ISDA
ISDA Network is a North American trade association and dealer network of 38 member firms distributing and installing storage and office systems for government, healthcare, education, automotive, and industrial customers through Endorsed Business Partner manufacturers.
- Company typePrivate
- Founded1974
- HeadquartersBrentwood, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What ISDA does
ISDA (International Systems Dealers Association), operating as the ISDA Network, is a private trade association founded in 1974 that functions as a national dealer network for storage and office systems solutions across North America. The organization coordinates 38 member firms and several hundred salespeople, providing localized sales, factory-trained installation, technical, and material handling services to end customers in government, healthcare, education, automotive, industrial, and office sectors. Its core product portfolio spans vertical carousel storage systems based on the Ferris Wheel principle, high-density mobile shelving, pallet racking, mezzanines, modular drawer cabinets, wire mesh partitions, laboratory casework, and law enforcement storage solutions, complemented by file tracking and label printing software and file conversion/imaging services.
The business model is a dealer-network and Endorsed Business Partner platform: member firms distribute and install products manufactured by a roster of endorsed partners including Ridg-U-Rak (pallet rack), SpaceGuard Products (wire mesh), White Systems (VLMs/carousels), Tennsco, Dasco Storage Solutions, Global Industrial, Metalia, EffiMat, Storeganizer, and others. ISDA itself is a lean coordinating entity (1-10 central employees headquartered in Brentwood, TN) that captures value through membership dues, partner program participation, and the annual meeting, while downstream revenue from system sales and services accrues to member dealers and manufacturer partners. The organization reaches end customers via direct dealer relationships, case-study-driven content marketing, social media, an email newsletter, and annual industry events.
ISDA firmographics
Firmographics- Name
- ISDA
- Legal name
- International Systems Dealers Association (ISDA)
- Website
- https://isdanetwork.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ISDA Network is a North American trade association and dealer network of 38 member firms distributing and installing storage and office systems for government, healthcare, education, automotive, and industrial customers through Endorsed Business Partner manufacturers.
- Ownership category
- akta.pro rank
Where ISDA is headquartered
LocationHeadquarters
- HQ city
- Brentwood
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
ISDA business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Storage Systems & Solutions: ISDA generates revenue through a network of member firms that provide and install storage and office systems. The association provides access to manufacturer partners and coordinates dealer network for distributing storage products and solutions.
- Material Handling Services: Factory-trained installation, technical, and maintenance services for storage equipment including Lektriever services, Industriever services, equipment relocation, and file room relocation
- Product Distribution: Sale and distribution of storage products including high density shelving, vertical carousels, pallet racking, industrial storage cabinets, and specialty furniture through dealer network
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
ISDA product offering
Product offeringCore offering
ISDA is a national dealer network of 38 member firms that distributes, installs, and services storage and office systems across North America. The network offers vertical carousels, high-density shelving, pallet racking, mezzanines, modular workstations, healthcare and law enforcement storage solutions, along with factory-trained material handling services, file conversion services, and supporting software applications.
Product overview
ISDA is a 50-year-old national dealer network with 38 member firms and several hundred salespeople located throughout North America, devoted to providing and installing storage and office systems/solutions. The organization operates as a platform-plus-partner network offering a comprehensive portfolio of storage products and services across multiple categories including: (1) Core automated storage systems - Vertical Carousel Systems and High Density Shelving Systems that maximize vertical space utilization; (2) Industrial storage solutions - Pallet Racking Systems, Modular Drawer Cabinets, Industrial Workbenches, Wire Decking, and Mezzanine/Machine Guarding systems; (3) Specialized vertical storage - for healthcare (hospital storage, laboratory casework), law enforcement (evidence lockers, weapons storage, tactical police lockers), automotive, education, and office applications; (4) Material handling services - factory-trained installation, technical, and relocation services; (5) Software applications - File Tracking Software and Label Printing Software for managing storage inventory; (6) File conversion services - document imaging, microfilming, and scanning for digitization. The network also includes numerous Business Partner manufacturers including Ridg-U-Rak, Lab Design, SpaceGuard Products, Storeganizer, Dasco Storage Solutions, Global Industrial, ACDI Energy Services, e-Systems Group, and others who provide specialized products through the ISDA distribution network.
Differentiator
Problem solved
Functional benefit
Products and services
- Vertical Carousel Systems Automated vertical storage carousel systems based on the Ferris Wheel principle, providing high-density storage for industrial and office applications by utilizing vertical space and bringing items to the user.
- High Density Shelving Systems Mobile shelving systems that effectively double available storage capacity by making shelving mobile on track systems, sold through the ISDA dealer network.
