What October Health does

October Health Limited (UK parent, with US operating subsidiary October Health LLC in Delaware) sells a B2B SaaS platform positioned as an operating system for organisational performance. The product unifies wellbeing data, employee surveys, HR information, and performance psychology on a single record, targeting mid-market and enterprise organisations of 100 to 5,000+ employees across sectors including financial markets, audit and advisory, healthcare, legal, retail, insurance, and professional services. Customers include JSE, Forvis Mazars, Fedhealth, GIBS, ENS, Bash, SNG Grant Thornton, iWyze, PROPR, and XLink, with reported outcomes of 65% platform utilisation (compared to 5–15% for typical employee assistance programmes) and a +49 average eNPS uplift.

The platform comprises three modules — October Health (performance psychology with always-on support and an early warning signal engine for burnout, disengagement, and flight risk), October People (an AI-first HR workspace with 30+ modules covering hiring, payroll, performance, learning, and compliance, launched in 2026), and October Advisory (an embedded team of psychologists, strategists, and data scientists who turn platform signal into interventions). The technical foundation combines three proprietary AI agents (Luna for emotional support, Ash for coaching, Ivy for dietary advice) running on OpenAI, Google Gemini, and Anthropic models, with documented safety benchmarks (100% pass rates on risk-of-harm and safeguarding detection across 300+ tested vignettes, Grade A/A bias grade on hiring flip tests) and compliance with SOC 2 Type II, HIPAA, GDPR, POPIA, the EU AI Act, and ISO/IEC 42001.

October Health makes money through annual SaaS subscriptions priced on employee headcount and module selection, sold via a direct enterprise field-sales motion with embedded Advisory experts as a managed service layer on top. Distribution combines direct sales to HR leaders and executives with a flagship employer-sponsored partnership with Uber South Africa (March 2026) reaching gig drivers, a channel/licensing arrangement with ReviveHealth, Inc. for employer-sponsored programmes, and self-serve logins for existing users across the UK, US, and South Africa.

Name

October Health

Legal name

October Health LLC

Website

https://october.health

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

October Health sells a B2B SaaS platform that unifies wellbeing, HR, surveys, and performance psychology into one intelligence layer for mid-market and enterprise organisations (100–5,000+ employees), combining AI agents (Luna, Ash, Ivy) with embedded Advisory experts to drive engagement, retention, and performance outcomes.

Ownership category

akta.pro rank

Product category

Employee Wellbeing & Organizational Performance Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Prepackaged Software (7372), Services-Management Services (8741)

akta.pro primary industry

Wellbeing, Mental Health & Employee Assistance (EAP) (BPACAPAO)

akta.pro secondary industries

Benefits Administration (BPACAPAC), Employer Wellness & Population Health Programs (HLAEAAAH)

Keywords

• Employee wellbeing platform
• Organizational performance software
• AI HR workspace
• Mental health benefits
• Employee engagement analytics

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Platform SaaS Subscription (Organisational): October Health and October People are sold as SaaS subscriptions to employer organisations, with pricing based on employee headcount and module selection. The platform combines software with embedded expert advisory services, delivered as a managed programme.
2. Module-Based Subscription (October Health / People / Advisory): Customers can take individual modules (Health, People, Advisory) independently, with each module adding to the same unified record. Pricing scales with the number of modules and employee seats selected.
3. October People Subscription Terms: Dedicated subscription terms governing access to October People's human resources information system and related services. Subscription parameters (modules, features, pricing metrics, billing frequency, term) are set out in online order summaries.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

October Health is a unified organizational performance platform that combines wellbeing, surveys, performance psychology, HR operations, and embedded expert advisory into a single intelligence layer for mid-market and enterprise organizations of 100 to 5,000+ employees. The platform is sold as a subscription SaaS product with three modules—October Health (mental wellbeing), October People (AI-first HR workspace with 30+ modules), and October Advisory (embedded expert team)—achieving 65% utilization versus 5–15% for typical employee assistance programmes. Pricing is quote-based, structured around headcount and module selection on annual contracts.

Product overview

October Health offers a unified operating system for organizational performance comprising three integrated modules: October Health (performance psychology and mental wellbeing platform with always-on support and early signal detection), October People (AI-first HR workspace covering 30+ modules from hiring through compliance), and October Advisory (embedded expert team translating platform data into actionable interventions). The system connects wellbeing, surveys, HR, and performance psychology into one intelligence layer, achieving 65% utilization compared to 5-15% for typical EAPs. AI capabilities include conversational companions (Luna, Ash, Ivy), predictive analytics for organizational health, and autonomous agents for crisis detection.

