VAEKST
VAEKST is a Copenhagen-based Nordic B2B growth agency founded in 2020 that provides sales-as-a-service to B2B brands. It delivers outsourced and insourced sales, lead generation, and go-to-market services across Denmark, Sweden, Norway, and Finland, powered by its proprietary Pitchbound platform.
- Company typePrivate
- Founded2020
- HeadquartersCopenhagen, Denmark
- Headcount11–50
- GTM typeB2B
- OfferingServices
What VAEKST does
VAEKST ApS is a Copenhagen-based Nordic B2B growth agency founded in 2020 by Mik Lokdam (CEO) and Niclas Meyer (COO). The firm provides sales-as-a-service to B2B brands, combining approximately 50 native-speaking business developers with proprietary sales technology to deliver outsourced and insourced sales, lead generation, and go-to-market services. It operates across Denmark, Sweden, Norway, and Finland and reports more than 150 B2B client collaborations since inception, serving predominantly enterprise and mid-market customers in management consulting, IT, SaaS, real estate, legal, and CRM verticals.
The company's core technology is Pitchbound, a proprietary sales execution platform developed internally in 2022 that supports complex outbound sales through collaboration tools, unlimited phone numbers, activity tracking, and pitch optimization. Pitchbound is layered on a proprietary Nordic intent database that provides market intelligence specific to the Nordic B2B landscape. The service portfolio is organized into three Growth Solutions (Sales Enablement, B2B Lead Generation, and B2B Sales) and six Growth Services (Outbound Sales, B2B Marketing, Go-To-Market, Account-Based Marketing, Social Selling & LinkedIn, and HubSpot Services). VAEKST is a certified HubSpot implementation partner.
VAEKST operates a professional services revenue model priced as a hybrid monthly retainer plus performance fee, aligning incentives with client outcomes. Cumulative reported client outcomes include 300M+ DKK in closed sales deals, 9,500+ Sales Qualified Leads delivered, 60,000+ leads generated, and 350M+ DKK (480M+ NOK) in influenced client revenue. Named enterprise customers include Implement Consulting Group, Zillion Consulting Group, Dassault Systèmes, Lime Technologies, 7N, Panattoni, Nationalencyklopedin, and 4C Strategies. The company received a funding round from CVX Ventures in January 2022 (undisclosed amount) and remains privately held with no further disclosed external control.
VAEKST firmographics
Firmographics- Name
- VAEKST
- Legal name
- VAEKST ApS
- Website
- https://vaekstgroup.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- VAEKST is a Copenhagen-based Nordic B2B growth agency founded in 2020 that provides sales-as-a-service to B2B brands. It delivers outsourced and insourced sales, lead generation, and go-to-market services across Denmark, Sweden, Norway, and Finland, powered by its proprietary Pitchbound platform.
- Ownership category
- akta.pro rank
VAEKST industry classification
Industry- Product category
- B2B Sales and Marketing Services
- NAICS
- Advertising Agencies (541810)
- SIC
- Services-Advertising (7310), Services-Management Services (8741)
- akta.pro primary industry
- B2B Appointment Setting & SDR/BDR Outsourcing (BPAAADAA)
- akta.pro secondary industries
- Telesales & Inside Sales Outsourcing (B2B/B2C) (BPAAADAE), B2B/ABM Creative Agencies (MPAAAAAI)
Keywords
Where VAEKST is headquartered
LocationHeadquarters
- HQ city
- Copenhagen
- HQ country
- Denmark
- HQ region
- Europe
Offices2 records
Markets served
VAEKST business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Sales Enablement: Building high-performing in-house sales and lead generation engines that drive more revenue. Services include sales training, sales development, and pipeline infrastructure.
- B2B Lead Generation: Scaling lead generation with expert outbound sales and marketing teams that fill calendars with qualified sales meetings.
- B2B Sales: End-to-end sales team services from booking meetings to closing deals, operating as an extension of the client's sales organisation.
- Outbound Sales: Professional appointment scheduling and B2B lead generation in the Nordics, powered by personal outreach and technology.
- B2B Marketing: Organic and paid B2B marketing campaigns across LinkedIn and Google, including SEO, content marketing, and paid acquisition.
- Go-To-Market Services: Market entry services for international brands entering the Nordics, including market validation and Nordic market expansion.
