Local Hits Media

Name

Local Hits Media

Legal name

Local Hits Media LLC

Website

https://vocalreferences.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Reputation Management Software

NAICS

Advertising, Public Relations, and Related Services (5418), Other Services Related to Advertising (541890)

SIC

Services-Advertising (7310)

akta.pro primary industry

Audience Measurement & Media Research (Ratings, Attribution, Media Mix Insights) (MPAAALAM)

Keywords

• Review management software
• Customer testimonial platform
• Video testimonial tools
• Online reputation management
• Business review widgets

Headquarters

HQ city

Ra'anana

HQ country

Israel

HQ region

Middle East

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Marketing or Sales, Personnel, Operations

Revenue model

1. Subscription Plans: Freemium model with Free, Pro ($20.99/month annual), and Pro Plus ($29.99/month annual) tiers. Free tier available for basic use. Paid tiers offer unlimited testimonials, Google optimization, customizable forms, and premium support.
2. Affiliate Commissions: 25% recurring commission on all funds collected (less refunds) for customers who upgrade within 90 days. Commissions continue for up to 24 months from upgrade or until customer cancellation.

Pricing tiers

Go-to-market motion3 records

Distribution channels8 records

Marketing channels5 records

Core offering

Local Hits Media operates VocalReferences, a cloud-based testimonial and review management SaaS platform that enables businesses to collect, display, and optimize customer testimonials (text, video, and audio) across their websites, emails, newsletters, social media, and YouTube channels. The platform includes built-in video/audio recording with audio-to-text conversion, social ratings badges aggregating Google/Facebook/Yelp scores, Review SERP technology for Google star ratings in search results, coupon-based incentive tools, and platform-specific embeddable widgets for Wix, Weebly, Square, Shopify, WordPress, and Cloudflare, plus native iOS and Android mobile apps.

Product overview

Local Hits Media operates VocalReferences as a unified testimonial and review management platform. The core VocalReferences product serves as the central hub for collecting, displaying, and optimizing customer testimonials across multiple formats (text, video, audio) and channels (websites, social media, emails). Platform-specific Testimonial Builder apps extend functionality to Wix, Weebly, Square, and Cloudflare websites. Native mobile apps for iOS and Android enable on-the-go testimonial collection. The product ecosystem also includes the Five Star Coupons incentive system, the Merchant Ratings Directory for social ratings aggregation, and an Affiliate Program for partners. The platform differentiates through video testimonial support, Google/Facebook/Yelp review importing, and SEO-focused review SERP display features.

Differentiator

Problem solved

Functional benefit

Brands

• VocalReferences: Testimonial, review and rating collection and display platform for online businesses
• Five Star Coupons
• Testimonial Builder
• Merchant Ratings Directory
• Testimonial Builder For Wix
• Testimonial Builder For Weebly
• Testimonial Builder For Square

Products and services

• VocalReferences Primary testimonial, review, and rating management SaaS platform enabling businesses to collect, display, and optimize customer testimonials (text, video, audio) across websites, emails, social media, and YouTube. Includes built-in video/audio recording with audio-to-text conversion, Social Ratings Badge, review import from Google/Facebook/Yelp, SEO-optimized Review SERP display, customizable widgets, and a Review Management Backend.
• Testimonial Builder for Wix Dedicated app integration for Wix websites that allows businesses to collect, display, and manage customer testimonials directly within their Wix site.
• Testimonial Builder for Weebly Dedicated app integration for Weebly websites that allows businesses to collect, display, and manage customer testimonials directly within their Weebly site.
• Testimonial Builder for Square Dedicated app integration for Square websites that allows businesses to collect, display, and manage customer testimonials directly within their Square site.
• VocalReferences for Cloudflare Cloudflare app integration that enables testimonial display and collection functionality for websites deployed on Cloudflare.
• VocalReferences iOS App Native iOS mobile application enabling businesses to collect video, text, and audio testimonials from customers directly through their mobile devices.
• VocalReferences Android App Native Android mobile application enabling businesses to collect video, text, and audio testimonials from customers directly through their mobile devices.
• Five Star Coupons Coupon management system that incentivizes customers to submit testimonials by offering discounts and coupons, creating additional social proof and SEO benefits through coupon SERPs.
• VocalReferences Merchant Ratings Directory Directory where businesses can list to showcase their aggregated ratings from Google, Facebook, and other platforms in one centralized location.

Quantifiable outcome

• 64% of viewers more likely to purchase after watching video (industry statistic)
• +3 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core.

• WixcoreTechnology or IntegrationVocalReferences offers a dedicated Testimonial Builder app in the Wix App Market, allowing Wix users to easily add testimonial collection and display to their websites.
• WeeblycoreTechnology or IntegrationTestimonial Builder for Weebly available in Weebly App Center, providing Weebly website owners with testimonial collection and display capabilities.
• SquarecoreTechnology or IntegrationVocalReferences offers Testimonial Builder in Square App Marketplace for Square website owners to add testimonials.
• ShopifycoreTechnology or IntegrationVocalReferences app available for Shopify shops to add reviews and testimonials to e-commerce stores.
• GooglecoreTechnology or IntegrationVocalReferences submits testimonials to Google for indexing with Review Markup, enabling star ratings in Google search results (Review SERP).
• FacebookcoreTechnology or IntegrationUsers can import reviews from Facebook and display testimonials on their Facebook Business Page via the VocalReferences Facebook app.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Trustpilot: Directly comparable customer review platform explicitly benchmarked by VocalReferences; offers text-based reviews at higher price points ($299/month Lite tier) and serves the same SMB-to-enterprise review-management use case.
• Yotpo: E-commerce-focused reviews, ratings, and user-generated content platform serving Shopify, BigCommerce, and other storefronts — overlapping with VocalReferences' Shopify and SMB review management offering.
• ReviewTrackers: Review management and customer feedback analytics platform serving multi-location businesses — comparable review aggregation, monitoring, and response use cases.
• Grade.us: White-label review management platform built specifically for marketing agencies to manage client reviews — directly comparable agency-channel use case.
• Feefo: Verified customer review platform for retail and e-commerce brands; comparable review collection, display, and SEO integration functionality.
• EmbedSocial: UGC and review widget platform offering embeddable testimonial widgets from multiple sources with comparable SMB pricing and widget-based display approach.

Broad incumbents

• Birdeye: Larger multi-product reputation and customer experience platform covering reviews, listings, surveys, and messaging for SMB and mid-market customers — overlaps with VocalReferences' review management and social ratings aggregation.
• Podium: Customer interaction platform combining messaging, reviews, and payments primarily for local SMBs; comparable SMB target market and review-generation functionality.
• Bazaarvoice: Enterprise-scale user-generated content and ratings platform serving major retailers and brands; overlaps with VocalReferences' review syndication and SEO use cases at a much larger scale.

Emerging players

• Stamped.io: Shopify-focused reviews, ratings, and loyalty platform for SMB e-commerce merchants — comparable testimonial collection, display, and Shopify distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/VocalReferences
• Xx.com/vocalreferences
• LinkedInlinkedin.com/company/local-hits-media-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Local Hits Media