Megatrade

What Megatrade does

Megatrade is a Kyiv-based Ukrainian project IT distributor founded in 1996 that sells exclusively through a B2B partner network of system integrators, resellers, service providers, and printing houses. The company distributes more than 50 brands across roughly 20 product categories, including active networking equipment (Cisco, HPE, Ruckus, Ruijie), data storage (NetApp, Synology, Asustor), server hardware (HPE), software (Acronis, Microsoft SPLA, Automation Anywhere), comprehensive security systems (Hirsch, March Networks, SCATI, Radware, Reblaze), uninterruptible power supplies (Delta Ultron HPH Gen.2), portable power stations (Anker, Bluetti, Choetech), EV charging stations (Elinta Charge), and professional printing equipment (Ricoh, Xeikon, Morgana). Recent exclusive or major distribution agreements include SCATI LABS (Feb 2026) and Identiv/Hirsch (Sept 2024), and the company was named Ricoh Partner of the Year 2025–2026 in Graphic Communications among more than 200 Ricoh partners.

Megatrade monetizes primarily through hardware resale margins, complemented by a service-revenue stream generated by its own authorized service center (operating since 2008) that delivers warranty and post-warranty repair, contract maintenance, extended warranty, UPS commissioning, and equipment substitution. Pricing is not publicly disclosed; partners access tier pricing through a B2B cabinet after registration. Megatrade adds value beyond pure box-moving by offering free solution design, project support from engineering through commissioning, demonstration and testing, partner training and certification preparation, and proprietary logistics that deliver international equipment into Ukraine within roughly two weeks and provide same-day domestic shipment for stock items. Headcount is 51–100, the company is privately held with no disclosed parent or external funding, and it is one of the longest-operating project IT distributors in Ukraine, having marked its 30th anniversary in May 2026.

Name

Megatrade

Legal name

Megatrade (Мегатрейд)

Website

https://megatrade.ua

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

51–100 employees

Short description

Megatrade is a Kyiv-based Ukrainian project IT distributor, founded 1996, that sells through a B2B partner network of integrators, resellers, service providers, and printing houses. It distributes 50+ brands across networking, storage, security, power, and professional printing, supported by its own service center and logistics.

Ownership category

akta.pro rank

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. IT Equipment Distribution: Wholesale distribution of IT equipment including active network equipment, data storage systems, server equipment, software, structured cabling, power protection, printing equipment, and more. Equipment is shipped from stock or ordered, with same-day dispatch for stock items.
2. Logistics and Delivery: Own logistics operations delivering equipment from international suppliers to Ukraine (from 2 weeks) and within Ukraine to partner sites. Part of the full-service distribution offering.
3. Service and Repair: Warranty and post-warranty repair and service for IT equipment including active network equipment, UPS, ventilation, cooling, and printing systems. Service support is provided through the company's own service center. Also offers contract-based maintenance.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Megatrade is a project IT distributor operating in Ukraine since 1996, distributing IT infrastructure equipment (networking, servers, storage, UPS, security systems) and professional printing equipment from over 50 brands through a partner network of system integrators, resellers, service providers, and printing houses. The offering is complemented by an in-house authorized service center providing warranty and post-warranty repair, free technical solution design, project support from engineering through commissioning, and proprietary logistics for international and domestic delivery.

Product overview

Megatrade is a full-cycle Ukrainian IT project distributor operating since 1996, serving partner companies through a network of system integrators, resellers, service providers, and print shops. The company distributes over 50 brands of IT equipment across 20 product categories including active network equipment (Cisco, HPE, Ruijie), data storage systems (NetApp, Synology), server equipment (HPE), software (Acronis, Microsoft SPLA), comprehensive security systems (Hirsch, March Networks, SCATI), guaranteed power supply (Delta UPS with the Ultron HPH Gen.2 series), autonomous power supply (Anker, Bluetti, Choetech portable stations), EV charging stations (Elinta Charge), and professional printing equipment (Ricoh, Morgana, Grafcut, Tauler, Xeikon). The product portfolio is complemented by comprehensive services including free technical solution design, full project support from design to commissioning, same-day warehouse shipping, proprietary logistics, and an authorized service center (operating since 2008) offering warranty and post-warranty repair, preventive maintenance, modernization, contractual maintenance, installation, and UPS commissioning services for Delta and other equipment brands.