- Account-Based Marketing: Hyper-personalised sales and marketing campaigns with IP-based display ads targeting ideal customer profiles.
- Social Selling & LinkedIn Ads: Combining social selling, LinkedIn outreach and LinkedIn advertising to grow B2B brands' presence and pipeline.
- HubSpot Services: HubSpot CRM implementation, onboarding, audit, optimisation, data cleaning, and sales enablement services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Monthly | Retainer + Performance Fee model |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
VAEKST product offering
Product offeringCore offering
VAEKST delivers Sales-as-a-Service and B2B growth solutions to brands operating in the Nordic region, acting as an outsourced sales extension that books and qualifies meetings. The portfolio spans three Growth Solutions (Sales Enablement, B2B Lead Generation, B2B Sales) and six Growth Services (Outbound Sales, B2B Marketing, Go-To-Market, Account-Based Marketing, Social Selling & LinkedIn, HubSpot Services), executed by native-speaking Nordic business developers and supported by the proprietary Pitchbound platform and Nordic intent database.
Product overview
VAEKST is a Nordic B2B growth agency offering a portfolio of insourced and outsourced growth solutions built to accelerate revenue, lead generation, and brand awareness. The core offering consists of three main Growth Solutions — Sales Enablement, B2B Lead Generation, and B2B Sales — and six Growth Services — Outbound Sales, B2B Marketing, Go-To-Market, Account-Based Marketing, Social Selling & LinkedIn, and HubSpot Services. Central to the offering is Pitchbound, VAEKST's proprietary sales pitching platform that provides intelligent sales dialogue tools, unlimited phone numbers, and full activity tracking, powered by a proprietary Nordic intent database. Additional supporting tools include an ROI Calculator and a downloadable B2B Cold Emailling Playbook. The portfolio is delivered by a team of native-speaking Nordic business developers and blends human expertise with sales technology.
Differentiator
Problem solved
Functional benefit
Brands
- Pitchbound: The pitching platform for complex sales, created by VAEKST to transform complex outbound sales with greater collaboration, transparency, and personalisation. Together with their proprietary Nordic intent database, Pitchbound powers their growth solutions.
Products and services
- Pitchbound Proprietary pitching and sales dialogue platform built by VAEKST to support complex outbound sales, offering collaboration tools, transparency, personalisation, smarter pitch tools, unlimited phone numbers and full activity tracking for sales teams delivering B2B growth in the Nordics.
- Sales Enablement Builds a high-performing in-house sales and lead generation engine through sales training, sales development and pipeline infrastructure for B2B brands that want to develop internal sales capability.
- B2B Lead Generation Scaling lead generation with expert outbound sales and marketing teams that fill calendars with qualified sales meetings for B2B brands operating in the Nordics.
- B2B Sales End-to-end sales team service from booking meetings to closing deals, operating as an extension of the client's sales organisation to accelerate revenue for B2B brands.
- Outbound Sales Professional appointment scheduling and B2B lead generation in the Nordics, powered by personal outreach and the Pitchbound technology stack delivered by native-speaking business developers.
- B2B Marketing Organic and paid B2B marketing campaigns across LinkedIn and Google, including SEO, content marketing and paid acquisition to generate leads and build pipeline for B2B brands.
- Go-To-Market Services Market validation and go-to-market services for international brands entering the Nordic markets, including market research, GTM report production and Nordic market expansion support.
- Account-Based Marketing (ABM) Hyper-personalised sales and marketing campaigns with IP-based display ads targeting specific high-value accounts within defined ICPs, run by the Nordic business developer team.
- Social Selling & LinkedIn Ads Combines social selling, LinkedIn outreach and LinkedIn advertising to grow B2B brands' presence and pipeline on the LinkedIn platform.
- HubSpot Services HubSpot CRM implementation, onboarding, audit, optimisation, data cleaning and sales enablement services delivered as a certified HubSpot partner, with over 100 HubSpot solutions built or optimised for B2B clients.
Quantifiable outcome
- 300M+ DKK in closed sales deals for clients
- +8 more outcomes
Companies that use VAEKST
Customer profileNamed customers22 records
Segments5 records
Ideal customer profiles4 records
VAEKST technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
VAEKST partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- HubSpotcoreVAEKST is a certified HubSpot partner providing HubSpot CRM implementation, onboarding, audit, data cleaning, workflow optimization, and sales enablement services. They have built and optimised over 100 HubSpot solutions and serve as a strategic implementation partner for B2B brands looking to leverage HubSpot's CRM capabilities.
