Jive PR + Digital
- Company typePrivate
- Founded2009
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Jive PR + Digital does
Jive PR + Digital is a privately held, founder-led marketing agency founded in 2009 by Lindsay Nahmiache and headquartered in Manhattan Beach, California. The firm operates as a fully remote, 12-person senior-only team (with members in Argentina) that delivers integrated public relations, social media management, TikTok marketing, influencer marketing, user-generated content (UGC) production, thought leadership, and events/activations services to consumer brands targeting Gen Z and millennial audiences. Named clients span food and beverage (Daiya Foods, I and Love and You, Westgold Butter, K9 Natural), footwear retail (DSW), immersive entertainment (Meow Wolf), technology (Activate, Headspace, ByteDance), streaming (HBO Max), audio (Songtradr, Virgin Radio), and nonprofit (Boys & Girls America) sectors.
Jive PR + Digital firmographics
Firmographics- Name
- Jive PR + Digital
- Legal name
- Jive PR + Digital
- Website
- https://jiveprdigital.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Jive PR + Digital industry classification
Industry- Product category
- Public Relations and Digital Marketing Services
- NAICS
- Public Relations Agencies (54182), Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Digital PR & Social Media Communications (MPAAADAJ)
- akta.pro secondary industries
- Social Media & Community Management (PR-led) (BPAFADAM), Influencer PR & Seeding (Gifting/Press Kits) (MPAAAHAG), User-Generated Content (UGC) & Short-Form Video Platforms (BPAMAJAH)
Keywords
Where Jive PR + Digital is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Jive PR + Digital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Marketing Agency Retainers and Project Fees: Full-service agency providing retainer-based engagements with custom scope. Services include TikTok marketing, social media management, influencer marketing, UGC creation, PR, thought leadership, and events/activations. Pricing is quote-based and customized to client needs.
- Jive Angel Lab - Investment and Partnership Model: Incubation arm that takes equity stakes in early and growth-stage brands in exchange for reduced retainer plus sweat equity across performance PR, influencer, UGC, social, and launch strategy. 17 investments made over 17 years.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom engagement based on client needs |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
Jive PR + Digital product offering
Product offeringCore offering
Jive PR + Digital is a full-service PR and digital marketing agency that helps consumer brands and immersive experiences connect with Gen Z and millennial audiences through integrated influencer marketing, public relations, social media management, UGC creation, thought leadership, and live events/activations. The agency pairs cultural trend integration with performance marketing, offering retainer-based engagements delivered by a senior, non-offshored team, and runs an incubation arm (Jive Angel Lab) that takes equity in early and growth-stage brands.
Product overview
Jive PR + Digital is a full-service PR and digital marketing agency offering a portfolio of integrated services: TikTok Marketing, Social Media Management, Influencer Marketing, User Generated Content (UGC), Public Relations, Thought Leadership, and Events & Activations. Their approach combines cultural trend integration with performance marketing, treating each channel as both a media brand and performance lab. The agency also operates Jive Angel Lab, an incubation program for early-stage brands. Services are designed to work together—UGC feeds social and paid channels, influencer content whitelists across campaigns, and PR supports brand visibility—creating a unified growth engine for consumer brands.
Differentiator
Problem solved
Functional benefit
Brands
- Jive Angel Lab: Incubation arm for early and growth-stage brands, combining lighter retainer with sweat equity across performance PR, influencer, UGC, social, and launch strategy.
Products and services
- TikTok Marketing Strategic TikTok marketing service for consumer brands, including trendjacking, virality optimization, UGC and creator-led content for organic and paid distribution, community management, and TikTok-first content strategies designed to drive exponential monthly follower and engagement growth.
- Social Media Management Platform-specific social media management across TikTok, Instagram, YouTube, Meta, Pinterest, and LinkedIn, covering channel strategy, content architecture, UGC management, monthly content calendars, and end-to-end creative execution led by platform specialists.
- Influencer Marketing Performance-focused influencer marketing with a curated creator network, rigorous vetting, whitelisting and amplification capabilities, and creator-level ROI tracking, delivering a 150%+ ROI baseline across campaigns since 2009.
- User Generated Content (UGC) Hand-curated UGC programs for consumer brands, combining brand-equity UGC for emotional connection with performance UGC engineered for paid conversion, with assets deployable across social, email, landing pages, and paid media.
- Public Relations Performance PR combining story-first, data-backed storytelling across lifestyle, business, wellness, culture, and trade sectors, securing top-tier media coverage in outlets such as The New York Times, Forbes, The Wall Street Journal, NBC, and USA Today.
- Thought Leadership Profile elevation service that positions founders and executives as category authorities through visibility roadmaps, signature talks, podcast guest spots, panel seats, and speaking engagements at industry events such as SXSW.
- Events & Activations Immersive event and activation strategy including pop-ups, IRL experiences, brand moments, retail activations, and influencer-led events designed to build super-fan communities and generate earned social content.
