What Greenpass does

Greenpass is a Brazilian technology company founded in 2017 and headquartered in São Paulo that builds white-label platform infrastructure for automatic toll collection, parking payments, and broader mobility services. The company operates a portfolio of three core products: Taggy, a white-label platform connecting banks and fintechs to automatic toll and parking payment systems; MobbyHub, a white-label mobility marketplace aggregating fuel, toll, parking, fines, bus passes, and ride-hailing into a single API integration; and Greenpass Flow, a white-label digital wallet paired with a Mastercard card designed for truck drivers and logistics operators. The technical architecture is cloud-based, API-first (with documentation at docs.greenpass.com.br), and includes tokenization-based user identification for transaction security across partner ecosystems. The platform supports sub-account management with value-specific allocations and enables remote toll loading for fleet vehicles without requiring truck stops.

Greenpass operates a pure B2B2X go-to-market model, distributing exclusively through white-label partnerships rather than direct consumer or merchant channels. Its partner roster of 18+ organizations spans tier-1 Brazilian financial institutions (Banco Inter, Sicredi, Sicoob), fintechs (Eucard, PersonalCard, Mypass, Zul Digital), and logistics/payment processors (Repom, Ecorodovias, E-frete, PagPedagio, Efleet, Tmov). Revenue is generated through transaction fees on toll and parking payments, white-label platform licensing, marketplace commissions via MobbyHub, and transaction fees on freight and vale-pedágio payments through Flow. The value proposition emphasizes near-zero partner investment (compared to hundreds of millions of reais reportedly spent by large banks on proprietary solutions) and rapid deployment within three months, with Greenpass providing full operational management including hosting, maintenance, and support. The company achieves 100% coverage across all Brazilian states with tolled highways, positioning it as a national-scale infrastructure provider for Brazilian mobility payments.

Name

Greenpass

Legal name

Greenpass

Website

https://www.greenpass.com.br/

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Greenpass is a Brazilian white-label payments technology company whose Taggy, MobbyHub, and Flow platforms enable banks, fintechs, and logistics firms to offer automatic toll, parking, mobility, and freight payment services to their customers under their own brands.

Ownership category

akta.pro rank

Product category

Mobility Payment Platform

akta.pro primary industry

Parking & Toll Payment/Reservation Platforms (BPAMAIAL)

akta.pro secondary industry

Ride-Hailing Platform Technology Providers (White-Label, Dispatch, Payments) (THADADAM)

Keywords

• White label payments
• Toll payment platform
• Mobility marketplace
• Freight payment solutions
• Parking payment systems

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Transaction Fees - Toll Payments: Revenue generated from transaction fees on automatic toll payments processed through the Taggy platform. Fees apply to each toll passage collected at automatic lanes nationwide.
2. Transaction Fees - Parking Payments: Revenue from parking payment transactions processed through the platform at partnered parking facilities.
3. Platform Licensing (White Label): Revenue from licensing the white label platform technology to banks, fintechs, and logistics companies who offer the service under their own brand. Partners gain access to the complete mobility payment infrastructure with minimal investment.
4. MobbyHub Revenue Share: Revenue sharing with partners based on transactions performed by their customers through the MobbyHub mobility marketplace.
5. Flow Services Revenue: Revenue from freight payment and toll voucher transactions on the Greenpass Flow platform, including transaction fees on services used by truck drivers.

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Greenpass provides white-label technology platforms that enable banks, fintechs, and logistics companies to offer automatic toll and parking payment services under their own brands. The company operates three core products: Taggy (white-label toll and parking payment for banks and fintechs), MobbyHub (white-label mobility services marketplace aggregating fuel, parking, transit, and other services), and Greenpass Flow (white-label digital wallet for truck drivers and logistics players with freight and vale-pedágio payments).

Product overview

Greenpass is a technology company providing a unified platform-plus-modules architecture for payments in tolls, parking, and logistics. The portfolio consists of three core white label products: Taggy (connecting Banks and Fintechs to automatic toll/parking payments), MobbyHub (mobility services marketplace aggregating refueling, fines, transport and other services), and Greenpass Flow (digital wallet for truck drivers and logistics players for freight and Vale Pedágio payments). All products are offered as white label solutions allowing partners to customize branding and integrate via APIs.

Differentiator

Problem solved

Functional benefit

Brands

• Taggy: First White Label Platform that connects Banks and Fintechs to automatic toll and parking payment systems.
• MobbyHub
• Flow

Products and services

• Taggy White-label platform connecting banks and fintechs to automatic toll and parking payment systems, enabling partners to offer a branded TAG integrated with checking account or credit card via the bank's own app in under 3 months with near-zero investment.
• MobbyHub White-label mobility services marketplace aggregating reference-company services such as refueling, toll and parking tags, fine payments, bus passes, and private car transport, accessed through a single API integration with user tokenization for secure payment approval.

