SmrtPhone
- Company typePrivate
- Founded2017
- HeadquartersMiddletown, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
SmrtPhone firmographics
Firmographics- Name
- SmrtPhone
- Legal name
- smrtStudio Global, Inc.
- Website
- https://www.smrtphone.io
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
SmrtPhone industry classification
Industry- Product category
- Cloud Communications / Sales Engagement Platform
- NAICS
- Telecommunications (517)
- SIC
- Telephone Communications (No Radiotelephone) (4813), Services-Telephone Interconnect Systems (7385), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Cloud PBX & Hosted Telephony (HDAIAHAB)
- akta.pro secondary industries
- Voice Calling (VoIP) Apps (BPAMACAC), Voice Assistants & Voice UI (VUI) (HDAAAFAD), VoIP Access & ITSP Services (HDAIAHAD)
Keywords
Where SmrtPhone is headquartered
LocationHeadquarters
- HQ city
- Middletown
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SmrtPhone business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Subscription - Core Platform: Cloud phone system and conversation platform subscription for sales teams. Includes access to phone system, power dialer, video calling, and CRM integrations. Offered with 14-day free trial.
- smrtAgents (AI Workers): Pre-trained AI agents available for hire, operating within the same conversation system as human team members. Usage-based pricing model.
- AI Agent Services: AI agent services with usage-based pricing for audio data processing, transcription, and customer interactions. Compliance with TCPA, CCPA, and CPNI regulations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Core platform with 14-day free trial |
| Usage-based | Pay-as-you-go | Usage-based AI agent services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
SmrtPhone product offering
Product offeringCore offering
SmrtPhone provides a cloud-based VoIP phone system combined with an AI-powered agentic conversation platform for sales-driven businesses. The platform unifies inbound/outbound calling, power dialing, video calling, SMS, and voicemail into a single conversation thread with persistent memory, and layers in pre-trained AI agents (smrtAgents) that operate alongside human team members and auto-log activity to connected CRMs.
Product overview
SmrtPhone is an Agentic Conversation Platform that unifies phone, AI agents, and CRM into a single system. The core offering is The Conversation Platform supplemented by a Phone System for VoIP calling, Power Dialer (smrtDialer) for high-volume outbound dialing, Video Calling for face-to-face communication, and smrtAgents for AI-powered automation. CRM Empowerment provides native integrations with 13+ CRMs including Salesforce, HubSpot, Podio, GoHighLevel, and specialized real estate platforms. All components share unified conversation memory, team inbox, and auto-logging to connected CRMs.
Differentiator
Problem solved
Functional benefit
Brands
- smrtAgents: AI-powered inbound call handling agents that operate within the smrtPhone platform. Pre-trained for specific roles including Inbound Acquisition Specialist, Follow-Up Specialist, Appointment Specialist, and After-Hours Receptionist.
Products and services
- The Conversation Platform Central unified communications platform that consolidates inbound and outbound calls, texts, and voicemails across team members into a shared inbox with persistent conversation memory and automatic CRM logging. Targets sales and service operators who live on the phone.
- Phone System Cloud-based VoIP phone system providing business phone capabilities including multiple lines, hot-key dispositions, and call-from-anywhere functionality for sales and service operators.
- Power Dialer (smrtDialer) Automated outbound dialing solution enabling operators to dial 200+ calls per day with automatic call disposition, campaign management, and connection tracking with no manual babysitting required.
- Video Calling Video calling capability integrated into the conversation platform for face-to-face communications alongside voice and text within the unified communication system.
- smrtAgents (AI Agent Marketplace) AI agent marketplace offering pre-trained artificial intelligence workers for specific business roles (Inbound Acquisitions Specialist, Property Maintenance, Follow-Up Specialist, After-Hours Receptionist, Appointment Specialist). Agents deploy in 4-6 hours and operate within the existing conversation system alongside human team members.
- CRM Empowerment Native integration layer connecting the conversation platform to customer CRMs, syncing 14 entity types (Contacts, Calls, Texts, Voicemails, Tasks, Tags, Notes, Activities, Lead status, Custom fields, Owner, Pipeline, Disposition, Recordings). Supports Salesforce, HubSpot, GoHighLevel, Podio, InvestorFuse, REISift, REIPro, Invelo, Carrot, Leftmain, Tape, DataSift, and Forefront.
Quantifiable outcome
- 2,200+ operators trust the platform
- +3 more outcomes
Companies that use SmrtPhone
Customer profileSegments5 records
Ideal customer profiles4 records
SmrtPhone technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability9 records
Feature6 records
SmrtPhone partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- SalesforcecoreCRM integration partnership enabling Salesforce users to access SmrtPhone's cloud phone system, power dialer, video calling, and AI agents directly within their Salesforce workflow. One of 14 CRM integrations supported by the platform.
