Hypetrain
Hypetrain was a US-based, all-in-one influencer marketing platform founded in 2019 in Middletown; its current operating status is unverifiable as its primary domain is parked by GoDaddy with no active web presence.
- Company typePrivate
- Founded2019
- HeadquartersMiddletown, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Hypetrain firmographics
Firmographics- Name
- Hypetrain
- Website
- https://hypetrain.io
- Company type
- Private
- Founded year
- 2019
- Headcount range
- 11–50 employees
- Short description
- Hypetrain was a US-based, all-in-one influencer marketing platform founded in 2019 in Middletown; its current operating status is unverifiable as its primary domain is parked by GoDaddy with no active web presence.
- Ownership category
- akta.pro rank
Hypetrain industry classification
Industry- Product category
- Influencer Marketing Software
- NAICS
- Advertising Agencies (54181)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Influencer Marketing Platforms (Discovery/Search/CRM) (MPACAGAA)
- akta.pro secondary industry
- Campaign Management & Workflow Software (Briefing/Approvals) (MPACAGAE)
Keywords
Where Hypetrain is headquartered
LocationHeadquarters
- HQ city
- Middletown
- HQ country
- United States
- HQ region
- North America
Markets served
Hypetrain business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Hypetrain product offering
Product offeringCore offering
Hypetrain is described as an all-in-one influencer marketing platform intended to help brands and agencies run creator-driven marketing campaigns. The offering centers on centralizing influencer discovery, campaign management, and performance tracking within a single unified software workflow, replacing the need for multiple point tools across the influencer marketing lifecycle.
Differentiator
Problem solved
Functional benefit
Products and services
- All-in-one Influencer Marketing Platform
Companies that use Hypetrain
Customer profileIdeal customer profiles1 record
Hypetrain technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Hypetrain competitors and assessment
Company assessmentDirect peers
- Grin: Creator management platform focused on DTC and e-commerce, covering discovery, relationships, gifting, and ROI reporting — a direct category peer.
- Traackr: Influencer marketing platform specializing in creator discovery, performance measurement, and brand affinity tracking; overlaps materially with Hypetrain's described capabilities.
- Upfluence: Influencer marketing platform providing discovery, outreach, campaign management, and analytics for DTC and e-commerce brands; direct overlap with Hypetrain's stated platform scope.
- HypeAuditor: AI-driven influencer analytics and campaign management platform addressing fraud detection and audience quality — adjacent but overlapping platform offering.
- CreatorIQ: Enterprise-grade influencer marketing platform offering creator discovery, CRM, workflow, and analytics — the closest scaled direct competitor to an 'all-in-one' platform like Hypetrain.
- Klear: Influencer marketing platform offering creator discovery, campaign management, and analytics — competes in the same mid-market platform segment.
- Aspire: End-to-end influencer marketing platform with creator marketplace, campaign management, and whitelisting — directly competes in the same 'all-in-one' positioning as Hypetrain.
Emerging players
- Modash: Creator discovery and analytics SaaS for marketers — a newer, leaner platform with partial feature overlap to an all-in-one influencer tool.
Broad incumbents
- Later (formerly Mavrck): Influencer marketing solution integrated into Later's broader social media marketing platform; offers discovery, workflow, and analytics as part of a wider portfolio.
- IZEA: Public-market influencer marketing technology and services company with a broader portfolio spanning content, sponsorships, and managed services — broader incumbent in the same category.
Market position
Customer concentration
Hypetrain financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hypetrain leadership team
Management profileNumber of profiles
Hypetrain funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hypetrain M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hypetrain
What does Hypetrain do?
Hypetrain is described as an all-in-one influencer marketing platform intended to help brands and agencies run creator-driven marketing campaigns. The offering centers on centralizing influencer discovery, campaign management, and performance tracking within a single unified software workflow, replacing the need for multiple point tools across the influencer marketing lifecycle.
When was Hypetrain founded?
Hypetrain was founded in 2019. It employs 11 to 50 people.
Where is Hypetrain based?
Hypetrain is headquartered in Middletown, United States, in the North America region.
Who are Hypetrain's main competitors?
Direct peers on record are Grin, Traackr, Upfluence, HypeAuditor, CreatorIQ, Klear and Aspire. Modash is listed as an emerging player. Broad incumbents are Later (formerly Mavrck) and IZEA.
Does Hypetrain have an API?
No public API is recorded for Hypetrain.
What industry is Hypetrain in?
Hypetrain's product category is Influencer Marketing Software. Its primary akta.pro industry code is MPACAGAA, Influencer Marketing Platforms (Discovery/Search/CRM), with a secondary code of MPACAGAE, Campaign Management & Workflow Software (Briefing/Approvals). Its NAICS code is 54181 and its SIC code is 7310.