Benzina Zero
Benzina Zero is an Australian electric mobility company selling e-mopeds, e-bikes, and e-scooters powered by Bosch motors and LG/Samsung batteries to urban commuters, fleet operators, and recreational riders across Australia, with a growing European distributor network.
- Company typePrivate
- Founded2019
- HeadquartersBrisbane, Australia
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Benzina Zero does
Benzina Zero (legal entity Benzina Zero Australia Pty Ltd) is an Australian electric mobility brand headquartered in Virginia, Queensland. The company designs and sells three product categories of light electric vehicles through its website benzinazero.com and a nationwide Australian dealer network: road-legal E-Motos (Duo, Duo+, City, Vasto, Sport, with upcoming Tornajo and Hurajan off-road dirt bikes and the Turbina concept), E-Bikes (Area51 full-suspension, BENDeR folding, HAULeR cargo), and E-Scooters (V-10 folding, V-50 seated). Core powertrain technology is sourced from third-party suppliers rather than developed in-house: Bosch and Hentach/Aikema hub motors, LG, Samsung and EVE lithium battery cells with Battery Management Systems, and aviation-grade magnesium alloy or aluminum frames on select models. Product specifications span entry-level urban commuters (V-10 at $699 AUD) to high-performance road-legal mopeds (Sport at $5,990 AUD, 80 km/h, 90 km range) and dirt bikes (Hurajan at 21,500W, 100 km/h).
The company monetizes almost entirely through unit hardware sales at retail price points of $699-$5,990 AUD plus accessories (storage boxes, kids seat kits, merchandise), with a dedicated fleet sales channel for business buyers and a nascent European distributor program. Customer segments are predominantly individual urban commuters seeking low-cost, zero-emission transport, with secondary segments in fleet operators (Australia Post, supermarket delivery), recreational riders, and family/utility users needing cargo capacity. The go-to-market is a hybrid DTC e-commerce plus physical dealer model, supported by multi-channel digital marketing (Facebook, Instagram, TikTok, YouTube) and partnerships including CMCA (10% member discount) and Grand Yarra (Turbina concept). Benzina Zero is privately held with no disclosed institutional investors beyond a single $776,358 funding round in July 2025, and is actively investing in international expansion with a Strategic Global Expansion Advisor appointed to drive European growth.
Benzina Zero firmographics
Firmographics- Name
- Benzina Zero
- Legal name
- Benzina Zero Australia Pty Ltd
- Website
- https://benzinazero.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Benzina Zero is an Australian electric mobility company selling e-mopeds, e-bikes, and e-scooters powered by Bosch motors and LG/Samsung batteries to urban commuters, fleet operators, and recreational riders across Australia, with a growing European distributor network.
- Ownership category
- akta.pro rank
Benzina Zero industry classification
Industry- Product category
- Electric Two-Wheelers
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- E-scooters & E-mopeds Manufacturing (IMACAOAB)
- akta.pro secondary industries
- E-Mopeds & Light Electric Motorbikes (Consumer) (CRACASAG), E-Bikes & Electric Bicycles (CRACASAA), E-Bike Retail (CRAMAHAE), Electric Motorcycles & Electric Scooters Manufacturing (IMACAEAB)
Keywords
Where Benzina Zero is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Benzina Zero business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Electric Vehicle Sales: Primary revenue stream from direct sales of electric mopeds (E-Motos), electric bikes (E-Bikes), and electric scooters to consumers and fleets. Products sold at various price points from $699 AUD to $5,990 AUD.
- Accessories and Merchandise: Secondary revenue from accessories including storage boxes (32L-90L), keyrings, lanyards, warranty extensions, and kids seat kits for the HAULeR cargo e-bike.
- Fleet Sales: Dedicated fleet program for business customers purchasing multiple vehicles for commercial use.
- Dealer Network: Products distributed through independent dealers who handle sales, assembly, and roadworthy inspections for customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | E-Motos (Electric Mopeds) - Duo to Sport models |
| Unit Pricing | Pay-as-you-go | E-Bikes - Area51, BENDeR, HAULeR models |
| Unit Pricing | Pay-as-you-go | E-Scooters - V-10 and V-50 models |
| Unit Pricing | Pay-as-you-go | Storage Accessories - Top boxes and storage boxes |
| Unit Pricing | Pay-as-you-go | EOFY Promotional Offers 2026 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
Benzina Zero product offering
Product offeringCore offering
Benzina Zero designs, manufactures and retails a range of electric two-wheeled personal mobility vehicles including electric mopeds (E-Motos), electric bicycles (E-Bikes), and electric kick scooters (E-Scooters), powered primarily by Bosch hub motors with LG/Samsung lithium battery systems. Products are sold direct-to-consumer via the benzinazero.com e-commerce storefront and through a nationwide Australian dealer network, with a growing fleet sales program and European distributor expansion.
