Markham Yard

What Markham Yard does

Markham Yard is a full-service, independent advertising agency headquartered in Coral Gables (Miami), Florida, with a secondary office in St. Petersburg opened in April 2025. Founded in 2005 by Markham Cronin as Markham & Stein, the firm rebranded to Markham Yard in April 2021 and operates as Markham Yard, LLC, a privately held company with no disclosed institutional investors or parent entity. The agency employs approximately 25 people and is led by Founder/CCO Markham Cronin, Executive Creative Director Jack Daniel Bagdadi, and Managing Director Alec Lopez.

The agency's offerings are organized around four integrated service pillars: Brand Strategy (consumer insights, brand development, research, competitive analysis); Digital Services (web design and development, app development, social media, UX, SEO/SEM built on PHP/MySQL backends); Advertising (broadcast, out-of-home, print, media planning and buying, events, radio, international, and content development); and Design (brand identity, style guides, package design, collateral, typography, signage, environmental and product design). Technology is conventional web and production tooling; no proprietary platform, AI/ML models, or data assets are disclosed.

Markham Yard's revenue model is professional services, generating income through project-based campaigns and Agency of Record (AOR) retainer relationships. Pricing is not publicly disclosed and is structured on quote-based project or retainer arrangements. Customers include a broad enterprise roster spanning automotive (Porsche), marine (Mercury Marine, Invincible Boats, Yellowfin, Hell's Bay, Virgin Voyages), financial services (Ryder Systems as AOR since 2017, Farm Bureau Bank, City National Bank of Florida, Oriental Bank), healthcare and nonprofit (New York Blood Center Enterprises, Children's Hospital of Richmond at VCU, Sage Dental), consumer (Costa Sunglasses, Mellow Mushroom, IT'SUGAR, Youfit, Santa Margherita, Fuku), technology (AWS), education (University of Miami Herbert Business School), and tourism/government (Visit Florida, Coconut Grove BID, Old Parr Whisky). GTM is direct sales via competitive reviews, referrals, and AOR relationships targeting both South Florida clients and national/international accounts.

Name

Markham Yard

Legal name

Markham Yard, LLC

Website

https://markhamyard.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Markham Yard is an independent, full-service advertising agency in Miami with ~25 employees, delivering brand strategy, digital, advertising, and design services to enterprise clients across marine, automotive, financial, healthcare, and consumer verticals via AOR retainers and project-based engagements.

Ownership category

akta.pro rank

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Integrated Advertising Services: Project-based campaigns and Agency of Record (AOR) retainer relationships with clients across various industries including healthcare, marine, automotive, food & beverage, and financial services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Markham Yard is a full-service advertising agency that builds brands by creating better ideas, delivering integrated marketing campaigns across strategy, digital, advertising, and design disciplines. The firm operates as an Agency of Record (AOR) and project-based partner for enterprise, regional, and cause-marketing clients across healthcare, marine, automotive, food & beverage, financial, and tourism sectors. Services are organized into four pillars: Brand Strategy, Digital Services, Advertising, and Design.

Product overview

Markham Yard is a full-service advertising agency offering a unified suite of creative and strategic services. The agency's core offerings consist of four integrated service pillars: Brand Strategy (consumer insights, brand development, research, competitive analysis), Digital Services (web design, web development, app development, social media, UX, SEO/SEM using PHP, MYSQL, content management systems), Advertising (broadcast, out-of-home, print, media planning and buying, events, radio, international, content development), and Design (brand identity, collateral, typography, signage, package design, environmental and product design). These services are delivered as integrated campaigns tailored to client needs across diverse industries including automotive, marine, healthcare, food and beverage, financial services, tourism, and non-profit sectors. The agency operates from Miami and St. Petersburg, Florida, serving both local and international clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Strategy Strategic consulting service that helps brands find their unique voice, core audience, and path to success through consumer insights, brand development, research, and competitive analysis.
• Digital Services Comprehensive digital design and experience design capabilities including web design, web development, app development, social media, UX, and SEO/SEM, supporting backend technologies including PHP and MYSQL, dashboards, and content management systems.
• Advertising Multi-channel advertising delivery including broadcast, out-of-home, print, media planning and buying, events and experiential, radio, international, and content development campaigns.
• Design Graphic design services specializing in brand identity, style guides, package design, collateral, typography, signage, environmental design, and product design.
• Integrated Campaign Work Client-specific integrated marketing campaigns delivered across automotive, marine, healthcare, food and beverage, financial, tourism, and cause marketing/non-profit sectors.