- HubSpotcoreCRM integration partnership enabling HubSpot users to access SmrtPhone's conversation platform and AI agents within HubSpot workflows.
- GoHighLevelcoreCRM integration partnership with GoHighLevel platform, enabling SmrtPhone's telephony and AI agents to function within GoHighLevel's automation ecosystem.
- PodiocoreCRM integration partnership with Podio (Citrix) enabling SmrtPhone functionality within Podio's collaboration platform.
Scale indicators11 records
Recent moves5 records
Expansion highlights6 records
SmrtPhone competitors and assessment
Company assessmentEmerging players
- Cresta: AI platform for contact centers and sales teams providing real-time agent assistance and AI agents for voice conversations. Comparable as an emerging AI-voice-agent competitor targeting sales and service conversations.
Direct peers
- JustCall: Cloud phone system and SMS platform focused on sales and support teams, with deep CRM integrations and AI-powered features. Comparable in target customer (sales-driven SMBs), telephony + messaging bundle, and integration ecosystem.
- Kixie: Sales-focused cloud phone system with power dialer, SMS, and CRM integrations targeting small and mid-market sales teams. Highly comparable to SmrtPhone in feature set, vertical tilt toward outbound sales, and CRM-embedded GTM.
- Dialpad: AI-powered cloud communications platform offering VoIP, contact center, and AI voice agents for sales and customer service teams. Overlaps with SmrtPhone on AI voice agents, sales-team telephony, and CRM integrations.
- Aircall: Cloud-based VoIP phone system purpose-built for sales and support teams with CRM integrations and power dialer features. Closest direct competitor to SmrtPhone's telephony-for-sales positioning, though Aircall serves a broader horizontal market.
- OpenPhone: Modern business phone system for SMBs offering shared numbers, calling, texting, and CRM integrations. Comparable in targeting sales-driven small businesses with cloud telephony and messaging, though less verticalized than SmrtPhone.
Broad incumbents
- RingCentral: Large incumbent cloud communications provider offering UCaaS and CCaaS solutions across voice, messaging, video, and contact center. Overlaps with SmrtPhone on cloud PBX and CRM-integrated communications but serves a much broader horizontal market.
- Talkdesk: Enterprise cloud contact center platform with AI agent capabilities. Competes at the higher end of the market with AI-driven voice automation that overlaps with SmrtPhone's smrtAgents roadmap.
- Salesforce (Sales Cloud / Einstein / Agentforce): CRM giant that bundles sales engagement, telephony partnerships, and now native AI agents (Agentforce). Critical incumbent comparison because Salesforce is also a SmrtPhone integration partner, creating both partnership and competitive overlap.
- HubSpot: CRM and sales hub platform with built-in calling, conversation intelligence, and AI agents (Breeze). Comparable both as a SmrtPhone integration partner and as a platform vendor that could absorb telephony and AI agent functionality natively.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SmrtPhone social profiles
Digital presenceSmrtPhone compliance and trust
Trust signalCompliance4 records
SmrtPhone financial estimates
Financial estimateRevenue estimate
Valuation estimate
SmrtPhone leadership team
Management profileNumber of profiles
SmrtPhone funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SmrtPhone M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SmrtPhone
What does SmrtPhone do?
SmrtPhone provides a cloud-based VoIP phone system combined with an AI-powered agentic conversation platform for sales-driven businesses. The platform unifies inbound/outbound calling, power dialing, video calling, SMS, and voicemail into a single conversation thread with persistent memory, and layers in pre-trained AI agents (smrtAgents) that operate alongside human team members and auto-log activity to connected CRMs.
Is SmrtPhone a public or private company?
SmrtPhone is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SmrtPhone founded?
SmrtPhone was founded in 2017. It employs 11 to 50 people.
Where is SmrtPhone based?
SmrtPhone is headquartered in Middletown, United States, in the North America region.
How does SmrtPhone make money?
Three revenue lines are on record. Subscription - Core Platform is the primary driver. The others are smrtAgents (AI Workers) and AI Agent Services.
Who are SmrtPhone's main competitors?
Cresta is listed as an emerging player. Direct peers are JustCall, Kixie, Dialpad, Aircall and OpenPhone. Broad incumbents are RingCentral, Talkdesk, Salesforce (Sales Cloud / Einstein / Agentforce) and HubSpot.
Does SmrtPhone have an API?
No public API is recorded for SmrtPhone.
What industry is SmrtPhone in?
SmrtPhone's product category is Cloud Communications / Sales Engagement Platform. Its primary akta.pro industry code is HDAIAHAB, Cloud PBX & Hosted Telephony, with a secondary code of BPAMACAC, Voice Calling (VoIP) Apps. Its NAICS code is 517 and its SIC code is 4813.