LearningStream

What LearningStream does

Learning Stream is a privately held SaaS company, founded in 2002 in Louisville, Kentucky as part of JTC Technologies, that develops online class and event registration management software purpose-built for organizations running education and training programs. The platform handles complex multi-class and multi-program registration, continuing education credit tracking, automated certificate issuance, group and discount pricing, instructor and student self-service portals, SMS communications, e-learning content delivery, evaluations, and integrated test management. It is delivered as a cloud-based web application with native iOS and Android apps for attendance tracking, and is differentiated by deep domain specialization in education and training workflows rather than general-purpose event ticketing.

The product surface is anchored by an integration ecosystem that includes the Canvas and Blackboard learning management systems, four major virtual meeting platforms (Zoom, Microsoft Teams, Webex, GoToWebinar), SAML 2.0 single sign-on, and eight payment gateways (Stripe, Authorize.net, PayPal Payflow Pro, PayPal Standard, Touchnet, Transact/Cashnet, Cybersource, Elavon). A dedicated Pennsylvania Act 48 PERMS integration automates state-mandated educator compliance reporting. The company maintains six vertical sub-brands (Corporate, Government, Higher Education, K-12, Healthcare, Nonprofits) and emphasizes compliance-grade features such as PCI-DSS-compliant payment handling, GDPR compliance, and WCAG 2.2 AA / Section 508 accessibility.

Learning Stream generates revenue through annual SaaS subscriptions starting at $7,000 with quote-based pricing for customization, bundled unlimited registration under a flat-fee structure, and a sub-product called Learning Stream Payments (powered by Stripe) that adds payments-as-a-service revenue. Go-to-market is sales-led with "Schedule a Demo" CTAs targeting enterprise and institutional buyers, supported by content marketing (blog, case studies, buyer's guide) and social channels. The company has been part of the SignUpGenius family of companies since 2017, operates primarily in North America, and serves customers including Bucks County Intermediate Unit, Carrier Corporation, UNC Eshelman School of Pharmacy, Texas Children's Hospital, Illinois State Retirement System, Miller Electric, and Coastal Plains RESA.

Name

LearningStream

Legal name

Learning Stream

Website

https://learningstream.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Learning Stream is a cloud-based SaaS class registration and training management platform serving education, healthcare, government, corporate, and nonprofit organizations in North America with deep LMS, virtual meeting, and compliance reporting integrations.

Ownership category

akta.pro rank

Product category

Training & Education Registration Software

NAICS

Educational Support Services (611710), Professional and Management Development Training (611430)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200)

akta.pro primary industry

Online Learning Content & Course Publishing Platforms (BPAMAJAL)

akta.pro secondary industry

Core Digital Curriculum & Courseware (Full Programs & Units) (EDAFACAA)

Keywords

• Class registration software
• Continuing education platform
• Training event management
• Professional development tracking
• Learner registration system

Headquarters

HQ city

Louisville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Annual SaaS Subscription: Learning Stream generates revenue through annual subscription fees for its class registration software platform. Pricing starts at $7,000 per year with additional options available. The subscription model provides unlimited registration capability within the flat fee structure, with the company noting it is 'the antithesis of nickeling and diming.' Subscriptions include full customer support without hourly billing.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Learning Stream is a cloud-based SaaS platform that provides online class and event registration management software for organizations running training, continuing education, and professional development programs. The platform handles multi-class registration, CE credit tracking, payment processing, LMS and virtual meeting integrations, and automated compliance reporting across verticals including K-12, higher education, government, healthcare, corporate, and nonprofit organizations. It is sold as an annual subscription with flat-fee unlimited registration and includes implementation support and human customer service.

Product overview

Learning Stream is a unified class registration software solution consisting of a core registration management platform with integrated modules for payment processing, e-learning content delivery (Media Manager), evaluations, texting, test management, and instructor management. The platform offers industry-specific sub-brands (Corporate, Government, Higher Education, Nonprofits, K-12, Healthcare) targeting different market segments, and specialized integrations with LMS platforms (Canvas, Blackboard), virtual meeting tools (Zoom, Teams, Webex), and payment processors (Stripe, Authorize.net, PayPal). Key use cases include Continuing Education, Employee Training, and Professional Development programs. The platform is delivered as web-based SaaS with annual subscription pricing starting at $7,000.

Differentiator

Problem solved

Functional benefit

Brands

• Learning Stream Payments: All-in-one payment solution powered by Stripe for integrated payment processing within the Learning Stream platform.

Products and services

• Learning Stream Class Registration Platform
• Learning Stream Payments

Quantifiable outcome

• Southern Nevada RPDP saves 1-2 hours per course offering, hundreds of hours annually
• +5 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

Feature13 records

Partnerships

Twelve partnerships are on record, tiered flagship and core.

