What Pinnaca Retail & IT Solutions does

Pinnaca Retail & IT Solutions is a UK-headquartered, family-operated managed IT services provider (MSP) founded in 2016 and based in Loughton, Essex. The company specializes in retail technology, delivering 24/7 IT support, network and cybersecurity management, data backup and disaster recovery, hardware procurement, and software licensing to more than 60 retail brands across the UK, Ireland, France, and the United States. Its core commercial wedge is implementation, integration, and ongoing support of the Retail Pro EPOS and stock-management platform, in which it is an authorized Retail Pro International partner for the UK, Ireland, and France. Notable customers include Vivienne Westwood, L.K.Bennett, MINISO, Black & Decker, Benefit Cosmetics, Church's, Bloch, New Era, Kids Cavern, and Tooth Club, with deployments spanning 500+ stores and 1,000+ tills.

The technology stack is built around third-party platforms rather than proprietary IP. Remote monitoring, automation, and service management run on ConnectWise Automate and ConnectWise Manage; cloud and productivity services are delivered via Microsoft Azure, Microsoft 365, and Power BI; business continuity is delivered through Datto BCDR; endpoint protection through Webroot; and security operations through a 2025 partnership with Huntress (EDR, ITDR, SIEM, security awareness training, 24/7 human-led SOC). Complementary integrations include Adyen and WorldPay for payments, Givex for gift cards, Shopify and Magento for e-commerce, OptCulture for customer engagement and loyalty, Smile.io for loyalty rewards, Retail Dimensions (RDi) for unified commerce, and Oxhoo for retail communications. Cyber Essentials and Cyber Essentials Plus certifications from a UK Government-backed scheme provide baseline and enhanced security compliance.

The business model combines recurring revenue with project-based work. Managed IT support is sold as a monthly subscription covering network management, cybersecurity, data backup, disaster recovery, and helpdesk services, with quote-based tiered pricing not publicly disclosed. Adjacent revenue streams include one-time hardware procurement (EPOS tills, retail hardware, office IT), software licensing resale and lifecycle management (Microsoft 365, Azure, Retail Pro), and IT consultancy and professional services for system integrations and infrastructure upgrades. Go-to-market is consultative and enterprise-focused, using dedicated Client Account Managers, a £200-per-referral customer referral scheme, content marketing, and exhibition at industry events such as the Retail Technology Show at Olympia London. The company opened a Paris office in February 2023 to support European expansion, and was named SMB Reseller/MSP of the Year and Technical Services and Implementation Provider of the Year at the 2023 Technology Reseller Awards.

Name

Pinnaca Retail & IT Solutions

Legal name

Pinnaca Retail Solutions Limited

Website

https://pinnacaretail.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Pinnaca Retail & IT Solutions is a UK-based managed IT services provider specializing in retail technology, delivering 24/7 IT support, Retail Pro EPOS implementation, cybersecurity, and cloud services to 60+ retail brands across 500+ stores in the UK, France, Ireland, and the US.

Ownership category

akta.pro rank

Product category

Managed IT Services for Retail

NAICS

Security Systems Services (except Locksmiths) (561621), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

akta.pro primary industry

IT Program/Project Management (PMO) & Delivery Assurance (BPAEAAAO)

akta.pro secondary industry

Business/Enterprise IT Hardware Retail (Workstations, Servers, POS) (CRACABAJ)

Keywords

• Managed IT services
• Retail EPOS systems
• IT consultancy services
• Retail cybersecurity solutions
• IT hardware procurement

