MailStep

What MailStep does

MailStep (legal entity: Mail Step a.s.) is a Czech e-commerce fulfillment provider founded in 1990 by Jan Rozlivka as a printing/packaging/distribution business and pivoted into e-commerce fulfillment following founder buyback in 2015. The company operates on a transaction-based fee model — clients pay per shipped order and per storage unit with no fixed costs or long-term commitments — serving over 200 e-commerce stores across verticals including sports, fashion, health supplements, food/meal kits, beverages, cosmetics, publishing, and toys. Notable named customers include Kofola (Kofolashop), Top4sport, Aktin, VIF Sports, Mark Ryden, RIXO.cz, Drogerievakci.cz, NutritionPro, 4camping.cz, and Fabini. The GTM is sales-led direct B2B outreach supplemented by channel listings on Shopify App Store, Shoptet Addons, and WooCommerce (via Kybernaut), with no self-serve onboarding path. Pricing is quote-based and not publicly disclosed.

The company's core technology is the proprietary Mailship warehouse management system, developed and maintained in-house by a 50-person IT team in Prague-Karlín on an AWS/Docker/Kubernetes/Terraform stack. Mailship natively integrates with 65+ external systems — e-commerce platforms (Shopify, Shoptet, WooCommerce, Magento, PrestaShop), marketplaces (Amazon EU, eBay, Alza, Mall, Heureka, Kaufland, Allegro, Emag), and 15+ carriers (DHL, DPD, GLS, UPS, FedEx, Zásilkovna, PPL, Česká pošta) — providing real-time order and inventory synchronization. Operational assets include the CMC CartonWrap robotic packaging line (up to 920 consignments/hour, custom-sized boxes with MEM-Jet branding), a 200 m² purpose-built cold-chain facility (the first in the Czech Republic for fast-moving perishables), and 50,000+ m² of warehouse space across Prague, Milan, Athens, plus a new 18,000 m² BREEAM-certified facility in Ústí nad Labem opening February 2025 (target full operation 2026). Mailstep operates with a 19:30 same-day cut-off — the latest in the Czech market — enabling next-day delivery through Zásilkovna, PPL, and GLS partnerships.

Ownership is 70% EMMA Capital (led by Jiří Šmejc, acquired 2021) and 30% founder Jan Rozlivka; institutional capital has funded the addition of a professional management team under CEO Martin Beneš, foreign expansion, and the Ústí nad Labem buildout. The company employs 11-50 staff (plus the 50-person IT team) and is privately held with no public listing. Revenue is not publicly disclosed but inferred to be in the $50M-$100M range based on 20,000+ orders/day, 200+ clients, and 50,000+ m² of warehouse footprint.

Name

MailStep

Legal name

Mail Step a.s.

Website

https://mailstep.cz

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Short description

MailStep is a Czech e-commerce fulfillment provider serving 200+ online retailers with warehousing, pick-and-pack, and shipping across 65+ platform integrations, operating 50,000+ m² of warehouse space in Prague, Milan, Athens, and Ústí nad Labem.

Ownership category

akta.pro rank

Product category

E-commerce Fulfillment Services

NAICS

Couriers and Express Delivery Services (4921)

SIC

Trucking & Courier Services (No Air) (4210)

akta.pro primary industry

Pick/Pack & Value-Added Warehouse Services (Kitting, Returns Prep) (CRAFAMAD)

Keywords

• E-commerce fulfillment services
• Warehouse management systems
• Order processing logistics
• Parcel delivery services
• Cold chain logistics