Differentiator

Problem solved

Functional benefit

Products and services

• IT Equipment Distribution
• Service Center and Repair Services
• Technical Consulting and Solution Design
• Project Support Services
• Logistics and Delivery Services
• Contract Maintenance Services
• UPS Start-up and Commissioning
• Installation and Pre-sale Preparation

Quantifiable outcome

• Same-day shipment from stock for standard equipment
• +2 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Partnerships

17 partnerships are on record, tiered major, core and standard.

• SCATI (SCATI LABS PLC)majorChannel Partner/ Reseller/ Distributor · 19 February 2026Megatrade signed an exclusive distribution agreement with Spanish company SCATI LABS — a European manufacturer of software and hardware for video surveillance and access control systems. SCATI presented at SCATI OPEN Birmingham 2026 with Megatrade as co-organizer. Megatrade is the exclusive distributor of SCATI in Ukraine.
• IdentivcoreChannel Partner/ Reseller/ Distributor · 9 September 2024Megatrade signed a distribution agreement with Identiv — a global technology leader in identification and digital security for IoT. Products include physical, video, and audio security solutions, as well as RFID/NFC and IoT technologies. Identiv has been merged into Vitaprotech Group under the Hirsch brand.
• Delta ElectronicsmajorChannel Partner/ Reseller/ DistributorMegatrade is an authorized distributor and service partner of Delta Electronics in Ukraine. Provides sales and authorized warranty/post-warranty service for Delta UPS (Uninterruptible Power Supplies) including the Ultron HPH Gen.2 series. The service center offers specialized Delta UPS services including extended warranty, technical support, and commissioning.
• Hirsch (formerly Identiv)coreChannel Partner/ Reseller/ DistributorHirsch (part of Vitaprotech Group) is a world leader in physical security technology specializing in physical access control, video analytics, and smart card identification. Megatrade distributes Hirsch products in Ukraine. Vitaprotech Group also includes Prysm (PSIM software) and Sorhea (perimeter protection) brands which are also in Megatrade's distribution portfolio.
• NetAppcoreTechnology or IntegrationNetApp is a leading data storage system manufacturer. Megatrade and NetApp co-organized Mega NetApp Day — a joint technical event for partners featuring NetApp's latest solutions.
• RicohmajorChannel Partner/ Reseller/ DistributorMegatrade received Ricoh Partner of the Year 2025–2026 in the Graphic Communications category among over 200 Ricoh partners. Distributes Ricoh professional printing equipment, digital printing machines, and multifunction devices. Also provides Ricoh equipment service and maintenance.
• CiscocoreChannel Partner/ Reseller/ DistributorCisco is a major networking equipment manufacturer in Megatrade's brand portfolio. Megatrade offers Cisco networking solutions and participated in joint events and solution reviews.
• Ruckus (CommScope)standardChannel Partner/ Reseller/ DistributorRuckus (part of CommScope) provides wireless networking solutions. Megatrade organized technical webinars 'Ruckus Day 1' covering company history, technologies, training, and support resources, and 'Ruckus Day 2' covering product overviews and solutions.
• March NetworksstandardChannel Partner/ Reseller/ DistributorMarch Networks is a global provider of intelligent video surveillance and AI-powered analytics solutions. Megatrade is the distributor of March Networks in Ukraine, offering video surveillance and access control solutions. March Networks presented AI Smart Search at Intersec Dubai 2025.
• RadwarestandardChannel Partner/ Reseller/ DistributorRadware is a provider of cybersecurity and load balancing solutions. Megatrade distributes Radware products in Ukraine and published technical reviews of Radware's products and vulnerability research.
• HPE (Hewlett Packard Enterprise)coreChannel Partner/ Reseller/ DistributorHPE is a key server and computing equipment manufacturer in Megatrade's portfolio. Featured in joint events and manufacturer news including CRN Data Center 50 rankings.
• PanduitstandardChannel Partner/ Reseller/ DistributorPanduit is a manufacturer of physical infrastructure solutions (cable management, networking). Megatrade distributes Panduit products and published solution reviews on Lande and Panduit rack cabinets.
• AcronisstandardChannel Partner/ Reseller/ DistributorAcronis is a cyber protection and backup software vendor in Megatrade's brand portfolio.
• AtenstandardChannel Partner/ Reseller/ DistributorAten is a manufacturer of KVM switches and connectivity solutions. Megatrade is an authorized service partner for Aten in Ukraine.
• SynologystandardChannel Partner/ Reseller/ DistributorSynology is a manufacturer of NAS (network-attached storage) systems. Megatrade is an authorized service partner for Synology in Ukraine, repairing and servicing Synology NAS devices.
• XeikonstandardChannel Partner/ Reseller/ DistributorXeikon is a manufacturer of professional digital printing presses. Megatrade distributes Xeikon printing equipment in Ukraine.
• Morgana Systems LimitedstandardChannel Partner/ Reseller/ DistributorMorgana Systems Limited is a manufacturer of professional post-printing finishing equipment (e.g., DigiCreaser). Megatrade distributes Morgana products in Ukraine.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• ALSO Group: One of Europe's largest pan-regional IT distributors with extensive logistics, services, and subscription/aaS offerings. Comparable in core distribution activity; larger and broader in geography, which makes it both a competitor and a benchmark for Megatrade's scale-up path.
• TD Synnex: Global IT distributor formed by the merger of Tech Data and Synnex; provides end-to-end distribution of networking, server, storage, and software products. Overlaps significantly with Megatrade's product portfolio and channel-partner GTM motion.
• Ingram Micro: Global IT distribution giant offering a comparable portfolio of enterprise hardware, software, networking, and storage products through channel partners. Functions as the upper bound for what a fully scaled version of Megatrade could become.

