Recommended
- Company typePrivate
- Founded2015
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Recommended firmographics
Firmographics- Name
- Recommended
- Legal name
- Smith.ai, Inc.
- Website
- https://getrecommended.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Recommended industry classification
Industry- Product category
- Virtual Receptionist Services
- NAICS
- Telephone Call Centers (56142)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Contact Center Speech AI (agent assist, IVR automation) (HDAAAFAL)
- akta.pro secondary industry
- End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)
Keywords
Where Recommended is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Recommended business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- AI Receptionist Service: Monthly subscription service providing AI-powered virtual receptionist capabilities with 24/7 coverage. Pricing starts at $500/month for AI-first service with human escalation available as needed.
- Virtual Receptionist Service: Live human receptionists available 24/7 for handling calls requiring human touch. Operates as part of the integrated AI + human hybrid solution.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | AI Receptionist - Starting tier for AI-first approach |
| Subscription | Annual | Annual Plan |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Recommended product offering
Product offeringCore offering
Smith.ai provides 24/7 AI-powered and human virtual receptionist services for SMBs and mid-market firms, handling inbound calls with automated intake, lead qualification, FAQ responses, intelligent call routing, and post-call workflow automations. The platform combines a proprietary AI Receptionist with a 500+ North American Live Agent Network and integrates with 7,000+ business tools including CRM, calendar, and ticketing systems. Pricing starts at $500/month for AI-first service and $6,000/year on annual plans, with a 30-day money-back guarantee.
Product overview
Smith.ai offers a unified AI front office workforce combining two core products: AI Receptionist and Virtual Receptionists (Live Agent Network). AI Receptionist handles autonomous 24/7 call intake, qualification, routing, and workflow automation using AI agents. Virtual Receptionists / Live Agent Network provides 500+ North American human agents available 24/7 for conversations needing human touch. These products work together as one integrated system—the AI handles routine calls while seamlessly escalating complex or sensitive interactions to live agents, with both components sharing data and call flows.
Differentiator
Problem solved
Functional benefit
Products and services
- AI Receptionist AI-powered virtual receptionist that handles 24/7 call intake, lead qualification by practice area/service type, FAQ responses, real-time data lookups, intelligent call routing, and post-call workflow automations. Designed for SMBs and mid-market firms, especially law firms (which are ~80% of customers), with seamless escalation to the Live Agent Network when human handling is needed.
- Virtual Receptionists / Live Agent Network Network of 500+ highly trained North American live receptionists available 24/7 to handle conversations requiring a human touch. Offered as a standalone service and integrated with the AI Receptionist for hybrid AI-human call handling, including call transfers, escalations, and live customer interactions for SMB and mid-market customers.
Quantifiable outcome
- 87.5% reduction in reception costs ($42,000 annual savings)
- +4 more outcomes
Companies that use Recommended
Customer profileNamed customers12 records
Segments6 records
Ideal customer profiles5 records
Recommended technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability8 records
Feature7 records
Recommended partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- CliocoreIntegration partner - Smith.ai integrates with Clio practice management platform for law firms, enabling automatic CRM updates, calendar bookings, and workflow triggers.
- FilevinecoreIntegration partner - Smith.ai connects with Filevine case management system for legal firms.
- LawmaticscoreIntegration partner - Smith.ai integrates with Lawmatics legal marketing and intake platform.
- MyCasecoreIntegration partner - Smith.ai connects with MyCase law practice management software.
- PracticePanthercoreIntegration partner - Smith.ai integrates with PracticePanther practice management solution.
- HubSpotcoreIntegration partner - Smith.ai connects with HubSpot CRM platform for sales and marketing automation.
- SalesforcecoreIntegration partner - Smith.ai integrates with Salesforce CRM for enterprise sales and customer management.
- ServiceTitancoreIntegration partner - Smith.ai connects with ServiceTitan field service management platform for home services contractors.