Product overview
Benzina Zero is an Australian electric mobility company offering a comprehensive portfolio of three vehicle categories: E-Motos (road-legal electric scooters and mopeds including Duo, Duo+, City, Vasto, Sport, and upcoming Tornajo and Hurajan dirt bikes plus the Turbina concept), E-Bikes (Area51 full-suspension, BENDeR folding, and HAULeR cargo models), and E-Scooters (V-10 foldable and V-50 seated). The product line ranges from entry-level urban commuters under $1,000 AUD to premium performance models exceeding $5,000 AUD, with a focus on Bosch electric motor technology, lithium batteries, and zero-emission personal transport. The company also offers accessories including storage boxes, kids seat kits, and branded merchandise. Benzina Zero sells directly through its website and through a nationwide dealer network across Australia.
Differentiator
Problem solved
Functional benefit
Products and services
- Benzina Zero Duo Electric Moped Road-legal electric moped comparable to a 50cc scooter, powered by a Bosch Hub Motor (1200W nominal / 2200W peak), with 50 km/h max speed, 105 km range, LG/Samsung lithium battery, 87 kg weight and 192 kg payload capacity. Available in Blue, Red, White and Yellow. Targeted at urban commuters and delivery operators.
- Benzina Zero Duo+ Electric Moped Enhanced electric moped with upgraded Bosch motor (1500W nominal / 2700W peak), 65 km/h max speed, 95 km range, Combined Braking System (CBS), 85 kg weight and 150 kg payload capacity. Targeted at urban commuters seeking stronger braking performance.
- Benzina Zero City Electric Moped Classic-styled electric moped with vintage design and modern electric features, Bosch electric motor, 80 km range, 77 kg weight, 229 kg payload, anti-theft alarm with flashing lights. Available in Grey, Red and White.
- Benzina Zero Vasto Electric Moped Modern-classic electric scooter styled after the Italian town of Vasto, with Bosch 2000W peak motor, 6-hour charging time, LED lighting, USB connectivity and anti-theft alarm. Available in Sky Blue, Vintage White and Forest Matte.
- Benzina Zero Sport Electric Scooter High-performance electric scooter with Bosch motor (3000W nominal / 4100W peak), 80 km/h top speed, 90 km range, twin 35Ah batteries, twin-speaker Bluetooth audio system, CBS brakes, 117 kg weight and 267 kg payload. Targeted at performance-oriented urban riders.
- Benzina Zero Hurajan Electric Dirt Bike High-performance electric dirt bike with 21,500 Watt Mid-Motor, 84V-50Ah 5C Lithium-Ion battery, 100 km/h top speed, 140 km range, 80 kg weight and IP67 water resistance rating. Available for order.
- Benzina Zero Area51 Electric Bike Full-suspension all-terrain e-bike with aerospace-grade magnesium alloy frame, Hentach Hub Drive motor (1000W nominal / 1500W peak), Samsung 48V 20Ah lithium battery, 25 km/h max speed, 65 km range, 4-inch fat tires, 42 kg weight and IPX5 rating. For off-road and private property use.
- Benzina Zero BENDeR Electric Bike Folding e-bike with magnesium alloy frame, Aikema Hub Drive motor (250W), removable EVE lithium battery, 50 km range, 23.3 kg weight, 7-speed Shimano drivetrain and 110 kg payload. Available in Grey and White.
- Benzina Zero HAULeR Electric Bike Cargo e-bike with step-through aluminum alloy frame, Hub Drive motor, removable 48V 20Ah lithium battery, 100 km range, 44 kg weight, 155 kg payload, front and rear racks, 4-inch wide tyres with reflective trim and 4-way LED lighting. Kids seat kit sold separately.
Quantifiable outcome
- Up to 105km range on Duo model with 60V 42Ah battery
- +5 more outcomes
Companies that use Benzina Zero
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Benzina Zero technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Benzina Zero partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, regional, minor and innovation.
- European Distributors and DealerscoreActive target expansion program over the last 12 months to grow footprint of distributors and dealers throughout Europe. Program running in conjunction with product development and market positioning.
