SuperSaaS Online Appointment Scheduling System
SuperSaaS is a bootstrapped, cloud-based SaaS appointment scheduling platform founded in 2007, serving 205,000+ SMBs across professional services, fitness, healthcare, education, and other verticals with self-service booking, payments, and calendar integrations in 35 languages.
- Company typePrivate
- Founded2007
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What SuperSaaS Online Appointment Scheduling System does
SuperSaaS is a cloud-based, web-delivered appointment scheduling SaaS platform founded in 2007 and headquartered in Amsterdam, Netherlands. The product enables individuals, small businesses, and mid-sized organizations to create self-service booking calendars for appointments, classes, rentals, and events. Its core technical differentiator is a three-mode scheduling architecture — Capacity schedules for group events and classes, Resource schedules for one-on-one appointments and equipment rentals, and Service schedules that combine multiple resources — supported by a custom form builder, bi-directional calendar sync (Google Calendar, Microsoft 365, Apple Calendar via iCalendar), and integrated payment processing through PayPal, Stripe, and Square. The platform is accessible in 35 languages across all time zones, is WCAG 2.1 / Section 508 / EN 301 549 accessibility compliant, and is distributed via a free WordPress plugin, embeddable JavaScript widgets, custom-domain booking URLs, and a self-serve web signup flow.
The company's business model is a freemium subscription SaaS: a free tier allows up to 50 appointments per month with on-platform advertising and no payment details required, while multiple paid tiers unlock higher appointment volumes and remove ads. Customers may upgrade or downgrade at any time, and seasonal businesses can pause and resume subscriptions. Distribution is product-led and primarily organic — SEO-optimized vertical landing pages, comprehensive documentation, and strong review-platform ratings (Trustpilot 4.9/110, Capterra 4.6/263, G2 4.6/82) drive low-CAC acquisition into a 205,000+ customer base spanning at least eight verticals including professional services, sports and fitness, beauty and wellness, healthcare, education, pet care, rental and recreation, and events. The company is privately held, bootstrapped (no disclosed funding rounds), and operates with an 11–50 employee footprint, with Jan Maurits Faber listed as CEO. No revenue, ARR, or investor information is publicly disclosed.
SuperSaaS Online Appointment Scheduling System firmographics
Firmographics- Name
- SuperSaaS Online Appointment Scheduling System
- Legal name
- SuperSaaS
- Website
- https://supersaas.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SuperSaaS is a bootstrapped, cloud-based SaaS appointment scheduling platform founded in 2007, serving 205,000+ SMBs across professional services, fitness, healthcare, education, and other verticals with self-service booking, payments, and calendar integrations in 35 languages.
- Ownership category
- akta.pro rank
SuperSaaS Online Appointment Scheduling System industry classification
Industry- Product category
- Online Appointment Scheduling Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Appointment Scheduling & Reservation Management (HSACAIAG)
- akta.pro secondary industries
- Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB), Appointment Scheduling & Online Booking (HLACADAA)
Keywords
Where SuperSaaS Online Appointment Scheduling System is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
SuperSaaS Online Appointment Scheduling System business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Subscription-based SaaS: Tiered subscription model with a free tier (limited to 50 appointments with advertisements) and paid plans for higher appointment limits. Users can upgrade/downgrade at any time. Seasonal businesses can subscribe only during their active season.
- Payment Processing Commission: Although the platform states they do not charge fees when users pay for bookings (money goes directly from customer to merchant), they facilitate payment processing through integrated providers like PayPal and Stripe.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free plan for small users |
| Subscription | Monthly | Paid subscription tiers |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
SuperSaaS Online Appointment Scheduling System product offering
Product offeringCore offering
SuperSaaS is a cloud-based online appointment scheduling platform that lets businesses and individuals create, manage, and automate bookings for one-to-one appointments, group classes, events, equipment and facility reservations through three configurable schedule types (Capacity, Resource, Service) within a single account. The product combines a customizable booking web form, calendar synchronization, online payment processing, automated email/SMS notifications, and integration with third-party calendars, payment gateways, video conferencing tools, and websites via embeddable widgets or a WordPress plugin. It is delivered as a subscription SaaS with a free tier for very small users and paid tiers for higher-volume or business use.
Product overview
SuperSaaS Online Appointment Scheduling System is a unified web-based booking platform consisting of a core scheduling engine with three distinct schedule types (Capacity, Resource, and Service schedules) designed to handle classes, appointments, and multi-resource reservations. The platform integrates with payment processors (PayPal, Stripe, Square), calendar services (Google Calendar, Microsoft 365), video conferencing (Zoom), SMS (Twilio), file storage (Dropbox), and analytics tools (Google Analytics). Additional modules include a custom form builder, WordPress plugin for single sign-on, layout customization tools, and calendar synchronization capabilities. The system supports 35 languages and all time zones, with mobile-optimized responsive design.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Reduces no-shows through automatic email and SMS reminders
- +2 more outcomes
Companies that use SuperSaaS Online Appointment Scheduling System
Customer profileNamed customers8 records
Segments8 records
Ideal customer profiles3 records
SuperSaaS Online Appointment Scheduling System technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature8 records
SuperSaaS Online Appointment Scheduling System partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- Google CalendarcoreBi-directional synchronization with Google Calendar. SuperSaaS reads free/busy information from Google Calendar to determine availability. Appointments can also be published to Google Calendar.
- Microsoft 365 CalendarcoreIntegration with Microsoft Outlook/365 Calendar for free/busy synchronization. Two-way sync shows availability from Outlook in SuperSaaS and publishes SuperSaaS appointments to Outlook.