- 7,000+ Business ToolscoreSmith.ai offers 7,000+ integrations across CRM, calendar, booking, and ticketing systems, enabling automatic data sync and workflow automation for customers across all verticals.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Recommended competitors and assessment
Company assessmentDirect peers
- AnswerConnect: AnswerConnect is a 24/7 live answering service with AI-augmented intake, serving legal, home services, and medical SMBs — directly competing with Smith.ai's core verticals and pricing structure.
- Abby Connect: Abby Connect provides live virtual receptionist services for SMBs, especially legal, medical, and home services, directly competing with Smith.ai on subscription-based answering and intake.
- Moneypenny: Moneypenny combines live receptionists with AI-driven call handling for professional services firms, offering a near-identical hybrid service to Smith.ai in markets including the US and UK.
- Ruby (formerly Ruby Receptionists): Ruby is a virtual receptionist and live answering service for SMBs and professional firms, with a heavy legal/financial-services customer overlap with Smith.ai. Both monetize a hybrid human+technology answering model on monthly subscriptions.
Broad incumbents
- Aircall: Aircall is a cloud-based phone system and call center platform with AI assist features targeting SMBs, including legal and home services, that overlaps with Smith.ai's telephony and AI intake capabilities.
- Dialpad: Dialpad is a unified communications and AI-powered contact center platform with built-in AI voice agents and transcription, competing with Smith.ai at the AI receptionist layer as part of a much broader product portfolio.
Emerging players
- Replicant: Replicant builds autonomous AI voice agents for contact centers, competing with Smith.ai's AI Receptionist on enterprise inbound support and customer service automation.
- PolyAI: PolyAI develops conversational voice assistants for enterprise call handling, overlapping with Smith.ai on AI-driven intake, routing, and FAQ workflows for service businesses.
- Goodcall: Goodcall offers an AI answering service for SMBs, particularly home services and professional firms, representing a pure-AI alternative to Smith.ai's hybrid receptionist model.
- Bland AI: Bland AI provides AI phone agents for sales and support calls, an emerging direct competitor to Smith.ai's AI-first receptionist product targeting SMB and mid-market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Recommended social profiles
Digital presenceRecommended financial estimates
Financial estimateRevenue estimate
Valuation estimate
Recommended leadership team
Management profileNumber of profiles
Recommended funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Recommended M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Recommended
What does Recommended do?
Smith.ai provides 24/7 AI-powered and human virtual receptionist services for SMBs and mid-market firms, handling inbound calls with automated intake, lead qualification, FAQ responses, intelligent call routing, and post-call workflow automations. The platform combines a proprietary AI Receptionist with a 500+ North American Live Agent Network and integrates with 7,000+ business tools including CRM, calendar, and ticketing systems. Pricing starts at $500/month for AI-first service and $6,000/year on annual plans, with a 30-day money-back guarantee.
Is Recommended a public or private company?
Recommended is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Recommended founded?
Recommended was founded in 2015. It employs 11 to 50 people.
Where is Recommended based?
Recommended is headquartered in New York, United States, in the North America region.
How does Recommended make money?
Two revenue lines are on record. AI Receptionist Service is the primary driver. The others are virtual Receptionist Service.
Who are Recommended's main competitors?
Direct peers on record are AnswerConnect, Abby Connect, Moneypenny and Ruby (formerly Ruby Receptionists). Broad incumbents are Aircall and Dialpad. Emerging players are Replicant, PolyAI, Goodcall and Bland AI.
Does Recommended have an API?
Yes. Smith.ai offers a Developer API for partners and developers to build integrations and automate workflows. API documentation is available at docs.smith.ai. Developer documentation is at docs.smith.ai.
What industry is Recommended in?
Recommended's product category is Virtual Receptionist Services. Its primary akta.pro industry code is HDAAAFAL, Contact Center Speech AI (agent assist, IVR automation), with a secondary code of HDAEANAA, End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management). Its NAICS code is 56142 and its SIC code is 7372.