Drive Products

Name

Drive Products

Legal name

Drive Products Inc.

Website

https://driveproducts.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Work Truck Equipment & Upfitting

NAICS

Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924), Heavy Duty Truck Manufacturing (336120), Motor Vehicle Transmission and Power Train Parts Manufacturing (336350), Specialized Freight Trucking (4842)

SIC

Truck Trailers (3715), Motor Vehicle Parts & Accessories (3714), Wholesale-Motor Vehicle Supplies & New Parts (5013), Construction, Mining & Materials Handling Machinery & Equip (3530)

akta.pro primary industry

Truck Body & Upfitting Manufacturing (Box Bodies/Service Bodies/Cranes/Liftgates) (IMACABAI)

akta.pro secondary industries

Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse) (IMACAGAC), Heavy-duty truck, trailer & commercial vehicle parts distribution (CRAOANAJ), Specialized Trailer & Heavy Transport Equipment Providers (SPMT, Lowboy, Multi-Axle) (TLADAGAM)

Keywords

• Truck upfitting
• Work truck equipment
• Truck body manufacturing
• Truck-mounted cranes
• Hydraulic systems integration

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices20 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Hardware Sales: Sells truck bodies, cranes, hooklifts, roll-offs, tow and recovery equipment, dump bodies, flat decks, service bodies, winches, liftgates, and accessories. Quotation-based with NET 30 terms, FOB origin.
2. Manufacturing Services: Operates manufacturing facilities producing Voth Truck Bodies, Kargo King Roll-Off Systems, Bigmax Roll-Offs, ORO Design truck bodies, and CDT Driveshafts in Canada and the USA.
3. Truck Upfitting & Distribution: Upfitting, distribution, and integration services for distributed brands (HMF, Atlas, Stellar, Jerr-Dan, Versalift, POSI+, SwapLoader, Sterling GP) through 21-22 branch network locations.
4. Maintenance, Repair & Aftermarket Services: Maintenance & Repair service division, Fleet services, Hydraulic shop, aftermarket PTOs, hydraulic driveline parts, and spare parts distribution.
5. Engineering & Fabrication Services: Engineering and custom fabrication services provided as part of commercial fleet and retail services.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Drive Products designs, manufactures, integrates, distributes, and upfits work truck equipment, including truck bodies, truck-mounted cranes, hooklifts, roll-off systems, hydraulic systems, driveline assemblies, and tow & recovery equipment. The company operates a coast-to-coast network of 22 upfitting branches across Canada plus USA operations in Wisconsin and Texas, acting as a single-source provider combining owned manufacturing brands (Voth Truck Bodies, Kargo King, BigMax, ORO Design, CDT Driveshafts) with exclusive distribution of world-class brands such as HMF, Atlas, Stellar, Jerr-Dan, Versalift, and POSI+.

Product overview

Drive Products is a North American truck equipment solutions provider offering a comprehensive platform-plus-modules portfolio that spans the full work truck value chain — manufacturing, upfitting, distribution, and service. Its portfolio is organized into major product categories including Bulk Transport, Truck Accessories, Snow & Ice Equipment, PTO & Gear, Driveline & Controls, Hydraulics, Equipment (covering Cranes & Stabilizers, Hooklift, Flat Deck, Dump Body, Service Bodies & Truck Caps, Tow & Recovery, Lift Gate, Air Compressors & Generators, Beavertail, Aerials, Cable Placers, Hybrid Power Solutions, Digger Derrick, Chipper Body, Dump Insert, Bigmax Cable Roll-Off, and Kargo King Roll-Off Systems), and Winch. The company distributes brands it represents nationally or in territory — HMF Cranes (Canadian national distributor), Atlas Cranes (US importer via Drive Products USA), Versalift aerials/digger derricks, Jerr-Dan tow & recovery, POSI+ Cable Placers (Canadian national distributor), Stellar Industries (Canadian distributor), Sterling GP, HMF, SwapLoader (Canadian distributor), and Webasto anti-idling — alongside its own manufactured brands Voth Truck Bodies, Kargo King Roll-Off Systems, BigMax Roll-Offs, ORO Design & Manufacturing, and CDT Driveshafts. The platform is anchored by WorkReadyDP.com, a digital channel for turnkey work-ready trucks, plus 22+ upfitting, manufacturing, and distribution facilities across Canada and the USA.