• SignUpGeniusflagshipStrategic or Co-development Partner · 1 January 2017SignUpGenius acquired Learning Stream in 2017, bringing it into the SignUpGenius family of companies. SignUpGenius is a leading online sign-up management platform.
• StripecoreTechnology or IntegrationLearning Stream Payments combines Learning Stream with Stripe for all-in-one payment processing. No separate merchant account required, straightforward pricing, easy setup within Learning Stream account, with direct support from Learning Stream.
• Authorize.netcoreTechnology or IntegrationLargest payment gateway by customer count, designed for small to medium organizations. Fully integrated gateway requiring payment verification before registration confirmation. Can help set up merchant account for organizations without one.
• PayPal (Payflow Pro Gateway)coreTechnology or IntegrationDesigned for organizations with existing merchant accounts. Fully integrated with online registration process. Charges setup, monthly service, and transaction fees.
• TouchnetcoreTechnology or IntegrationCommerce solution used by hundreds of colleges and universities. Connects institutional business applications to payment processors and banks. Often required for colleges already using Touchnet.
• Transact (formerly Cashnet)coreTechnology or IntegrationPayment processor common on college campuses handling tuition payments, parking fees, and other transactions. May be required for campuses already using Transact.
• Canvas (Instructure)coreTechnology or IntegrationCanvas LMS integration automatically enrolls registrants in Canvas courses. Creates new Canvas accounts for registrants without existing accounts. Removes enrollment upon cancellation. Setup is straightforward.
• ZoomcoreTechnology or IntegrationVirtual meeting integration connects registration to Zoom three ways: generate meeting with new event, generate from existing event, or associate existing meeting with event. Supports multiple Zoom accounts.
• BlackboardcoreTechnology or IntegrationLMS integration with Blackboard automatically signs up students for online courses and manages enrollment. Works alongside Canvas integration.
• Microsoft TeamscoreTechnology or IntegrationVirtual meeting integration connects learners to Teams meetings. Key meeting information (link, ID, security) populates confirmations, reminders, and updates.
• GoToWebinarcoreTechnology or IntegrationVirtual meeting integration connects learners to GoToWebinar sessions. Allows tracking of CE credits, evaluations, certificates, and reporting for virtual offerings.
• WebexcoreTechnology or IntegrationVirtual meeting integration connects learners to Webex meetings. Integrations make organizing online sessions simple and easy.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Cvent: Cvent is an enterprise event management platform with registration, payment, and event marketing capabilities. It serves corporate training and association audiences, overlapping with Learning Stream's corporate and higher-ed segments but at the high end of the market.
• Active Network (Community Brands): Active Network, part of Community Brands, offers registration and activity management for camps, classes, and community programs. It competes with Learning Stream in K-12 enrichment, camps, and community education registration.
• Eventbrite: Eventbrite is a large incumbent online event registration and ticketing platform serving creators, nonprofits, and enterprises. While broader and more ticketing-focused, it competes for the same online registration budget at nonprofits, faith organizations, and small training providers.

Emerging players

• Whova: Whova is an event management platform with registration, agenda, and attendee engagement features used by conferences and training events. It addresses overlapping use cases in professional development and association event registration.
• Cadmium (CadmiumCD): Cadmium provides event, abstract, and learning management software for associations and professional societies. It addresses continuing education and conference registration workflows comparable to Learning Stream's higher-ed and association-adjacent customers.

Direct peers

• CourseStorm: CourseStorm offers online class registration and payment software targeted at community education, continuing education, and workforce training programs. It overlaps directly with Learning Stream's K-12, higher-ed, and nonprofit segments on course catalog, registration, and payment workflows.
• SignUpGenius: SignUpGenius is the parent company of Learning Stream and a leading online sign-up management platform. Both serve online registration for events, classes, and volunteer coordination, with SignUpGenius focused on lighter-weight sign-ups and Learning Stream on training-grade registration.
• TicketSpice: TicketSpice is an online event registration and ticketing platform popular with camps, classes, churches, and nonprofits. It overlaps with Learning Stream on group/class registration, discounts, and payment workflows for faith-based and nonprofit customers.
• Arlo Training Management: Arlo is a training management platform purpose-built for training providers offering scheduled courses, workshops, and certifications. It directly competes with Learning Stream in the corporate and association training segment on registration, payment, and CE tracking.
• RegFox (by Bevy): RegFox is an event registration platform targeting conferences, classes, and community-based programs. It competes with Learning Stream in class/training registration for nonprofits, associations, and smaller education providers, with similar flat-fee pricing models.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/learning_stream
• Facebookfacebook.com/learningstreamregistration
• LinkedInlinkedin.com/company/27157936

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LearningStream