What Diamond CBD does

Diamond CBD is a Fort Lauderdale, Florida-based direct-to-consumer e-commerce company founded in 2015 that manufactures and sells hemp-derived cannabinoid products to U.S. consumers online. Its catalog spans a broad set of cannabinoids including CBD, Delta 8, Delta 9, Delta 10, THCA, THCP, CBN, CBG, melatonin, and kratom, delivered in formats such as gummies, capsules, oils, vapes, disposables, pre-rolls, flower, chocolates, seltzers, and topical creams, organized under a portfolio of sub-brands (Diamond CBD, Chill, Chill Plus, Chill Extreme, Fresh, Mood Tablets, and MediPets for pets). Core technical features include third-party lab testing on all SKUs, small-batch fresh manufacturing, packed-to-order fulfillment, and nano-emulsification technology used in beverages and select tablets for faster absorption.

The company makes money primarily through direct e-commerce sales at diamondcbd.com, with ancillary streams from a Build-Your-Own-Bundle subscription program offering up to 65% off plus free shipping, a digital gift card program in $25-$200 denominations, and a B2B wholesale channel for retailers and resellers. Customer acquisition is driven by content marketing (educational blog and cannabinoid guides), an email newsletter with first-purchase discounts, an affiliate program, a loyalty rewards program, and earned media in publications including Forbes, CNN, High Times, and Leafly. Heavy promotional pricing, with routine discounts of 25-75% off and time-bound Deal-of-the-Day mechanics, is central to the conversion model.

Diamond CBD sources raw hemp from partner farms across seven U.S. states including Oregon, Georgia, and California, emphasizes USA-grown input and domestic packaging, and ships directly to consumers across permitted U.S. states with free 3-5 day shipping on retail orders over $99. The company is privately held with no disclosed parent, no disclosed institutional investors, and no disclosed executive leadership team in the available material.

Name

Diamond CBD

Legal name

Diamond CBD

Website

https://diamondcbd.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Diamond CBD is a Fort Lauderdale-based direct-to-consumer e-commerce retailer founded in 2015 that sells a broad portfolio of hemp-derived cannabinoid products (CBD, Delta 8/9/10, THCA, THCP, CBN, CBG, kratom) under multiple sub-brands to U.S. consumers, supplemented by a wholesale program.

Ownership category

akta.pro rank

Product category

Hemp-Derived Cannabinoid Products

NAICS

Medicinal and Botanical Manufacturing (325411), Drugs and Druggists' Sundries Merchant Wholesalers (424210)

SIC

Medicinal Chemicals & Botanical Products (2833), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)

akta.pro primary industry

CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles) (CRANAHAA)

akta.pro secondary industries

Hemp & CBD Product Wholesale Distribution (CRAOAIAG), CBD/Hemp Wellness & Supplements Retail (CRANAHAC), Hemp-Derived Delta-8/Delta-9/THC-A Specialty Retail (Where Legal) (CRANAHAD), CBD/Hemp Pet Products Retail (CRANAHAF)

Keywords

• Hemp-derived cannabinoids
• CBD products
• Delta 8 THC
• THC seltzers
• Cannabinoid blends

Headquarters

HQ city

Fort Lauderdale

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Personnel, Operations, Technology or R&D

Revenue model

1. Direct E-commerce Sales: Primary revenue stream through direct-to-consumer online sales of cannabinoid products via diamondcbd.com. Customers purchase individual products at listed prices with various promotional discounts available.
2. Subscription Services: Subscription program offering recurring orders with benefits including 40% off first purchase and build-your-own bundle options with up to 65% off plus free shipping.
3. Wholesale Program: Wholesale channel for bulk purchases and business-to-business sales of Diamond CBD products.
4. Gift Cards: Digital gift cards sold in denominations of $25, $50, $100, and $200 with no expiration date.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Diamond CBD manufactures and sells a broad portfolio of hemp-derived cannabinoid products, including CBD, Delta 8, Delta 9, Delta 10, THCA, THCP, CBN, CBG, melatonin, and kratom formulations, in formats such as gummies, vapes, flower, seltzers, capsules, oils, topicals, and pet treats. The company sells primarily through its own direct-to-consumer e-commerce site with a subscription program, and also operates a wholesale channel for retail partners. All products are sourced from American-grown hemp and undergo third-party lab testing.

