Appellation Wine Marketing
Appellation Wine Marketing is a Vancouver-based boutique importer and distributor of estate-grown wines, spirits, and specialty beverages, serving on-premise and private retail customers across British Columbia, Alberta, and Saskatchewan since 2009.
- Company typePrivate
- Founded2009
- HeadquartersVancouver, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Appellation Wine Marketing does
Appellation Wine Marketing is a privately held boutique importer and distributor of estate-grown wines, spirits, and specialty beverages, founded in 2009 and headquartered in Vancouver, British Columbia. The company serves on-premise accounts (restaurants, hotels, clubs) and private retail stores across Western Canada, with active distribution operations in British Columbia, Alberta, and Saskatchewan. It curates a premium portfolio drawn from producers in Canada, Argentina, Australia, Chile, France, Germany, Italy, New Zealand, Portugal, South Africa, Spain, and the United States, alongside a craft cider, spirits, and beer range.
The company operates a traditional field-sales distribution model rather than a technology platform. It employs 13 named professionals including a President, a Prairie Sales Manager, a Premium Accounts Manager, a Marketing Services Manager, and dedicated territory managers covering Greater Vancouver, Vancouver Island/Gulf Islands, North Shore/Sunshine Coast, BC Interior, Northern Alberta, and Southern Alberta. A Direct Order service, reachable via toll-free and direct phone lines plus email, allows BC on-premise and private retail customers to order directly from BC wine and cider producers. The team carries in excess of 150 years of combined wine and beverage alcohol industry experience.
Revenue is generated through wholesale margins on the import and distribution of alcoholic beverages to B2B customers, structured as a transaction-fee model. No proprietary technology platform, AI capabilities, app, or API is described; the Squarespace-hosted website and email newsletter function as the digital presence. The company is privately held with no disclosed parent, institutional investors, funding rounds, or M&A activity.
Appellation Wine Marketing firmographics
Firmographics- Name
- Appellation Wine Marketing
- Legal name
- Appellation Wine Marketing
- Website
- https://appellationwine.ca
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Appellation Wine Marketing is a Vancouver-based boutique importer and distributor of estate-grown wines, spirits, and specialty beverages, serving on-premise and private retail customers across British Columbia, Alberta, and Saskatchewan since 2009.
- Ownership category
- akta.pro rank
Appellation Wine Marketing industry classification
Industry- Product category
- Wine and Spirits Distribution
- NAICS
- Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)
- akta.pro secondary industries
- Alcoholic Beverage Wholesale (Beer, Wine, Spirits) (AFAIAGAA), Bar, Restaurant & On-Premise Beverage Supply Wholesale (AFAIAGAI)
Keywords
Where Appellation Wine Marketing is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Appellation Wine Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales
Revenue model
- Wine and Beverage Distribution: Import and distribution of estate-grown wines, spirits, and specialty beverages to on-premise and retail customers across Western Canada. Revenue is generated through wholesale margins on imported alcoholic beverages.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels1 record
Appellation Wine Marketing product offering
Product offeringCore offering
Appellation Wine Marketing imports and distributes estate-grown wines, spirits, and specialty beverages to on-premise (restaurants, hotels, clubs) and private retail customers across Western Canada (British Columbia, Alberta, Saskatchewan). The company operates as a boutique sales agency with dedicated regional territory managers and runs a direct-order program enabling BC customers to purchase direct from BC wineries.
Product overview
Appellation Wine Marketing operates as a boutique sales agency and importer/distributor of estate-grown wines, spirits, and specialty beverages serving Western Canada. The company offers three regional portfolio services (BC Portfolio, Alberta Portfolio, Saskatchewan Portfolio) that connect on-premise and private retail customers with international wine and beverage producers. The Direct Order service provides BC-based customers with a streamlined web-based ordering platform for British Columbia wines and ciders. The company launched in 2009 and serves customers across British Columbia, Alberta, and Saskatchewan.
