indaHash (IDH Media Ltd.)

What indaHash (IDH Media Ltd.) does

indaHash (IDH Media Ltd.) is a privately held influencer marketing company that operates a dual business model combining managed Agency Services with a self-serve SaaS platform. Founded in 2015/2016 and headquartered in Dublin, Ireland, the company serves 600+ brands across 100+ markets, including enterprise names such as Disney, Coca-Cola, Amazon, Google, Sony, Spotify, Heineken, Nestle, UberEats, Adidas, Sephora, and Samsung. The company also engages PR and communications firms including Hill+Knowlton Strategies, Wella Professionals, and Ketchum as intermediary clients.

The SaaS platform provides creator discovery, campaign management, and performance analytics capabilities, differentiated by AI-powered image recognition for visual-content-based influencer matching. The technology stack includes a web-based dashboard for advertiser workflow management and a mobile app distributed via iOS App Store and Google Play to enable creator-side onboarding and campaign participation. Core technical components include the Creator Discovery Tool (with AI-based matching), a Dashboard module for campaign oversight and KPI tracking, and a subscriber-facing API surface (though no public developer API is documented).

Revenue is generated through three streams: (1) SaaS Platform Subscriptions with tiered usage limits (2,500 search requests/month for Self-Serve; 7,000 for Creator Discovery) on monthly, quarterly, or annual billing; (2) Agency Services for end-to-end managed campaign execution; and (3) Campaign Fees based on insertion orders with 14-day payment terms. The company maintains regional subsidiaries in Poland (IDH Media S.A.), Singapore (IDH Media Pte. Ltd), and UAE (IDH Media FZ-LLC) to support its global operations. Leadership comprises co-founder and CEO Barbara Soltysinska and Head of SaaS Tomasz Zembrzycki. The company holds GDPR and CCPA compliance certifications and serves markets across EMEA, APAC, MENA, North America, Latin America, and Australia.

Name

indaHash (IDH Media Ltd.)

Legal name

IDH Media Limited

Website

https://indahash.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

51–100 employees

Short description

indaHash (IDH Media Ltd.) is a Dublin-based influencer marketing company operating both managed Agency Services and a self-serve SaaS platform with AI-powered creator discovery, serving 600+ brands across 100+ global markets including Disney, Coca-Cola, Amazon, and Google.

Ownership category

akta.pro rank

Product category

Influencer Marketing Platform

NAICS

Advertising Agencies (541810), Software Publishers (513210)

SIC

Services-Advertising Agencies (7311), Services-Prepackaged Software (7372)

akta.pro primary industry

Influencer Marketing Platforms (Discovery/Search/CRM) (MPACAGAA)

akta.pro secondary industries

Influencer Marketing Agencies (BPAFAHAA), Influencer Strategy & Campaign Management (MPAAAHAA), Influencer Sourcing & Casting (Discovery/Shortlisting) (MPAAAHAC)

Keywords

• Influencer marketing platform
• Creator discovery software
• Campaign management tools
• Influencer campaign services
• Digital marketing analytics

Headquarters

HQ city

Ballsbridge

HQ country

Ireland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. SaaS Platform Subscription: Subscription-based access to the self-serve platform with tiered usage limits (2500 search requests per month per seat for Self-Serve; 7000 search requests per month for Creator Discovery). Auto-renewing subscription with monthly, quarterly, or annual billing periods.
2. Agency Services: Full-service influencer marketing campaign execution from strategy through content creation and delivery. Expert-led services for brands across 100+ markets since 2016.
3. Campaign Fees (Advertisers): Fees for campaign execution based on insertion orders (IO). Payment terms typically 14 days. Publisher remuneration paid by IDH after receiving payment from advertiser.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

indaHash operates a SaaS influencer marketing platform that enables brands to search for, vet, and engage with social media creators, supported by AI-powered image recognition for creator matching. It complements the self-serve SaaS tool with full-service Agency Services delivering end-to-end influencer campaign execution (strategy, creator selection, content moderation, and performance reporting) for enterprise brands across 100+ markets. A companion mobile app (iOS/Android) allows creators to discover campaigns, submit content, and track remuneration.

Product overview

indaHash (IDH Media Ltd.) offers a dual-model influencer marketing solution consisting of two primary offerings: Agency Services (expert-led, full-service campaign management across 100+ markets since 2016) and a SaaS Platform (self-serve tool for in-house teams). The SaaS Platform includes integrated modules for Creator Discovery (with AI image recognition), Campaign Management, and a Dashboard for KPI monitoring and reporting. A companion Mobile App (iOS/Android) serves creators, enabling them to browse campaigns, submit content, and track payments. The Agency Services and SaaS Platform share underlying infrastructure and creator networks but differ in delivery model: managed service vs. self-service.

Differentiator

Problem solved

Functional benefit

Products and services

• Agency Services End-to-end, expert-led influencer marketing services covering strategy, campaign execution, content moderation, creator management, and performance reporting for enterprise brands across 100+ markets.
• SaaS Platform

Quantifiable outcome

• 110% of KPIs delivered in vouchercloud campaign
• +1 more outcomes

Named customers20 records

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Modash: Creator discovery and analytics SaaS targeting a similar mid-market/enterprise buyer with strong search and database features; an emerging peer competing head-on with indaHash's SaaS tier.
• HypeAuditor: AI-driven influencer analytics, fraud detection and discovery platform; overlaps with indaHash's analytics and AI-image-recognition capabilities and is frequently listed alongside indaHash in industry roundups.

Direct peers

• Traackr: Influencer marketing platform focused on creator discovery, performance measurement and brand safety for enterprise marketers — competes for the same global brand customers as indaHash.
• Obviously: Full-service influencer marketing agency that also operates proprietary technology, closely mirroring indaHash's dual Agency + SaaS positioning for enterprise brand campaigns.
• CreatorIQ: Enterprise influencer marketing SaaS platform offering creator discovery, CRM, campaign management and analytics to global brands — directly comparable to indaHash's SaaS Platform and competes for the same Fortune 500 buyer.
• Aspire (formerly AspireIQ): Influencer marketing platform with creator marketplace, workflow tools and agency-style services; very similar dual SaaS-plus-services model competing for mid-market and enterprise brand budgets.
• Grin: Creator marketing platform built for direct-to-consumer and enterprise brands with discovery, CRM, gifting and affiliate tools; close competitor to indaHash's SaaS Platform in the global enterprise segment.
• Klear (now part of Meltwater): Influencer discovery, vetting and analytics platform comparable to indaHash's Creator Discovery Tool, now backed by Meltwater's broader media intelligence stack.
• Upfluence: All-in-one influencer marketing platform with creator search, outreach, gifting and analytics. Directly competes with indaHash's SaaS offering across discovery and campaign management.

Broad incumbents

• Sprout Social: Public social media management platform that has expanded into influencer marketing tools via its Influencer Marketing by Sprout product; a broader incumbent offering overlapping capabilities to indaHash's mid-market SaaS buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/indaHash
• YouTubeyoutube.com/channel/UCgFzxnvO8-dw1-vsl7O9T0A
• LinkedInlinkedin.com/company/indahash
• TikToktiktok.com/@indahash_official
• Pinterestpinterest.com/indahash
• Facebookfacebook.com/indahash-1019887308043976

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about indaHash (IDH Media Ltd.)