Certus Pest
Certus Pest is a privately held pest control roll-up platform founded in 2019 that acquires and consolidates independent pest control operators across 10 U.S. states, delivering recurring pest, termite, lawn, and pool services to residential and small commercial customers through a portfolio of 73+ acquired brands.
- Company typePrivate
- Founded2019
- HeadquartersOrlando, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What Certus Pest does
Certus Pest (legal name: CERTUS Pest Solutions) is a privately held pest control roll-up platform founded in 2019 and headquartered in Tampa, Florida. The company acquires and consolidates independent pest control operators across the United States, having completed 73+ acquisitions since inception and operating across 10 U.S. states and approximately 20 markets. It was the single most active US pest-control acquirer in 2024 with 7 disclosed transactions. In May 2024 it received a significant growth investment from Liberty Mutual Investments and Imperial Capital to fund continued acquisitions in existing and new markets.
CERTUS generates revenue primarily through recurring service contracts (subscription/recurring model) covering general pest control, termite treatment, lawn care, and — following the January 2026 acquisition of National Pool Partners — pool services, delivered to residential and small commercial customers. Acquired brands including PURCOR Pest Solutions, Las Vegas Pest Control, Responsible Pest & Scorpion Control, Bell Pest Control, and Smith's Pest Management retain their local identities while gaining access to CERTUS's centralized support functions. The company reports that more than 90% of revenue is recurring contracted route revenue, and it cites a 100% acquisition success rate with leadership team experience exceeding 100 years combined.
CERTUS's go-to-market is B2B on the supply side (targeting pest control business owners as acquisition candidates via a structured five-step process) and B2B/B2C on the demand side (delivering services through acquired field technician teams to end customers). Marketing channels center on a dedicated "Grow With Us" landing page, press releases through prweb, and LinkedIn. The company is ranked among the top 20 organizations in the annual PCT Top 100 list and employs 501-1,000 people. No AI/ML capabilities, patents, or proprietary technology platforms beyond an integrated pest management service methodology are disclosed in available sources.
Certus Pest firmographics
Firmographics- Name
- Certus Pest
- Legal name
- CERTUS Pest Solutions
- Website
- https://www.certuspest.com/
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Certus Pest is a privately held pest control roll-up platform founded in 2019 that acquires and consolidates independent pest control operators across 10 U.S. states, delivering recurring pest, termite, lawn, and pool services to residential and small commercial customers through a portfolio of 73+ acquired brands.
- Ownership category
- akta.pro rank
Certus Pest industry classification
Industry- Product category
- Pest Control Services
- NAICS
- Exterminating and Pest Control Services (561710), Exterminating and Pest Control Services (56171)
- akta.pro primary industry
- Recurring Maintenance Plans (General Pests) (HSAMAAAN)
- akta.pro secondary industries
- Commercial General Pest Control (Non-Specialty) (HSAMAAAL), Commercial Pest Control (IMAIAHAD)
Keywords
Where Certus Pest is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Certus Pest business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D
Revenue model
- Pest Control Services: Recurring pest control services to residential and commercial customers. Services include general pest control, termite treatment, and specialized scorpion control. Revenue is generated through recurring service contracts with customers in the 10 U.S. states where CERTUS operates.
- Lawn Care Services: Lawn service offerings as part of the company's home services platform
- Pool Services: Pool service operations through acquisition of National Pool Partners
- Termite Treatment Services: Specialized termite treatment services for residential and commercial properties
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Quote-based pricing for business acquisition inquiries |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Certus Pest product offering
Product offeringCore offering
Certus Pest operates as a pest control consolidation platform that acquires and integrates regional pest management operators across the United States, delivering general pest control, termite treatment, scorpion control, lawn care, and pool services through retained local brands. End customers receive recurring service contracts while acquisition targets receive a structured five-step purchase process culminating in on-site Day 1 onboarding into the CERTUS family.
Product overview
CERTUS Pest operates as a home services company offering pest control, termite, lawn, and pool services through a multi-brand portfolio strategy. The company has grown through aggressive acquisition, consolidating regional pest control brands under its umbrella while maintaining individual brand identities. The core product portfolio includes pest control services and termite treatment, supported by sub-brands such as PURCOR Pest Solutions (Southern California, Florida), Responsible Pest & Scorpion Control (Arizona, Las Vegas), Las Vegas Pest Control (Nevada), and Smith's Pest Management (Silicon Valley). The company has acquired over 60+ regional pest control companies including Bell Pest Control, Good Earth Pest Control, Certified Pest Control, EcoGen Pest Control, Pest Friends, Elite Pest Management, Evolve Pest Control, Aardvark Ant & Pest Control, Jarrod's Pest Control, and Stat Pest Control, all integrated into the CERTUS family while retaining local branding. Recent expansion includes pool services through National Pool Partners acquisition. Services are offered across 10+ U.S. states on both East and West coasts.
