startups, deploying 150+ engineers embedded as team extensions across customer environments to handle AWS migration, CI/CD, Kubernetes/EKS, FinOps, MLOps, and AI infrastructure.

Its core technology stack is AWS-native, spanning DevOps (CI/CD, Kubernetes/EKS, infrastructure-as-code), FinOps (cost optimization, Reserved Instances, Savings Plans, anomaly detection, financial governance), and GenAI (Amazon Bedrock, Anthropic Claude, Amazon SageMaker HyperPod, AgentCore, foundation model training, LLM inference, RAG, and Agentic AI workflows using AWS Strands Agents and LangGraph). The product portfolio includes the LLM Selection Optimizer, the Amazon Bedrock Migration Accelerator, the AWS Marketplace Accelerator Suite (3A Framework), the Compliance Guard Suite (HealthGuard for HIPAA, InfoSure for ISO27001, PayGuard for PCI DSS 4.0, TrustGuard for SOC2), MLOps Accelerator, Cloud Migration, Landing Zone, and Well-Architected Review services. Automat-it also acts as an authorized reseller of Anthropic's Claude models via AWS Resale Programs.

The business model combines time-and-materials professional services with managed-service retainers (DevOps-as-a-Service, FinOps, Compliance), engagement-flexible delivery (dedicated people, defined projects, modular hours), and revenue participation through Claude resale and AWS co-sell. Pricing is not publicly disclosed. Customer concentration skews toward mid-market and growth-stage startups in verticals including generative AI (Bria.ai, BetterPic, Luzia), fintech/e-commerce (Bizibox, Emax Digital), biotech/genomics (Mitra Bio, C2i Genomics/Veracyte), observability (Lumigo), and media (Riverside). Reported customer retention is 92%, AWS Satisfaction Score is 9.8/10, and the firm holds 7 AWS competencies and 500+ team certifications. The company is privately held and self-funded, with wholly-owned subsidiaries in Spain (Automat-IT Malam Team Spain SLU) and the United Kingdom (Automat-IT UK Ltd.).

Name

Automat-IT

Legal name

Automat-IT Malam Team Ltd.

Website

https://automat-it.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

101–250 employees

Short description

Automat-IT is an AWS Premier Partner and Managed Services Provider that embeds 150+ engineers into AI-driven and cloud-native startups to deliver DevOps, FinOps, MLOps, GenAI, and compliance services across 800+ customers in EMEA and North America.

Ownership category

akta.pro rank

Product category

Cloud Managed Services and AI Enablement

NAICS

Computer Facilities Management Services (541513), Computer Systems Design Services (541512), Computer Systems Design and Related Services (5415), Other Computer Related Services (541519)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Observability, Monitoring & AIOps (BPAEAKAG)

akta.pro secondary industries

AI/ML Solution Integration & MLOps Enablement (BPAEAAAJ), Workflow Automation for IT & Ops (Runbooks, Job Scheduling) (HDAEAHAH)

Keywords

• AWS managed services
• Cloud DevOps consulting
• FinOps cost optimization
• Generative AI enablement
• Cloud compliance automation

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Offices11 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Managed DevOps Services: Automat-it provides dedicated DevOps engineers as an extension of customer teams, offering flexible engagement models: dedicated full-time people, defined project-based work, or time-based modular DevOps hours with full visibility and control. Revenue is generated through professional services engagements billed on a time-and-materials or project basis.
2. FinOps and Cloud Cost Optimization: Ongoing FinOps managed services including cost analysis, right sizing, Reserved Instances and Savings Plans management, anomaly detection, financial governance, and continuous monitoring and reporting. Delivered as part of managed services retainer engagements.
3. AI Solutions and LLM Services: AI enablement services including LLM Selection Optimizer (auditing, benchmarking, and recommending foundation models), Amazon Bedrock migration, agentic AI deployment, and Claude model resale through AWS Resale Programs. Revenue from specialized AI consulting and ongoing AI infrastructure management.
4. Claude Model Resale (Anthropic): As an authorized Anthropic reseller through AWS Resale Programs, Automat-it resells Claude models to customers. This enables customers to onboard Claude with technical foundations, governance controls, and production support through the AWS Solution Provider Program.
5. Compliance Solutions (HealthGuard, InfoSure, PayGuard, TrustGuard): Pre-packaged compliance solutions for startups achieving HIPAA, ISO 27001, PCI DSS 4.0, and SOC2 certifications on AWS. Revenue generated through structured project engagements and managed compliance retainer.
6. AWS Marketplace Accelerator Suite: Professional services for AWS Marketplace onboarding, listing, and co-sell enablement, including technical validation, product submission, billing integration, and go-to-market execution support.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels10 records

