OyeGifts
OyeGifts is an Indian online gift delivery platform founded in 2014. It operates a B2C e-commerce marketplace aggregating local florists, bakeries, and gift vendors, serving individual consumers, corporate buyers, and NRIs with same-day and midnight delivery across 500+ Indian cities.
- Company typePrivate
- Founded2014
- HeadquartersNew Delhi, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What OyeGifts does
OyeGifts is an Indian online gift delivery platform founded in 2014, operating as a direct-to-consumer e-commerce marketplace that aggregates a nationwide network of local florists, bakeries, and gift vendors. The company sells flowers, cakes, chocolates, personalized gifts (photo mugs, cushions, lamps, frames), gift hampers, plants, Rakhi gifts, and adjacent categories including jewellery, watches, perfumes, bags, home decor, and cosmetics across more than 27,000 SKUs. Its primary customers are Indian individual consumers (B2C), with secondary segments in corporate/professional buyers and Non-Resident Indians (NRIs) ordering from the USA, UK, Canada, and Australia. Distribution is built around an extensive logistics footprint covering 7,500+ PIN codes and 500+ cities, supported by same-day (2-3 hour) and midnight delivery services in select metros.
The platform is built on a Shopify-based e-commerce storefront with an integrated delivery management system. The most notable product feature is the Smart Gift Finder — a 5-step interactive quiz that guides customers through recipient type, relationship, occasion, budget, and delivery preferences to surface appropriate gifts. No public API, no mobile app, and no proprietary ML/AI capabilities are disclosed; the company holds PCI DSS compliance for payment processing. Marketing is primarily organic and content-driven: heavy SEO investment through city-specific and occasion-specific landing pages, an active blog with gift guides, and a social presence across Facebook, Instagram, X, YouTube, and Pinterest.
OyeGifts generates revenue through one-time transactional purchases of physical products across budget (under ₹500), mid-range (₹500-₹2,000), and premium (above ₹2,000) price tiers, with free shipping on orders above ₹500. The company is privately held, founder-owned, and bootstrapped — no institutional funding rounds, acquisitions, leadership changes, or parent-company relationships are disclosed. Operating geographies are domestic India with cross-border ordering capability for the NRI segment. The company claims to have served 2-5+ million customers and to deliver an order every two minutes, though no audited revenue, headcount, or GMV figures are available in the source material.
OyeGifts firmographics
Firmographics- Name
- OyeGifts
- Legal name
- OyeGifts
- Website
- https://oyegifts.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- OyeGifts is an Indian online gift delivery platform founded in 2014. It operates a B2C e-commerce marketplace aggregating local florists, bakeries, and gift vendors, serving individual consumers, corporate buyers, and NRIs with same-day and midnight delivery across 500+ Indian cities.
- Ownership category
- akta.pro rank
OyeGifts industry classification
Industry- Product category
- Online Gifting Retail
- NAICS
- Gift, Novelty, and Souvenir Retailers (45942), Florists (459310), Jewelry Retailers (45831)
- SIC
- Retail-Jewelry Stores (5944)
- akta.pro primary industry
- Flowers, Gifts & Specialty Occasion Marketplaces (CRAFABAN)
- akta.pro secondary industries
- Gift Sourcing & Procurement (Local & Online) (HSACANAB), Personalized & Custom Gift Creation (Engraving/Monogramming/Photo Gifts) (HSACANAC), Personalized, Custom & Monogrammed Gifts Retail (CRALAJAC)
Keywords
Where OyeGifts is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
OyeGifts business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Marketing or Sales, Technology or R&D, Personnel
Revenue model
- Gift Product Sales: OyeGifts operates as a B2C e-commerce retailer selling gifts directly to consumers. Revenue is generated through one-time transaction purchases of physical products including flowers, cakes, chocolates, personalized gifts, plants, and gift hampers. The company aggregates products from local florists and bakeries, acting as a marketplace/platform that connects customers with gift vendors while handling delivery and customer service.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level gifts under ₹500 |
| Unit Pricing | Pay-as-you-go | Mid-range gifts ₹500-₹2,000 |
| Unit Pricing | Pay-as-you-go | Premium gifts above ₹2,000 |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
OyeGifts product offering
Product offeringCore offering
OyeGifts operates an online gift delivery storefront in India offering 27,000+ gift ideas including flowers, cakes, chocolates, personalized gifts, gift hampers, plants, soft toys, perfumes, watches, jewellery, and home decor. Customers browse and purchase gifts through oyeGifts.com for delivery to recipients across 500+ cities and 7,500+ PIN codes, with options for same-day, midnight, fixed-time, and 2–3 hour express delivery. A proprietary Smart Gift Finder quiz tool helps users select gifts based on recipient, occasion, budget, and delivery preference.
Product overview
OyeGifts is an online gift delivery platform offering a unified marketplace for sending gifts across India. The core product portfolio includes flowers, cakes, chocolates, personalized gifts, gift hampers, plants, and Rakhi gifts, all available through same-day and midnight delivery services. The platform operates as a single unified e-commerce application with add-on delivery modules (same-day delivery, midnight delivery, fixed-time delivery) layered on top of the core product catalog. The product range spans occasion-based gifts (birthdays, anniversaries, festivals like Diwali and Rakhi), recipient-based categories (gifts for her, him, kids, parents), and combo products combining multiple gift types. With over 27,000 gift ideas and delivery across 1,500+ cities, the platform emphasizes quick delivery options including 2-hour express delivery in select locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Flowers
- Cakes
- