Likeable
- Company typePrivate
- Founded2006
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
Likeable firmographics
Firmographics- Name
- Likeable
- Legal name
- Likeable, LLC
- Website
- https://likeable.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Likeable industry classification
Industry- Product category
- Social Media Marketing Services
- NAICS
- Media Buying Agencies (54183), Media Representatives (541840)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
Keywords
Where Likeable is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Likeable business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Social Media Agency Services: Full-service social agency providing strategy, content production, community management, and paid media services to enterprise and mid-market brands on a project or retainer basis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Custom agency engagements |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Likeable product offering
Product offeringCore offering
Likeable is a full-service social media agency providing strategy, content production, social media management, and paid media/influencer marketing services for brands. The agency operates end-to-end social support across platforms, augmented by an in-house NYC production studio (Likeable Studio) and a curated creator marketplace (Creator Vault), all organized around its proprietary Content Cubed™ methodology.
Product overview
Likeable is a female-owned, employee-led social media agency operating as a single unified service offering rather than a software platform. The company provides full-service social media marketing capabilities organized around its proprietary Content Cubed™ methodology (Community, Culture, Connection). Core services span social strategy, content production, social media management, and paid media/influencer marketing. The portfolio includes Likeable Studio (6,750+ sq ft NYC production facility) and Creator Vault (curated creator marketplace with three tiers: Creator Close-up, Creator Studio, and Likeable Studio). The agency serves B2B and B2C clients across industries including fitness, retail, food & beverage, healthcare, real estate, and CPG.
Differentiator
Problem solved
Functional benefit
Brands
- Likeable Studio: A state-of-the-art NYC studio space spanning 6,750+ square feet, used for video production, podcasts, and other content creation under one roof.
- Creator Vault
Products and services
- Social Media Strategy Research, audits, and bespoke strategies that ensure social efforts have purpose, messaging stays on-brand, and campaigns and daily content align with business objectives.
- Content Production Creation of long-form and short-form, hi-fi and lo-fi photo and video content for all platforms and screen sizes.
- Social Media Management Full-service community management to keep brands part of the conversation on and off owned channels, including social listening and trendspotting.
- Paid Media & Influencer Marketing Paid social campaigns across Meta, TikTok, and Instagram with strategic targeting and data-driven optimization, plus partnership programs connecting brands with content creators.
- Likeable Studio State-of-the-art 6,750+ square feet production facility in NYC with custom sets, professional equipment, hair and makeup rooms, and adaptable ceiling rigs for video, photo, and podcast production.
- Creator Vault Curated community of creators delivering UGC-style lo-fi and hi-fi photo, video, and motion content, offered in three tiers: Creator Close-up (UGC-style), Creator Studio (collaborative), and Likeable Studio (full-scale production).
- Community Management Professional community management services including customer service, outreach, social care escalation, and reporting.
- Graphic Design & Photography Visual content creation services including graphic design, photography, motion graphics, and video production/editing.
Quantifiable outcome
- 136% above engagement rate benchmark (Lysol campaign)
- +5 more outcomes
Companies that use Likeable
Customer profileNamed customers14 records
Segments2 records
Ideal customer profiles2 records
Likeable technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Likeable partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 10PearlsminorLikeable Media was acquired by 10Pearls, a global technology company, in 2021 for an eight-figure sum. This acquisition brought transformation but the company subsequently became independent again in 2025.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Likeable competitors and assessment
Company assessmentDirect peers
- Huge: Digital-first agency offering strategy, creative, and media capabilities with significant social media practice. Similar enterprise client base and end-to-end service model.
- Big Spaceship: Independent digital creative agency with strong social and content production heritage in NYC. Closely comparable on social strategy, content, and brand storytelling.
- Movement Strategy: Boutique social media agency specializing in content, influencer, and paid social for enterprise and challenger brands. Directly comparable service mix and client tier.
- VaynerMedia: Social-first full-service agency founded around the same era as Likeable, offering strategy, content production, community management, and paid media to enterprise brands. Closest direct peer in scope and client profile.
- Tinuiti: Performance-focused digital marketing agency with strength in paid social and commerce, serving mid-market and enterprise. Directly comparable on paid media and influencer execution.
- Mekanism: Creative agency with deep social content, influencer, and brand storytelling capabilities serving Fortune 500 clients. Overlaps heavily with Likeable's creative + influencer marketing stack.
Others
- Sprout Social: Social media management and analytics SaaS platform serving brands and agencies. Adjacent rather than competitive — many agencies like Likeable use or partner with Sprout tooling while delivering services on top.
Broad incumbents
- Dentsu Creative: Global creative network from Dentsu with full-service social, influencer, and content capabilities. Competes for the same enterprise RFPs as Likeable but as part of a much larger portfolio.
- 360i: Dentsu-owned digital marketing agency with significant paid social, SEO, and creative capabilities. Overlaps with Likeable on paid social and influencer work for enterprise clients.
- R/GA: IPG-owned innovation and advertising agency with established social and brand experience practices. Pursues similar enterprise AOR opportunities from a larger footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Likeable social profiles
Digital presenceLikeable financial estimates
Financial estimateRevenue estimate
Valuation estimate
Likeable leadership team
Management profileNumber of profiles
Profiles1 record
Likeable funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Likeable M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Likeable
What does Likeable do?
Likeable is a full-service social media agency providing strategy, content production, social media management, and paid media/influencer marketing services for brands. The agency operates end-to-end social support across platforms, augmented by an in-house NYC production studio (Likeable Studio) and a curated creator marketplace (Creator Vault), all organized around its proprietary Content Cubed™ methodology.
Is Likeable a public or private company?
Likeable is a private company. It is classified as management employee owned and is currently operating.
When was Likeable founded?
Likeable was founded in 2006. It employs 51 to 100 people.
Where is Likeable based?
Likeable is headquartered in New York, United States, in the North America region.
How does Likeable make money?
One revenue line is on record: social Media Agency Services.
Who are Likeable's main competitors?
Direct peers on record are Huge, Big Spaceship, Movement Strategy, VaynerMedia, Tinuiti and Mekanism. Sprout Social is listed as an others. Broad incumbents are Dentsu Creative, 360i and R/GA.
Does Likeable have an API?
No public API is recorded for Likeable.
What industry is Likeable in?
Likeable's product category is Social Media Marketing Services. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies. Its NAICS code is 54183 and its SIC code is 7311.