Scale indicators7 records
Recent moves8 records
Expansion highlights5 records
VAEKST competitors and assessment
Company assessmentDirect peers
- Belkins: Belkins is a leading B2B appointment-setting and outbound sales agency, directly comparable to VAEKST in offering outsourced SDR services, multi-channel outbound campaigns and SQL delivery to B2B clients.
- CIENCE: CIENCE provides outsourced SDR/BDR teams, lead generation and sales development services to B2B companies globally, directly competing with VAEKST on outsourced sales execution and appointment setting.
- Martal Group: Martal Group is a B2B sales agency offering outsourced lead generation, outbound sales and appointment setting services to technology and SaaS companies, with overlapping customer segments and service lines to VAEKST.
- SalesRoads: SalesRoads provides B2B outsourced sales teams, SDR outsourcing and lead generation services, closely mirroring VAEKST's sales-as-a-service model and B2B target market.
- SalesHive: SalesHive is an outsourced B2B SDR and lead generation agency, providing cold calling, appointment setting and sales development services comparable to VAEKST's core outbound offering.
Emerging players
- Cognism: Cognism is a B2B sales intelligence and intent data provider with strong Nordic and European coverage, comparable to VAEKST's proprietary Nordic intent database and used by similar B2B sales teams for prospecting.
- Apollo.io: Apollo.io combines a B2B contact database with sales engagement and outreach automation tooling, comparable to VAEKST's Pitchbound platform on the technology layer serving outbound sales teams.
Broad incumbents
- HubSpot: HubSpot is the dominant CRM and marketing automation platform; VAEKST is a certified HubSpot implementation partner, and HubSpot's broader suite overlaps with VAEKST's sales enablement, marketing and CRM services at scale.
- ZoomInfo: ZoomInfo is a leading B2B sales intelligence and go-to-market platform with overlapping capabilities to VAEKST's intent data and lead generation services, but at much broader scale across global markets.
- Salesforce: Salesforce is the global CRM incumbent; its Sales Cloud and ecosystem of consulting/advisory partners compete with VAEKST's broader sales enablement and CRM optimization service line for enterprise B2B customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
VAEKST social profiles
Digital presenceVAEKST financial estimates
Financial estimateRevenue estimate
Valuation estimate
VAEKST leadership team
Management profileNumber of profiles
Profiles9 records
VAEKST funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VAEKST M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VAEKST
What does VAEKST do?
VAEKST delivers Sales-as-a-Service and B2B growth solutions to brands operating in the Nordic region, acting as an outsourced sales extension that books and qualifies meetings. The portfolio spans three Growth Solutions (Sales Enablement, B2B Lead Generation, B2B Sales) and six Growth Services (Outbound Sales, B2B Marketing, Go-To-Market, Account-Based Marketing, Social Selling & LinkedIn, HubSpot Services), executed by native-speaking Nordic business developers and supported by the proprietary Pitchbound platform and Nordic intent database.
Is VAEKST a public or private company?
VAEKST is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VAEKST founded?
VAEKST was founded in 2020. It employs 11 to 50 people.
Where is VAEKST based?
VAEKST is headquartered in Copenhagen, Denmark, in the Europe region.
How does VAEKST make money?
Nine revenue lines are on record. Sales Enablement is the primary driver. The others are B2B Lead Generation, B2B Sales, outbound Sales, B2B Marketing, go-To-Market Services, account-Based Marketing, social Selling & LinkedIn Ads and hubSpot Services.
Who are VAEKST's main competitors?
Direct peers on record are Belkins, CIENCE, Martal Group, SalesRoads and SalesHive. Emerging players are Cognism and Apollo.io. Broad incumbents are HubSpot, ZoomInfo and Salesforce.
Does VAEKST have an API?
No public API is recorded for VAEKST.
What industry is VAEKST in?
VAEKST's product category is B2B Sales and Marketing Services. Its primary akta.pro industry code is BPAAADAA, B2B Appointment Setting & SDR/BDR Outsourcing, with a secondary code of BPAAADAE, Telesales & Inside Sales Outsourcing (B2B/B2C). Its NAICS code is 541810 and its SIC code is 7310.