What GoMeddo does

GoMeddo B.V. is a Netherlands-based, Salesforce-native scheduling and resource management software provider operating as an Independent Software Vendor (ISV) on the Salesforce AppExchange. The platform is built entirely within the Salesforce environment, meaning all booking data, permissions, workflows, and governance live inside the customer's existing Salesforce org rather than in a separate database. The product consists of four core modules — Personalised Appointment Scheduling, Activity Scheduling and Registration, Room and Facilities Bookings, and Business Cycle — augmented by add-ons such as Frontend Builder, Rulesets, Time Zones, and the Widget/SDK. Notable technical components include a conflict-rule engine, parent-child reservation hierarchies, real-time availability matching, multi-timezone scheduling, calendar synchronization (Outlook, Google, Apple), and a 2025 integration with Salesforce Agentforce for AI-assisted booking.

GoMeddo targets complex scheduling use cases across at least ten verticals, including healthcare, education, travel and hospitality, real estate, MICE events, manufacturing and automotive, retail, non-profit, professional services, and financial services. Named enterprise customers include Southwest Airlines, ClubMed, Freedom Boat Club (370+ locations), FC Groningen, Tribes, Education First Language Abroad, Dogs Trust, Boat Bike Tours, ILX Group, and Insight Meditation Society. Revenue is generated through annual subscription licenses sold directly via enterprise sales ([email protected]), through the Salesforce AppExchange, through a self-service trial (product-led growth), and via a partner network that includes implementation specialist CBEE Remarkable and technology partners Blackthorn, Asperato, Growtivity, and Flair HR.

The company has been a Salesforce partner since 2010 (per its partner badge), is headquartered in Laren, Netherlands, holds ISO 27001:2017 certification, and processes personal data in compliance with GDPR. Gen25 is referenced in source data as the parent company and strategic partner developing the GoMeddo platform, though a separate data field flags this as unconfirmed. Headcount is reported in the 11-50 range, no external funding rounds are disclosed, and no revenue figures have been publicly shared.

Name

GoMeddo

Legal name

GoMeddo B.V.

Website

https://gomeddo.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

GoMeddo B.V. is a Netherlands-based Salesforce-native scheduling and resource management software provider serving global enterprises in healthcare, education, travel, real estate, and other verticals with appointment, activity, room, and resource booking capabilities delivered entirely inside the Salesforce ecosystem.

Ownership category

akta.pro rank

Product category

Scheduling and Resource Management Software

NAICS

Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)

akta.pro primary industry

Waitlist, Queue & Flow Management (HLACADAE)

akta.pro secondary industries

Workflow Automation for IT & Ops (Runbooks, Job Scheduling) (HDAEAHAH), Care Pathway Automation & Patient Engagement for RPM (Coaching, Messaging, Scheduling) (HLACAPAM), Patient Billing, Statements & Payment Processing (HLACACAG)

Keywords

• Salesforce-native scheduling
• Resource management software
• Appointment booking platform
• Facility reservation system
• Activity registration software

Headquarters

HQ city

Laren

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Licenses: SaaS subscription model with flexible, scalable plans designed to meet scheduling needs at every stage of growth. Sold directly and through partner channels.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels7 records

Core offering

GoMeddo provides a 100% Salesforce-native scheduling and resource management platform that enables organizations to manage appointments, activities, rooms, equipment, and staff availability within their existing Salesforce environment. The platform covers the full business cycle from customer demand through booking, payment, and reengagement, with self-service interfaces, real-time availability, conflict prevention, and AI-assisted scheduling via Salesforce Agentforce.

Product overview

GoMeddo is a unified scheduling and booking platform built 100% in Salesforce, consisting of four core product modules (Personalised Appointment Scheduling, Activity Scheduling and Registration, Room and Facilities Bookings, and Business Cycle) plus add-on capabilities including Frontend Builder, Widget/SDK, Rulesets, and Time Zones. The platform adapts to any industry use case, from customer demand through to payment and reengagement, with full control, visibility, and customer insight centralized within Salesforce.

Differentiator

Problem solved

Functional benefit

Products and services

• Personalised Appointment Scheduling Tailored self-service appointment booking with real-time availability and intelligent matching, allowing clients to book the right appointment with the right person at the right time, fully integrated within Salesforce. Designed for businesses managing appointment-based services.
• Activity Scheduling and Registration End-to-end planning and participant matching for courses, events, and group activities, combining scheduling, check-ins, and secure payments within Salesforce. Built for educational institutions, training providers, and event organizers.
• Room and Facilities Bookings Streamlined management and reservation of spaces including classrooms, meeting rooms, event venues, and long-term rentals, with self-service reservations and real-time availability management. Targeted at facility operators and corporate real estate teams.
• Business Cycle Connected scheduling platform supporting the entire booking journey from demand to payment and reengagement, providing a single source of truth for all booking operations within Salesforce. Designed for organizations seeking end-to-end booking lifecycle management.
• Frontend Builder Self-service booking interface builder that creates branded booking experiences within Salesforce, published to websites via simple code snippet without external integration or development work. Targeted at organizations needing customized booking portals.
• GoMeddo Widget and SDK Embeddable booking interface with seamless integration into company branding, delivering a cohesive professional user experience that looks and feels native to the customer's website. Targeted at organizations needing embedded scheduling widgets.
• GoMeddo Trial Self-service trial version allowing prospects to download and test the GoMeddo platform in a sandbox or production Salesforce environment before committing to a sales conversation or purchase. Enables firsthand feature experience for prospective enterprise customers.