Differentiator

Problem solved

Functional benefit

Brands

• Voth Truck Bodies: 100% Canadian manufactured steel, aluminum and hybrid truck bodies including dump bodies, flatbeds, landscapes, chipper and service bodies.
• Kargo King Roll-Off Systems
• BigMax Roll-Offs
• Work Ready Trucks
• DP Winch
• Drive Products Manufacturing (DPM)

Products and services

• Voth Truck Bodies
• Kargo King Roll-Off Systems
• BigMax Roll-Offs
• ORO Design Truck Bodies
• HMF Cranes
• Atlas Cranes
• Versalift Aerials
• Jerr-Dan Tow & Recovery
• POSI+ Cable Placers
• SwapLoader Hooklift Systems
• Hydraulic Build Center Services
• WorkReadyDP.com (Work Ready Trucks)
• Truck Upfitting & Distribution Services
• Maintenance, Repair & Aftermarket Services

Quantifiable outcome

• 40 years operating history providing premium quality solutions in the work truck industry
• +3 more outcomes

Named customers5 records

Segments11 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

63 partnerships are on record, tiered flagship, core and minor.

• Elliott EquipmentflagshipChannel Partner/ Reseller/ Distributor · 9 June 2026Drive Products added Elliott Equipment to its growing utility and infrastructure equipment portfolio. As part of the Stellar Industries family of brands, Elliott builds upon an existing relationship between Drive Products and Stellar. Distribution territory is limited to Ontario East. Elliott lineup includes Digger Derricks (47' to 115'), Hi Reach Aerials (145' to 190', up to 210'), and Boom Trucks (18-ton to 45-ton).
• Ford ProflagshipOEM/ Whitelabel/ Licensing Partner · 6 June 2025Drive Products was officially recognized as a Ford Pro Upfitter, placing it among a select group of upfitters across North America who meet Ford's highest standards for quality, safety, engineering, and performance.
• Versalift Canada (formerly CALCO Equipment)flagshipChannel Partner/ Reseller/ Distributor · 3 March 2025Drive Products acquired Versalift Canada (formerly CALCO Equipment), the distributor and upfitter for Versalift brand of bucket trucks, aerial lifts, digger derricks, and high reach lifts serving western Canadian provinces for more than three decades.
• Atlas GMBHflagshipChannel Partner/ Reseller/ Distributor · 24 May 2024Drive Products USA partnered with Atlas GMBH as the US importer for Atlas loader cranes. Atlas is headquartered in Delmenhorst, Germany with 100+ years of manufacturing experience and 4 manufacturing facilities in Europe. Distribution launches through Wisconsin and Texas operations.
• POSI+coreChannel Partner/ Reseller/ Distributor · 7 May 2024Drive Products became the exclusive distributor and upfitter for POSI+ Cable Placers in Canada across its branch network of 21 locations. POSI+ is acclaimed for robust telescopic bucket trucks used in the telecom industry, including the Posi+ 700 and 800 Cable Placer models.
• Stellar IndustriesflagshipChannel Partner/ Reseller/ Distributor · 18 March 2024Drive Products became the Canadian distributor for Stellar Industries across its national branch network of 22 upfitting locations. This follows acquisitions of ORO Design and MacFarlands Truck & Utility in 2023 who previously represented Stellar in Ontario and Atlantic Canada.
• MacFarlands Truck & UtilityflagshipStrategic or Co-development Partner · 1 May 2023Drive Products acquired MacFarlands Truck & Utility, Atlantic Canada's leading provider of truck equipment upfitting and rentals for Utility and Contractor markets with a 60-year legacy. MacFarlands represented Versalift, Stellar, and Brand FX.
• ORO Design & ManufacturingflagshipStrategic or Co-development Partner · 5 April 2023Drive Products acquired ORO Design & Manufacturing Ltd., located in Oro-Medonte, Ontario. Established in 1993, ORO Design is a custom manufacturer of heavy-duty truck bodies and accessories. ORO Design becomes a Drive Products manufactured brand alongside Voth Truck Bodies, Kargo King Roll-Off Systems, and Bigmax Roll-Offs.
• HMF GroupflagshipChannel Partner/ Reseller/ Distributor · 22 November 2022Drive Products became the sole Canadian distributor for HMF Group, one of the world's leading manufacturers of truck-mounted loader cranes founded in 1945. Drive Products provides sales, upfitting, and related crane service support across Canada, with inventory ranging from 3 to 31 tm cranes.
• H&H AutocoreStrategic or Co-development Partner · 14 March 2022Drive Products acquired H&H Auto in St. John's, Newfoundland, focused on the snow & ice business H&H Auto had developed as a Western Snowplow Dealer in Atlantic Canada. This supported Drive Products' expansion with local operations within each province of Canada.