Product overview

Diamond CBD operates as a direct-to-consumer e-commerce platform offering a comprehensive portfolio of hemp-derived cannabinoid products. The core offering centers on Diamond CBD branded products supplemented by multiple sub-brands: Chill (CBD gummies and oils for relaxation), Chill Plus (Delta-8 and full spectrum CBD blends), Chill Extreme (high-potency psychoactive products), Fresh (Delta-8 beverages and nano-technology vapes), Mood Tablets (mood support formulations), and MediPets (pet wellness). Product categories span Delta-8, Delta-9, Delta-10, THCA flower, THCP, CBD, CBN, CBG, Kratom, and Melatonin variants in formats including gummies, capsules, oils, creams, vapes, disposable pens, pre-rolls, chocolates, seltzers, and pet treats. The company emphasizes USA-grown hemp, third-party lab testing, and a 100-day satisfaction guarantee.

Differentiator

Problem solved

Functional benefit

Brands

• Chill: Premium hemp-derived CBD gummies and oils designed to help unwind, featuring broad spectrum CBD and full spectrum fruit gummies, potent mushroom blend edibles, and Chill Plus Delta-8 CBD oil - all third-party lab tested for purity and flavor-packed relaxation
• Chill Plus
• Chill Extreme
• Fresh
• Mood Tablets
• MediPets

Products and services

• Diamond CBD Core Brand Primary brand offering the company's core portfolio of CBD products including oils, gummies, capsules, creams, vapes, and pet supplies, all backed by a 100-day guarantee and USA-grown hemp sourcing.
• Chill Sub-Brand Brand focused on premium hemp-derived CBD gummies and oils designed for relaxation, featuring broad spectrum and full spectrum fruit gummies, mushroom blend edibles, and Delta-8 CBD oil variants, all third-party lab tested.
• Chill Plus Sub-Brand Brand offering Delta-8 oil tinctures blended with full spectrum CBD in 1,000-2,000mg strengths, along with fruity CBD gummies, potent Delta-8 gummies, soothing CBD capsules, and dark chocolate edibles for enhanced relaxation.
• Chill Extreme Sub-Brand Brand delivering the strongest hemp-derived cannabinoid products including potent Delta-8 capsules and high-octane psychoactive gummies with reliable, intense effects.
• Fresh Sub-Brand Brand bringing clean, crisp cannabinoid experiences with Delta-8 beverages, THC seltzers, cannabinoid gummies, and disposable vape pens made from all-natural USA-grown hemp with nano technology for precise potency.
• Mood Tablets Product Line Product line featuring mood support tablets in various formulations including testosterone support, designed to help users find their desired mood state.
• L-THP Sleep Tablets Sleep support tablets containing L-THP (L-theanine/hemp combination) designed to promote better sleep.
• MediPets Pet CBD Line Line of CBD pet products including treats for dogs with beef jerky flavor, designed for pet wellness.
• Delta 8 THC Products Comprehensive line of Delta-8 THC products including gummies, vape pens, cartridges, disposable vapes, pre-rolls, chocolates, and oils offering mild psychoactive effects.
• Delta 9 THC Products Line of Delta-9 THC products including gummies and chocolate bars, federally legal when derived from hemp with less than 0.3% THC.
• Delta 10 THC Products Collection of Delta-10 THC products including gummies, carts, and disposable vapes known for uplifting and energizing effects.
• THCA Flower and Smokables High-concentration THCA flower and smokables including pre-rolls, with products derived from hemp and converted to THC when heated.
• THCP Products Potent THCP (tetrahydrocannabiphorol) products including gummies, disposable vapes, cartridges, powders, and tablets, with effects approximately 33x more potent than traditional THC.
• CBD Products Full range of CBD offerings including oils, gummies, capsules, creams, vapes, and pet supplies sourced from USA-grown hemp.
• CBN Sleep Products CBN (cannabinol) products including gummies, known for sedative effects ideal for sleep and relaxation.
• CBG Products CBG (cannabigerol) products including gummies, referred to as the mother of all cannabinoids with potential wellness properties.
• Melatonin Sleep Products Sleep aids combining melatonin with CBD and other cannabinoids in various forms including gummies and capsules to promote restful sleep.
• Kratom Products Kratom capsules and powder products offering alternative botanical wellness options.
• THC Seltzers and Beverages THC-infused beverages including seltzers in various flavors, made with nano technology for faster onset and precise dosing.
• Cannabinoid Blends Products combining multiple cannabinoids such as CBD, Delta-8, Delta-9, Delta-10, THCP, CBN, CBG, and THCV for tailored effects leveraging the entourage effect.
• Gift Cards Digital gift cards available in $25, $50, $100, and $200 denominations for purchasing any products on the site.

