2 Row Brewing
2 Row Brewing is a family-owned craft brewery in Midvale, Utah, founded in 2010. It operates a 16,000-sq-ft taproom and distributes 50+ beers annually through Utah state liquor stores, grocery stores, and local bars, serving craft beer enthusiasts with year-round and seasonal offerings.
- Company typePrivate
- Founded2010
- HeadquartersMidvale, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What 2 Row Brewing does
2 Row Brewing is a family-owned craft brewery founded in 2010 in Midvale, Utah, by co-founders Brian (master brewer) and DeDe. The company produces more than 50 distinct beers annually across year-round, seasonal, and limited-release categories, with a portfolio led by New England IPAs, hazy and juicy IPAs, West Coast IPAs, farmhouse ales, low-point lagers, fruited sours, and imperial stouts. Its core production technology centers on two-row barley malt, explicitly differentiated from the six-row malt used by mass-market breweries, with notable high-ABV offerings (e.g., Dark Alley Imperial Stout at 12.9% ABV, 24K Golden Ale at 9.2% ABV) and a rotating sour program featuring blackberry, raspberry, elderberry, passion fruit, and other variants.
The business operates three revenue streams. The primary direct-to-consumer channel is a 16,000-square-foot taproom and bar in Midvale opened in 2023, offering draft beer, food (wings, sandwiches, burgers, appetizers), spirits, wine, non-alcoholic options, and an entertainment lineup including cornhole, pool, darts, board games, pinball, arcade games, and live music. The taproom also houses a bottle shop selling high-point tallboy cans, merchandise, and to-go product seven days a week. Wholesale distribution is channeled through Utah State Liquor Stores and Utah grocery stores, and on-tap placements exist with at least nine Salt Lake City bars and restaurants including Beerhive Pub, The Bayou, Beer Bar, Bar X, Slackwater Pizza, East Liberty Taphouse, Pago, Tressle Tavern, and Avenues Proper.
The company is privately held with no external funding disclosed, employs 25 people (six of whom are family members), and operates exclusively within the state of Utah. It claims the highest Untappd rating in Utah and won the 2017 Utah Beer Blog 'Best Beer in Utah' award for 'Tastes Like Citrus.' Customer segments are split between craft beer enthusiasts, taproom visitors seeking food and entertainment, off-premise retail consumers, and local bar/restaurant owners seeking differentiated draft offerings. There is no app, no digital platform, and no disclosed technology integrations beyond the company's website and Instagram presence.
2 Row Brewing firmographics
Firmographics- Name
- 2 Row Brewing
- Legal name
- 2 Row Brewing
- Website
- https://2rowbrewing.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 2 Row Brewing is a family-owned craft brewery in Midvale, Utah, founded in 2010. It operates a 16,000-sq-ft taproom and distributes 50+ beers annually through Utah state liquor stores, grocery stores, and local bars, serving craft beer enthusiasts with year-round and seasonal offerings.
- Ownership category
- akta.pro rank
2 Row Brewing industry classification
Industry- Product category
- Craft Brewing
- NAICS
- Breweries (31212), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Malt Beverages (2082)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
- akta.pro secondary industries
- Craft Beer Bars & Taprooms (THAFAEAG), Taprooms & Brewpubs (CRANACAF)
Keywords
Where 2 Row Brewing is headquartered
LocationHeadquarters
- HQ city
- Midvale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
2 Row Brewing business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Taproom Sales: Direct beverage sales at the taproom including draft beer, canned products, and growler fills. The taproom also serves food (wings, sandwiches, burgers, appetizers) and spirits/wine.
- Beer Store/Off-Sales: Sale of high-point canned beer, merch, and packaged products through their on-site bottle shop open seven days a week.
