What Adchitects does

Adchitects is a privately held, bootstrapped digital product agency founded in 2016 in Poznań, Poland, operating as ADCHITECTS Sp. z o.o. under CEO & Founder Kuba Luty and COO Rafał Pawlak. The firm provides full-cycle design and development services covering product discovery, UX/UI design, custom website and ecommerce builds (Shopify, HubSpot, WordPress, headless architectures), and cross-platform mobile and web application development using React Native, Next.js, GraphQL, Strapi, and AWS. Its client base is predominantly enterprise and mid-market founders and C-suites across the US and Europe, spanning retail, healthcare, technology, biotech, wearables, leisure, and NGO verticals, with named engagements ranging from under $15,000 to over $100,000.

The agency monetizes through a time-and-materials pricing model delivered via two engagement structures: one-time project licenses for websites, apps, and ecommerce builds (starting at $15,000), and monthly recurring retainers (starting at $4,000) covering strategy, delivery, and ongoing maintenance. A more recent service line, Generative Engine Optimization (GEO), extends the offering into AI-search visibility optimization for tools such as Perplexity, ChatGPT, and Claude. Distribution is consultative and enterprise-led, anchored by a Polish headquarters with regional offices in New York and Toronto and a dedicated North American Business Development function. The firm carries 1x Forbes Diamond, 4x AWWWARDS, 12x Online Design Awards, 8x CSS Design Awards, and 12x Clutch Awards, and reports 53 verified Forbes reviews at a 5.0 average, supporting its positioning on quality-to-cost arbitrage versus fully onshore agencies.

Name

Adchitects

Legal name

ADCHITECTS Sp. z o.o.

Website

https://adchitects.co

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Adchitects is a bootstrapped Polish digital product agency that designs and builds custom websites, ecommerce platforms, and cross-platform apps for enterprise and mid-market founders in the US and Europe, using a project-plus-retainer model priced in US dollars from a lower-cost Polish delivery base.

Ownership category

akta.pro rank

Product category

Digital Product Design Agency

NAICS

Advertising Agencies (54181), Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311), Services-Computer Programming Services (7371)

akta.pro primary industry

Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

Keywords

• Custom website development
• Web application development
• Ecommerce development services
• Digital product design agency
• Generative engine optimization

Headquarters

HQ city

Poznan

HQ country

Poland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Full-Cycle Website Projects: One-time project engagements for website design and development, including UX research, UI design, copywriting, and SEO. Projects follow a structured timeline with dedicated teams from discovery through launch.
2. Ongoing Retainer Contracts: Monthly retainer engagements covering strategy, project delivery, and continuous maintenance. Retainers provide flexibility, speed, and predictable costs for ongoing digital product optimization and support.
3. App Development Projects: Custom mobile and web application development engagements including MVP development, scaling, and cross-platform functionality with ongoing maintenance and security audits.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Adchitects is a full-cycle digital product design agency that designs, develops, and maintains bespoke custom websites, e-commerce platforms, mobile apps, and web applications for founders and C-Suites across Europe and the US. Engagement spans product discovery (UX research, SEO and accessibility audits), design (UX/UI, branding), development (headless CMS, Shopify, HubSpot, React Native cross-platform apps), and ongoing maintenance including Generative Engine Optimization for AI-driven search.