Core offering

Automat-IT is an AWS Premier Tier Partner and Managed Services Provider that embeds dedicated engineers into high-growth startups to deliver AI/ML enablement (GenAI and Agentic AI on Amazon Bedrock, including Claude resale), managed Cloud DevOps (CI/CD, Kubernetes/EKS, IaC, observability), Cloud FinOps (cost analysis, right-sizing, Savings Plans), Cloud Migration, Data & Analytics, and a Compliance Guard Suite providing automated HIPAA, ISO 27001, PCI DSS 4.0, and SOC 2 solutions. The firm sells through flexible engagement models including dedicated people, defined projects, and time-based DevOps hours.

Product overview

Automat-IT is an AWS Premier Partner and Managed Services Provider offering a portfolio of professional services focused on AI Enablement (GenAI & Agentic AI), Cloud DevOps, and Cloud FinOps. The core offerings include the LLM Selection Optimizer service for cost optimization and the Amazon Bedrock Migration Accelerator for AI infrastructure migration. The Compliance Guard Suite (HealthGuard, InfoSure, PayGuard, TrustGuard) provides compliance automation for HIPAA, ISO27001, PCI DSS 4.0, and SOC2. Additional services include DevOps as a Service, MLOps Accelerator, AWS Marketplace Accelerator Suite, Cloud Migration, Infrastructure Modernization, Well Architected Review, and Landing Zone setup. The company also acts as an authorized reseller of Anthropic's Claude models through AWS Resale Programs.

Differentiator

Problem solved

Functional benefit

Products and services

• LLM Selection Optimizer A specialized service that helps AI-driven startups reduce Large Language Model costs by up to 60% through data-backed benchmarking and tailored recommendations for foundation models on Amazon Bedrock.
• Amazon Bedrock Migration Accelerator End-to-end migration service from OpenAI or other LLM providers to Amazon Bedrock, including assessment, migration execution, generative AI integration, and ongoing support, with AWS funding able to cover up to 75% of migration costs.
• Claude by Anthropic Resale (AWS Resale Programs) Authorized reseller of Anthropic's Claude models through AWS Resale Programs, providing customers a seamless path to onboard Claude with technical foundations, governance controls, and production support.
• DevOps as a Service Managed DevOps services embedding engineers into customer teams to automate deployments, eliminate complexity, and hit time-to-market targets, covering CI/CD, Kubernetes, security, workload scaling, and infrastructure modernization.
• Cloud FinOps Shift-left FinOps services that build cost controls, anomaly detection, and governance into workflows, including cost analysis, right-sizing, Reserved Instances and Savings Plans management, and AWS funding/credits optimization.
• MLOps Accelerator AWS-based MLOps services enabling easy ML model production deployment at scale, with dedicated consultation and hands-on implementation support.
• AWS Marketplace Accelerator Suite Service for AWS Marketplace onboarding, listing, and co-sell enablement for ISVs, including technical setup, product positioning, go-to-market execution, and co-sell strategy using a 3A Framework (Assess, Adapt, Accelerate).
• Cloud Migration Zero-downtime migration to AWS, including database migration, application modernization, and secure multi-account Landing Zone delivery, executed in as little as one week.
• Data & Analytics Data infrastructure engineering for AI-ready teams, including pipelines, warehousing, and ETL modernization built for RAG, ML training, and GenAI workloads on AWS.
• HealthGuard (HIPAA Compliance) HIPAA compliance solution enabling healthcare startups to achieve and maintain HIPAA compliance on AWS through automated security assessments, PHI encryption, access controls, and continuous monitoring.
• InfoSure (ISO 27001 Compliance) ISO 27001 compliance solution automating AWS assessments, implementing structured security processes, and streamlining audit readiness for startups and growing businesses.
• PayGuard (PCI DSS 4.0 Compliance) PCI DSS 4.0 compliance solution helping startups and companies handling payment data achieve and maintain compliance through automated security assessments and risk mitigation, with AWS Audit Manager and optional Vanta or Drata integration.
• TrustGuard (SOC 2 Compliance) SOC 2 compliance solution simplifying SOC 2 certification through automated AWS security reviews, continuous monitoring, and expert insights with AWS Audit Manager integration and optional Drata evidence collection.