- Wholesale Distribution: Distribution of canned products through Utah State Liquor Stores and Utah Grocery Stores across Utah.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
2 Row Brewing product offering
Product offeringCore offering
2 Row Brewing is a family-owned craft brewery in Midvale, Utah that manufactures over 50 beers annually, including year-round, seasonal, and limited-release offerings using two-row barley malt. The company operates a 16,000-square-foot taproom and bar serving draft beer, packaged beer, food, spirits, and wine, alongside an on-site beer store and wholesale distribution through Utah state liquor stores, grocery stores, and local bars and restaurants.
Product overview
2 Row Brewing is a family-owned craft brewery in Midvale, Utah that operates a 16,000-square-foot taproom and bar alongside a dedicated beer store. The company crafts over 50 beers annually across three main categories: year-round high-point beers (including Feelin' Hazy Double IPA, Chasing Haze NEIPA, Tastes Like Citrus Juicy IPA, Dangereux Farmhouse Ale, and others), year-round low-point beers (including Elder Berry Blonde Ale, Piney Peaks West Coast IPA, Inevitable Amber Ale, Juicequake Juicy IPA, hIPAcrit Session IPA, Identity Crisis Hefeweizen, Czech One-Two Pilsner, 24K Golden Ale, and Dos Filas Mexican Lager), and seasonal releases (including Eclipse Eterno Dark Mexican Lager, Dark Alley Imperial Stout, Dank Engine Hazy IPA, Chocolate Covered Raspberries Fruited Stout, and Smoked Habanero Porter). The brewery also offers food service, games, live music, and hosts events at the taproom.
Differentiator
Problem solved
Functional benefit
Products and services
- Chasing Haze Year-round New England Style IPA brewed with Mosaic and Citra hops, featuring notes of tropical fruit and grapefruit at 6.5% ABV.
- Tastes Like Citrus Year-round Juicy IPA at 7.1% ABV designed with no bitterness and a balance of juicy and citrus flavors; winner of the 2017 Utah Beer Blog Best Beer in Utah Award.
- Feelin' Hazy Year-round Double New England IPA at 8.5% ABV with bigger ultimate fruity flavor and unmistakable aroma.
- Dangereux Ale Year-round Farmhouse Ale with Belgian yeast character that is fruity and spicy, featuring notes of wheat and citrus.
- Not Just for Breakfast Year-round Imperial Breakfast Stout at 8.3% ABV made with Millcreek Coffee Roasters' Colombian Roast and Millcreek Cacao from Nicaragua.
- Dos Filas Year-round low-point Mexican lager that is bright, refreshing, light-bodied, clean, and balanced with subtle malty sweetness.
- 24K Golden Ale Year-round low-point Golden Ale at 9.2% ABV that is well balanced, clean, and crisp with soft malty sweetness.
- Czech One-Two Year-round low-point Czech Pilsner made with Saaz hops and traditional pilsner malt, fermented at 50 degrees; crisp, light, and balanced.
- Identity Crisis Year-round low-point American Wheat Beer that is light-bodied, bready, clean, and crisp without the banana or clove notes of hefeweizens.
- hIPAcrit Year-round low-point Session IPA made with Mosaic and El Dorado hops, delivering tropical fruit flavors and low bitterness.
- Juicequake Year-round low-point Juicy IPA featuring Idaho 7, moteuka, and krush hops with waves of citrus, grapefruit, and tropical fruit over a sweet, creamy finish.
- Inevitable Year-round low-point Amber Ale with a balanced caramel malt and mild hop flavor profile, paying tribute to Utah's amber landscapes.
- Piney Peaks Year-round low-point West Coast IPA with smooth and refreshing notes of orange peel and pine, brewed with Simcoe, Amarillo, and Centennial hops.
- Elder Berry Year-round low-point Fruited Blonde Ale made with nearly 750 lbs of elderberries, producing a rich, wine-like, fruit-forward beer with dangerous drinkability.
- House Party Year-round craft malt liquor that is smooth and golden with a touch of sweetness and floral hops, made with 2-row base malt and a hint of corn; easy drinking with high ABV.