Headquarters

HQ city

Loughton

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Managed IT Support Services: Recurring monthly subscription-based managed IT services covering network management, cybersecurity, data backup, disaster recovery, and technical support. Services are fully comprehensive or tailored to client needs under a flat fee subscription model.
2. IT Hardware Procurement: One-time hardware sales including EPOS till systems, retail hardware, office IT equipment, and peripherals. The company leverages procurement specialists and partner relationships to obtain competitive pricing.
3. Software Licensing: Software licensing sales and ongoing management including Microsoft 365, Azure, Retail Pro, and other business software. The company monitors security, usage, renewals, and optimization centrally.
4. IT Consultancy and Professional Services: Strategic IT consulting, IT project management, implementation services, and technical project delivery for system integrations, hardware refreshes, and infrastructure upgrades.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Pinnaca Retail & IT Solutions provides managed IT services, Retail Pro EPOS implementation and support, IT consultancy, and IT hardware procurement primarily to retail businesses. Its offering centers on 24/7 remote monitoring and management, cybersecurity, data backup and disaster recovery, multi-site retail technology support, and integration of retail software and hardware ecosystems across the UK and France.

Product overview

Pinnaca Retail & IT Solutions is a managed IT services company specializing in retail technology solutions. The core offering centers on Retail Pro, an enterprise-grade EPOS and retail management software platform for POS, inventory management, and omnichannel retail operations. This is complemented by comprehensive managed IT support services providing 24/7 monitoring, cybersecurity, data backup, and disaster recovery. Additional modules include IT consultancy, hardware procurement, software licensing integration, business intelligence (Power BI), ERP solutions, e-commerce web design (Magento), retail phone systems, physical security, Microsoft 365/Azure cloud services, Huntress cybersecurity, Datto BCDR, Webroot endpoint protection, and OptCulture customer engagement. Pinnaca operates as a global partner of Retail Pro International with operations in the UK and France, serving over 60 retail brands across 500+ stores.

Differentiator

Problem solved

Functional benefit

Products and services

• Managed IT Support Services Recurring managed IT services including 24/7 remote monitoring and management, network management, cybersecurity, data backup, disaster recovery, and technical helpdesk support, delivered to retail businesses and other multi-site organizations.
• Retail Pro EPOS Implementation and Support Implementation, integration, and ongoing support of Retail Pro enterprise-grade EPOS and retail management software (POS, stock management, omnichannel capabilities) for retailers of all sizes across the UK, Ireland, and France.
• IT Consultancy Services Strategic IT consulting covering infrastructure planning, technical implementation, IT procurement, and project management for technology initiatives such as system integrations, hardware refreshes, and infrastructure upgrades.
• Retail IT Hardware Procurement Procurement specialist services for retail EPOS till systems, office IT equipment, peripherals, and hybrid working solutions, leveraging partner relationships to obtain competitive pricing.
• Software Licensing and Integration Software licensing procurement, management, and integration services covering Microsoft 365, Azure, Retail Pro, and other business software, with centralized monitoring of security, usage, renewals, and optimization.
• Business Intelligence Solutions Data analytics and business intelligence services leveraging Microsoft Power BI to transform raw retail data into actionable insights and visual dashboards, including predictive analytics and natural language Q&A capabilities.
• Enterprise Resource Planning (ERP) Solutions ERP solutions that merge and manage business systems to create unified data views for improved operational efficiency in retail organizations.
• E-commerce Websites Web design and hosting services for e-commerce sites that integrate with Retail Pro, including Magento 2 builds, helping retailers establish and grow their online brand presence.
• Retail Phone Systems Business communications solutions including VoIP and traditional phone systems to keep retailers connected with customers.
• Retail Security Systems (Physical Security) Physical security solutions including CCTV design and door entry systems for retail store protection.
• Huntress Managed Cybersecurity Managed cybersecurity platform providing endpoint detection and response (EDR), identity threat detection and response (ITDR), SIEM, and security awareness training, backed by a 24/7 human-led AI-assisted security operations center.
• OptCulture Customer Engagement Platform Customer engagement and loyalty platform integrated with Retail Pro POS, offering campaigns, segmentation, customer 360 profiles, coupons, gift cards, e-receipts, loyalty programs, employee discounts, and business analytics.

Quantifiable outcome

• 24/7 monitoring ensures issues resolved before notice
• +3 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

AI capability5 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered core, flagship and standard.

