Rainmaker Digital (formerly Copyblogger Media)

What Rainmaker Digital (formerly Copyblogger Media) does

Rainmaker Digital Services, LLC operates as a hybrid service-and-technology agency built around a proprietary WordPress-based all-in-one marketing platform. The Rainmaker Platform integrates website building (drag-and-drop builder with responsive themes), email marketing (proprietary RainMail with broadcast, autoresponder, segmentation, and analytics), podcast hosting (integrated with Castos), Learning Management System for course creation (LearnDash), membership sites (MemberPress), e-commerce (WooCommerce with Stripe, Braintree, PayPal, and Authorize.net payment processing), SEO tools (including what is described as patented content optimization technology), A/B testing, affiliate management (AffiliateWP), and conversion-optimization modules. This bundled architecture is positioned against WordPress plugin complexity on one side and the rising cost of Wix/Squarespace on the other, targeting entrepreneurs and small businesses that need an integrated system without technical overhead.

The company's roots trace to Copyblogger, founded in 2006 by Brian Clark, which grew into what its own materials describe as an 8-figure technology company without outside venture capital or paid advertising. On May 1, 2019, Rainmaker Digital Services was wholly acquired by Nimble Worldwide, an integrated marketing and advertising agency headquartered in Dallas, Texas, founded and led by CEO Ed Bardwell; Brian Clark and former Copyblogger personnel no longer hold ownership or affiliation. The current entity operates from Dallas, Texas, under Texas LLC governing law.

Rainmaker monetizes through two coordinated streams: (1) recurring subscription revenue from Rainmaker Platform hosting plus module add-ons, and (2) tiered digital marketing service packages (Standard, Pro, and Agency Plans with monthly billing) and custom engagement projects (site migration, content campaign toolkits, Google Search media plans, strategy development). Distribution is hybrid — self-serve platform signup at rainmakerplatform.com supplemented by consultative sales for higher-tier service packages — and is reinforced by a content-led marketing engine including the Rainmaker Dispatch newsletter, Digital Marketing Done Right podcast (co-produced with Business RadioX), and an extensive educational library. Reported scale signals include 500+ clients served, 10M+ leads generated for clients, and 10+ years of digital marketing experience, though the current entity is reported at 1-10 employees.

Name

Rainmaker Digital (formerly Copyblogger Media)

Legal name

Rainmaker Digital Services, LLC

Website

https://rainmakerdigital.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Rainmaker Digital Services operates a proprietary WordPress-based all-in-one marketing platform paired with digital marketing agency services, serving entrepreneurs, small businesses, and mid-market clients with integrated website, email, podcast, course, membership, and e-commerce tools.

Ownership category

akta.pro rank

Headquarters

HQ city

Boulder

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Platform Hosting Fees: Subscription-based hosting fees for the Rainmaker Platform. Includes Standard Hosting plan as a baseline with Premium options. Clients receive 24/7 platform support.
2. Digital Marketing Service Packages: Three-tiered service model: Standard Plan (monthly performance reports, email support, 10% off project services), Pro Plan (adds inbound phone consultations, 15% off creative/project services), and Agency Plan (monthly phone consultations, 20% off services, full-service marketing solutions). All include Standard Hosting plan and complete website maintenance.
3. Professional Services and Project Work: Custom engagement projects including site migration, website improvement, strategy development, content campaign toolkits, and Google search media plans. Also includes web development/design, content and copy creation, SEO services, social media marketing, and digital advertising services.
4. Platform Feature Add-ons: Additional features and integrations available within the platform including LearnDash, MemberPress, WooCommerce, various form builders, and advanced marketing tools.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Rainmaker Digital Services operates a proprietary all-in-one marketing platform (Rainmaker Platform) that integrates drag-and-drop website building, email marketing (RainMail), podcast hosting, course creation (LMS), membership sites, e-commerce, and SEO tools into a single WordPress-based system. The company complements the platform with full-service digital marketing agency offerings including strategy, content creation, SEO, social media marketing, and digital advertising delivered through tiered service packages. Source attribution: (platform) (services).

Product overview

Rainmaker Digital Services operates as a hybrid service and technology agency, combining a proprietary all-in-one SaaS marketing platform with digital marketing agency services. The core Rainmaker Platform is a unified system integrating drag-and-drop website building, RainMail (proprietary email marketing), podcast hosting, Learning Management System (LMS) for course creation, membership sites, e-commerce via WooCommerce, landing page builder, A/B testing, affiliate management, SEO tools, and RainMail analytics. This platform is complemented by agency services including Digital Marketing Strategy, Web Development/Design, Content and Copy Creation, SEO, Social Media Marketing, Digital Advertising, and Custom Engagements, delivered through tiered service packages (Standard, Pro, Agency Plans). The company also produces educational content through the Rainmaker Dispatch newsletter and Digital Marketing Done Right podcast series.