Headquarters

HQ city

Praha

HQ country

Czechia

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. E-commerce Fulfillment Services: Core fulfillment service encompassing warehousing, order processing, pick-and-pack, packaging, carrier selection, and returns handling. Clients pay per-order and per-storage-unit fees. No fixed costs for clients — they pay only for utilized storage space and shipped orders. The company claims clients save 15–20% on logistics costs vs. self-operated warehouses.
2. E-commerce Subscription (Subscription Box Fulfillment): Specialized service for e-shops sending regular prepaid shipments — such as subscription boxes, drugstore deliveries, cosmetics, collectibles, and socks. Includes automated tracking and dispatch of recurring shipments per client-defined schedules, with invoices and promotional inserts. Utilizes the CartonWrap robotic packaging line for high-volume processing.
3. Cold Chain / Perishable Goods Fulfillment: Specialized cold-chain fulfillment for fast-moving perishable goods (meal kits, food). Mailstep claims to be the only fulfillment center in the Czech Republic storing, assembling, and shipping fast-moving perishables with strict temperature chain and same-day delivery capability. Revenue model is per-order plus storage fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Mailstep provides outsourced e-commerce fulfillment services to online retailers (e-shops), including warehousing, inventory management, order processing, pick-and-pack, packaging, carrier selection, and returns handling. The offering is powered by the proprietary Mailship warehouse management system, integrations with 65+ e-commerce platforms, marketplaces, and carriers, and is delivered from 50,000+ m² of warehouse space handling 20,000+ orders per day for 200+ e-shops.

Product overview

MailStep operates as a fulfillment services provider with a modular portfolio built around its core E-commerce Fulfillment service. The core offering provides complete logistics outsourcing including storage, order processing, picking, packing, shipping, and returns handling, powered by the proprietary Mailship warehouse management system. Additional service modules include E-commerce Subscription for recurring shipments, the Večer objednáno, zítra dodáno same-day shipping service, CMC CartonWrap robotic packaging for custom-sized boxes, and Cold Chain Fulfillment for temperature-sensitive products. The company connects to over 65 external systems including major e-commerce platforms (Shopify, Shoptet, WooCommerce, Magento), marketplaces (Amazon, eBay, Alza, Mall), and carriers (DHL, DPD, GLS, UPS, Zásilkovna, PPL) through native integrations.

Differentiator

Problem solved

Functional benefit

Brands

• Mailship: Warehouse management and e-commerce integration system developed internally by Mailstep for order management, inventory tracking, and shipment monitoring.

Products and services

• E-commerce Fulfillment Complete outsourced logistics service for e-commerce retailers covering warehousing, inventory management, order processing, pick-and-pack, packaging, carrier selection, shipping, and returns handling, with 24/7 real-time visibility through the proprietary Mailship system and pay-per-use pricing.
• E-commerce Subscription (Subscription Box Fulfillment) Specialized fulfillment service for e-commerce stores sending recurring prepaid shipments, including subscription boxes, drugstore regulars, cosmetics, collectibles, and socks. The system monitors and dispatches regular shipments per store requirements, including invoice insertion and promotional flyers, processed through the automated CartonWrap packaging line.
• Večer objednáno, zítra dodáno (Ordered Tonight, Delivered Tomorrow) Same-day shipment and next-day delivery program with a 19:30 order cut-off — the latest in the Czech market — partnered with Zásilkovna, PPL, and GLS carriers, providing e-shops with delivery speed comparable to large Czech e-commerce players.
• Cold Chain Fulfillment Temperature-controlled storage, assembly, and same-day express shipping service for fast-moving perishable goods such as meal kits, with strict cold-chain compliance and the only such capability among Czech fulfillment centers.

Quantifiable outcome

• Orders placed before 19:30 are shipped same day for next-day delivery — giving e-shops competitive delivery speed matching the largest Czech e-commerce players like Alza
• +6 more outcomes

Named customers20 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration39 records

Feature4 records

Partnerships

Ten partnerships are on record, tiered core and major.