- Jive Angel Lab Equity-based incubation arm that partners with select early and growth-stage consumer brands, taking equity stakes in exchange for reduced retainer plus sweat-equity services across performance PR, influencer, UGC, social, and launch strategy.
Quantifiable outcome
- 150%+ ROI as baseline across influencer campaigns since 2009
- +7 more outcomes
Companies that use Jive PR + Digital
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles5 records
Jive PR + Digital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Jive PR + Digital partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Jive Angel Lab Portfolio BrandscoreIncubation arm that has made 17 investments in early and growth-stage consumer brands over 17 years. Takes equity stakes combined with reduced retainer and sweat equity across performance PR, influencer, UGC, social, and launch strategy. Operator-level partnership from first experiments to scale.
- ByteDance (TikTok)minorListed among 'best brands in the world' that Jive has built influencer programs for. TikTok parent company cited as a trusted client relationship.
Scale indicators13 records
Recent moves6 records
Expansion highlights5 records
Jive PR + Digital competitors and assessment
Company assessmentDirect peers
- Praytell Agency: Boutique creative communications and influencer marketing agency serving consumer and lifestyle brands with social, PR, and creator-led campaigns. Highly comparable to Jive in size, services mix, and cultural-fluency positioning for Gen Z and millennial audiences.
- Movement Strategy: Social-first agency focused on influencer marketing, content creation, and community management for consumer brands. Direct competitor to Jive in the creator/UGC and social commerce space with similar enterprise brand clients.
- Obviously (Arial Giant): Global influencer and social media marketing agency built around creator campaigns for consumer brands. Comparable to Jive in its TikTok-first, performance-driven creator approach and CPG/lifestyle brand focus.
- DBA Public Relations: Specialist consumer PR firm with deep food and beverage, lifestyle, and entertainment credentials. Closely comparable to Jive's vertical-led segment approach and consumer-lifestyle positioning.
- M Booth: Independent consumer and lifestyle PR agency with integrated social, influencer, and brand strategy capabilities. Comparable in targeting the same enterprise CPG and lifestyle buyer that Jive serves.
Broad incumbents
- Berlin Rosen: Large independent PR and communications firm with consumer, entertainment, and lifestyle practices. Larger and broader in scope than Jive but competes for the same consumer-lifestyle retainer business.
- Allison+Partners: Global integrated communications agency with a strong consumer lifestyle practice covering PR, social, and influencer. Overlaps with Jive on consumer brand engagements and competes for mid-market and enterprise retainers.
- 5W Public Relations: Top-10 US PR firm with consumer, lifestyle, food and beverage, and entertainment divisions. Comparable in vertical mix and enterprise client base, but materially larger and broader than Jive.
- 72andSunny: Global creative and cultural marketing agency with a strong Gen Z / millennial cultural-relevance playbook. Comparable in positioning around cultural moments and trendjacking, but at significantly greater scale.
Emerging players
- Captiv8: Influencer marketing platform combining creator marketplace technology with managed services. Adjacent to Jive's influencer and UGC work, with potential to disintermediate boutique agencies via technology-enabled scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Jive PR + Digital social profiles
Digital presenceJive PR + Digital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jive PR + Digital leadership team
Management profileNumber of profiles
Profiles12 records
Jive PR + Digital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jive PR + Digital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jive PR + Digital
What does Jive PR + Digital do?
Jive PR + Digital is a full-service PR and digital marketing agency that helps consumer brands and immersive experiences connect with Gen Z and millennial audiences through integrated influencer marketing, public relations, social media management, UGC creation, thought leadership, and live events/activations. The agency pairs cultural trend integration with performance marketing, offering retainer-based engagements delivered by a senior, non-offshored team, and runs an incubation arm (Jive Angel Lab) that takes equity in early and growth-stage brands.
Is Jive PR + Digital a public or private company?
Jive PR + Digital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Jive PR + Digital founded?
Jive PR + Digital was founded in 2009. It employs 11 to 50 people.
Where is Jive PR + Digital based?
Jive PR + Digital is headquartered in Toronto, Canada, in the North America region.
How does Jive PR + Digital make money?
Two revenue lines are on record. Marketing Agency Retainers and Project Fees are the primary driver. The others are jive Angel Lab - Investment and Partnership Model.
Who are Jive PR + Digital's main competitors?
Direct peers on record are Praytell Agency, Movement Strategy, Obviously (Arial Giant), DBA Public Relations and M Booth. Broad incumbents are Berlin Rosen, Allison+Partners, 5W Public Relations and 72andSunny. Captiv8 is listed as an emerging player.
Does Jive PR + Digital have an API?
No public API is recorded for Jive PR + Digital.
What industry is Jive PR + Digital in?
Jive PR + Digital's product category is Public Relations and Digital Marketing Services. Its primary akta.pro industry code is MPAAADAJ, Digital PR & Social Media Communications, with a secondary code of BPAFADAM, Social Media & Community Management (PR-led). Its NAICS code is 54182 and its SIC code is 7311.