What Tokeativity does

Tokeativity, operated by Blisslandia, LLC and headquartered in Portland, Oregon, is a global feminist community platform for active cannabis culture, founded in 2016 by Lisa Snyder (Co-Founder & Chief Innovation Officer) and Samantha Montanaro (Co-Founder). The company centers its positioning on intersectional feminism, LGBTQ+ inclusion, and plant medicine advocacy, serving women cannabis consumers and entrepreneurs, LGBTQ+ leaders, "canna moms," plant medicine enthusiasts, and ancillary cannabis businesses that lack dedicated community and marketing channels in a restricted-advertising industry.

The core product is Tokeativity Connect, a community platform offering tiered memberships (Corporate, Business, Grassroots), an events calendar, an on-demand merchandise shop (The Mommy Jane social media marketing service), and resource libraries. Programming is delivered through recurring in-person and virtual events including MJBizCon activations (Blunt Brunch, LGBTQ+ Meetup, Rainbow Royale @ NuWu), the WOW (Woman Owned Weed) Tour, Tokeativity Socials with themed rooms (Black Women & Cannabis, Cannamoms, Hemp Talk, Plant Medicine), and digital events hosted on third-party infrastructure (Hopin, EventHi). The technology stack is conventional community/event software without proprietary AI or data assets.

Revenue is generated through four streams: recurring membership subscriptions across three tiers, paid event tickets, on-demand merchandise sales, and event sponsorships/corporate partnerships. The company is bootstrapped with no disclosed external funding, owned by Blisslandia, LLC, and operates with a 1-10 person team. Since 2017 it has donated a portion of proceeds to a defined set of cannabis- and equity-focused non-profits (Last Prisoner Project, NAACP Legal Defense Fund, M4MM, MAPS, Supernova Women, and others), and has accumulated brand recognition through coverage in Forbes, Rolling Stone, Condé Nast Traveler, NBC/KGW, High Times, and Leafly.

Name

Tokeativity

Legal name

Blisslandia, LLC

Website

https://tokeativity.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Tokeativity operates a global feminist community platform (Tokeativity Connect) for active cannabis culture, serving women consumers, LGBTQ+ leaders, and cannabis entrepreneurs through tiered memberships, in-person and virtual events, and the WOW Woman Owned Weed Tour.

Ownership category

akta.pro rank

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Membership Subscriptions: Corporate, Business, and Grassroots membership tiers offering access to community, events, resources, and networking opportunities
2. Event Tickets: Revenue from paid event registrations including Blunt Brunch, special events, and ticketed experiences
3. Shop / Merchandise: On-demand print merchandise sold through the Tokeativity shop
4. Sponsorships & Partnerships: Event sponsorships and corporate partnerships providing visibility and access to the community

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Tokeativity operates Tokeativity Connect, a global community platform for active cannabis consumers and business owners that delivers tiered memberships (Corporate, Business, Grassroots), event programming such as Blunt Brunch, Tokeativity Socials, and the WOW (Woman Owned Weed) Tour, an on-demand branded merchandise shop, and social media marketing services, with an emphasis on women, LGBTQ+, and equity-focused members.

Product overview

Tokeativity offers a unified community platform called Tokeativity Connect, which serves as the central hub for its membership-based feminist cannabis community. The platform integrates an events calendar for community gatherings, tiered membership programs (Corporate, Business, Grassroots), an on-demand print shop, and educational resources. Additional initiatives include the WOW (Woman Owned Weed) Tour for highlighting women-owned cannabis businesses and Social Media Marketing services. The core offering is the community connection platform supplemented by events programming and merchandise.

Differentiator

Problem solved

Functional benefit

Products and services

• Tokeativity Connect A membership-based community platform for cannabis consumers and businesses featuring tiered subscriptions (Corporate, Business, Grassroots), an events calendar, member profiles, activity feeds, networking tools, and resource access for the global cannabis community with a focus on women, LGBTQ+, and equity-focused members.
• WOW: Woman Owned Weed Tour A traveling initiative that highlights woman-owned cannabis businesses across regions, connecting community members with women entrepreneurs in the cannabis industry through in-person activations.
• Tokeativity Shop An on-demand print merchandise storefront offering branded apparel and accessories to Tokeativity community members and the broader cannabis audience.
• Social Media Marketing Services (The Mommy Jane) Social media marketing services and campaigns focused on cannabis normalization and feminist community building, offered to brands seeking visibility within the Tokeativity audience.

