TAP APP

What TAP APP does

Tap App Ltd. (operating as Tapapp) is a UK-based SaaS company that provides an integrated field-operations platform for cleaning, grounds maintenance, service and maintenance, housing management, and facilities-management businesses. The platform unifies three modules — Smart Forms (customisable digital forms with offline support, photo/signature/barcode capture, and PDF report generation), Schedule (multi-site, multi-entity shift planning with SLA tracking), and Attendance (GPS-verified clock-ins, QR-code and optional selfie verification, and payroll-ready exports) — into a single cloud-based product available on iOS and Android and hosted on AWS with UK data residency.

The product is differentiated primarily through vertical specificity (cleaning and grounds maintenance templates, UK GDPR posture, ICO registration ZA750301) and a mobile-first, offline-capable design aimed at replacing paper forms, spreadsheets, and WhatsApp-based coordination for field teams. In June 2026 the company introduced 'Ask Tracey', an AI-powered form builder that generates draft forms from natural-language descriptions, signalling incremental investment in AI-assisted workflow creation.

Commercially, Tapapp operates a hybrid GTM combining self-serve SMB sign-ups (Starter at £50/month for 2 devices, Pro at £300/month for 20 devices, plus a 14-day no-credit-card free trial) with sales-assisted enterprise contracts (custom pricing, dedicated account managers, on-site training). Distribution is multi-channel: website self-signup, iOS and Android app stores, organic SEO, an active blog, social channels (LinkedIn, X, Facebook, YouTube, WhatsApp), and event-led demand generation at UK trade shows including Manchester Cleaning Show 2026 and Housing 2026. The company is privately held, bootstrapped (no disclosed funding), and operates with 1–10 employees across registered offices in Folkestone and Rochester, Kent.

Name

TAP APP

Legal name

Tap App Ltd.

Website

https://tapapp.co.uk

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Tapapp is a UK-based SaaS platform that unifies digital forms, scheduling, and GPS-verified time and attendance for field-service businesses in cleaning, grounds maintenance, housing, and facilities management, sold via self-serve subscription tiers and direct enterprise sales.

Ownership category

akta.pro rank

Headquarters

HQ city

England

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. SaaS Subscription (Device Licensing): Tapapp generates revenue through monthly SaaS subscriptions priced per active device license. Pricing tiers include Starter (£50/month for 2 devices), Pro (£300/month for 20 devices), and Enterprise (custom volume pricing). Additional device licenses are charged at per-device rates (£20 for Starter, £15 for Pro tier). Volume discounts available for larger deployments.
2. Professional Services (Onboarding & Training): Bespoke onboarding included in Starter plan. Pro and Enterprise tiers include dedicated account managers, online training sessions, and optional on-site training sessions for enterprise customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Tapapp provides a unified cloud-based SaaS platform that combines digital forms, workforce scheduling, and GPS-verified time & attendance for UK field service businesses. Field workers use native iOS/Android apps to clock in, complete forms offline, capture photos/signatures, and view schedules, while managers gain real-time visibility, SLA tracking, automated client reports, and payroll-ready exports. Industry-specific configurations are offered for commercial cleaning, grounds maintenance, service & maintenance, and housing management.

Product overview

Tapapp is a unified workforce management platform offering an all-in-one solution for field service operations. The core platform combines three primary modules: Smart Forms (customisable digital forms with offline support, photos, signatures, and real-time reporting), Schedule (shift planning and assignment with multi-site support), and Attendance (GPS-verified clock-ins, payroll-ready data, and compliance tracking). Industry-specific variants include Cleaning Business Management Software, Grounds Maintenance Management Software, Service & Maintenance Management Software, and Housing Management Software. The platform also incorporates an AI Form Builder feature called 'Ask Tracey' that generates draft forms from text descriptions.

Differentiator

Problem solved

Functional benefit

Products and services

• Tapapp Platform Unified cloud-based SaaS platform combining digital forms, scheduling, and GPS-verified time & attendance into a single solution for UK field service businesses, delivered via native iOS and Android apps and a web dashboard.
• Cleaning Business Management Software Vertical-specific configuration of the Tapapp platform for commercial and residential cleaning companies, including inspection scheduling, staff tracking, and automated branded client reports.
• Grounds Maintenance Management Software Vertical-specific configuration of the Tapapp platform for landscaping and grounds maintenance businesses, featuring recurring job scheduling, GPS team tracking across multiple sites, proof-of-work photo capture, and compliance documentation.
• Service & Maintenance Management Software Vertical-specific configuration of the Tapapp platform for service and maintenance companies to guide engineers, track assets, capture evidence, and generate compliant reports.
• Housing Management Software Vertical-specific configuration of the Tapapp platform for housing associations and property managers, covering housing inspections, maintenance tracking, compliance management, and operational visibility across housing portfolios.
• AI Form Builder (Ask Tracey) AI-powered form creation capability within the Tapapp Smart Forms module that generates draft forms or checklists from a text description provided by the user, leveraging generative AI to translate natural-language input into structured form templates.

Quantifiable outcome

• 37% fewer missed forms
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature5 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Jobber: Field service management software for cleaning, maintenance, and home service businesses with scheduling, forms, and customer communication features. Highly comparable to Tapapp's unified platform and vertical SMB focus, though Jobber is more North American-centric.
• SimPRO: Field service management software for trades, service, and maintenance businesses with strong UK and Australia presence. Directly comparable to Tapapp's scheduling, job tracking, and field operations capabilities in the same target verticals.
• Connecteam: All-in-one workforce management app for deskless and field workers offering scheduling, time tracking, forms, and communication. Directly overlaps with Tapapp's Smart Forms, Schedule, and Attendance modules for deskless field teams.
• Deputy: Workforce management platform with scheduling, time & attendance, and communication features targeting shift-based and field workforces. Strong overlap with Tapapp's attendance tracking and scheduling capabilities for hourly and field-based teams.
• ServiceM8: Mobile-first field service management app for trades and service businesses with scheduling, forms, and job management. Comparable to Tapapp's mobile-centric approach for small field service operators.
• SafetyCulture: Inspection and frontline operations platform (formerly iAuditor) with smart forms, checklists, and asset inspections for field teams. Overlaps with Tapapp's Smart Forms module and frontline field service focus, though larger and more global.
• Housecall Pro: Field service management software for home service businesses with scheduling, dispatching, and customer communication. Comparable to Tapapp's SMB field service focus and all-in-one platform approach, primarily in North America.
• Yoobic: Frontline employee app for task management, merchandising, audits, and field team coordination in retail and field service. Directly comparable to Tapapp's mobile-first forms, task, and attendance workflow for deskless workforces.

Broad incumbents

• ServiceTitan: Enterprise field service management platform for trades and service businesses with deep scheduling, dispatch, and reporting features. Larger incumbent competing for the same vertical field service customers as Tapapp, primarily in North America.
• Salesforce Field Service: Enterprise field service management solution from Salesforce with scheduling, mobile workforce, and asset management capabilities. A broader incumbent competing for enterprise field service contracts that Tapapp also targets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/officialtapapp
• YouTubeyoutube.com/Tapapp
• Facebookfacebook.com/officialtapapp
• LinkedInlinkedin.com/company/tapapp

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TAP APP