NOIZ.gg
NOIZ.gg is a Los Angeles-based B2B influencer marketing platform founded in 2018 that operates as an influencer exchange connecting brands with gaming creators, offering discovery, streaming, and campaign management tools.
- Company typePrivate
- Founded2018
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What NOIZ.gg does
NOIZ.gg is a Los Angeles-based B2B influencer marketing platform founded in 2018, focused specifically on the gaming vertical. The company describes itself as an "influencer exchange for gaming," positioning its core offering as a marketplace that connects brands seeking gaming-relevant audiences with creators who command those audiences. The platform is operated at a small scale, with a disclosed headcount of 1-10 employees, and is led operationally by Bao Lam (COO).
The product surface spans four named modules: the core NOIZ marketplace for influencer monetization, Searchlight for influencer discovery and identification, Stream With Us for executing influencer-led streaming campaigns, and Onboard for campaign scheduling and brand-side onboarding. Together these modules indicate a stack that aspires to cover the full campaign lifecycle — from creator sourcing and vetting through activation and campaign management — rather than a single-point SaaS tool. Gaming specialization is the consistent organizing principle across modules.
The business model operates as a professional services / influencer marketing agency serving brand-side customers, with full-service campaign execution and enterprise field sales motion implied by the language used to describe brand relationships. Pricing mechanics, contract structures, take rates, and customer logos are not disclosed in the available data. The company is privately held with no funding history, partnerships, M&A activity, or named customer references available, making NOIZ a thinly-disclosed entity from a diligence perspective.
NOIZ.gg firmographics
Firmographics- Name
- NOIZ.gg
- Legal name
- NOIZ.gg
- Website
- https://noiz.gg
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- NOIZ.gg is a Los Angeles-based B2B influencer marketing platform founded in 2018 that operates as an influencer exchange connecting brands with gaming creators, offering discovery, streaming, and campaign management tools.
- Ownership category
- akta.pro rank
NOIZ.gg industry classification
Industry- Product category
- Influencer Marketing Platform
- NAICS
- Advertising Agencies (541810), Other Services Related to Advertising (541890)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Influencer Marketing Platforms (Discovery/Search/CRM) (MPACAGAA)
- akta.pro secondary industries
- Influencer Marketing Agencies (BPAFAHAA), Influencer/Creator Marketplaces & Brand Deal Platforms (MPACABAI)
Keywords
Where NOIZ.gg is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Markets served
NOIZ.gg business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Influencer Marketing Services: NOIZ.gg appears to generate revenue through providing influencer marketing services to brands, offering full service influencer strategies.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
NOIZ.gg product offering
Product offeringCore offering
NOIZ.gg operates an influencer exchange for the gaming industry, connecting brands with gaming creators through full-service campaign strategies. The platform supports influencer discovery, streaming-based promotional campaigns, and onboarding tools that allow brands to schedule and run influencer marketing initiatives end-to-end.
Product overview
NOIZ.gg is a single unified influencer monetization platform that connects brands with influencers through full-service strategies. The platform consists of core campaign management functionality along with integrated modules for influencer discovery (Searchlight), streaming campaigns (Stream With Us), and campaign onboarding (Onboard).
Differentiator
Problem solved
Functional benefit
Products and services
- NOIZ.gg NOIZ.gg is a unified influencer monetization platform for the gaming industry that connects brands with gaming creators through full-service campaign strategies. It enables influencer discovery, streaming-based promotional campaigns, and campaign onboarding/management for brands seeking to reach gaming audiences.
Companies that use NOIZ.gg
Customer profileSegments1 record
Ideal customer profiles1 record
NOIZ.gg technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
NOIZ.gg partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights2 records
NOIZ.gg competitors and assessment
Company assessmentDirect peers
- IZEA: Influencer marketing marketplace and services provider connecting brands with creators across verticals including gaming; comparable as both marketplace and managed services.
- NeoReach: Influencer marketing platform and agency serving brands with end-to-end campaign management; comparable as a platform-plus-services competitor.
- CreatorIQ: Enterprise influencer marketing platform offering discovery, CRM, and campaign management for brands; directly comparable as a SaaS-plus-services platform serving brand marketers.
- Aspire (formerly AspireIQ): Influencer marketing platform with creator marketplace and campaign management tools for brands and agencies; closest direct peer in business model and target buyer.
- Grin: Creator management platform providing discovery, relationship management, and ROI measurement for brands running influencer programs; analogous SaaS-centric model.
- Upfluence: Influencer marketing platform combining discovery, outreach, and affiliate/commission tracking for brands and agencies; directly comparable tooling and audience.
- Gamesight: Gaming-focused marketing analytics and influencer platform for game publishers and brands; directly comparable given NOIZ.gg's gaming vertical and streaming campaign focus.
- Stream Hatchet: Live-streaming analytics and influencer intelligence platform for gaming and esports; directly comparable as it serves brands seeking gaming creator partnerships.
Emerging players
- Lateral (Player.me / lateral.io gaming creator platform): Gaming-focused creator platform with discovery and brand partnership tools; partially overlapping niche as a gaming-only influencer offering.
Regional players
- Talon (gaming influencer agency): Gaming-specialist influencer and esports marketing agency delivering brand-creator campaigns; comparable managed-services angle in the same gaming vertical.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
NOIZ.gg social profiles
Digital presenceNOIZ.gg financial estimates
Financial estimateRevenue estimate
Valuation estimate
NOIZ.gg leadership team
Management profileNumber of profiles
Profiles1 record
NOIZ.gg funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NOIZ.gg M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NOIZ.gg
What does NOIZ.gg do?
NOIZ.gg operates an influencer exchange for the gaming industry, connecting brands with gaming creators through full-service campaign strategies. The platform supports influencer discovery, streaming-based promotional campaigns, and onboarding tools that allow brands to schedule and run influencer marketing initiatives end-to-end.
Is NOIZ.gg a public or private company?
NOIZ.gg is a private company. It is classified as unknown and is currently operating.
When was NOIZ.gg founded?
NOIZ.gg was founded in 2018. It employs 1 to 10 people.
Where is NOIZ.gg based?
NOIZ.gg is headquartered in Los Angeles, United States, in the North America region.
How does NOIZ.gg make money?
One revenue line is on record: influencer Marketing Services.
Who are NOIZ.gg's main competitors?
Direct peers on record are IZEA, NeoReach, CreatorIQ, Aspire (formerly AspireIQ), Grin, Upfluence, Gamesight and Stream Hatchet. Lateral (Player.me / lateral.io gaming creator platform) is listed as an emerging player. Talon (gaming influencer agency) is listed as a regional player.
Does NOIZ.gg have an API?
No public API is recorded for NOIZ.gg.
What industry is NOIZ.gg in?
NOIZ.gg's product category is Influencer Marketing Platform. Its primary akta.pro industry code is MPACAGAA, Influencer Marketing Platforms (Discovery/Search/CRM), with a secondary code of BPAFAHAA, Influencer Marketing Agencies. Its NAICS code is 541810 and its SIC code is 7311.