- Timberline Year-round full-bodied, hop-forward Double IPA with old-school West Coast flavor made with El Dorado, Amarillo, Citra, and Simcoe hops, featuring notes of pine resin, citrus, and florals with medium bitterness.
- Flashback Year-round classic IPA at 8.0% ABV with earthy and piney flavors from Simcoe, Amarillo, and Centennial hops.
- Sour Ale Rotating seasonal sour ale at 7.5% ABV featuring rotating flavors including Blackberry, Raspberry, Mulberry, Boysenberry, Elderberry, Mango, Jalapeno, Passion Fruit, Blood Orange, and Huckleberry.
- Dark Alley Seasonal Imperial Stout at 12.9% ABV with complex dark chocolate, molasses, coffee, and vanilla flavors and a bittersweet finish with hints of raisin.
- Dank Engine Seasonal 4/20 Hazy IPA at 8.7% ABV with dank, herbal King Louie XIII terpenes followed by a soft, smooth finish; THC and CBD free.
- Chocolate Covered Raspberries Seasonal fruited Imperial Stout with rich chocolate malt layered with juicy raspberry, blending cocoa depth with bright, jammy fruit; typically releases Nov/Dec.
- Smoked Habanero Porter Seasonal smoked Porter featuring campfire notes from smoked malt with slow-building heat from habaneros that dances with chocolate undertones; next release Oct/Nov 2026.
- Eclipse Eterno Seasonal Dark Mexican Lager at 5.0% ABV that is smooth, balanced, and richer than Dos Filas; a popular rotating favorite.
- 2 Row Brewing Taproom & Bar Direct-to-consumer taproom and bar experience in Midvale, Utah serving 2 Row craft beer, spirits, wine, and non-alcoholic drinks alongside a house-made food menu including wings, sandwiches, burgers, and appetizers. Features games (cornhole, pool, darts, board games, pinball, arcade games) and live entertainment, with event programming such as trivia, free yoga, paint & sip, dating events, and craft markets. Available for corporate events, birthday parties, and club meetups.
- 2 Row Brewing Beer Store On-site bottle shop at the Midvale taproom open seven days a week, offering high-point tallboy cans, merchandise, and to-go packaged beers from a rotating tap list of more than 50 beers annually.
Quantifiable outcome
- Highest Untappd rating in Utah
- +1 more outcomes
Companies that use 2 Row Brewing
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
2 Row Brewing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
2 Row Brewing partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor.
- Millcreek Coffee RoastersminorLocal coffee roaster providing Colombian Roast coffee for the 'Not Just for Breakfast' Imperial Breakfast Stout. The beer also uses Millcreek Cacao from Nicaragua.
- Beerhive PubminorLocal Salt Lake City bar serving 2 Row Brewing beers on tap.
- The BayouminorLocal Salt Lake City bar serving 2 Row Brewing beers on tap.
- Beer BarminorLocal Salt Lake City bar serving 2 Row Brewing beers on tap.
- Bar XminorLocal Salt Lake City bar serving 2 Row Brewing beers on tap.
- Slackwater PizzaminorLocal pizza restaurant serving 2 Row Brewing beers on tap.
- East Liberty TaphouseminorLocal taphouse serving 2 Row Brewing beers on tap.
- PagominorLocal Salt Lake City restaurant serving 2 Row Brewing beers on tap.
- Tressle TavernminorLocal tavern serving 2 Row Brewing beers on tap.
- Avenues ProperminorLocal brewery/restaurant serving 2 Row Brewing beers on tap.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
2 Row Brewing competitors and assessment
Company assessmentBroad incumbents
- Stone Brewing: Large national craft brewer with wide IPA-focused lineup and broad U.S. distribution. Comparable as a craft-brewery scale operator in the same hop-forward style category but at materially larger scale and national reach.
