NuWay-K&H Cooperative

What NuWay-K&H Cooperative does

NuWay-K&H Cooperative is a member-owned agricultural cooperative formed through the 2018 merger of NuWay Cooperative and K&H Cooperative of Clear Lake, Iowa, tracing its lineage to K&H Cooperative Oil Company established in 1930. Headquartered in Clear Lake, Iowa with principal operations in Trimont and Welcome, Minnesota, the cooperative serves farmer-members and rural homeowners across southern Minnesota and northern Iowa through 38 locations. Governance rests with a 12-member elected Board of Directors that controls policy and approves major capital expenditures.

The cooperative operates three integrated business lines. The agronomy business provides seed (DeKalb, Asgrow, Croplan, NK, Credenz, Stine, Brevant, Xitavo), crop protection products, crop nutrients (dry, liquid, anhydrous ammonia), and application services including variable rate, Y-drop, and aerial application. The energy business distributes Cenex-branded refined fuels (diesel, gasoline, E15), propane, lubricants, DEF, and offers the Total Protection Plan warranty, supported by Automated Fuel Delivery with tank monitoring. The precision agriculture stack includes SoilOptix high-resolution soil mapping, Greeneye/John Deere See & Spray Premium selective spraying with computer vision weed detection, Strip-Till services using Soil Warrior 4500 with Raven ISOBUS control, Adapt-N predictive nitrogen modeling, the FarmRx data platform, and DataLink data management.

Revenue is generated through input product sales, energy and fuel distribution, service fees for application and agronomy consulting, propane delivery contracts, and C-Store retail (Classic Stop brand) across six convenience store and six Cardtrol locations. The cooperative reaches customers via direct account managers, online customer portal, bulk delivery, and community engagement including 20 annual $500 scholarships. Subsidiary operations include NuMart Convenience Stores, Best Oil Cooperative, Best Oil LLC, and NW Agronomy (joint venture).

Name

NuWay-K&H Cooperative

Legal name

NuWay-K&H Cooperative

Website

https://nuway-kandh.com

Company type

Private

Founded year

1930

Operating status

Operating

Headcount range

51–100 employees

Short description

NuWay-K&H Cooperative is a member-owned agricultural cooperative delivering agronomy inputs, precision agriculture services, and Cenex-branded fuel and propane across 38 locations in southern Minnesota and northern Iowa for farmer-members and rural customers.

Ownership category

akta.pro rank

Product category

Agricultural Cooperative Services (agronomy, precision agriculture, and energy distribution)

NAICS

Chemical and Allied Products Merchant Wholesalers (4246)

SIC

Wholesale-Chemicals & Allied Products (5160)

akta.pro primary industry

Farmer Cooperatives & Co-op Retail (AFABAJAB)

Keywords

• Agricultural cooperative services
• Precision agriculture solutions
• Crop input distribution
• Bulk fuel and propane
• Rural retail energy

Headquarters

HQ city

Trimont

HQ country

United States

HQ region

North America

Offices16 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Agronomy Products and Services: Provides seed, crop protection products (herbicides, insecticides, fungicides), crop nutrients (dry, liquid, anhydrous ammonia), and agronomy services including application, soil testing, and precision ag services. Revenue generated through product sales and service fees.
2. Energy and Fuel Products: Offers Cenex-branded refined fuels (diesel, gasoline, E-15), propane, lubricants, oil, grease, antifreeze, and diesel exhaust fluid (DEF). Products delivered through bulk delivery and at retail convenience store locations.
3. Precision Agriculture Services: FarmRx precision ag services including soil mapping, variable rate prescriptions, data management, nitrogen modeling, and technology support. Provides selective spraying services using proprietary technology.
4. Propane Services: Propane delivery, tank leasing, installation, leak checks, and maintenance services including regulator changes, trenching, and piping.
5. Convenience Store Retail: Operates convenience stores (Classic Stop brand) at multiple locations selling fuel, convenience items, and snacks.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

NuWay-K&H Cooperative is a member-owned agricultural cooperative providing agronomy inputs and services (seed, crop protection products, crop nutrients, custom application), precision agriculture services (soil mapping, variable-rate prescriptions, selective spraying, nitrogen modeling, strip-tillage, and data management), and energy products (Cenex refined fuels, propane, lubricants, DEF) with bulk delivery, retail convenience store operations, and online account management across 38 locations in southern Minnesota and northern Iowa.

Product overview

NuWay-K&H Cooperative is a member-owned agricultural cooperative offering diversified agronomy, energy, and precision agriculture services across Minnesota and Iowa. The core platform consists of agronomy services (seed, crop protection, nutrients, application services) and energy products (Cenex® fuels, propane, lubricants), supported by the FarmRx Precision Ag platform providing data management, variable rate prescriptions, and nitrogen modeling. Key precision agriculture technologies include SoilOptix® high-resolution soil mapping, Greeneye selective spraying with computer vision weed detection, Strip-Till services, Adapt-N predictive nitrogen management, and DataLink data integration. The company also offers private label seed treatments (NKH Emerge F/N and Emerge F/N MAX), the Sustain sustainability program, a customer portal for online account management, Automated Fuel Delivery, and retail convenience stores and fuel card services. The integrated portfolio connects soil analysis, crop planning, precision application, and energy delivery into a unified cooperative model serving member-owners.