Quantifiable outcome

• LLM cost reduction of up to 60% through the LLM Selection Optimizer
• +9 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability12 records

Feature8 records

Partnerships

Four partnerships are on record, tiered core, flagship and minor.

• VantacoreTechnology or Integration · 6 March 2026Automat-it and Vanta partnered to accelerate global compliance and audit readiness for AWS-based scale-ups. The partnership integrates Vanta's automated compliance platform with Automat-it's AWS cloud expertise and proprietary compliance solutions (HealthGuard, InfoSure, PayGuard, TrustGuard) to streamline compliance evidence collection and continuous monitoring.
• AnthropiccoreTechnology or Integration · 13 January 2026Automat-it entered a reseller agreement with Anthropic authorizing the resale of Claude models through AWS Resale Programs including Amazon Bedrock. Automat-it is one of a select group of AWS Partners granted authorization in the initial agreement rollout. The agreement enables Automat-it to provide customers with a seamless path to onboard Claude with technical foundations, governance controls, and production support through the AWS Solution Provider Program.
• Amazon Web Services (AWS)flagshipTechnology or IntegrationAutomat-it is an AWS Premier Tier Partner with multiple AWS competencies including Generative AI Competency, Agentic AI Specialization, EKS Service Delivery Partner, and AI Services Competency. The company holds a GenAI Strategic Collaboration Agreement (SCA) with AWS and participates in AWS co-sell motions. AWS funding programs can cover up to 75% of migration costs for qualifying customers.
• Umbrella (formerly Anodot)minorGTM or Marketing PartnerUmbrella (formerly Anodot), a cloud cost management platform, partnered with Automat-it to migrate CostGPT to Amazon Bedrock, achieving 30% classification performance improvement. Automat-it recommends Umbrella to customers for FinOps and cloud cost monitoring.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Caylent: AWS Premier Tier Partner focused on cloud-native application development, AI/ML, and data engineering for growth-stage startups and SaaS companies. Operates a similar boutique consulting model with embedded engineering teams and strong AWS co-sell alignment.
• 2nd Watch: AWS Premier Tier Partner delivering cloud migration, managed services, and AI/ML solutions to mid-market and enterprise customers. Similar service mix including FinOps, DevOps, and AI enablement.
• TensorIoT: AWS Premier Tier Partner specializing in IoT, AI/ML, and generative AI solutions built on AWS. Direct overlap with Automat-it's Bedrock/Agentic AI practice and startup customer focus.
• nClouds: AWS Premier Tier Partner providing DevOps, cloud migration, FinOps, and managed services to startups and mid-market companies. Comparable service portfolio, AWS co-sell motion, and customer segment targeting high-growth cloud-native businesses.
• Onix (Converge Technology Solutions): AWS Premier Tier Partner delivering cloud migration, data analytics, AI/ML, and managed cloud services. Now part of Converge, the combined entity competes head-to-head with Automat-it for AWS-centric enterprise and growth-stage engagements.

Emerging players

• DoiT International: Cloud optimization platform and AWS Premier Partner providing FinOps, cloud cost intelligence, and managed services. Comparable AWS-native focus with overlapping FinOps/managed services offering, though DoiT leans more into productized tooling.
• CloudZero: Cloud cost management platform purpose-built for AWS environments, providing FinOps analytics for growth-stage and enterprise customers. Overlaps with Automat-it's FinOps practice but competes primarily as a software platform rather than services.

Broad incumbents

• Rackspace Technology: Established cloud managed services provider with significant AWS practice offering migration, FinOps, and AI/ML services. Larger scale and broader service catalog but less specialized in the startup/GenAI segment Automat-it targets.
• Slalom: Large AWS Premier Tier Partner offering cloud transformation, data engineering, and AI services globally. Competes with Automat-it for mid-market and enterprise AWS engagements but with a broader consulting portfolio and far larger scale.

Regional players

• Jetrockets: Software development and DevOps consultancy with deep AWS expertise, headquartered in Eastern Europe with delivery model comparable to Automat-it's Ukraine engineering hub. Overlapping talent pool and service offerings for AWS-native clients.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Automat_IT
• Facebookfacebook.com/automatit
• LinkedInlinkedin.com/company/Automat-it

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Automat-IT