- New Belgium Brewing: National craft brewer with extensive distribution and taprooms. Comparable as a broad craft incumbent whose portfolio and growth playbook illustrate both the scale ceiling and the partnership/wholesale opportunity set for regional brewers like 2 Row.
- Sierra Nevada Brewing Co. Established national craft brewery with a flagship IPA portfolio and taproom operations. Comparable as a large craft incumbent competing for the same hop-forward and seasonal-ale consumer occasions nationally.
Direct peers
- Red Rock Brewing Company: Salt Lake City brewpub and packaging brewery selling draft, packaged beer, and food from its own taproom and into Utah on-premise and off-premise accounts. Comparable Utah craft brewpub-plus-distribution model.
- Epic Brewing Company: Salt Lake City-based craft brewery known for high-ABV and hop-forward styles distributed through the same Utah State Liquor Stores and Salt Lake City-area bars as 2 Row. Competes for the same hop-enthusiast on-premise and off-premise consumer.
- Fisher Brewing Company: Revived Salt Lake City craft brewery operating a taproom and packaging into Utah off- and on-premise channels. Comparable Utah craft brewery + taproom competitor targeting the same local enthusiast segment.
- Uinta Brewing Company: Salt Lake City-based craft brewery that has scaled into multi-state distribution while maintaining its Utah roots. Comparable as a Utah-headquartered craft brewer that expanded through regional wholesale and a taproom.
- Wasatch Brewery: Park City/Salt Lake City craft brewer with deep Utah distribution (same state liquor store and grocery channels) and a Utah taproom presence. Direct geographic and channel overlap with 2 Row's wholesale and on-premise business.
- Bohemian Brewery: Midvale, Utah-based family-owned brewery operating its own brewhouse, restaurant, and taproom with on-site food and live entertainment. Directly comparable as a similarly sized Utah craft brewery + taproom combination competing in the same local market.
- Squatters Craft Beers: Salt Lake City-based craft brewery operating a brewpub and distributing through Utah's regulated channels. Competes head-on with 2 Row in Utah State Liquor Stores, on-premise taps, and for Salt Lake City taproom traffic.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
2 Row Brewing social profiles
Digital presence2 Row Brewing financial estimates
Financial estimateRevenue estimate
Valuation estimate
2 Row Brewing leadership team
Management profileNumber of profiles
Profiles2 records
2 Row Brewing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
2 Row Brewing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 2 Row Brewing
What does 2 Row Brewing do?
2 Row Brewing is a family-owned craft brewery in Midvale, Utah that manufactures over 50 beers annually, including year-round, seasonal, and limited-release offerings using two-row barley malt. The company operates a 16,000-square-foot taproom and bar serving draft beer, packaged beer, food, spirits, and wine, alongside an on-site beer store and wholesale distribution through Utah state liquor stores, grocery stores, and local bars and restaurants.
Is 2 Row Brewing a public or private company?
2 Row Brewing is a private company. It is classified as family owned and is currently operating.
When was 2 Row Brewing founded?
2 Row Brewing was founded in 2010. It employs 11 to 50 people.
Where is 2 Row Brewing based?
2 Row Brewing is headquartered in Midvale, United States, in the North America region.
How does 2 Row Brewing make money?
Three revenue lines are on record. Taproom Sales are the primary driver. The others are beer Store/Off-Sales and wholesale Distribution.
Who are 2 Row Brewing's main competitors?
Broad incumbents on record are Stone Brewing, New Belgium Brewing and Sierra Nevada Brewing Co.. Direct peers are Red Rock Brewing Company, Epic Brewing Company, Fisher Brewing Company, Uinta Brewing Company, Wasatch Brewery, Bohemian Brewery and Squatters Craft Beers.
Does 2 Row Brewing have an API?
No public API is recorded for 2 Row Brewing.
What industry is 2 Row Brewing in?
2 Row Brewing's product category is Craft Brewing. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of THAFAEAG, Craft Beer Bars & Taprooms. Its NAICS code is 31212 and its SIC code is 2082.