Named customers20 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Costa Del Mar (Costa Sunglasses)coreStrategic or Co-development PartnerLong-term partnership with Costa for conservation-focused marketing. Developed Costa's Third Edition Protect Report covering 2023-2024 sustainability efforts. Also collaborated on Costa Marlin Fly Project brand identity and 5 Rivers college fishing clubs program. Costa is a 40+ year outdoor performance optical company committed to ocean conservation.
• FukucoreGTM or Marketing PartnerSelected as creative agency to support David Chang's spicy fried chicken brand's South Florida expansion beyond New York roots. Will lead integrated branding and marketing efforts for new brick-and-mortar locations, supporting both local launch and growing national presence.
• Beach Plum/Menemsha InnminorStrategic or Co-development PartnerLong-time partner for brand identity work. Created unified visual Brand Identity, style guide and merchandising program for landmark Martha's Vineyard property's 100-year anniversary. Used island vernacular and vintage woodblock printing aesthetic.
• Farm Bureau BankcoreGTM or Marketing PartnerSelected as Agency of Record after national competitive review. Leading integrated branding and marketing efforts for Farm Bureau Bank providing digitally focused banking solutions to Farm Bureau members in 44 states. Brand campaign to break in Q4.
• Local BoyminorStrategic or Co-development PartnerProduction partner for Children's Hospital Foundation 'Heartbeats' campaign. Contributed director and production expertise for television spot creation.
• MondialminorStrategic or Co-development PartnerEditorial and post-production partner for 'Heartbeats' campaign. Provided senior editor and executive production services.
• Tiny LionminorStrategic or Co-development PartnerMusic partner for 'Heartbeats' campaign. Contributed original music composition and sound design.
• Trout UnlimitedminorStrategic or Co-development PartnerPartner with Costa and Markham Yard on 5 Rivers college fishing clubs brand identity work.
• Roof StudiominorStrategic or Co-development PartnerProduction company partner for 'Good Karma by the Pint' campaign. Created claymation-style digital world inhabited by diverse everyday characters using 3D animation techniques.
• Costa Marlin Fly Project ConsortiumminorStrategic or Co-development PartnerMulti-partner program including Costa Pros, conservation partners, billfish scientists, local captains, and San Carlos Mexico community. First recorded billfish research mission completed on fly, successfully deploying 15 satellite tags in two days.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Terri & Sandy: New York-based independent creative agency focused on integrated campaigns for global brands. Comparable as a similarly-sized, founder-driven shop competing for the same enterprise AOR work.
• 72andSunny: Independent creative agency with offices in Los Angeles, New York, and Amsterdam, serving clients like Google, Samsung, and Adidas. Comparable independent creative positioning at slightly larger scale than Markham Yard.
• The Community: Miami-headquartered, founder-led independent creative agency of comparable size, also serving enterprise and global brands. Most direct analog: same geography, similar boutique positioning, similar AOR-style client roster.
• Pereira O'Dell: Independent creative agency with offices in Miami and San Francisco serving global enterprise brands (Adidas, IKEA, Pfizer). Closely comparable in size, indie DNA, and category-spanning client roster to Markham Yard.
• Anomaly: Independently-held creative agency with offices in New York, Los Angeles, Toronto, London, and Shanghai. Comparable as a non-network, founder-influenced creative shop pursuing enterprise brand business.
• Mother: Independent, founder-led creative agency network with offices in New York, Los Angeles, and London. Closely aligned in operating model, culture emphasis, and pursuit of distinctive creative for major global brands.
• David & Goliath: Independent creative agency in Los Angeles serving enterprise and challenger-brand clients. Comparable as a founder-led indie shop competing for AOR relationships with global brands.

Regional players

• Alma: Miami-headquartered independent creative agency focused on Hispanic-market advertising. Highly comparable on geography and culture but largely competes in a distinct (multicultural) category versus Markham Yard's general-market work.

Emerging players

• GUT: Miami-founded independent creative agency that has scaled rapidly in recent years, serving global brands including Google, Coca-Cola, and TikTok. Comparable indie DNA and Florida roots; represents a higher-growth trajectory Markham Yard could emulate.

Broad incumbents

• Wieden+Kennedy: Largest independent creative agency globally, with offices in Portland, New York, London, Tokyo, and beyond. Comparable independent (non-holding-company) operating philosophy and creative-led culture, though operating at substantially greater scale than Markham Yard.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/markhamandstein
• LinkedInlinkedin.com/company/markham-yard

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Markham Yard