• Dynamic Mobile Power SolutionscoreStrategic or Co-development Partner · 1 February 2021Drive Products acquired Dynamic Mobile Power Solutions in Regina, Saskatchewan, allowing Drive Products to return to Saskatchewan. The team has core competencies in PTO, Hydraulics, Bulk Transport and Driveline Manufacturing.
• Truck Hydraulic Solutions (Australia)minorChannel Partner/ Reseller/ Distributor · 13 October 2020Kargo King Roll-Off System announced international distributor agreement with Truck Hydraulic Solutions in Australia. THS specializes in design, supply, fitment and commissioning of hydraulic systems across Sydney, Melbourne and Brisbane.
• DEL Equipment Inc.flagshipStrategic or Co-development Partner · 31 March 2020Drive Products announced merger with Del Equipment Inc. The result was the establishment of the largest truck upfitting operation in Canada, with DEL's 75 years of history and DPI's 37 years combining to create greater truck upfitting capacity across light duty through heavy-duty Class 7 and 8 truck marketplace.
• Jerr-DanflagshipChannel Partner/ Reseller/ DistributorDrive Products is the Canadian distributor for Jerr-Dan tow equipment, offering upfitting, maintenance & repair, and spare parts to tow operators across Canada. Jerr-Dan is described as Jerr-Dan's National Partner.
• Sterling GPcoreChannel Partner/ Reseller/ DistributorDrive Products was named Canadian distributor for Sterling GP's Plant Bodies in October 2021. Sterling GP is based out of the UK with 20+ years of success in equipment transport industry.
• SwapLoadercoreChannel Partner/ Reseller/ DistributorDrive Products is the sole Canadian distributor of world class manufactured hook-lift systems by SwapLoader. SwapLoader systems offer multi-application capabilities for optimizing truck fleets.
• Voth Truck BodiesflagshipStrategic or Co-development PartnerVoth Truck Bodies is a Drive Products manufactured brand - 100% Canadian manufactured truck bodies in steel, aluminum and hybrid, including dump bodies, flatbeds, landscape, tree care/chipper bodies serving Canada and the U.S.
• Kargo King Roll-Off SystemsflagshipStrategic or Co-development PartnerKargo King is a Drive Products manufactured brand producing roll-off systems (cTwo, cFive, cSix, cSeven, cEight series) providing the lowest centre of gravity and deck height.
• AutocranecoreChannel Partner/ Reseller/ DistributorDrive Products offers Autocrane service cranes including the TC Series with 7 models offering hydraulic extensions up to 19.5 feet and lifting capacity up to 5,300 lbs. Also offers Autocrane Titan Crane Bodies.
• Tiger CranescoreChannel Partner/ Reseller/ DistributorDrive Products carries Tiger Cranes service cranes.
• Cobra CranescoreChannel Partner/ Reseller/ DistributorDrive Products offers Cobra Cranes as part of its service crane product line.
• Brand FXcoreChannel Partner/ Reseller/ DistributorDrive Products offers Brand FX service bodies. Brand FX is a composite service body manufacturer.
• Tradesman Tool BoxescoreChannel Partner/ Reseller/ DistributorDrive Products carries Tradesman Tool Boxes including crossbed, sidemount, underbody, and flushmount options.
• Iconic Metal GearcoreChannel Partner/ Reseller/ DistributorDrive Products offers Iconic Metal Gear frame mounted tool boxes and headache racks.
• WARN IndustriescoreChannel Partner/ Reseller/ DistributorDrive Products is a WARN Authorized Service Center and carries WARN industrial and recreational winches, hoists, and tow equipment.
• PullmastercoreChannel Partner/ Reseller/ DistributorDrive Products distributes Pullmaster industrial winches and hoists (Series 6 HYD, Series 15 HYD, ARL 60-ET).
• RotzlerminorChannel Partner/ Reseller/ DistributorDrive Products carries Rotzler hoists for the work truck market.
• TWGcoreChannel Partner/ Reseller/ DistributorDrive Products distributes TWG industrial winches.
• Ramsey WinchcoreChannel Partner/ Reseller/ DistributorDrive Products offers Ramsey recreational winches (VRX 45, M8000, PullzAll Cordless, VR12-S, Super Duty Gen II Trans4mer, Super Duty Heavyweight).
• Tommy GatecoreChannel Partner/ Reseller/ DistributorDrive Products offers Tommy Gate liftgate systems for pick-up, medium duty and heavy-duty truck markets.
• Maxon LiftgatescoreChannel Partner/ Reseller/ DistributorDrive Products carries Maxon liftgate systems.
• Waltco LiftgatesflagshipChannel Partner/ Reseller/ DistributorDrive Products is the NATIONAL spare parts distributor for Waltco Liftgates, stocking a significant amount of liftgate parts for service and repair.
• DhollandiacoreChannel Partner/ Reseller/ DistributorDrive Products offers Dhollandia liftgate systems for personal, commercial and industrial use.
• VanaircoreChannel Partner/ Reseller/ DistributorDrive Products carries Vanair above-deck and under-deck air compressors for work trucks and commercial applications.