Differentiator

Problem solved

Functional benefit

Products and services

• FarmRx Precision Ag Comprehensive precision agriculture platform providing data compilation, analysis, and decision support for field-by-field management, including variable rate prescriptions, nitrogen management, tissue sampling, GIS services, and carbon program management for row-crop farmers in Minnesota and Iowa.
• Agronomy Services Full-service agronomy offering including crop planning (grid soil testing, variable-rate prescriptions, tissue sampling, nitrate testing, EC/OM mapping), custom application (variable rate, Y-drop, undercover, aerial, high clearance, chisel plow/toolbar NH3), crop protection products (herbicides, insecticides, fungicides, plant health, biologicals), and crop nutrient products (dry and liquid nutrients, anhydrous ammonia, soil amendments, micronutrients) for member-owner farmers.
• Seed Products Corn and soybean seed products distributed from major branded partners (DeKalb, Asgrow, Croplan, NK, Credenz, Stine, Brevant, Xitavo), including seed treatment and inoculation, with cooperative plot trials to guide product selection for farmers.
• NKH Emerge F/N Soybean Seed Treatment Private-label soybean seed treatment launched in fall 2024, containing three fungicides (fludioxonil, sedaxane, mefenoxam) combined with a soybean inoculant for yield protection.
• Emerge F/N MAX Soybean Seed Treatment Enhanced private-label soybean seed treatment launched in 2024 with three fungicides, doubled rhizobia soybean inoculant, and natamycin biological for prevention of Sudden Death Syndrome (SDS) and other soilborne fungal diseases; includes free replant eligibility.
• Energy Products (Cenex) Comprehensive energy product line of Cenex-branded refined fuels (diesel, gasoline), Cenex lubricants and greases, propane (home, farm, commercial delivery), diesel exhaust fluid (DEF), and the Total Protection Plan warranty program covering equipment up to 10 years or 10,000 hours, supplied to farms, homes, and retail locations.
• Propane Services Propane delivery, tank leasing, installation, leak checks, regulator replacement, trenching, piping, tank leveling, painting, moving, and maintenance, with delivery programs including Even Pay, Will Call, and Scheduled Delivery for homes, farms, and commercial customers.
• Selective Spraying Service Custom application service using John Deere See & Spray Premium (Greeneye Technology) with machine learning, computer vision, and cameras mounted across the sprayer boom to detect and spray individual weeds in real time. Reduces herbicide costs by up to 77% in fallow ground and up to 66% in early-season applications.
• Strip-Till Services Conservation tillage service launched in 2023 combining precise nutrient placement with efficient tillage using Soil Warrior 4500 equipment with variable rate technology and active implement guidance, disturbing only the soil where the seed row will be placed to promote soil health, reduce erosion, and enhance nutrient uptake.
• Customer Portal Online customer portal for viewing and paying invoices, managing product bookings, signing and paying for contracts, viewing agronomic plans, requesting quotes, ordering products online, messaging account managers, and accessing billing and digital contracting for NuWay-K&H Cooperative customers.
• Convenience Store Operations (Classic Stop) Retail convenience store operations under the Classic Stop brand at six locations (Algona, Burt, LeRoy, Thornton, Wesley, and Thompson in Iowa; LeRoy in Minnesota) selling fuel, daily essentials, snacks, and refreshed store environments.
• Cardtrol Fuel Stations Self-service fuel Cardtrol stations located at Buffalo Center, Corwith, Elmore, Frost, Goldfield, and Titonka for automated fuel dispensing using fuel cards.
• Fuel Card Program Local fuel card program accepted at NuWay-K&H convenience stores and Cardtrol stations; cards can be coded for specific products (unleaded, super unleaded, diesel, E-85) with optional gallon limits and odometer/vehicle number entry requirements.

Quantifiable outcome

• Up to 77% herbicide cost reduction in fallow ground with selective spraying
• +5 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability6 records