- Pallet Racking Systems & Repair Pallet racking systems including selective rack, drive-in, push-back, and gravity flow configurations with repair services for warehouse applications.
- Modular Workstations Modular workstations and workbenches for industrial and manufacturing applications, representing international manufacturers of modular workstation solutions.
- Healthcare Storage Solutions Medical storage solutions for hospitals, surgical centers, clinics, and pharmacies including healthcare shelving, laboratory casework, and specialty healthcare storage.
- Law Enforcement Storage Storage solutions for law enforcement including modular jail cells, tactical police lockers, weapons storage cabinets, evidence lockers, and temporary holding cells.
- Laboratory Casework Custom laboratory layouts and construction including painted metal and stainless steel casework, laboratory worksurfaces, fume hoods, and adjustable height stations.
- Wire Mesh Partitions & Enclosures Wire mesh safeguarding and secure storage enclosures including pallet rack guarding, machine guarding, tenant storage lockers, and security enclosures.
- Automotive Storage Solutions Storage solutions for automotive dealerships including automotive storage racks, high-density storage cabinets, tire storage systems, and mezzanines.
- Office Storage Units Office storage solutions including high density shelving units, cantilever library shelving, and metal storage cabinets.
- Material Handling Services Factory-trained services including Lektriever services, installation services, technical services, Industriever services, equipment relocation, and file room relocation.
- File Conversion Services Document conversion services including document imaging, microfilming, and scanning services for digitizing paper records.
- Mezzanine & Machine Guarding Structural steel free-standing mezzanines and machine guarding systems for maximizing warehouse space.
- Evidence Lockers Secure storage lockers designed for evidence storage in law enforcement applications, available in pass-thru and non-pass-thru configurations.
- Modular Drawer Cabinets High capacity modular storage drawer cabinets for efficient organization of tools, parts, and supplies, backed by lifetime warranty.
- Education Solutions Storage and furniture solutions for educational facilities including canopies, device storage and charging, lockers, lounge seating, and sports equipment storage.
- Ridg-U-Rak Pallet Rack Systems Pallet rack storage systems from Ridg-U-Rak, one of the largest pallet rack manufacturers in North America, producing more than 100 million pounds of pallet rack annually.
Quantifiable outcome
- High density shelving effectively doubles available storage capacity by making shelving mobile
- +2 more outcomes
Companies that use ISDA
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles6 records
ISDA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
ISDA partnerships and signals
Strategic signalPartnerships
35 partnerships are on record, tiered major, core and minor.
- SpaceGuard ProductsmajorSpaceGuard Products is a leading manufacturer of wire mesh safeguarding and secure storage enclosures, incorporated in 1990 and located in southern Indiana. They joined ISDA in May 2008 through a national marketing agreement. Products include woven and welded wire partitions, storage lockers, rack safety systems, and robotic guarding.
- STX LabscoreSince 1995, STX Labs has been an industry leader providing lab products and design and construction services. They are partnered with leading healthcare organizations and hospitals on 5 continents with flexible and scalable solutions for healthcare materials management.
- Palmieri FurnitureminorFor almost 50 years, Palmieri Furniture has been designing and manufacturing innovative furniture for libraries, schools, corporations and public spaces, specializing in wood and modern furniture design.
- BASC ManufacturingminorSince 1987, BASC Mfg., Inc. has kept pace with changing market challenges as a storage shelving manufacturer, producing pallet racking and tire storage systems.
- Fenco Bank EquipmentminorFounded in 1957, Fenco Bank Equipment is a 3rd generation family-owned business in Burlington, NJ. For more than 60 years, they have been a leading manufacturer of undercounter steel teller pedestals, storage units, and filing cabinets.
- DC Locker, Inc.minorDC Locker specializes in manufacturing smart lockers for parcel management, food, asset, and storage lockers. With 25 years of experience and over 700 employees, they serve the parcel management and locker industries.
- Pegasus Medical ConceptsminorPegasus Medical Concepts is a partner of leading healthcare organizations and hospitals on 5 continents, simplifying healthcare materials management with flexible and scalable solutions.
- White SystemscoreWhite Intelligent Systems, a Sencorp White Company, is a leading manufacturer of Vertical Lift Modules (VLMs), Vertical Carousels, and Horizontal Carousels, providing cutting-edge technology to optimize space utilization.
- S&W ManufacturingminorOriginally founded as Shaw-Walker Company in 1903, S&W expanded in 1990 to become one of the most complete lines of filing products manufacturers.
- Aurora StorageminorAurora Storage, located in Aurora, Illinois, is a privately owned manufacturer of commercial storage and filing systems in business for over 132 years.