Quantifiable outcome

• Featured in major media outlets including Forbes, Rolling Stone, Condé Nast Traveler, Yahoo Finance, NBC/KGW, High Times, Leafly, Rolling Stone
• +1 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Emerald Village West HollywoodcoreGTM or Marketing PartnerCo-presenter of Rainbow Royal Happy Hour @ NuWu during MJBizCon week. Sponsorship providing event support and community visibility for the LGBTQ+ cannabis community event.
• Queer in CannabiscoreStrategic or Co-development PartnerCo-host of Rainbow Royal event and ongoing collaboration for LGBTQ+ visibility in cannabis. Joint programming for MJBizCon and other industry events.
• The Cannabis TrailcoreStrategic or Co-development PartnerCo-host of Rainbow Royal and LGBTQ+ Meetup during MJBizCon week. Partnership supporting LGBTQ+ representation in cannabis industry events.
• Last Prisoner ProjectminorOthersNon-profit recipient of Tokeativity's charitable giving since 2017. Focus on criminal justice reform for cannabis-related offenses.
• NAACP Legal Defense FundminorOthersNon-profit recipient of Tokeativity's charitable giving. Supporting racial equity and legal defense efforts.
• Minorities for Medical Marijuana (M4MM)minorOthersNon-profit recipient of Tokeativity's charitable giving and event donations. Supporting equity in medical cannabis access.
• Planned ParenthoodminorOthersNon-profit recipient of event donations from Tokeativity community events. Supporting reproductive health access.
• MAPS (Multidisciplinary Association for Psychedelic Studies)minorOthersNon-profit recipient of Tokeativity's charitable giving. Supporting psychedelic research and therapy advocacy.
• NuLeaf ProjectminorOthersNon-profit cannabis organization recipient of Tokeativity's charitable giving.
• Freedom GrowminorOthersNon-profit cannabis organization focused on prison reform and support for cannabis prisoners.
• Supernova WomenminorOthersWomen-focused cannabis non-profit recipient of Tokeativity's charitable giving.
• ChickTechminorOthersTechnology-focused nonprofit supporting women, receiving Tokeativity charitable contributions.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Supernova Women: A non-profit cannabis community advancing equity and opportunities for women of color in the cannabis industry. Directly comparable on intersectional mission, events, and BIPOC-focused programming that overlaps Tokeativity's community work.
• Women Grow: A national cannabis industry networking community explicitly built for women entrepreneurs and professionals. Closely comparable to Tokeativity's women-in-cannabis community focus, event programming, and membership-driven model.
• Queer in Cannabis: A community organization advocating for LGBTQ+ representation in the cannabis industry. Directly comparable as a co-host with Tokeativity on Rainbow Royal and LGBTQ+ Meetup events, with overlapping mission and audience.

Broad incumbents

• High Times: Long-standing cannabis media brand spanning editorial, events (Cannabis Cup), and merchandise. Comparable as a broader cannabis culture and media incumbent operating at a much larger scale than Tokeativity.
• MJBizDaily: Operator of MJBizCon and a leading B2B cannabis trade media outlet. Comparable as the organizer of the flagship industry conference where Tokeativity co-presents marquee events, and as a broader cannabis media/events incumbent.
• Weedmaps: A leading cannabis marketplace and media platform connecting consumers with retailers and brands. Comparable as a broad cannabis community and content incumbent overlapping with Tokeativity's audience and advertiser base.
• Leafly: A major cannabis consumer media and discovery platform with editorial content, community features, and brand education. Comparable as a cannabis community/media incumbent that Tokeativity's been featured in and competes with for audience attention.
• Dope Magazine: A regional-to-national cannabis lifestyle magazine covering culture, business, and policy. Comparable as a cannabis lifestyle media outlet in Tokeativity's coverage universe with similar editorial and audience-development playbooks.

Emerging players

• SpringBig: A SaaS customer engagement and loyalty platform for cannabis retailers. Comparable as a tech-enabled community/marketing layer in the cannabis space serving overlapping brand and dispensary customers.
• Civilized: A cannabis lifestyle media brand targeting mainstream professional consumers with editorial, branded content, and events. Comparable in tone, mainstream-leaning cannabis cultural positioning, and event-driven audience development.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/tokeativity
• YouTubeyoutube.com/channel/UCJwY46knnLLgBRIj6fwymbw
• Facebookfacebook.com/tokeativity
• Instagraminstagram.com/tokeativity
• TikToktiktok.com/@tokeativity
• Pinterestpinterest.com/tokeativity
• LinkedInlinkedin.com/company/tokeativity

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tokeativity