Feature8 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• WinField UnitedcoreStrategic or Co-development Partner · 29 January 2026NuWay-K&H Cooperative collaborates with WinField United on various agronomy initiatives including the low-carbon nitrogen pilot program with CF Industries and POET. WinField United provides agronomy expertise and support for precision agriculture programs.
• CF IndustriescoreStrategic or Co-development PartnerCF Industries is a leading global manufacturer of nitrogen products that launched a pilot project with POET to demonstrate how low carbon nitrogen fertilizer can reduce the carbon intensity of corn. NuWay-K&H is participating in this pilot in collaboration with WinField United.
• POETcoreStrategic or Co-development PartnerPOET, the world's largest ethanol producer, partnered with CF Industries and WinField United on a pilot to demonstrate low carbon nitrogen fertilizer reducing carbon intensity of corn for ethanol production. NuWay-K&H participates as a co-op partner in the program.
• John DeerecoreTechnology or IntegrationNuWay-K&H uses John Deere See & Spray Premium technology for selective spraying services. The technology uses machine learning, computer vision, and cameras for precision weed detection and targeted herbicide application. The cooperative is in Year 4 of supporting growers with this technology.
• Greeneye TechnologycoreTechnology or IntegrationGreeneye Technology provides selective spraying technology with green-on-brown and green-on-green weed detection capabilities. NuWay-K&H utilizes this technology for precision weed control in agricultural operations.
• CenexcoreChannel Partner/ Reseller/ DistributorCenex is the brand partner for NuWay-K&H's refined fuels, lubricants, and propane products. Cenex Top Tier products include diesel, gasoline, oil, grease, antifreeze, and the Total Protection Plan warranty program.
• Seed Partners (DeKalb, Asgrow, Croplan, NK, Credenz, Stine, Brevant, Xitavo)coreChannel Partner/ Reseller/ DistributorNuWay-K&H carries seed products from multiple major brands including DeKalb, Asgrow, Croplan, NK, Credenz, Stine, Brevant, and Xitavo for corn and soybean varieties. The cooperative develops relationships with seed partners and conducts plot trials to guide product selection.
• Soil Warrior (Raven)coreTechnology or IntegrationNuWay-K&H uses Soil Warrior 4500 equipment for strip-till services, featuring ISOBUS control module powered by Raven for variable rate technology and precision fertilizer application.
• Adapt-NcoreTechnology or IntegrationAdapt-N is a nitrogen management model used by NuWay-K&H agronomists to predict nitrogen needs based on weather, soil, and grower practices. The technology is backed by over a decade of university validation.
• Best Oil LLCminorStrategic or Co-development PartnerBest Oil LLC is a partner that offers transport services for refined fuels and propane to customers and retailers, supplementing NuWay-K&H's delivery capabilities.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Co-Alliance Cooperative: Indiana farmer-owned cooperative delivering agronomy, energy, grain, and feed services. Comparable in member-owned structure and multi-product rural services portfolio; serves as a benchmark for cooperative agronomy+energy business models in the Midwest.
• Ceres Solutions Cooperative: Indiana-based farmer-owned cooperative offering agronomy, energy, and feed services. Comparable in member-owned model and combined agronomy + energy product portfolio, though operating further east of NuWay-K&H's MN/IA territory.
• Heartland Cooperative: Iowa-based farmer-owned cooperative offering agronomy, energy, and grain services with overlapping operating territory to NuWay-K&H. Directly comparable in cooperative model, agronomy + energy offering, and Midwest geographic focus.
• Landus Cooperative: Iowa farmer-owned cooperative providing agronomy, grain, and sustainability services. Comparable in cooperative structure and Iowa-centric footprint, with emphasis on precision ag and farm-driven technology — a close functional analog to NuWay-K&H's FarmRx and precision offerings.
• Growmark / FS Growmark: Large Midwestern farmer-owned cooperative system providing agronomy, energy, and grain services to member cooperatives across the U.S. Most direct comparable to NuWay-K&H in member-owned co-op structure, agronomy/energy mix, and Midwest footprint, though substantially larger and operating across multiple states beyond MN/IA.
• Premier Crop Systems: Iowa-based precision agriculture services provider supporting variable-rate prescriptions, data-driven agronomy, and sustainability programs. Directly comparable to NuWay-K&H's FarmRx/FarmRX precision ag platform and Adapt-N nitrogen management offering.

Broad incumbents

• WinField United / Land O'Lakes: National agronomy inputs and services division of Land O'Lakes cooperative, providing crop protection products, seed, and precision ag through cooperative retail channels. Comparable as a partner/competitor in NuWay-K&H's agronomy business and a strategic alliance partner on the low-carbon nitrogen pilot.
• CHS Inc. Largest U.S. farmer-owned cooperative with diversified agronomy, energy, grain, and food businesses. Operates an energy/fuels business directly comparable to NuWay-K&H's Cenex-fueled energy division (CHS owns Cenex/automotive lubricants and refined fuels brands) and competes with NuWay-K&H in Midwest energy distribution.

Regional players

• Mid-Kansas Cooperative: Member-owned cooperative offering agronomy, energy, and grain services in Kansas and Oklahoma. Comparable in cooperative model and product mix, but operates in a different geography than NuWay-K&H's MN/IA territory.
• Casey's General Stores: Large Midwest convenience store and fuel retailer that acquired NuWay Cooperative's prior convenience store chain in 2011 and remains a comparison point for NuWay-K&H's continuing Classic Stop and Cardtrol retail fuel operations across Iowa and Minnesota.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/nuwaykandhcoop
• Facebookfacebook.com/NuWayKandHCoop
• LinkedInlinkedin.com/company/nuway-cooperative

Revenue estimate

Valuation estimate

Number of profiles

Profiles22 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NuWay-K&H Cooperative