Differentiator
Problem solved
Functional benefit
Products and services
- Pest Control Services General pest control services including pest eradication, prevention, and management solutions for residential and commercial properties through acquired regional brands.
- Termite Treatment Services Termite detection, treatment, and prevention programs for residential and commercial properties.
- Lawn Care Services Lawn care and maintenance services offered as part of the company's home services portfolio.
- Pool Services Pool maintenance and care services expanded through the National Pool Partners acquisition.
- Scorpion Control Services Specialized scorpion control services primarily delivered in desert-region markets such as Las Vegas and Tucson through brands including Responsible Pest & Scorpion Control and Las Vegas Pest Control.
Quantifiable outcome
- 73+ acquisitions completed with 100% success rate
- +2 more outcomes
Companies that use Certus Pest
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles3 records
Certus Pest technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Certus Pest partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered flagship, minor and core.
- Smith's Pest ManagementflagshipCERTUS partnered with Smith's Pest Management, a renowned pest control company servicing San Jose and the Greater Silicon Valley area. This partnership marks CERTUS's first foray into Silicon Valley, bridging the southern gap between San Francisco and East Bay. It ranks among the largest CERTUS partnerships to date, providing uninterrupted Bay Area coverage.
- The Aust GroupminorThe Aust Group acted as the exclusive financial advisor to Smith's Pest Management on the transaction, representing the seller in the acquisition process.
- National Pool PartnersminorCERTUS acquired National Pool Partners on January 26, 2026, marking their entry into the pool service market as part of broader home services consolidation momentum.
- Good Earth Pest ControlcoreCERTUS acquired Good Earth Pest Control, a pest control company servicing the greater Sacramento, California area. Good Earth will merge with Bell Pest Control as part of this development, strengthening CERTUS's coverage in Northern California's capital city region.
- Cetane AssociatesminorCetane Associates acted as exclusive financial advisors to Good Earth Pest Control in the transaction.
- Certified Pest ControlcoreCERTUS acquired Certified Pest Control, a pest control company located in Fort Myers, Florida, servicing Collier and Lee counties. The company will join forces with PURCOR Pest Solutions. Co-owned by Edita and Luke Hall, Certified Pest Control has deep roots in the Southwest Florida community.
- The Potomac CompanyminorPaul Giannamore and Franco Villanueva-Meyer of The Potomac Company acted as exclusive financial advisers to Certified Pest Control in the transaction.
- Pest FriendscoreCERTUS acquired Pest Friends, a pest control company with locations in Arizona and California (Tucson and Los Angeles metropolitan areas). Pest Friends' branches will join existing CERTUS brands: Tucson with Responsible Pest & Scorpion Control, and Los Angeles with PURCOR Pest Solutions.
- Bell Pest ControlcoreCERTUS acquired Bell Pest Control, a pest control company servicing the suburban Sacramento area including Elk Grove, Stockton, Vacaville, El Dorado Hills, and Lincoln. Founded nearly 50 years ago by Laurie Bell, Bell has earned a strong reputation for excellent service and customer loyalty.
- EcoGen Pest ControlcoreCERTUS acquired EcoGen Pest Control, a pest control company servicing Las Vegas, Nevada. Founded by Phil Rinehart, EcoGen services thousands of residential and commercial clients and has become one of the most respected names in the Vegas-area pest control market.
- The Potomac CompanyminorPaul Giannamore and Franco Villanueva-Meyer of The Potomac Company acted as exclusive financial advisors to EcoGen Pest Control throughout the acquisition process.
- Elite Pest ManagementcoreCERTUS acquired Elite Pest Management, a pest control company servicing Los Angeles, Orange, Riverside, and San Bernardino counties in Southern California. Elite has joined PURCOR's Riverside branch, strengthening CERTUS's presence in the Greater Los Angeles metropolitan region.
- Evolve Pest ControlcoreCERTUS acquired Evolve Pest Control, expanding its presence across Northwest Arizona, Southeast Nevada, and Southwest Utah within the Greater Las Vegas area. The acquisition supports CERTUS's strategic focus on pest eradication in the Las Vegas metropolitan area.