- PayPalcoreDefault payment provider for online payments. Customers can pay via PayPal or credit card through PayPal. Money transfers directly from customer to merchant.
- StripecoreAlternative payment provider for accepting credit card payments. Configurable as alternative or alongside PayPal.
- WordPresscoreFree WordPress plugin enabling single sign-on and embedded booking widgets. Users log in once to access both WordPress site and SuperSaaS schedule.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
SuperSaaS Online Appointment Scheduling System competitors and assessment
Company assessmentEmerging players
- Booksy: Mobile-first scheduling and business management platform focused on beauty, wellness, and barbers. Competes for the beauty/wellness segment of SuperSaaS's customer base with stronger vertical depth and a native app.
Broad incumbents
- Mindbody: Established fitness, wellness, and beauty business management platform with scheduling at its core. Overlaps with SuperSaaS's fitness/wellness segments and competes for the same customers with deeper vertical functionality.
Direct peers
- Doodle: Scheduling platform known for group/polling-based booking and 1:1 meetings. Competes with SuperSaaS in the meeting-scheduling use case but with less depth on capacity/resource/service-style schedules.
- Calendly: The dominant direct competitor in online appointment scheduling. Both serve SMBs and individuals with self-service booking calendars and calendar integrations; Calendly leads on brand and free-tier scale while SuperSaaS differentiates on schedule-type flexibility.
- Square Appointments: Block-owned scheduling product tightly integrated with Square's payments and POS ecosystem. Competes directly with SuperSaaS for service-based SMBs (salons, spas, fitness) and offers a free tier.
- Setmore: Free appointment scheduling software targeting SMBs and solo professionals with online booking, payment integrations, and calendar sync — overlapping with SuperSaaS's core SMB value proposition.
- SimplyBook.me: Direct competitor focused on appointment scheduling for service-based SMBs across beauty, healthcare, fitness, and education — overlapping heavily with SuperSaaS's customer segments and featuring similar booking widgets and custom forms.
- 10to8: Appointment scheduling SaaS for SMBs and enterprises with strong reminders, calendar sync, and payment integrations. Direct competitor in service-business booking with comparable feature breadth.
- Acuity Scheduling: Squarespace-owned scheduling platform targeting the same SMB and solopreneur customer base with similar booking forms, payment integrations, and calendar sync. Direct competitor in nearly every segment SuperSaaS serves.
- vcita: SMB business management platform with online scheduling as a core module, combined with CRM, invoicing, and payments. Competes for the same small-business customer SuperSaaS targets but with broader workflow tooling.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SuperSaaS Online Appointment Scheduling System social profiles
Digital presenceSuperSaaS Online Appointment Scheduling System compliance and trust
Trust signalCompliance3 records
SuperSaaS Online Appointment Scheduling System financial estimates
Financial estimateRevenue estimate
Valuation estimate
SuperSaaS Online Appointment Scheduling System leadership team
Management profileNumber of profiles
Profiles1 record
SuperSaaS Online Appointment Scheduling System funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SuperSaaS Online Appointment Scheduling System M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SuperSaaS Online Appointment Scheduling System
What does SuperSaaS Online Appointment Scheduling System do?
SuperSaaS is a cloud-based online appointment scheduling platform that lets businesses and individuals create, manage, and automate bookings for one-to-one appointments, group classes, events, equipment and facility reservations through three configurable schedule types (Capacity, Resource, Service) within a single account. The product combines a customizable booking web form, calendar synchronization, online payment processing, automated email/SMS notifications, and integration with third-party calendars, payment gateways, video conferencing tools, and websites via embeddable widgets or a WordPress plugin. It is delivered as a subscription SaaS with a free tier for very small users and paid tiers for higher-volume or business use.
Is SuperSaaS Online Appointment Scheduling System a public or private company?
SuperSaaS Online Appointment Scheduling System is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SuperSaaS Online Appointment Scheduling System founded?
SuperSaaS Online Appointment Scheduling System was founded in 2007. It employs 11 to 50 people.
Where is SuperSaaS Online Appointment Scheduling System based?
SuperSaaS Online Appointment Scheduling System is headquartered in Amsterdam, Netherlands, in the Europe region.
How does SuperSaaS Online Appointment Scheduling System make money?
Two revenue lines are on record. Subscription-based SaaS are the primary driver. The others are payment Processing Commission.
Who are SuperSaaS Online Appointment Scheduling System's main competitors?
Booksy is listed as an emerging player. Mindbody is listed as a broad incumbent. Direct peers are Doodle, Calendly, Square Appointments, Setmore, SimplyBook.me, 10to8, Acuity Scheduling and vcita.
Does SuperSaaS Online Appointment Scheduling System have an API?
Yes. SuperSaaS offers an API that allows developers to integrate and automate scheduling functionality. The API key can be found in the Account Info page. The platform supports webhook integration and API-based connections. Users can access API credentials for automatic login and integration purposes. Developer documentation is at www.supersaas.com/info/doc/integration/webhooks_and_apis.
What industry is SuperSaaS Online Appointment Scheduling System in?
SuperSaaS Online Appointment Scheduling System's product category is Online Appointment Scheduling Software. Its primary akta.pro industry code is HSACAIAG, Appointment Scheduling & Reservation Management, with a secondary code of CRAFAIAB, Software/SaaS Subscriptions (Consumer & Prosumer). Its NAICS code is 513210 and its SIC code is 7372.