• HuntresscoreTechnology or Integration · 1 June 2025Strategic partnership bringing enterprise-grade managed cybersecurity to Pinnaca's client base. The Huntress platform provides Endpoint Detection & Response (EDR), Identity Threat Detection & Response (ITDR), SIEM, and Security Awareness Training, backed by 24/7 human-led SOC. This partnership enables Pinnaca to deliver proactive, comprehensive cybersecurity without clients needing in-house security operations teams.
• Retail Pro InternationalflagshipStrategic or Co-development PartnerFlagship partnership as authorized Retail Pro business partner for UK, Ireland, and France. Pinnaca specializes in implementing, integrating, and supporting Retail Pro EPOS and stock management software for retailers of all sizes. The partnership was key to Pinnaca winning Technical Services and Implementation Provider award.
• OptCulturecoreChannel Partner/ Reseller/ DistributorChannel partnership for customer engagement and loyalty platform. OptCulture integrates with Retail Pro and provides omni-channel marketing capabilities including campaigns, segmentation, customer 360 profiles, loyalty programs, and analytics. Pinnaca acts as solution partner proposing and implementing the platform.
• ConnectWisecoreTechnology or IntegrationTechnology integration partnership using ConnectWise Automate and ConnectWise Manage platforms for remote monitoring, management, and client support portal delivery.
• MicrosoftcoreTechnology or IntegrationMicrosoft Partner status providing Pinnaca access to preferential rates on Microsoft 365, Azure, and other Microsoft services. Pinnaca leverages Microsoft platforms including Azure cloud, Microsoft 365 suite, and Power BI for client solutions.
• DattocoreTechnology or IntegrationTechnology partnership for Business Continuity and Disaster Recovery (BCDR) solutions. Pinnaca offers Datto BCDR as part of managed services, ensuring data protection and rapid recovery.
• WebrootstandardTechnology or IntegrationEndpoint protection partnership providing cloud-based antivirus and security solutions for client endpoints using Webroot's BrightCloud threat intelligence.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Aptos: Global retail technology vendor offering POS, OMS and unified commerce software. Competes in the same enterprise retail-software category as Retail Pro and serves overlapping customers.
• NCR Voyix: Global retail and hospitality technology provider offering POS hardware, software and managed services. Comparable at the broad retail-IT services layer with much greater scale than Pinnaca.
• Toshiba Global Commerce Solutions: Global retail POS hardware and integrated solutions provider. Comparable at the EPOS hardware procurement and integration layer where Pinnaca earns margin.
• Manhattan Associates: Enterprise retail supply chain, inventory and omnichannel commerce platform. Comparable as a broader retail-technology suite competing for unified commerce budget at enterprise retailers.

Others

• Node4: UK-based managed services provider offering cloud, connectivity and security to mid-market and enterprise. Comparable as a UK MSP peer competing for similar IT outsourcing budgets, though without Pinnaca's retail vertical focus.
• Claranet: UK and European managed IT services provider with cloud, cybersecurity and hosting offerings. Comparable as a managed services peer for Pinnaca's horizontal IT support business, though not retail-specialised.

Direct peers

• Lightspeed Commerce: Global retail POS and commerce platform with strong UK and EU retail presence. Competes head-on with Retail Pro for mid-market retailers, directly threatening Pinnaca's underlying platform of choice.
• Cybertill: UK retail POS and stock management software vendor serving fashion, footwear and charity retailers. Comparable in customer profile and product scope to Pinnaca's Retail Pro EPOS practice.
• Eurostop: UK-based retail technology provider offering EPOS, stock management and IT services to fashion, footwear and lifestyle retailers. Closest head-to-head competitor to Pinnaca in the UK retail-IT MSP segment.
• Cegid: French-headquartered retail and POS software vendor with deep European retail footprint. Particularly comparable in the French market where Pinnaca just opened its Paris office.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/pinnacaretail
• Facebookfacebook.com/Pinnacaretail
• LinkedInlinkedin.com/company/pinnaca-retail-solutions-limited

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pinnaca Retail & IT Solutions