Quantifiable outcome

• Near-zero investment required for banks and fintechs to launch toll payment services (compared to hundreds of millions invested by large banks)
• +3 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

18 partnerships are on record, tiered core and minor.

• Banco IntercoreOEM/ Whitelabel/ Licensing PartnerBanco Inter offers Taggy white label toll payment solution under its own brand through its digital banking app. Customers can access automatic toll payments integrated with their Banco Inter account.
• SicredicoreOEM/ Whitelabel/ Licensing PartnerSicredi cooperative bank provides Taggy-based toll payment to its member-owners through its digital banking platform with integration to accounts and credit cards.
• SicoobcoreOEM/ Whitelabel/ Licensing PartnerSicoob cooperative banking network offers Taggy toll payment solution to its nationwide cooperative members through its digital banking services.
• EucardcoreOEM/ Whitelabel/ Licensing PartnerEucard fintech provides Taggy-integrated toll payment as part of its digital payment and financial services offerings.
• PersonalCardminorOEM/ Whitelabel/ Licensing PartnerPersonalCard offers Taggy toll payment services integrated with its payment card products.
• MypassminorOEM/ Whitelabel/ Licensing PartnerMypass digital payment platform integrates Taggy for automatic toll payment access to its users.
• Zul DigitalminorOEM/ Whitelabel/ Licensing PartnerZul Digital fintech offers Taggy-powered toll payment integrated into its digital banking app.
• EcorodviascoreOEM/ Whitelabel/ Licensing PartnerEcorodvias concessionaire integrates Greenpass Flow for toll payment services along its highway concessions in Brazil.
• RepomcoreOEM/ Whitelabel/ Licensing PartnerRepom provides freight payment and toll solutions using Greenpass Flow platform for the logistics and transportation industry.
• E-freteminorOEM/ Whitelabel/ Licensing PartnerE-frete digital freight platform integrates Greenpass Flow for toll payment services for carriers and truck drivers.
• PagPedagiominorOEM/ Whitelabel/ Licensing PartnerPagPedagio provides toll payment solutions using Greenpass technology for fleet operators and individual truck drivers.
• EfleetminorOEM/ Whitelabel/ Licensing PartnerEfleet fleet management platform integrates Greenpass Flow for toll payment and freight payment services.
• TmovminorOEM/ Whitelabel/ Licensing PartnerTmov provides logistics and transportation payment solutions using Greenpass Flow platform.
• Rek PayminorOEM/ Whitelabel/ Licensing PartnerRek Pay digital payment platform integrates Taggy for toll payment services.
• AsteroideminorOEM/ Whitelabel/ Licensing PartnerAsteroide offers Taggy-powered toll payment integrated with its financial services.
• AQPassominorOEM/ Whitelabel/ Licensing PartnerAQPasso partner provides Taggy-integrated toll and parking payment solutions.
• VolusminorOEM/ Whitelabel/ Licensing PartnerVolus partner integrates Taggy technology for toll payment services.
• InterstarminorOEM/ Whitelabel/ Licensing PartnerInterstar partner provides Taggy-based toll payment solutions.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sem Parar: Brazil's leading electronic toll and parking payment brand with direct consumer relationships; competes head-to-head with Taggy's underlying toll payment rails in the same national highway network.
• Veloe: Ipiranga-owned toll and parking payment platform in Brazil offering automatic payment via TAG and integrated fuel network access; directly comparable technology and customer use cases to Taggy.
• ConectCar: Brazilian electronic toll and parking payment company with TAG devices accepted across national highways; competes in the same consumer toll category Greenpass powers for its partners.
• MoveMais: Brazilian toll and mobility payment platform offering automatic TAG payment and integrated services to consumers; overlaps with Taggy's white-label toll infrastructure and MobbyHub's mobility aggregation.
• Ticket Log: Edenred-owned fleet management and Vale Pedágio platform serving Brazilian logistics players; directly comparable to Greenpass Flow for freight payment and toll voucher use cases.

Broad incumbents

• Edenred: Global mobility benefits and fleet payment incumbent with deep Brazilian presence via Ticket Log; broader portfolio of services but overlapping logistics and corporate payment use cases with Greenpass Flow.
• WEX Inc. Global fleet and mobility payment platform with white-label capabilities and toll payment solutions; broader geographic footprint but comparable B2B fleet/fuel/toll proposition to Greenpass Flow.
• PagBank PagSeguro: Major Brazilian digital payments platform with extensive SMB and consumer reach; a potential partner or competitor that could expand into white-label mobility and toll payment services.

Emerging players

• Fleetio: Emerging fleet management software platform with payment and maintenance capabilities; partial overlap with Greenpass Flow's logistics wallet and fleet use cases.
• Caju: Brazilian corporate benefits and multi-purpose card platform with embedded financial services for employee spending; emerging player in adjacent wallet/payment infrastructure that could expand into mobility verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greenpass