Differentiator

Problem solved

Functional benefit

Brands

• October Health: Performance psychology platform supporting employees from the ground up with always-on support and culture signal capabilities.
• October People
• October Advisory

Products and services

• October Health Platform Performance psychology and mental wellbeing platform for employees and leaders, with always-on AI coaching (Luna, Ash, Ivy), early signal detection, and culture measurement. Reaches 65% utilization across customers versus 5–15% for typical employee assistance programmes.
• October People AI-first HR workspace covering hiring, payroll, performance, learning, compliance, and 30+ modules, running as one unified system with strategic AI workflows and native integration with October Health.
• October Advisory Embedded expert team of psychologists, strategists, and data scientists who translate platform signal into focused interventions and stay accountable for measurable outcomes in engagement, retention, and performance.

Quantifiable outcome

• 65% platform utilisation vs. 5–15% for typical EAP (10× engagement multiplier)
• +9 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability11 records

Feature11 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• Uber South AfricaflagshipGTM or Marketing Partner · 9 March 2026October Health is one of seven strategic partners announced by Uber South Africa at its 'Heart of the City' driver appreciation event. October provides mental wellbeing support and access to its AI-powered coaching platform as part of a comprehensive driver benefits package that also includes vehicle financing, fuel savings, tyre discounts, insurance, and safety features. The partnership targets Uber's driver base in South Africa, offering October Health access to a large distributed workforce as an employer-sponsored benefit.
• Uber South AfricaflagshipGTM or Marketing Partner · 7 March 2026In a parallel announcement, Uber SA confirmed partnerships with Telesure (insurance), Dunlop (tyres), Kilomita (fuel savings), Shoprite (financial services), ROHM Media (advertising income), and October Health (mental wellbeing). October Health is explicitly named as the mental wellbeing partner providing support to help drivers manage rising operational costs and boost earnings.
• ReviveHealth, Inc.coreChannel Partner/ Reseller/ DistributorOctober Health licenses its platform to ReviveHealth, Inc., an unaffiliated third party that operates mental health programmes on behalf of sponsoring organisations and integrates October Health's services into Revive's products. Revive acts as a programme operator, managing employer-sponsored mental health benefits and integrating October's technology. Users authorise disclosure of their information to Revive when using the platform under an employer-sponsored programme.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Personio:
• Workday: Workday is a broad incumbent in HRIS, HCM, and people analytics, with a large enterprise customer base and an HR/Payroll product that overlaps with October People. Competes with October People on HR workflows and people data, but does not address clinical mental health or embedded advisory.

Direct peers

• Spring Health: Spring Health is a direct competitor in employer mental health benefits with a precision mental health model combining assessment, therapy, coaching, and medication. Competes for the same mid-market and enterprise HR buyer, with deeper payer relationships and broader clinical capability.
• Headspace Health (Headspace for Work / Ginger): Headspace for Work is a direct competitor in employer wellbeing, combining meditation, coaching, and therapy. Targets the same HR/benefits buyer with a strong consumer brand and broad enterprise penetration, making it a frequent shortlist competitor on EAP-replacement deals.
• Lyra Health: Lyra Health is a direct competitor in employer mental health benefits, providing therapy, coaching, and medication management through self-funded and fully-insured plans. Targets the same enterprise HR buyer as October with a similar outcomes-led, EAP-replacement positioning.
• Calm Business: Calm Business is a direct competitor in the employer mental wellbeing segment, offering meditation, sleep, and mindfulness apps to enterprises as a perk or wellbeing benefit. Competes primarily on the consumer/wellbeing engagement layer, similar to October's Health module.
• Modern Health: Modern Health is a direct competitor in employer-sponsored mental health and wellbeing platforms, combining 1:1 therapy, coaching, and digital tools for mid-market and enterprise. Overlap is highest in the EAP-replacement and wellbeing engagement layer where October claims 65% utilization.

Emerging players

• Culture Amp: Culture Amp is an employee engagement, performance, and development platform. Overlaps with October's October People module and engagement/retention analytics, but does not address the clinical mental health or wellbeing use cases that anchor October's Health module.
• Wysa: Wysa is an emerging AI-driven mental health chatbot used by employers and health plans. Overlaps with October's Luna agent on AI-conversational mental health support but focuses on a narrower chatbot/coaching use case rather than a full wellbeing platform.
• 15Five: 15Five is an employee engagement and performance management platform with lightweight performance/feedback workflows. Competes with October's October People module on the HR analytics and performance use cases, but lacks the mental health / wellbeing and AI safety capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about October Health