• VMACcoreChannel Partner/ Reseller/ DistributorDrive Products offers VMAC underhood and above-deck air compressors with VMAC Lifetime Warranty. Models include UNDERHOOD 40 (Truck and Van Series), UNDERHOOD 70, and UNDERHOOD 150.
• WebastocoreChannel Partner/ Reseller/ DistributorDrive Products carries Webasto anti-idling solutions including Thermo Top C, Air Top Evo, ThermoPro 90, and Air Top 2000 bunk and engine heaters.
• Backrack Inc.coreChannel Partner/ Reseller/ DistributorDrive Products offers Backrack headache racks and cab protection products.
• Buyers Products CompanycoreChannel Partner/ Reseller/ DistributorDrive Products distributes Buyers Products towing accessories and truck accessories.
• Curt ManufacturingminorChannel Partner/ Reseller/ DistributorDrive Products distributes Curt towing products.
• GrotecoreChannel Partner/ Reseller/ DistributorDrive Products distributes Grote lighting and electrical products for trucks.
• Magnum Trailer & EquipmentminorChannel Partner/ Reseller/ DistributorDrive Products carries Magnum trailer and equipment products.
• Muncie Power ProductscoreChannel Partner/ Reseller/ DistributorDrive Products distributes Muncie safety detection devices and power products.
• Reelcraft IndustriesminorChannel Partner/ Reseller/ DistributorDrive Products carries Reelcraft hose reels and related products.
• Rieker InclinometerscoreChannel Partner/ Reseller/ DistributorDrive Products distributes Rieker safety detection devices and inclinometers.
• Sound Off SignalminorChannel Partner/ Reseller/ DistributorDrive Products distributes Sound Off Signal warning lights and safety products.
• Star Headlight & LanternminorChannel Partner/ Reseller/ DistributorDrive Products distributes Star Headlight & Lantern lighting and warning products.
• SWS Warning SpecialistscoreChannel Partner/ Reseller/ DistributorDrive Products distributes SWS Warning Specialists lighting products including LED Beacons, Mini Light Bars, and Traffic Directors.
• Timbren IndustriescoreChannel Partner/ Reseller/ DistributorDrive Products distributes Timbren suspension products.
• TundraminorChannel Partner/ Reseller/ DistributorDrive Products carries Tundra truck accessories.
• VannerminorChannel Partner/ Reseller/ DistributorDrive Products distributes Vanner power conversion products.
• Zone DefensecoreChannel Partner/ Reseller/ DistributorDrive Products specializes in Zone Defense cameras, monitors, and radar systems for class 1-8 trucks, including 360 degree systems and blindside detection.
• PreCise (Force America)coreChannel Partner/ Reseller/ DistributorDrive Products distributes PreCise Information Management GPS devices by Force America, offering vehicle communications, data logging, wireless tracking, equipment monitoring, and integrated fleet management.
• Dakota BodiescoreChannel Partner/ Reseller/ DistributorDrive Products distributes Dakota Bodies service bodies.
• ART EquipmentcoreChannel Partner/ Reseller/ DistributorDrive Products offers ART Equipment Heavy Class Dump Bodies.
• Brandon Truck EquipmentcoreChannel Partner/ Reseller/ DistributorDrive Products distributes Brandon Equipment heavy duty Class 6/7/8 dump bodies.
• Neustar Truck Body & TrailercoreChannel Partner/ Reseller/ DistributorDrive Products distributes Neustar Heavy Class Dump Bodies through US locations only.
• Versatran Retreiver (Beavertail)minorChannel Partner/ Reseller/ DistributorDrive Products offers Versatran Retreiver beavertail equipment transport solutions.
• Roll RiteminorChannel Partner/ Reseller/ DistributorDrive Products carries Roll Rite tarp systems and related accessories.
• Adrian SteelcoreChannel Partner/ Reseller/ DistributorDrive Products offers Adrian Steel products for utility fleet upfitting solutions.
• Hybrid Power SolutionscoreChannel Partner/ Reseller/ DistributorDrive Products offers Hybrid Power Solutions portable power packs and mobile hybrid power grid systems to challenge the status quo and reduce operational costs.
• Elkhorn Driveshaft CompanycoreStrategic or Co-development PartnerDrive Products acquired Elkhorn Driveshaft Company in Wisconsin, USA, transforming it into a full-line truck equipment upfitter integrated within Drive Products USA operations.
• GWA Manufacturing and UpfittingcoreStrategic or Co-development PartnerDrive Products operates GWA Manufacturing and national fleet upfitting facility in Windsor ON, with expanded footprint adding 40,000 sq. ft. integrating manufacturing space with upfitting operations.
• Voth Truck Bodies (manufactured brand)flagshipStrategic or Co-development PartnerVoth is a Drive Products manufactured brand - 100% Canadian manufactured producing standard and custom dump bodies, flatbeds, landscape, tree care/chipper bodies in steel, aluminum and hybrid configurations.