Differentiator
Problem solved
Functional benefit
Products and services
- British Columbia Wine Portfolio Regional distribution portfolio for British Columbia featuring estate-grown wines from BC producers including Burrowing Owl Estate Winery, Calliope Wines, Little Farm Winery, Painted Rock Estate Winery, Quails' Gate Winery, and Wild Goose Winery. Distributed to on-premise and private retail customers in BC through dedicated territory managers and the BC Order Desk.
- Alberta Wine, Spirits and Cider Portfolio Regional distribution portfolio for Alberta covering estate-grown wines from BC and international producers across Argentina, Australia, Chile, France, Germany, Italy, New Zealand, Portugal, South Africa, Spain, and the United States, alongside craft ciders (Lass Chance Cider Co.) and spirits (Hatozaki Whisky, Blenders Pride Whisky, Plymouth Gin, Sierra Tequila, Lemon Hart & Son, Knappogue Castle Irish Whiskey, Powers Irish Whiskey, Royal Stag Whisky, Scapa Whisky, Monkeenuts Peanut Butter Whisky, Mozart Chocolate Liqueur). Served by four dedicated Alberta sales professionals.
- Saskatchewan Wine, Spirits and Beer Portfolio Regional distribution portfolio for Saskatchewan featuring Canadian wines (Quails' Gate Winery), international wines from Argentina (Finca Decero), France (Laurent-Perrier), Italy (Rocca delle Macìe, Chiarli Modena), and the United States (Lake Sonoma Winery, Michael David Winery), plus beer (Singha) and spirits (Lemon Hart & Son).
- Direct Order Service Web-based ordering platform that enables British Columbia on-premise and private retail customers to order directly from BC wine and cider producers including Burrowing Owl Estate Winery, Calliope Wines, Wild Goose Winery, Quails' Gate Winery, Little Farm Winery, and BC Tree Fruits Cider Co. Orders are placed through a toll-free line (1.877.374.8939), direct line (604.696.1499), or email ([email protected]) at the BC Order Desk.
Companies that use Appellation Wine Marketing
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Appellation Wine Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Appellation Wine Marketing partnerships and signals
Strategic signalPartnerships
49 partnerships are on record, tiered core and minor.
- Burrowing Owl Estate WinerycoreBC winery whose wines are featured in Appellation's portfolio and available through direct ordering for BC customers.
- Quails' Gate WinerycoreBC winery featured in the BC portfolio and Saskatchewan portfolio, available for direct ordering.
- Calliope WinescoreBC winery in Appellation's portfolio, featured on the direct order page and BC portfolio.
- Wild Goose WinerycoreBC winery appearing in BC portfolio and Alberta portfolio, part of direct ordering program.
- Painted Rock Estate WinerycoreBC winery in Alberta portfolio, representing premium estate wines from British Columbia.
- Finca DecerocoreArgentinian winery appearing in both Saskatchewan and Alberta portfolios, representing international sourcing.
- Laurent-PerriercoreFrench Champagne house featured in Saskatchewan portfolio, representing premium French wine imports.
- Rocca delle MacìecoreItalian winery appearing in Saskatchewan, Alberta, and BC portfolios, representing Italian wine imports.
- Chiarli ModenacoreItalian winery (Lambrusco producer) featured in Saskatchewan and BC portfolios.
- Lake Sonoma WineryminorUS winery in Saskatchewan portfolio.
- Michael David WinerycoreUS winery featured prominently in Alberta and Saskatchewan portfolios, representing American wine imports.
- Lemon Hart & SonminorRum producer appearing in Saskatchewan and Alberta portfolios, representing spirits distribution.
- Little Farm WinerycoreBC winery in Appellation's British Columbia portfolio.
- HenschkecoreAustralian winery in Alberta portfolio, representing premium Australian wine imports.
- YalumbacoreAustralian winery appearing in Alberta and BC portfolios.
- Château Lynch-BagescoreFrench Bordeaux estate in Alberta portfolio, prestigious French wine import.
- M. ChapoutiercoreFrench Rhône Valley winery appearing in both Alberta and BC portfolios.
- Marchesi di BarolocoreItalian winery appearing in Alberta and BC portfolios, representing Barolo wines.
- Tenuta ArgentieracoreItalian winery in Alberta portfolio, Bolgheri DOC producer.
