Live Long Well Care

What Live Long Well Care does

Live Long Well Care is a private, family-owned in-home senior care agency headquartered in Charlotte, NC, founded in January 2006 by operators of award-winning Life Plan Communities. The company delivers private duty supportive care services to seniors across 14 branch locations in five states (Florida, Georgia, South Carolina, North Carolina, and Indiana), with each branch operating as a direct-to-consumer agency supported by a regional Client Services Manager. Service offerings span eight core categories — Homemaker Services, Errands & Transportation, Pet Care, Companion Care, Personal Care, Respite Care, Nursing Care (delivered by RNs/LPNs in FL, GA, and NC), and Live In & Overnight Care — supplemented by subscription-based add-ons including Weller™ Life Start and Weller™ Life Turn In (morning and evening wellness routines), monthly Medication Management, tiered Care Assist packages, and Supportive Connections telephone-based services.

The underlying technology is a mobile electronic record-keeping system with a Client Portal that enables real-time visit tracking, caregiver clock-in/out, invoicing, and family-facing communication. The platform is positioned as an operational workflow tool rather than an intelligence-driven product. The company's proprietary brand identity is anchored in "The Weller Life®" lifestyle philosophy, a registered trademark, with companion trademarks for the Weller™ Life Start and Weller™ Life Turn In programs.

Live Long Well Care operates a hybrid revenue model combining usage-based hourly billing (with an industry-leading 30-minute minimum and 1.5x holiday rates) with monthly subscription packages. Distribution occurs through two channels: direct-to-consumer outreach to seniors aging in place at home, and a Preferred Partnership network in which the company serves as the sole preferred Private Duty Care provider inside 14 retirement/Life Plan Communities, receiving referrals from community staff and maintaining on-site offices. Customers are individual seniors and elderly clients (primary persona), retirement communities (primary business segment), and family caregivers (secondary persona).

Name

Live Long Well Care

Legal name

Live Long Well Care

Website

https://live-long-well-care.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

251–500 employees

Short description

Live Long Well Care is a family-owned private duty in-home senior care agency founded in 2006, operating 14 branches across five states. It provides companion, personal, nursing, and live-in care to seniors aging in place, plus subscription add-ons, delivered via Preferred Partnerships with retirement communities.

Ownership category

akta.pro rank

Product category

Senior Home Health Care Services

NAICS

Home Health Care Services (6216), Home Health Care Services (621610), Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082), Services-Health Services (8000)

akta.pro primary industry

Live-In & 24/7 In-Home Care (HLADAGAI)

akta.pro secondary industries

Live-In Care (Single Caregiver, 24-Hour Presence) (HSABAHAB), Live-In Caregiver Placement & Matching (HSABAMAD), Overnight Respite Care (HSABAGAB), Short-Term & Temporary 24/7 In-Home Care (Bridge Coverage) (HSABAHAI), Planned/Vacation Respite (Scheduled Short-Term Coverage) (HLADAKAF)

Keywords

• Senior home care
• Private duty care
• In-home care services
• Companion care services
• Medication management services

Headquarters

HQ city

Charlotte

HQ country

United States

HQ region

North America

Offices14 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Supportive Care Services: Hourly rate services including homemaker services, companion care, personal care, nursing care, respite care, and live-in/overnight care. Billed from 30 minutes per visit up to 24 hours a day. Holiday rates are 1.5 times the hourly rate.
2. Medication Management: Monthly subscription service where licensed professionals set up medication organizers, pick up/drop off medications, print medication lists for physician appointments, and communicate with physicians and pharmacies.
3. Monthly Supportive Care Packages: Consistent daily service with three package levels: Care Assist Level I (up to 1 hour/3 visits), Level II (up to 1.5 hours/4 visits), Level III (up to 2 hours/5-6 visits).
4. Weller™ Life Start/Turn In Programs: Specialized morning and evening wellness programs offered at specific time windows with approximately 1-hour visits.
5. Supportive Connections: Telephone-based services including medication reminders and wellness checks with initial administrative fees.
6. Registered Nurse Visits: Visits requiring a Registered Nurse are billed at a flat rate per visit.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Live Long Well Care is a private duty in-home senior care agency providing tailored, in-home support services — including homemaker services, errands & transportation, pet care, companion care, personal care, respite care, nursing care (in FL, GA, and NC), and live-in/overnight care — supplemented by branded Weller™ Life Start/Turn In programs, monthly Medication Management and Care Assist packages, and Supportive Connections telephone services. Services are available 24 hours a day, 7 days a week including holidays, scheduled from 30-minute minimum visits up to 24-hour live-in care, and delivered via 14 branches located inside Life Plan Communities across five U.S. states.