Product overview

Adchitects is a full-cycle digital product design agency offering four interconnected core services: Product Discovery (strategic planning and research workshops), Website Development (custom websites on various platforms), App Development (cross-platform mobile and web applications), and Generative Engine Optimization (GEO) services that optimize websites for AI search visibility. These core services are supplemented by add-on offerings including Conversion Rate Optimization, SEO, Digital Product Maintenance, and Tech Consulting. The agency delivers end-to-end digital products from initial ideation through launch and ongoing maintenance, using a modular framework that scales from startup MVP to enterprise solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Product Discovery Strategic planning and research phase including discovery workshops, audience insights, UX/UI conversion flows, SEO audits, accessibility audits, user journey mapping, and project roadmap creation that aligns digital products with business goals.
• Website Development Full-cycle custom website development including MVP development, rapid deployment, high-conversion landing pages, code refactoring, scalable SEO infrastructure, and custom CMS setups on WordPress, Shopify, HubSpot, or headless architectures using GraphQL and server-side rendering.
• App Development Custom mobile and web application development with cross-platform functionality using React Native, headless APIs, secure data management, custom integrations, rapid MVP deployment, and ongoing maintenance with security compliance (ADA & HIPAA).
• Generative Engine Optimization (GEO) AI-ready optimization service helping websites get discovered, evaluated, and cited natively by AI agents such as Perplexity, ChatGPT, and Claude. Includes GEO readiness audit, LLM-oriented maintenance, and KPI reporting for AI visibility.
• Conversion Rate Optimization Ongoing optimization service to increase conversion rates on new or existing digital products through performance optimization, A/B testing, and user experience improvements.
• SEO Search engine optimization integrated into website development and maintenance to improve organic traffic and search rankings.
• Digital Product Maintenance Ongoing maintenance service covering security updates, compliance management, performance monitoring, and continuous product improvements post-launch.
• Tech Consulting Technology consulting service helping clients choose the right tech stack, architecture, and development approach for their digital products.

Quantifiable outcome

• +103% conversion rate increase for Seneca ecommerce redesign
• +12 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability2 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Harrison Morgan Ltd. (HELM)coreStrategic or Co-development PartnerAdchitects developed HELM's yacht booking web app from MVP through evolving digital ecosystem, including React/Strapi/TypeScript/Node.js/PostgreSQL architecture. The partnership has grown from initial MVP to ongoing feature development and technical improvements.
• GMScoreStrategic or Co-development PartnerModular HubSpot website development for Swiss AI-based SaaS company featuring flexible page builder, article master page components, and dynamic content hub for lead capture optimization.
• MottominorStrategic or Co-development PartnerMotto developed Armitron's brand strategy, tone of voice, and creative identity. Adchitects implemented the wireframes into Shopify ecommerce experience, working in collaboration with Motto's branding work.
• Bridging Minds SALminorImplementation/ SI/ Consulting PartnerLocal implementation partner for Beirut Business Forum project based in Beirut, Lebanon.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Work & Co: Full-cycle digital product design and development agency serving enterprise clients with custom websites, apps, and ecommerce platforms. Highly comparable in offering scope, premium positioning, and award-driven brand strategy.
• Ramotion: Digital design and product agency focused on branding, web, and mobile app development for SaaS and tech startups. Directly comparable in custom product design focus and premium positioning with strong design portfolio.
• Eleken: UI/UX and web design agency focused on SaaS product design, web apps, and mobile interfaces. Directly comparable in custom digital product design focus and project-based delivery model.
• Lounge Lizard: Full-service digital agency offering website design, branding, and digital marketing with strong award portfolio (including CSS Design Awards and AWWWARDS). Comparable in service mix, awards, and SMB-to-mid-market focus.
• BlueLabel: Digital product agency building custom web and mobile apps, ecommerce platforms, and AI-enabled solutions for enterprise clients. Comparable in full-cycle development model and tech-forward service positioning.

Broad incumbents

• Huge: Large, established digital agency delivering strategy, design, marketing, and technology for global enterprise brands. Comparable in full-cycle product development but operates at significantly larger scale with broader service portfolio.
• R/GA: Global digital agency offering brand design, product development, and marketing across enterprise clients. Overlaps with Adchitects in custom digital product delivery but is much larger and more diversified.
• Frog Design: Global design and product innovation firm with deep roots in custom digital product design for enterprise clients. Directly comparable in design-led product development, though operating at much greater scale.

Regional players

• Netguru: Poland-based digital product consultancy delivering web, mobile, and AI-enabled software for enterprise and scale-up clients. Closest regional peer given shared Poznań/Poland origin, similar full-cycle model, and overlapping US enterprise target.
• 10Clouds: Poland-based software agency offering web and mobile app development, design, and AI services for international clients. Comparable in full-cycle delivery model, geographic base, and mid-market to enterprise positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/adchitects-co
• Facebookfacebook.com/adchitects

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adchitects