- AkaruacoreNew Zealand winery appearing in both Alberta and BC portfolios.
- Sileni EstatesminorNew Zealand winery in Alberta portfolio.
- Castle Rock WineryminorWine producer in Alberta portfolio.
- Pike RoadminorWine brand in Alberta portfolio.
- North Coast Wine Co.minorWine company appearing in both Alberta and BC portfolios.
- Blenders Pride WhiskyminorWhisky brand in Alberta portfolio, representing spirits distribution.
- Hatozaki WhiskyminorJapanese whisky appearing in both Alberta and BC portfolios.
- Knappogue Castle Irish WhiskeyminorIrish whiskey in Alberta portfolio.
- Powers Irish WhiskeyminorIrish whiskey in Alberta portfolio.
- Sierra TequilaminorTequila brand appearing in Alberta and BC portfolios.
- Plymouth GinminorGin brand appearing in Alberta and BC portfolios.
- Royal Stag WhiskyminorWhisky brand in Alberta and BC portfolios.
- Scapa WhiskyminorScotch whisky appearing in Alberta and BC portfolios.
- Monkeenuts Peanut Butter WhiskyminorSpecialty whisky in Alberta portfolio.
- Mozart Chocolate LiqueurminorChocolate liqueur in Alberta portfolio.
- Lass Chance Cider Co.minorBC craft cider producer in Alberta portfolio.
- SinghaminorThai beer in Saskatchewan portfolio, representing beer imports.
- GlaetzercoreAustralian winery in BC portfolio.
- HeartlandminorAustralian wine brand in BC portfolio.
- AllegrinicoreItalian winery (Valpolicella) in BC portfolio.
- VelenosiminorItalian winery in BC portfolio.
- FratusminorItalian Franciacorta producer in BC portfolio.
- Roquette & CazescorePortuguese winery appearing in both BC and Alberta portfolios.
- Backsberg Family WinesminorSouth African winery in BC portfolio.
- Doubleback Estate WinerycoreNapa Valley winery in BC portfolio, premium US wine import.
- Clos du ValminorNapa Valley winery in BC portfolio.
- Napa Wine CompanyminorNapa wine producer in BC portfolio.
- Starmont Winery & VineyardsminorNapa Valley winery in BC portfolio.
- Glen Keith Scotch WhiskyminorScotch whisky in BC portfolio.
- Schloss KirschminorCherry liqueur in BC portfolio.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Appellation Wine Marketing competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Appellation Wine Marketing social profiles
Digital presenceAppellation Wine Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Appellation Wine Marketing leadership team
Management profileNumber of profiles
Profiles13 records
Appellation Wine Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Appellation Wine Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Appellation Wine Marketing
What does Appellation Wine Marketing do?
Appellation Wine Marketing imports and distributes estate-grown wines, spirits, and specialty beverages to on-premise (restaurants, hotels, clubs) and private retail customers across Western Canada (British Columbia, Alberta, Saskatchewan). The company operates as a boutique sales agency with dedicated regional territory managers and runs a direct-order program enabling BC customers to purchase direct from BC wineries.
Is Appellation Wine Marketing a public or private company?
Appellation Wine Marketing is a private company. It is classified as unknown and is currently operating.
When was Appellation Wine Marketing founded?
Appellation Wine Marketing was founded in 2009. It employs 11 to 50 people.
Where is Appellation Wine Marketing based?
Appellation Wine Marketing is headquartered in Vancouver, Canada, in the North America region.
How does Appellation Wine Marketing make money?
One revenue line is on record: wine and Beverage Distribution.
Does Appellation Wine Marketing have an API?
No public API is recorded for Appellation Wine Marketing.
What industry is Appellation Wine Marketing in?
Appellation Wine Marketing's product category is Wine and Spirits Distribution. Its primary akta.pro industry code is CRAOAIAA, Beer, Wine & Spirits Wholesale Distribution, with a secondary code of AFAIAGAA, Alcoholic Beverage Wholesale (Beer, Wine, Spirits). Its NAICS code is 42482 and its SIC code is 5180.