Product overview

Live Long Well Care is a private duty in-home senior care agency offering a unified platform of care services. The core offerings include eight distinct service categories: Homemaker Services, Errands & Transportation, Pet Care, Companion Care, Personal Care, Respite Care, Nursing Care, and Live In & Overnight Care. These are supplemented by branded add-on programs (Weller™ Life Start and Weller™ Life Turn In morning/evening assistance), Medication Management, Care Assist tiered daily packages, and Supportive Connections telephone services. All services are coordinated through the company's Client Portal platform, which provides scheduling, billing, and communication functionality. The portfolio is unified under The Weller Life® brand philosophy, emphasizing independence and personalized care plans tailored to individual needs. Services are available 24/7 including holidays, with flexible scheduling from 30-minute visits to full-time live-in care, operating across 14 locations in Florida, Georgia, South Carolina, North Carolina, and Indiana.

Differentiator

Problem solved

Functional benefit

Brands

• The Weller Life®: A lifestyle philosophy focused on maintaining independence and peace of mind, providing seniors with individualized care and assistance to help them continue enjoying their active social life while maintaining their current level of wellness.
• Weller™ Life Start
• Weller™ Life Turn In

Products and services

• Homemaker Services Assistance with household duties including light housekeeping, laundry, ironing, bed making, and meal planning and preparation to help senior clients enjoy a clean, organized home with less stress.
• Errands & Transportation Safe, reliable transportation and errand assistance for senior clients, including shopping for essentials, attendance at social gatherings and events, medical appointments, and church services/activities.
• Pet Care Senior pet care service providing assistance with feeding, grooming, exercise, pet walking, pet sitting, and transportation for veterinary visits so seniors can continue caring for their pets at home.
• Companion Care Emotional support and social engagement for seniors through meaningful conversations and activities, shopping assistance, mail reading, letter writing, and transportation to help clients stay sharp, connected, and engaged.
• Personal Care Specialized, compassionate support for seniors with personal tasks including medication guidance, daily or weekly wellness checks, bathing, dressing, grooming, toileting, and mobility assistance delivered with sensitivity and dignity.
• Respite Care Short-term, temporary relief for family caregivers, providing periodic support ranging from a few hours to several weeks to ensure continuity of care and prevent caregiver burnout.
• Nursing Care Skilled medical care delivered by Registered Nurses (RNs) or Licensed Practical Nurses (LPNs) for seniors managing complex medical needs, including medication management, wound care, injection administration, and respiratory treatments; available in FL, GA, and NC.
• Live In & Overnight Care Round-the-clock caregiver support providing continuous daytime and nighttime assistance with daily activities, companionship, and overnight monitoring for senior clients' safety.
• Weller™ Life Start Morning assistance program operating between 6:00 am and 11:00 am that helps clients get out of bed, get dressed, and start their day, including transfer assistance, personal hygiene support, and continental breakfast set-up.
• Weller™ Life Turn In Evening assistance program operating between 7:00 pm and 11:00 pm that helps clients get ready for bed, including transfers, dressing, personal hygiene assistance, and preparation of a light midnight snack.
• Medication Management Monthly subscription service where a licensed professional sets up medication organizers, ensures accurate timing of medications, handles prescription pick-up and drop-off, prints medication lists for physician appointments, and communicates with physicians and pharmacies.
• Care Assist Daily Packages (Levels I, II, III) Three tiers of monthly subscription supportive care providing consistent daily service: Care Assist Level I (up to 1 hour per day / 3 visits), Level II (up to 1.5 hours per day / 4 visits), and Level III (up to 2 hours per day / 5–6 visits) of supportive in-home care.
• Supportive Connections Telephone-based care services providing Phone Medication Reminders (caregiver calls and stays on the phone until the client confirms medication taken) and Phone Wellness Checks (personalized phone calls to check on the client), available as a subscription with an initial administrative fee.
• Client Portal (Mobile Electronic Record Keeping) Online portal that allows clients and families to view care schedules, invoices, spending history, approved hours, make payments, and communicate with the care team; caregivers clock in and clock out via the portal and capture the services provided for each visit.

Quantifiable outcome

• Services available 24 hours a day, 7 days a week including holidays
• +2 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

14 partnerships are on record, tiered core.

