Nu Bloom Botanicals
Nu Bloom Botanicals is a privately held, women-owned Malibu-based DTC wellness brand selling water-based nano hemp oral sprays, balm sticks, and a topical lotion through its Shopify storefront to individual consumers seeking sleep, stress, pain, energy, and PMS support.
- Company typePrivate
- Founded-
- HeadquartersMalibu, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Nu Bloom Botanicals does
Nu Bloom Botanicals Inc. is a privately held, women-owned direct-to-consumer wellness brand headquartered in Malibu, California, operating with 1-10 employees. The company sells a portfolio of water-based, fast-absorbing hemp and CBD products through a single Shopify storefront at nubloombotanicals.com, with no retail, marketplace, or reseller distribution. The catalog comprises five 120mg nano hemp oral sprays (Sleep, Balance, Play, Relief, PMS), three 500mg broad-spectrum balm sticks (Sleep, Balance, Relief), a 2200mg full-spectrum Relief Lotion, and five bundle SKUs that pair sprays with balms.
The company's core technical claim is a proprietary nano hemp / water-based delivery system designed to enhance bioavailability and reduce onset time to roughly 10-15 minutes under the tongue. Products are positioned as vegan, non-GMO, made in USA from organic hemp, third-party lab tested, and backed by a 30-day money-back guarantee. Pricing is uniform unit-based: sprays at $22, balm sticks at $15 (currently 25% off from $20), the relief lotion at $35, and bundles in the $30 range, with free shipping triggered at $50 and a 15%-off email signup incentive driving top-of-funnel capture.
Nu Bloom's go-to-market is product-led growth through its own e-commerce site, supported by email newsletter capture, organic social presence on Instagram/Facebook/Twitter/Snapchat, and SEO content around its product pages. It serves individual consumers and small-business owners seeking non-pharmaceutical sleep, stress, pain, energy, and PMS support, with no disclosed B2B, wholesale, or subscription revenue mechanics. No funding rounds, acquisitions, partnerships, patents, or leadership hires beyond founder Ryan Rocca are recorded in the available data.
Nu Bloom Botanicals firmographics
Firmographics- Name
- Nu Bloom Botanicals
- Legal name
- Nu Bloom Botanicals Inc.
- Website
- https://nubloombotanicals.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Nu Bloom Botanicals is a privately held, women-owned Malibu-based DTC wellness brand selling water-based nano hemp oral sprays, balm sticks, and a topical lotion through its Shopify storefront to individual consumers seeking sleep, stress, pain, energy, and PMS support.
- Ownership category
- akta.pro rank
Nu Bloom Botanicals industry classification
Industry- Product category
- CBD Wellness Products
- NAICS
- Food (Health) Supplement Retailers (456191), Medicinal and Botanical Manufacturing (325411)
- SIC
- Medicinal Chemicals & Botanical Products (2833), Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- CBD/Hemp Wellness & Supplements Retail (CRANAHAC)
- akta.pro secondary industries
- CBD/Hemp Topicals & Beauty Retail (CRANAHAB), Herbal & Botanical Supplements (CRADAGAD)
Keywords
Where Nu Bloom Botanicals is headquartered
LocationHeadquarters
- HQ city
- Malibu
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Nu Bloom Botanicals business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Direct-to-Consumer E-commerce: Online sales through nubloombotanicals.com offering individual products (oral sprays, balms, lotions) and bundled packages. Customers purchase directly via the website with standard shipping (USPS) or express shipping (UPS). Revenue is generated through one-time purchase transactions with free shipping available for orders over $50.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Oral Sprays - Sleep, Balance, Play, Relief, PMS (120mg, 8ml each) |
| Unit Pricing | Pay-as-you-go | Topical Balm Sticks - Sleep, Balance, Relief (500mg, 0.5oz each) |
| Unit Pricing | Pay-as-you-go | Relief Lotion - 2200mg Full Spectrum Hemp (3.3oz) |
| Unit Pricing | Pay-as-you-go | Balance Essentials Bundle - Spray + Balm 2-Pack |
| Unit Pricing | Pay-as-you-go | Performance 2-Pack - Play + Relief Sprays |
| Other | Pay-as-you-go | Free Shipping Threshold |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Nu Bloom Botanicals product offering
Product offeringCore offering
Nu Bloom Botanicals manufactures and sells a direct-to-consumer line of fast-acting, water-based hemp/CBD wellness products — including oral sprays, topical balm sticks, and a high-potency relief lotion — alongside bundled combinations, all delivered via its own Shopify e-commerce site. Products are formulated with a proprietary nano hemp delivery system for enhanced bioavailability and faster absorption, supporting use cases in sleep, stress, pain, energy, and PMS relief.