Direct peers

• ASBISc Enterprises: Cyprus-headquartered value-added IT distributor covering Eastern Europe, the Middle East, and Africa with a similar multi-vendor portfolio (servers, networking, storage, peripherals). Closely comparable business model to Megatrade's project-driven wholesale IT distribution with regional presence in Ukraine and the CIS.
• ELKO Group: Baltics-headquartered IT distributor distributing networking, server, storage, and component products across CEE and CIS markets. Highly comparable in product breadth, customer base of resellers and integrators, and project-driven distribution model.
• Exclusive Networks: Specialty cybersecurity and infrastructure distributor with exclusive vendor agreements and value-added services. Closely comparable to Megatrade's SCATI exclusive distribution win and its Radware/March Networks cybersecurity portfolio expansion.
• Westcon-Comstor: Specialized IT distributor focused on networking, cybersecurity, and data center vendors with a strong channel-of-resellers motion. Directly comparable to Megatrade's portfolio emphasis on Cisco, Ruckus (CommScope), Radware, and security brands.
• Brain (Brain Computers): Leading Ukrainian IT distributor and retail chain with broad consumer and B2B IT distribution. Most direct domestic competitor to Megatrade with overlapping vendors, channels, and end-customers within Ukraine.
• MTT Group (Maton Group / MTI Distribution): Ukrainian IT distributor with a similar broad multi-vendor portfolio and channel-partner GTM. Comparable as a domestic competitor in the Ukrainian IT distribution market.

Regional players

• RRC Group: Value-added IT distributor focused on networking, infrastructure, and security across CEE/CIS, with a portfolio that overlaps Megatrade's enterprise networking and security focus; particularly relevant peer for the security systems and infrastructure categories.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/megatrade_ua
• YouTubeyoutube.com/channel/UCONyQf-um7wSt58uzJ8IDtQ/videos
• Facebookfacebook.com/megatrade
• LinkedInlinkedin.com/company/megatrade
• Instagraminstagram.com/megatrade.ua

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Megatrade