• Osprey VillagecoreStrategic or Co-development PartnerPreferred Partnership agreement with Osprey Village retirement community in Amelia Island, FL. Live Long Well Care serves as the sole preferred company for Private Duty Care, with an on-site office provided inside the community for improved resident service.
• Laurel CirclecoreStrategic or Co-development PartnerPreferred Partnership with Laurel Circle in Bridgewater, NJ. Focus on coordinated care with close communication between community leadership and Live Long Well Care team members.
• The StratfordcoreStrategic or Co-development PartnerPreferred Partnership with The Stratford in Carmel, IN serving Hamilton County residents with dedicated home care services.
• Wildewood DownscoreStrategic or Co-development PartnerPreferred Partnership with Wildewood Downs in Columbia, SC serving Richland County with coordinated care services.
• Wellmore of Daniel IslandcoreStrategic or Co-development PartnerPreferred Partnership with Wellmore of Daniel Island serving Berkeley County residents with private duty care services.
• Cascades VerdaecoreStrategic or Co-development PartnerPreferred Partnership with Cascades Verdae in Greenville, SC serving Greenville County with improved resident care coordination.
• Wellmore of LexingtoncoreStrategic or Co-development PartnerPreferred Partnership with Wellmore of Lexington serving Lexington County with dedicated care services.
• RidgecrestcoreStrategic or Co-development PartnerPreferred Partnership with Ridgecrest in Mount Airy, NC serving Surry County residents with coordinated care.
• BrightwatercoreStrategic or Co-development PartnerPreferred Partnership with Brightwater in Myrtle Beach, SC serving Horry County with private duty care services.
• The Lakes at LitchfieldcoreStrategic or Co-development PartnerPreferred Partnership with The Lakes at Litchfield in Pawleys Island, SC serving Georgetown County with improved resident care.
• Summit HillscoreStrategic or Co-development PartnerPreferred Partnership with Summit Hills in Spartanburg, SC serving Spartanburg County residents.
• Marsh's EdgecoreStrategic or Co-development PartnerPreferred Partnership with Marsh's Edge in St. Simons Island, GA serving Glynn County with coordinated care services.
• Wellmore of Tega CaycoreStrategic or Co-development PartnerPreferred Partnership with Wellmore of Tega Cay serving York County with dedicated home care services.
• Homestead HillscoreStrategic or Co-development PartnerPreferred Partnership with Homestead Hills in Winston-Salem, NC serving Forsyth County with coordinated care.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Home Instead: World's largest senior home care franchise network providing personal care, companionship, and respite services to seniors aging in place. Operates thousands of franchise locations delivering nearly identical service categories to Live Long Well Care.
• BrightStar Care: Franchise home care agency offering companion care, personal care, skilled nursing, and medication management services. Operates across the same geographies and serves retirement community residents, directly competing with Live Long Well Care for Preferred Partner agreements.
• Comfort Keepers: National senior in-home care franchise providing personal care, companionship, respite, and 24-hour/live-in services. Operates a similar single-state franchise model with multi-service portfolio and identical core customer segments as Live Long Well Care.
• Visiting Angels: Large national franchise network offering companion care, personal care, respite, and live-in services for elderly clients in their homes. Direct competitor with overlapping service menu, geographic footprint in the Southeast, and similar retirement community partnership model.
• Senior Helpers: Franchise-based senior home care provider offering personal care, companion care, and specialized Alzheimer's/dementia care. Competes for the same private-pay senior clients and retirement community preferred partner relationships as Live Long Well Care.
• Right at Home: Senior in-home care franchise providing personal care, companionship, and skilled nursing services. Direct competitor in the private duty home care space with similar service offerings and approach to retirement community partnerships.

Broad incumbents

• Bayada Home Health Care: One of the largest non-profit home health care providers in the US, offering skilled nursing, personal care, adult and pediatric services. Larger and more diversified than Live Long Well Care but overlaps in home health and private duty nursing services across multiple states.
• Help at Home: Large personal care services provider operating across 20+ states with Medicaid-funded and private-pay in-home care. Broader scale than Live Long Well Care and direct competitor for personal care staffing and Medicaid waiver-funded home care services.
• Amedisys: Public home health and hospice provider offering skilled nursing, therapy, and personal care services across dozens of states. Larger and more clinically focused than Live Long Well Care but overlaps in home-based personal care and nursing for seniors.

Regional players

• Care Advantage (formerly Care Advantage/Healthfield): Mid-Atlantic regional home care provider with strong retirement community and skilled nursing facility partnerships delivering personal care and companion services. Similar size and operating model to Live Long Well Care though concentrated in VA/MD/DE rather than the Southeast.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/LiveLongWellCareCharlotte
• LinkedInlinkedin.com/company/live-long-well-care

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Live Long Well Care