- Tennsco CorporationcoreTennsco Corporation is a state-of-the-art manufacturing company specializing in steel office and industrial products with a focus on quality, service, and comprehensive product lines.
- Panel Built, Inc.minorFounded in 1995 by brothers Pat and Mike Kiernan, Panel Built provides advanced modular buildings, enclosures, and mezzanines.
- Eagle GroupminorFounded in 1947, Eagle Group is America's largest broadline manufacturer of commercial foodservice equipment, with MHC Division manufacturing products for material handling, healthcare, life sciences, and laboratory.
- Ridg-U-RakcoreRidg-U-Rak is one of the largest pallet rack storage manufacturers in North America, producing more than 100 million pounds of pallet rack annually with over 400,000 square feet of production space. Founded over 65 years ago and a founding member of RMI.
- Lift and StorecoreLift and Store has been a leader in storage innovation since 1992, with over 33,000 systems installed worldwide across retail, healthcare, education, government, and wholesale sectors. Their solutions reclaim overhead space and deliver faster ROI.
- Dasco Storage SolutionsminorEstablished in 1963, Dasco (formerly GSS Lockers) engineers and manufactures high-security storage solutions for law enforcement, militaries, government facilities, and public institutions from Ontario, Canada.
- Pentagon Security ShuttersminorFounded as a family business in 1979, Pentagon Security Shutters has grown into a North American leader in manufacturing rolling aluminum shutters and retractable screen systems.
- ACDI Energy ServicesminorACDI Energy offers premium EV charging stations compatible with all EVs, providing Level 2 AC chargers and DC Fast Chargers for commercial, fleet, and residential environments.
- Global IndustrialcoreGlobal Industrial provides distributors a single source for material handling and storage equipment products, offering more than a half million commercial, industrial, and institutional products with design support and pricing assistance.
- SupplyPointminorEstablished in 1998, SupplyPoint has become the world leader in automated point-of-use inventory solutions and industrial-commercial vending systems with 9 worldwide locations and 150+ employees.
- Summit Storage SolutionsminorLocated in Reading, PA, Summit Storage Solutions is a division of Summit Steel & Manufacturing, providing custom automated Vertical Storage Carousels for tires, carpets, garments, and industrial applications.
- StoreganizerminorStoreganizer storage systems help clients save space with unique re-usable fabric pocket systems. Their high density vertical storage is ideal for small, slow moving items in retail and distribution centers.
- Bulbman, Inc.minorStarted in 1975, Bulbman became an ISDA-Endorsed Business Partner in 1984 and serves customers in all 50 U.S. states and over 60 countries with specialty and general lighting products.
- Turn 10 WholesaleminorA 40-year-old family business specializing in distribution of Fire Files and Safes, Turn 10 Wholesale is the country's largest source of fire files with huge inventory and competitive pricing.
- e-Systems GroupminorOriginally founded in 1957, e-Systems Group brings 63 years of expertise in mission-critical solutions, manufacturing custom consoles, workbenches, workstations, and enclosures including Zone 4 seismic rated rack enclosures.
- Lab DesignminorEstablished in 1957, Lab Design is a division of United Hospital Supply/FENCO based in central New Jersey, specializing in custom laboratory layouts and construction including steel pedestal casework and fume hoods.
- BarbicanminorA 30+ year manufacturer of high quality architectural walls located in Fort Erie, Ontario, across from Buffalo, NY. They offer modular, reusable, and reconfigurable products for A&D markets including ceilings, lighting, and acoustical solutions.
- Microfilm Products Co.minorA division of Micro Image Corp., providing microfilm supplies (16mm & 35mm) for over 46 years to service bureaus and imaging departments globally, including scanning and conversion services.
- MetaliacoreCanadian storage cabinet manufacturer providing high quality modular storage cabinets, modular drawers, and workstations. With over 25 years providing space optimization solutions to automotive, manufacturing, industrial, institutional, and military sectors, backed by complete lifetime warranty.
- CharnstromminorSupplier of mail center and office organizing furniture and supplies since 1959, grown from 4 products to over 800 products including modular mailroom furniture, sorters, organizers, tables, cabinets, and mail carts.
- WanzlminorWith more than 70 years of experience, Wanzl provides customers with high quality products, serving various commercial and retail applications.
- Newcastle SystemsminorFounded almost 20 years ago, Newcastle invented their first Powered Cart and has refined powered carts and power systems for improved productivity and simpler deployment.
- CamrackminorFounded in 1998, CAMRACK designs and manufactures pallet racking systems (roll-formed, structural, and cantilever) and free-standing platforms among the most efficient, durable, and innovative in the industry.