Product overview
Nu Bloom Botanicals is a Malibu-born, women-owned wellness brand offering a portfolio of fast-acting, water-based hemp/CBD products designed to support better sleep, balance, pain relief, energy, and PMS relief. The core product line consists of five oral sprays (Sleep, Balance, Play, Relief, and PMS) each containing 120mg nano hemp extract in an 8ml format, three balm sticks (Relief, Balance, and Sleep) with 500mg broad-spectrum CBD in 0.5oz portable formats, and one high-potency Relief Lotion with 2200mg full-spectrum hemp in a 3.3oz bottle. The company also offers five bundled product combinations pairing oral sprays with balm sticks for targeted wellness routines (Sleep Essentials, Relief Essentials, Balance Essentials, Wellness Starter Kit, and Performance Spray Duo). All products feature nano hemp delivery technology for enhanced bioavailability and are marketed as vegan, non-psychoactive, and made with certified organic, non-GMO hemp grown in the USA.
Differentiator
Problem solved
Functional benefit
Products and services
- Sleep CBD Oral Spray - Fast-Acting with Melatonin and Valerian Root Fast-acting water-based oral spray combining 120mg nano CBD hemp extract with melatonin, L-Theanine, and valerian root to help users fall asleep faster, stay asleep longer, and wake up restored; 8ml travel-size format targeted at adults seeking natural sleep support.
- Balance CBD Oral Spray - Fast-Acting Stress Relief and Immune Support Fast-acting water-based oral spray with 120mg nano CBD hemp extract plus peppermint and antioxidant-rich botanicals designed to restore calm, support focus, and promote daily wellness in an 8ml format.
- Play CBD Oral Spray - Natural Energy and Performance Boost Plant-powered energy spray with 120mg nano CBD and adaptogens including cordyceps, tribulus, and horny goat weed that delivers clean energy in approximately 15 minutes without sugar, caffeine, or synthetic stimulants.
- Relief CBD Oral Spray - Fast-Acting Pain and Muscle Recovery Fast-acting oral spray for muscle soreness, joint stiffness, and everyday discomfort, combining 120mg nano CBD with recovery agents including creatine, glucosamine, beta-alanine, curcumin, and L-carnitine in an 8ml format.
- PMS CBD Oral Spray - Fast-Acting Natural Relief for Cramps, Mood and Bloating Fast-absorbing water-based spray combining nano CBD with vitamin B6, magnesium, and chasteberry (Vitex) to ease bloating, cramps, irritability, and fatigue associated with the menstrual cycle; vegan, alcohol-free, 8ml format.
- Relief Balm Stick - 500mg Broad-Spectrum CBD for Natural Pain Support High-potency 500mg broad-spectrum CBD topical balm stick with menthol, arnica, lavender, eucalyptus, and ginger in a portable 0.5oz format for targeted, mess-free application to sore muscles, joints, and pressure points.
- Balance Balm Stick - 500mg CBD Broad Spectrum + Citrus Plant-based topical balm with 500mg broad-spectrum hemp extract plus uplifting citrus oils (orange, grapefruit, tangerine), cooling botanicals, and menthol for mood, focus, and daily stress balance with aromatherapeutic benefits; 0.5oz format.
- Sleep Balm Stick - 500mg CBD Broad Spectrum + Lavender Calming topical balm stick with 500mg broad-spectrum hemp extract, lavender, peppermint, ylang ylang, eucalyptus, and cooling menthol designed to support nighttime relaxation and a pre-sleep routine; 0.5oz travel-friendly format.
- Relief Lotion - 2200mg Full Spectrum Hemp (3.3oz) High-strength 2200mg full-spectrum hemp topical lotion with cooling menthol, arnica, and witch hazel in a non-greasy, fast-absorbing 3.3oz bottle for deep muscle recovery, tension reduction, and long-lasting comfort.
- Sleep Essentials Bundle - Oral Spray and Balm with Nano Hemp Bundle combining Sleep Oral Spray (120mg nano hemp) and Sleep Balm Stick (500mg broad-spectrum hemp) for layered internal and topical sleep support, designed for deeper rest and relaxation without pills or synthetic ingredients.
- Relief Essentials Bundle - Oral Spray and Balm with Nano Hemp Bundle combining Relief Oral Spray (120mg nano hemp) and Relief Balm Stick (500mg broad-spectrum hemp) for natural, fast-acting support of muscles, joints, and everyday aches, including post-workout soreness and tension.
- Balance Essentials Bundle - Spray and Balm 2-Pack with Nano Hemp Bundle combining Balance Oral Spray (120mg nano hemp) and Balance Balm Stick (500mg broad-spectrum hemp) for stress relief, mental clarity, and everyday balance using clean, plant-based ingredients.
- Wellness Starter Kit - Balance and Bedtime Wellness 2-Pack Two-step daily wellness routine combining Balance Oral Spray for daytime clarity and stress relief with Sleep Oral Spray for deeper, more natural rest, using nano hemp extract and targeted botanicals.