Scale indicators6 records

Recent moves22 records

Expansion highlights6 records

Direct peers

• Monroe Truck Equipment: Wisconsin-based commercial truck equipment upfitter, distributor, and manufacturer with a multi-branch footprint across the US Midwest. Most directly comparable to Drive Products USA's Elkhorn, WI operations, competing head-to-head in service bodies, cranes, snow & ice, and dump bodies for utility, municipal, and contractor fleets.
• Reading Truck Group: US commercial truck equipment upfitter and distributor with a regional branch network focused on utility, municipal, and contractor fleets. Closely aligned with Drive Products on the 'multi-brand upfit + distribution + service' playbook, serving similar end markets in the Northeast and Midwest.
• Auto Truck Group (Velocity Vehicle Group): Large US commercial fleet upfitter now part of Velocity Vehicle Group, providing design, engineering, upfitting, and accessory installation for work trucks. Comparable to Drive Products' fleet services and upfitting offering across utility, telecom, and contractor verticals in North America.

Broad incumbents

• Knapheide: Largest US-based manufacturer of truck bodies, utility bodies, and platform bodies, with a national upfitter and distributor network. Comparable to Drive Products' manufacturing + distribution + upfitting model at meaningfully larger scale, with overlapping product lines (service bodies, utility bodies, Knapheide Preferred Upfitter network).
• Morgan Truck Body: US manufacturer of commercial truck bodies including dry freight, refrigerated, and service bodies, with nationwide distribution and upfitting capabilities. Comparable to Drive Products' owned-brand manufacturing (Voth, ORO) and distribution of brands like Stellar and SwapLoader.
• The Shyft Group: NASDAQ-listed (SHYF) specialty vehicle manufacturer (formerly Spartan Motors) building work truck chassis, upfitted vehicles, and last-mile delivery solutions via Utilimaster, Spartan RV, Blue Arc, and Work Truck Solutions brands. Comparable to Drive Products in serving fleet/work truck customers, with the additional chassis manufacturing capability Drive Products does not own.
• Custom Truck One Source: NYSE-listed (CTOS) provider of specialty truck and equipment solutions including rentals, sales, parts, and aftermarket services across utility, infrastructure, and rail markets. Comparable to Drive Products' end markets and rental/aftermarket service offering (Niagara Drivetrain, Drive Products Services), at meaningfully larger scale.
• Stahl (Scott Fetzer Company): US-based manufacturer of service bodies, utility bodies, and truck equipment for fleet, contractor, and municipal markets, owned by Scott Fetzer (Berkshire Hathaway). Comparable to Drive Products' Voth and ORO Design body manufacturing, with an established dealer/upfitter network across North America.
• Velocity Vehicle Group: Western US dealer group and commercial truck upfitter (Daimler Truck dealership + Auto Truck Group acquisition) serving work truck, refuse, and vocational fleet customers. Comparable to Drive Products' combined distribution + upfitting + dealer model, with Daimler Truck OEM alignment versus Drive Products' Ford Pro upfitter status.

Emerging players

• BrandFX: US manufacturer of composite (fiberglass) service bodies sold into utility, telecom, and contractor fleets through dealer/upfitter networks including Drive Products (via MacFarlands). Comparable as a competing service body technology alternative to Voth, Dakota, and Adrian Steel offerings within Drive Products' own portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/drive-products

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Drive Products