Differentiator

Problem solved

Functional benefit

Brands

• Rainmaker Platform: Proprietary all-in-one marketing platform technology providing website building, email marketing (RainMail), podcasting tools, course creation (LearnDash/LMS), membership sites (MemberPress), e-commerce (WooCommerce), and conversion optimization features.

Products and services

• Rainmaker Platform A proprietary all-in-one marketing platform providing website building, email marketing (RainMail), podcast hosting, course creation, membership sites, e-commerce, landing pages, and conversion optimization tools in a single integrated system. Targeted at entrepreneurs and small business owners.
• Rainmaker Digital Services (Agency) Full-service digital marketing agency providing strategy, web development, content creation, SEO, social media marketing, and digital advertising services to clients seeking integrated marketing partnerships.
• Site Migration Service Migration service transferring client websites from WordPress to the Rainmaker Platform, performed by web producers, developers, and content marketers with a dedicated Account Executive providing a quote based on size and complexity.
• Content Campaign Toolkit A product/service launch program providing landing page copy, email copy, about page creation, and integration setup with conversion monitoring and monthly performance checks for three months.
• Google Search Media Plan A search marketing plan delivering up to three ad groups, landing pages, content, bid strategy, and three months of performance monitoring and review.
• Build Me A Strategy A 3-month content and action strategy program based on client goals covering content, search/social, and conversion optimization guidance.
• Make My Site Better A site improvement recommendations service providing guidance in content improvement, user experience, and search/social enhancement with execution details.

Quantifiable outcome

• 500+ clients served
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration30 records

Feature10 records

Partnerships

Seven partnerships are on record, tiered core.

• Business RadioXcoreStrategic or Co-development PartnerJoint venture between Business RadioX and Rainmaker Digital Services producing the 'Digital Marketing Done Right' podcast and show. The podcast showcases Rainmaker Platform clients and their success stories, hosted by Lee Kantor and David Brandon.
• LearnDashcoreTechnology or IntegrationIntegrated learning management system partner within the Rainmaker Platform. LearnDash enables course creation, quizzes, drip content, and student progress tracking for Rainmaker users.
• MemberPresscoreTechnology or IntegrationIntegrated membership management plugin within the Rainmaker Platform. Enables membership site creation, payment processing, affiliate tracking, and content access control.
• WooCommercecoreTechnology or IntegrationIntegrated eCommerce solution within the Rainmaker Platform. Supports selling digital products, physical products, and memberships with payment processing via Stripe, Braintree, PayPal, and Authorize.net.
• StripecoreTechnology or IntegrationPayment gateway integration for processing payments within the Rainmaker Platform. Supports Google Pay and Apple Pay alongside standard card payments.
• Ninja FormscoreTechnology or IntegrationIntegrated form building solution within the Rainmaker Platform. Used for contact forms, lead capture, registration, and data collection.
• CastoscoreTechnology or IntegrationPodcast hosting integration within the Rainmaker Platform. Enables podcast network creation, episode management, analytics tracking, and distribution to Spotify and iTunes.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Thinkific: Course and membership platform for independent experts and SMBs; partial overlap on Rainmaker's LMS and membership site functionality.
• Teachable: Course creation and school platform for creators and educators; overlaps with Rainmaker's LearnDash-based LMS module and course monetization flows.

Broad incumbents

• Squarespace: Hosted website builder with added email, commerce, and member-area capabilities. Competes for the same SMB/creator customers seeking simplified all-in-one tooling.
• Mailchimp: Established email marketing and audience platform (owned by Intuit). Direct overlap with RainMail plus broader multi-channel marketing functionality.
• HubSpot: Broad incumbent marketing, sales, and CMS platform. Competes with Rainmaker's all-in-one positioning at a much larger scale and with substantially greater R&D.
• Wix: Hosted website builder with eCommerce, bookings, and marketing features. Competes with Rainmaker's drag-and-drop builder and all-in-one promise.

Direct peers

• ConvertKit (Kit): Email marketing and creator monetization platform built for bloggers, authors, and coaches — overlapping heavily with RainMail and the audience-building positioning.
• ActiveCampaign: Email marketing and marketing automation platform with CRM; overlaps directly with Rainmail/Rainmaker's automation and segmentation capabilities.
• Kajabi: All-in-one platform for creators selling courses, memberships, podcasts, and coaching. Most direct competitor to Rainmaker on the integrated creator-tools thesis.

Others

• WordPress.com (Automattic): Hosted WordPress platform serving as both an underlying technology reference point and an adjacent competitor, especially for customers seeking an all-in-one hosted experience on WordPress.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/copyblogger
• YouTubeyoutube.com/channel/UCYznp7szh4dcHiyjd3XI9Hw
• Facebookfacebook.com/copyblogger
• LinkedInlinkedin.com/company/copyblogger-media-llc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rainmaker Digital (formerly Copyblogger Media)