- Performance Spray Duo - Play and Relief Nano Hemp Sprays 2-Pack Two-pack pairing Play Spray (120mg nano hemp) for pre-activity energy and Relief Spray (120mg nano hemp) for post-activity recovery, supporting stamina, circulation, muscle comfort, and overall physical performance with plant-powered botanicals.
Quantifiable outcome
- Effects felt in approximately 10-15 minutes due to nano hemp technology
- +1 more outcomes
Companies that use Nu Bloom Botanicals
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles1 record
Nu Bloom Botanicals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Nu Bloom Botanicals partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights3 records
Nu Bloom Botanicals competitors and assessment
Company assessmentDirect peers
- Lazarus Naturals: Independent DTC CBD wellness brand selling tinctures, topicals, and sleep/stress formulations online. Comparable in vertical scope, hemp-derived ingredient focus, and small/mid-scale DTC-only distribution model.
- Medterra: DTC CBD company offering tinctures, topicals, sleep and pain relief SKUs with emphasis on clean-label formulations. Closely comparable product mix and direct-to-consumer go-to-market strategy.
- Joy Organics: Premium, family-founded CBD brand selling softgels, tinctures, salves, and wellness bundles online. Comparable premium positioning, broad-spectrum formulations, and women/family-led brand narrative.
- Green Roads: Pharmacist-formulated CBD brand with broad tincture, topical, and sleep/stress SKUs sold primarily DTC and through retail. Comparable use-case segmentation (sleep, calm, relief) and formulation philosophy.
- Papa & Barkley: California-based cannabis and hemp wellness brand with topical balms, lotions, and tinctures targeting sleep, stress, and pain. Comparable premium positioning and topical + sublingual delivery format.
Broad incumbents
- Charlotte's Web: Original and largest CBD wellness brand with broad tincture, topical, gummy, and sleep lines plus retail distribution. Defines the category standard Nu Bloom competes against, but at much greater scale and shelf presence.
- cbdMD: Public CBD company offering tinctures, topicals, sleep and recovery products nationally. Overlaps with Nu Bloom's use-case portfolio but operates at much larger scale with broader retail and Amazon presence.
- CBDistillery: Large established CBD brand with tinctures, topicals, softgels, and sleep SKUs across DTC and retail. Overlaps with Nu Bloom's category coverage but at meaningfully larger scale and broader distribution.
Emerging players
- Kush Queen: Smaller DTC CBD/wellness brand with topical balms and sleep/recovery SKUs. Comparable boutique positioning and topical-led product mix, though focused on a narrower demographic.
- Five CBD: CBD brand selling tinctures, gummies, and sleep products with full-spectrum positioning. Comparable use-case segmentation and DTC-first strategy, but primarily oral delivery formats rather than topicals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Nu Bloom Botanicals financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nu Bloom Botanicals leadership team
Management profileNumber of profiles
Profiles1 record
Nu Bloom Botanicals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nu Bloom Botanicals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nu Bloom Botanicals
What does Nu Bloom Botanicals do?
Nu Bloom Botanicals manufactures and sells a direct-to-consumer line of fast-acting, water-based hemp/CBD wellness products — including oral sprays, topical balm sticks, and a high-potency relief lotion — alongside bundled combinations, all delivered via its own Shopify e-commerce site. Products are formulated with a proprietary nano hemp delivery system for enhanced bioavailability and faster absorption, supporting use cases in sleep, stress, pain, energy, and PMS relief.
Is Nu Bloom Botanicals a public or private company?
Nu Bloom Botanicals is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nu Bloom Botanicals founded?
Nu Bloom Botanicals was founded in -1. It employs 1 to 10 people.
Where is Nu Bloom Botanicals based?
Nu Bloom Botanicals is headquartered in Malibu, United States, in the North America region.
How does Nu Bloom Botanicals make money?
One revenue line is on record: direct-to-Consumer E-commerce.
Who are Nu Bloom Botanicals's main competitors?
Direct peers on record are Lazarus Naturals, Medterra, Joy Organics, Green Roads and Papa & Barkley. Broad incumbents are Charlotte's Web, cbdMD and CBDistillery. Emerging players are Kush Queen and Five CBD.
Does Nu Bloom Botanicals have an API?
No public API is recorded for Nu Bloom Botanicals.
What industry is Nu Bloom Botanicals in?
Nu Bloom Botanicals's product category is CBD Wellness Products. Its primary akta.pro industry code is CRANAHAC, CBD/Hemp Wellness & Supplements Retail, with a secondary code of CRANAHAB, CBD/Hemp Topicals & Beauty Retail. Its NAICS code is 456191 and its SIC code is 2833.