What WellBox does

WellBox is a Manchester-based B2B corporate gifting platform that supplies physical gifts, wellbeing boxes and digital gift cards to 500+ businesses, with a named enterprise roster that includes Vodafone, Harrods, Amazon, Microsoft, Meta, Barclays, ServiceNow, Bentley Systems and Franklin Covey Europe. Its core product surface spans curated hampers and food gifts, wellbeing and self-care boxes, office snack boxes, flowers and plants, sustainable and B Corp gifts, letterbox gifts, branded gift packs, and a cross-category eGift card catalogue. Every order includes a charitable donation routed through a network of 11 charity partners, including Mind, the Trussell Trust and City Harvest.

Underlying the catalogue is a self-serve gifting platform hosted at wellboxes.co.uk (e-commerce) and wellbox.app (gift management). The platform combines an online Gift Builder for assembling bespoke branded gifts, free Gift Redemption Pages that allow recipients to enter their own address and dietary preferences under GDPR, fully Branded Gift Portals that let organisations control gifting within their own storefront, and a Bulk Campaign Dashboard that automates milestone-driven sending across 1 to 100,000 recipients. A Manchester dispatch hub provides free UK mainland delivery with next-day options, and the company now ships to 50+ countries internationally.

The business model is primarily transactional unit sales of physical and digital gifts at £9.95 to £199.95+VAT per unit, supplemented by bespoke customisation, branded packaging, and warehousing and dispatch services for client-owned merchandise (Employee Welcome Packs). Volume discounts activate at 25+ units and a sales-led account management layer handles enterprise deployments. There is no public funding history disclosed, no institutional ownership identified, and the company is led by Founder & Head of Growth Justin Gilchrist. In November 2025 WellBox received B Corporation certification with a verified B Impact Assessment score of 91.3, formalising its purpose-led positioning.

Name

WellBox

Legal name

WellBox

Website

https://wellboxes.co.uk

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

WellBox is a Manchester-based B2B corporate gifting platform offering branded hampers, wellbeing gifts, snack boxes, and digital gift cards to 500+ businesses, including Vodafone, Harrods, Amazon, and Microsoft, via a self-serve platform with branded portals and bulk campaign tools.

Ownership category

akta.pro rank

Product category

Corporate Gifting Services

NAICS

Gift, Novelty, and Souvenir Retailers (459420), Gift, Novelty, and Souvenir Retailers (45942)

SIC

Wholesale-Miscellaneous Nondurable Goods (5190)

akta.pro primary industry

Corporate & Client Gifting Programs (HSACANAE)

akta.pro secondary industries

Same-Day Gift Delivery & Courier Fulfillment (HSACANAI), Personalized & Custom Gift Creation (Engraving/Monogramming/Photo Gifts) (HSACANAC), Gift Sourcing & Procurement (Local & Online) (HSACANAB)

Keywords

• Corporate gifting
• Employee recognition gifts
• Branded merchandise
• Gift hampers
• B2b gifting platform

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Corporate Gift Product Sales: One-time sale of physical gift hampers, snack boxes, wellbeing gifts, flowers, plants, and branded gift packs to businesses. Volume discounts available for bulk orders of 25+ units.
2. eGift Cards and Vouchers: Digital gift cards and vouchers for retail, travel, experiences, food/drink, entertainment, and wellbeing. Instantly delivered via email or phone number.
3. Bespoke and Branded Gift Customisation: Custom branding services for gift packs, packaging design, personalised gift messages, and tailored product selections for enterprise clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

WellBox supplies and delivers curated corporate gift products (hampers, wellbeing gifts, snack boxes, flowers, letterbox gifts, branded merchandise packs, and digital eGift cards) to businesses for employee and client gifting programs. It operates a proprietary gifting platform with an online Gift Builder, GDPR-compliant gift redemption pages, branded gift portals, and a bulk campaign dashboard that supports sending anywhere from 1 to 100,000 gifts. Every order includes a charitable donation and is supported by free UK mainland delivery.

Product overview

WellBox is a UK-based corporate gifting company operating a platform-plus-services model. The core offering consists of a Gifting Platform (wellboxes.co.uk) that enables bulk corporate gifting through branded stores, gift redemption pages, and gift portals, complemented by a curated portfolio of physical gift products including Hampers and Food Gifts, Wellbeing Gifts, Office Snack Boxes, Flowers and Plants, Sustainable/Eco Gifts, Letterbox Gifts, Branded Gift Packs, and eGift Cards. Additional services include Bespoke and Custom Gifts, Employee Welcome Packs with warehousing and dispatch, and a Gift Builder tool (wellbox.app/gift-builder). Every gift includes a charitable donation. The company holds B Corp certification with a verified B Impact Assessment score of 91.3.