Quantifiable outcome

• Products ship within 24 hours and arrive within 3-5 days via USPS Ground Advantage
• +2 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

One partnership is on record.

• Partner Farms (7 States)coreStrategic or Co-development PartnerDiamond CBD partners with hemp farms across 7 different U.S. states including Oregon, Georgia, and California to source American-grown hemp for their products. These agricultural partnerships ensure domestic supply chain and quality control over raw material sourcing. The company emphasizes that their THC flower never leaves American soil from growing to packaging.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• cbdMD: cbdMD is a publicly traded direct-to-consumer CBD brand selling oils, gummies, topicals, and pet products online. It overlaps Diamond CBD on virtually every product category, channel (DTC + wholesale), and audience segment.
• Medterra: Medterra sells CBD isolates, gummies, topicals, and pet products direct to consumers and through retail. Overlaps Diamond CBD on hemp-derived cannabinoid product mix and online subscription-style buying.
• Charlotte's Web Holdings: Charlotte's Web is a leading CBD wellness brand with broad distribution and CW Hemp branded tinctures, gummies, and topicals. Directly comparable to Diamond CBD in target market and product mix.
• CBDistillery (Charlotte's Web subsidiary): CBDistillery is one of the largest CBD e-commerce brands in the US, selling tinctures, gummies, capsules, and topicals via a similar DTC and wholesale model. Same hemp-derived positioning and price ladder as Diamond CBD.
• Hemp Bombs: Hemp Bombs is a hemp-derived cannabinoid e-commerce brand known for gummies and vapes targeting similar recreational-leaning buyers. Closest peer to Diamond CBD's Chill and Chill Plus sub-brands.
• Joy Organics: Joy Organics is a broad-spectrum CBD brand selling oils, gummies, topicals, and pet products online. Comparable to Diamond CBD's premium Diamond CBD and Chill lines on positioning and product breadth.
• Koi CBD: Koi CBD sells gummies, vapes, and topicals direct to consumers and through wholesale to smoke shops and convenience retail. Comparable to Diamond CBD in product mix (especially vapes) and channel strategy.
• Lazarus Naturals: Lazarus Naturals is a vertically integrated CBD brand selling tinctures, gummies, capsules, and topicals DTC online. Compares to Diamond CBD on product range, hemp sourcing messaging, and broad/full spectrum positioning.
• Green Roads: Green Roads is a CBD brand founded by pharmacists, selling oils, gummies, capsules, and topicals through DTC and major retail. Comparable to Diamond CBD on product breadth, lab-tested positioning, and online-led GTM.

Broad incumbents

• CV Sciences (PlusCBD): CV Sciences / PlusCBD distributes CBD supplements through retail and DTC channels at larger scale. Same hemp-derived focus as Diamond CBD but with broader retail distribution and public-company infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/diamond_cbd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diamond CBD