Quantifiable outcome

• FC Groningen: +20% increase in bookings, 25% shorter sales cycle, +13% average order value
• +4 more outcomes

Named customers11 records

Segments10 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability7 records

Feature9 records

Partnerships

Six partnerships are on record, tiered core and supporting.

• CBEE RemarkablecoreImplementation/ SI/ Consulting PartnerImplementation partner for GoMeddo deployments. CBEE Remarkable aligned FC Grubingen's hospitality operations with other critical business processes within Salesforce. Their in-depth knowledge of both GoMeddo and Salesforce ensured FC Groningen could maximize the platform's benefits.
• BlackthorncoreTechnology or IntegrationTechnology integration partner for Salesforce-native scheduling solutions. Partnered with GoMeddo to help Insight Meditation Society transform operations into a unified Salesforce-native solution, simplifying registration and automating housing.
• AsperatosupportingTechnology or IntegrationSalesforce-native payments platform that connects multiple payment providers into one unified system. Enables organizations to manage, automate, and track payments directly within Salesforce. GoMeddo integrates with Asperato for payment processing capabilities.
• GrowtivitysupportingTechnology or IntegrationSalesforce partner delivering a flexible platform to digitize and optimize complex operational journeys. Offers solutions for intake, onboarding, matching, planning, and ongoing management. Collaborates with GoMeddo for comprehensive scheduling solutions.
• Flair HRsupportingTechnology or IntegrationSalesforce-native HR platform helping organizations manage the entire employee lifecycle from recruitment to payroll. Featured as a GoMeddo integration partner for organizations needing combined scheduling and HR management.
• Gen25coreStrategic or Co-development PartnerParent company and strategic partner behind GoMeddo. Tim Schuitemaker serves as Managing Director. Gen25 develops the GoMeddo scheduling platform and provides overall company leadership and direction.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Calendly: One of the most widely adopted scheduling SaaS platforms for individuals and teams. Comparable to GoMeddo as a self-service booking and appointment scheduling product, though Calendly is horizontal and not Salesforce-native.
• Acuity Scheduling (Squarespace): Scheduling and appointment booking SaaS serving SMBs and service businesses with payments, reminders, and calendar sync. Direct overlap with GoMeddo's personalized appointment scheduling module, though Acuity is consumer/SMB-focused rather than Salesforce-native.
• Blackthorn Events: Salesforce-native events, registration, and payment management platform. Direct competitor to GoMeddo within the Salesforce ISV ecosystem with overlapping Activity Scheduling and Registration use cases; Blackthorn is also a named GoMeddo technology partner.
• ScheduleOnce (Zoom): Enterprise scheduling SaaS now part of Zoom, offering appointment routing, distribution, and resource booking. Direct overlap with GoMeddo's personalized appointment scheduling for enterprise customers, with similar focus on multi-resource routing.
• Doodle: Scheduling SaaS specializing in group scheduling, booking pages, and enterprise plans. Direct comparison with GoMeddo on activity scheduling and group booking, although Doodle is a horizontal, consumer-leaning brand.
• Skedda: Resource and venue booking SaaS for shared spaces including offices, studios, and sports facilities. Closely comparable to GoMeddo's Room and Facilities Bookings module, with similar self-service booking and conflict-prevention focus.
• YouCanBookMe: Scheduling and booking SaaS for service businesses with calendar sync, payments, and customizable booking pages. Overlaps with GoMeddo's personalized appointment scheduling and Frontend Builder capabilities.
• Appointlet: Lightweight appointment scheduling SaaS targeting SMBs and service providers. Comparable to GoMeddo's core appointment scheduling use case, though focused on the SMB segment rather than Salesforce-enterprise.

Broad incumbents

• Salesforce Scheduler: Salesforce's native appointment scheduling product offering resource scheduling inside the Salesforce platform. Competes directly with GoMeddo within Salesforce and represents the incumbent threat of platform-native scheduling capabilities.

Emerging players

• ResourceXpress: Resource and equipment scheduling software for enterprises. Comparable to GoMeddo's multi-resource coordination and conflict rule engine, with focus on dedicated resource booking scenarios.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/gomeddo

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GoMeddo