- Aardvark Ant & Pest ControlcoreCERTUS acquired Aardvark Ant & Pest Control, a pest control service provider in San Diego County. The acquisition involves rebranding Aardvark under the Purcor Pest Solutions brand and broadening service offerings.
- Jarrod's Pest ControlcoreCertus Pest Inc. acquired Jarrod's Pest Control, a pest control company in Columbus, Georgia. The acquisition aims to strengthen Certus's market position in Georgia and the Southeast and enhance service offerings.
- Stat Pest ControlcoreCertus Pest announced the acquisition of Stat Pest Control, a pest control company in Fort Myers, Florida. The acquisition enhances Certus's market presence and operational efficiency in the region.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Certus Pest competitors and assessment
Company assessmentDirect peers
- PestCo Holdings: Multi-brand pest control roll-up platform pursuing a similar acquisition strategy across the U.S. PestCo was identified alongside Certus as one of the most active pest control acquirers in 2024, making it the closest comparable in business model and stage.
- Rockit Pest: Growth-oriented pest control platform also pursuing regional roll-up M&A, completing 6 disclosed acquisitions in 2024 (second-most active behind Certus). Directly comparable in operating model, customer mix, and acquisition-led growth playbook.
- Arrow Exterminators: Large private pest control company serving the southern U.S. with a similar multi-brand, family-influenced culture and recurring service model. Comparable as a sizable private competitor operating in overlapping Sun Belt geographies.
- Massey Services: Privately held pest, termite, and lawn care provider headquartered in Florida with a recurring-service model and broad residential/commercial customer base. Directly comparable in service mix, geography, and customer segments.
- Truly Nolen: Privately held pest control company with strong brand identity, recurring service contracts, and multi-state U.S. footprint. Comparable as a similarly sized private operator competing for residential and commercial customers.
Broad incumbents
- Anticimex: Global pest control consolidator with a sizable U.S. presence built largely through acquisitions. Comparable as a larger incumbent pursuing the same fragmented-market consolidation thesis as Certus, but operating at much greater scale and with international resources.
- Rollins Inc. (Orkin): Public parent of Orkin, the largest U.S. pest control brand, and a serial acquirer of regional pest operators. Comparable as the dominant incumbent against which Certus and other roll-ups compete for both customers and acquisition targets.
- Rentokil Initial (Terminix): Global pest control leader following its combination with Terminix. Operates a multi-brand U.S. portfolio of pest services and competes with Certus for both end customers and acquisition targets in the roll-up market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Certus Pest social profiles
Digital presenceCertus Pest financial estimates
Financial estimateRevenue estimate
Valuation estimate
Certus Pest leadership team
Management profileNumber of profiles
Profiles9 records
Certus Pest subsidiaries and ownership
Company hierarchySubsidiaries78 records
Certus Pest funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Certus Pest M&A and investment
M&A and investmentM&A12 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Certus Pest
What does Certus Pest do?
Certus Pest operates as a pest control consolidation platform that acquires and integrates regional pest management operators across the United States, delivering general pest control, termite treatment, scorpion control, lawn care, and pool services through retained local brands. End customers receive recurring service contracts while acquisition targets receive a structured five-step purchase process culminating in on-site Day 1 onboarding into the CERTUS family.
Is Certus Pest a public or private company?
Certus Pest is a private company. It is classified as private equity controlled and is currently operating.
When was Certus Pest founded?
Certus Pest was founded in 2019. It employs 501 to 1,000 people.
Where is Certus Pest based?
Certus Pest is headquartered in Orlando, United States, in the North America region.
How does Certus Pest make money?
Four revenue lines are on record. Pest Control Services are the primary driver. The others are lawn Care Services, pool Services and termite Treatment Services.
Who are Certus Pest's main competitors?
Direct peers on record are PestCo Holdings, Rockit Pest, Arrow Exterminators, Massey Services and Truly Nolen. Broad incumbents are Anticimex, Rollins Inc. (Orkin) and Rentokil Initial (Terminix).
Does Certus Pest have an API?
No public API is recorded for Certus Pest.
What industry is Certus Pest in?
Certus Pest's product category is Pest Control Services. Its primary akta.pro industry code is HSAMAAAN, Recurring Maintenance Plans (General Pests), with a secondary code of HSAMAAAL, Commercial General Pest Control (Non-Specialty). Its NAICS code is 561710.