- EffiMat Storage TechnologycoreFounded in 2011, EffiMat produces and delivers automatic and flexible solutions for handling and storing small parts, setting new standards for picking speed, safety, quality, operational reliability and flexibility.
- Amodei Freight Brokerage & LogisticsminorFamily-owned business since 1992, handling all types of freight specializing in Dry Vans. Provides warehousing, liftgate, white glove services, partial truck loads, container loads, and flatbed services with door-to-door service.
Scale indicators11 records
Recent moves6 records
Expansion highlights4 records
ISDA competitors and assessment
Company assessmentBroad incumbents
- HD Supply (now White Cap): HD Supply / White Cap is a large construction and facility maintenance products distributor serving contractors and facility managers. It carries overlapping storage, shelving, and material handling categories for non-residential and infrastructure customers.
- McMaster-Carr: McMaster-Carr is the dominant digital-native industrial supplies distributor with extensive shelving, storage, and material handling categories. It competes for the same direct-procurement buyer that ISDA's dealers serve, especially for standardized storage components.
- Fastenal: Fastenal is a large public industrial distributor with a strong on-site vending and storage presence, serving manufacturing and industrial customers. Its industrial vending and storage solutions partially overlap with ISDA's modular drawer and industrial vending partner offerings (e.g., SupplyPoint).
- Grainger: Grainger is a Fortune 500 broadline industrial MRO distributor serving similar facility/operations buyers with storage, shelving, and material handling products. While its catalog spans far more than storage, it competes for the same indirect-procurement budgets that ISDA's dealer network serves.
- MSC Industrial Direct: MSC Industrial is a major metalworking and MRO distributor with a growing storage and material handling portfolio. It targets the same industrial and manufacturing buyers ISDA serves and represents a competitive benchmark for digital catalog scale.
- WESCO International: WESCO is a large diversified industrial distributor (electrical, communications, utility) that has expanded into adjacent facility products. While not a direct storage specialist, it competes for facility/operations procurement budgets across some of ISDA's enterprise and government customers.
- HNI Corporation (HON Industries): HNI Corporation is a leading office furniture and hearth products manufacturer (HON, Allsteel, Gunlocke). It competes with ISDA's office storage and specialty furniture offerings (file cabinets, metal storage, office systems) for corporate and government office procurement.
Direct peers
- Global Industrial: Global Industrial is both an ISDA Business Partner and a direct competitor — a large-scale multi-channel distributor of material handling and storage products serving exactly the same end customers (government, healthcare, industrial) with overlapping SKUs in shelving, pallet rack, and storage equipment.
- MHEDA (Material Handling Equipment Distributors Association): MHEDA is the closest direct peer — an industry trade association for material handling equipment distributors, serving a similar dealer network with education, awards (MVS Award referenced in ISDA data), and annual conferences. It competes for the same member firms and manufacturers that ISDA serves.
Emerging players
- Kardex Group: Kardex is a global manufacturer of automated storage and retrieval systems (VLMs, carousels, automated warehouses) — directly overlapping with ISDA's vertical carousel, high-density shelving, and automated storage portfolio. It sells partly through dealer networks that could overlap with ISDA's members.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks2 records
Key highlights6 records
Customer concentration
ISDA social profiles
Digital presenceISDA compliance and trust
Trust signalCompliance1 record
ISDA financial estimates
Financial estimateRevenue estimate
Valuation estimate
ISDA leadership team
Management profileNumber of profiles
Profiles3 records
ISDA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ISDA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ISDA
What does ISDA do?
ISDA is a national dealer network of 38 member firms that distributes, installs, and services storage and office systems across North America. The network offers vertical carousels, high-density shelving, pallet racking, mezzanines, modular workstations, healthcare and law enforcement storage solutions, along with factory-trained material handling services, file conversion services, and supporting software applications.
Is ISDA a public or private company?
ISDA is a private company. It is classified as unknown and is currently operating.
When was ISDA founded?
ISDA was founded in 1974. It employs 1 to 10 people.
Where is ISDA based?
ISDA is headquartered in Brentwood, United States, in the North America region.
How does ISDA make money?
Three revenue lines are on record. Storage Systems & Solutions are the primary driver. The others are material Handling Services and product Distribution.
Who are ISDA's main competitors?
Broad incumbents on record are HD Supply (now White Cap), McMaster-Carr, Fastenal, Grainger, MSC Industrial Direct, WESCO International and HNI Corporation (HON Industries). Direct peers are Global Industrial and MHEDA (Material Handling Equipment Distributors Association). Kardex Group is listed as an emerging player.
Does ISDA have an API?
No public API is recorded for ISDA.