• NutritionProcoreStrategic or Co-development Partner · 6 April 2023Mailstep is the sole exclusive fulfillment partner for NutritionPro's fresh meal kit delivery in the Czech Republic. Mailstep built a custom 200 m² cold-chain facility in under two weeks to support the partnership. This is described as the first exclusive cold-chain perishables fulfillment relationship in the Czech Republic, with Mailstep handling storage, assembly, and same-day delivery while maintaining strict temperature chain compliance. Orders started full-scale on April 6, 2023, serving Prague, Kladno, and expanding to Plzeň, Hradec Králové, Pardubice, and Liberec.
• ZásilkovnacoreTechnology or IntegrationZásilkovna is one of three carrier partners (along with PPL and GLS) in the 'Večer objednáno, zítra dodáno' (Evening Order, Next-Day Delivery) program. Packages placed by 19:30 are delivered to pickup points and home addresses the next day through Zásilkovna's network.
• PPLcoreTechnology or IntegrationPPL is one of three carrier partners in the 'Večer objednáno, zítra dodáno' next-day delivery program, enabling home delivery and parcel locker delivery for evening orders placed before 19:30.
• GLScoreTechnology or IntegrationGLS is one of three carrier partners in the 'Večer objednáno, zítra dodáno' next-day delivery program.
• ShopifymajorTechnology or IntegrationOfficial Mailstep Fulfillment app published on the Shopify App Store. E-shops on Shopify can discover, install, and activate Mailstep's fulfillment services directly from the Shopify platform. Native integration enables automatic order and inventory synchronization.
• ShoptetmajorTechnology or IntegrationOfficial Mailstep/Mailship integration available as an addon in the Shoptet marketplace (doplnky.shoptet.cz). Enables automatic connection between Shoptet e-shops and Mailstep's fulfillment system.
• WooCommerce (via Kybernaut)majorTechnology or IntegrationMailstep integration available as a Kybernaut plugin for WooCommerce e-shops in the Czech market.
• Amazon EUmajorTechnology or IntegrationNative integration with Amazon EU marketplace enabling e-shops using Mailstep to fulfill Amazon orders through the same infrastructure, with cross-border delivery to EU countries within 2 business days.
• AlzamajorTechnology or IntegrationNative integration with Alza marketplace for order fulfillment through Mailstep's infrastructure.
• CMC CartonWrapcoreTechnology or IntegrationCMC CartonWrap robotic packaging line is the core technology enabling custom-sized cardboard packaging at up to 920 consignments/hour. Mailstep uses this equipment for its e-commerce subscription (subscription box) service and high-volume e-shops.

Scale indicators9 records

Recent moves11 records

Expansion highlights6 records

Broad incumbents

• Fiege: European contract logistics and e-commerce fulfillment provider operating large-scale distribution centers across multiple countries. Comparable in contract logistics / fulfillment service model but at significantly larger scale.
• Sendcloud: European shipping and fulfillment orchestration platform with broad carrier integration. Comparable on the shipping/labeling side but operates more as software middleware than physical fulfillment operator.
• Arvato (Bertelsmann): Supply chain and fulfillment solutions division of Bertelsmann serving e-commerce and omnichannel clients in Europe. Competes with Mailstep for mid-market and enterprise fulfillment contracts with broader service portfolio.
• DHL eCommerce / DHL Supply Chain: Global logistics incumbent offering e-commerce fulfillment solutions across Europe. Overlaps with Mailstep on carrier services, fulfillment infrastructure, and cross-border capability but at much larger scale and broader portfolio.

Direct peers

• ShipMonk: US fulfillment provider for SMB and mid-market e-commerce merchants with proprietary WMS and broad platform integrations. Comparable to Mailstep on technology-first positioning and target customer profile.
• ShipBob: US/global fulfillment-as-a-service platform serving SMB and mid-market e-commerce brands with distributed warehouses and WMS technology. Closest international comparable by business model (per-order pricing, WMS integrations, multi-carrier).
• Packeta (Zásilkovna): Czech parcel pickup point network that has expanded into fulfillment services for e-commerce. Most direct regional competitor to Mailstep given overlapping Czech/CEE market focus and shared carrier relationships.
• Skladon: Czech e-commerce fulfillment provider offering warehousing, pick/pack, and shipping services to online retailers. Direct competitor for Czech e-shop clients with overlapping SMB and mid-market customer segments.

Regional players

• Alza.cz: Czech e-commerce giant that operates its own fulfillment network and serves as a marketplace partner to Mailstep clients. Functions partly as competitor (for fulfillment services) and partly as integration partner via the Alza marketplace channel.

Emerging players

• Cubyn: European fulfillment-as-a-service provider for SMB e-commerce merchants with multi-carrier aggregation. Overlaps with Mailstep on target customer and tech-enabled model but currently focused on Western Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/mailstep

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MailStep