- Coastline MopedsregionalGold Coast dealer that recently joined the Benzina Zero network to strengthen Southeast Queensland presence. Electrifies offerings as part of SEQ expansion.
- CMCA (Campervan & Motorhome Club of Australia)minorPartnership offering CMCA members 10% discount on online shop purchases using unique Member Advantage discount code.
- Grand YarrainnovationCollaboration partner for the Turbina concept motorcycle - a one-of-a-kind electric motorcycle concept that pushes boundaries of design, engineering, and innovation.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Benzina Zero competitors and assessment
Company assessmentDirect peers
- Vmoto (Super Soco): Australian-headquartered electric two-wheeler company selling e-mopeds and e-scooters across Europe and Asia-Pacific under the Super Soco brand. Most direct geographic and product overlap with Benzina Zero.
- NIU Technologies: China-headquartered global leader in smart electric scooters and mopeds with established distribution in Europe, Asia, and expanding into the Americas. Competes head-to-head in the premium e-moped category with Bosch-class technology.
- Yadea Group: World's largest electric two-wheeler manufacturer by volume, selling e-scooters, e-bikes, and e-mopeds globally. Competes on price-volume in segments overlapping with Benzina Zero's V-10/V-50/Duo ranges.
- Segway-Ninebot: Global leader in kick-style e-scooters (V-10 category equivalent) with strong brand presence in Europe and Australia. Most direct peer for Benzina Zero's compact e-scooter range.
- Gogoro: Taiwan-based premium smart e-scooter maker with swappable-battery technology. Comparable positioning in the higher-performance E-Moto category (Sport/Turbina equivalent).
- Super73: US-based e-bike brand focused on lifestyle/moto-styled electric bicycles, directly comparable to Benzina Zero's Area51 all-terrain model. Targets similar recreational rider segment.
- Rad Power Bikes: Largest direct-to-consumer e-bike brand in North America with cargo and commuter models. Comparable D2C-plus-dealer hybrid go-to-market and overlapping e-bike lineup with HAULeR/BENDeR.
- Aventon: US-based e-bike company selling commuter, cargo, and fat-tire e-bikes through DTC and dealer channels. Comparable product breadth to Benzina Zero's E-Bike line.
- Sur-Ron: Chinese manufacturer of lightweight electric dirt bikes and off-road e-mopeds popular globally. Directly comparable in the upcoming Tornajo/Hurajan off-road segment.
Emerging players
- Stark Future: Spanish electric motocross/dirt bike manufacturer. Comparable high-performance off-road EV positioning to Benzina Zero's upcoming Hurajan-EX and Tornajo-EX models.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Benzina Zero social profiles
Digital presenceBenzina Zero financial estimates
Financial estimateRevenue estimate
Valuation estimate
Benzina Zero leadership team
Management profileNumber of profiles
Profiles1 record
Benzina Zero funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Benzina Zero M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Benzina Zero
What does Benzina Zero do?
Benzina Zero designs, manufactures and retails a range of electric two-wheeled personal mobility vehicles including electric mopeds (E-Motos), electric bicycles (E-Bikes), and electric kick scooters (E-Scooters), powered primarily by Bosch hub motors with LG/Samsung lithium battery systems. Products are sold direct-to-consumer via the benzinazero.com e-commerce storefront and through a nationwide Australian dealer network, with a growing fleet sales program and European distributor expansion.
Is Benzina Zero a public or private company?
Benzina Zero is a private company. It is classified as unknown and is currently operating.
When was Benzina Zero founded?
Benzina Zero was founded in 2019. It employs 11 to 50 people.
Where is Benzina Zero based?
Benzina Zero is headquartered in Brisbane, Australia, in the Oceania region.
How does Benzina Zero make money?
Four revenue lines are on record. Electric Vehicle Sales are the primary driver. The others are accessories and Merchandise, fleet Sales and dealer Network.
Who are Benzina Zero's main competitors?
Direct peers on record are Vmoto (Super Soco), NIU Technologies, Yadea Group, Segway-Ninebot, Gogoro, Super73, Rad Power Bikes, Aventon and Sur-Ron. Stark Future is listed as an emerging player.
Does Benzina Zero have an API?
No public API is recorded for Benzina Zero.
What industry is Benzina Zero in?
Benzina Zero's product category is Electric Two-Wheelers. Its primary akta.pro industry code is IMACAOAB, E-scooters & E-mopeds Manufacturing, with a secondary code of CRACASAG, E-Mopeds & Light Electric Motorbikes (Consumer). Its NAICS code is 336991 and its SIC code is 3751.