Differentiator

Problem solved

Functional benefit

Products and services

• Hampers and Food Gifts Curated corporate food gift hampers featuring artisan products from British suppliers, with charitable meal donations included with each gift; aimed at businesses seeking recognition, client, and employee gifts.
• Wellbeing Gifts and Self-Care Gift Boxes Wellbeing hampers and gift box sets designed to promote self-care, mindfulness, and positive mental health, including teas, candles, meditation aids, journals, and aromatherapy products; each wellbeing gift includes a £1 donation to Mind.
• Office Snack Boxes Curated snack boxes for offices and teams featuring healthy and indulgent treats including protein bars, chocolate snacks, dried fruit, nut mixes, and vegan options, with meal donations for The Trussell Trust included.
• Flowers and Plants Handpicked flower arrangements, letterbox flowers, hand-tied bouquets, and house plants for corporate gifting to promote wellbeing in offices and homes.
• Sustainable, Eco and B Corp Gifts Environmentally conscious gifts featuring reusable products, ethically sourced items, and fully compostable packaging, with B Corp certified product lines such as The B Corp Food and Drink Hamper.
• Letterbox Gifts Slim, treat-filled gift parcels designed to fit through standard UK letterboxes, offering scalable gifting without requiring signatures or address chasing.
• Branded Gift Packs Sustainable branded gift packs featuring quality-tested, sustainable merchandise such as customised water bottles, tote bags, notebooks, and eco-friendly items, with branded packs starting from £45.95+VAT.
• eGift Cards and Gift Vouchers Digital gift cards and vouchers across retail, travel, experiences, food and drink, entertainment, and wellbeing categories, instantly delivered via email or phone number.
• WellBox Gifting Platform Digital gifting platform enabling bulk sending from a single dashboard, with branded stores, full tracking, automated milestone gifts, and the ability to send one gift or thousands; tailored to HR, marketing, and sales gifting programs.
• Bespoke and Custom Branded Gifts Custom branded gift solutions ranging from packaging design to items inside, combining health-focused products with sustainably sourced British merchandise and artisanal treats for enterprise clients.
• Employee Welcome Packs Warehousing and dispatch service for existing branded merchandise, enabling companies to send branded items anywhere in the world for new hire onboarding.

Quantifiable outcome

• 91.3 B Impact Assessment score - exceeding B Corp certification requirements

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• MindcoreOthersMental health charity receiving £1 donation from every wellbeing gift sold. Partnership supports corporate mental health gifting initiatives and workplace wellbeing programs.
• The Trussell TrustcoreOthersAnti-poverty charity receiving meal donations with every snack box ordered. Partnership helps businesses support food bank initiatives.
• City HarvestcoreOthersLondon-based food waste charity receiving meal donations from select gift products.
• BarnabusminorOthersManchester-based homeless charity supported through charitable giving program.
• Manchester MindminorOthersLocal mental health charity in Manchester receiving support through charitable donations.
• St Mungo'sminorOthersHomelessness charity receiving charitable donations from gift orders.
• Bus Shelter MKminorOthersMilton Keynes homeless shelter charity supported through gifting program.
• Caring BristolminorOthersBristol-based charity supported through corporate gifting donations.
• LifeshareminorOthersManchester-based youth homelessness charity receiving support.
• Matthew's HouseminorOthersCharity supported through corporate gifting charitable donations.
• Steps to HopeminorOthersCharity receiving support through WellBox's giving back program.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Giftogram: Corporate gifting platform specializing in digital gift cards and automated bulk sends, similar to WellBox's eGift card and bulk dashboard offerings.
• Loop & Tie: US sustainable corporate gifting marketplace with recipient-choice gift flows. Comparable to WellBox on ESG positioning, recipient-choice platform UX, and curated gift collections.
• SwagUp: US branded merchandise and swag platform with warehousing, kitting, and global shipping for employee welcome packs. Direct overlap with WellBox's Branded Gift Packs and Employee Welcome Packs.
• Snackmagic: US-based corporate snack and gift box platform enabling bulk, recipient-choice snack-box sending. Closely analogous to WellBox's snack and curated hamper offerings and self-serve corporate-gift fulfillment model.
• Sendoso: Leading send/direct-mail gifting platform used by enterprise sales teams for ABM gifting campaigns. Direct competitor for sales-prospecting and client-engagement use cases served by WellBox.
• Reachdesk: Enterprise gifting platform integrating with Salesforce/HubSpot/Marketo for automated direct mail and eGifts at scale. Competes for the same sales/marketing-team gifting budgets with a more SaaS-led platform play than WellBox.
• Caroo: Corporate snack and gifting company focused on employee engagement and client gifts with charity-donation bundled in. Directly competes for HR and people-team budgets with similar product + mission-based positioning.

Broad incumbents

• 1-800-Flowers (Corporate Gifts): Established US-based floral and gift retailer with a dedicated corporate gifting vertical. Comparable to WellBox's Flowers/Plants and broader corporate gifting categories, with much larger scale but less purpose-led positioning.

Regional players

• Bloom & Wild (Business): UK letterbox florist with a corporate/business gifting arm. Regional peer for WellBox's flower and plant category, sharing the letterbox-delivery convenience and B Corp-style brand credentials.
• Hampers & Co: UK corporate hamper specialist serving businesses with curated gift hampers and branded gifting. Regional peer competing for the same UK corporate-gifting spend on the hamper side of WellBox's catalog.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/wellboxuk
• Instagraminstagram.com/wellboxgifts
• Xx.com/wellboxuk
• Facebookfacebook.com/wellboxuk

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WellBox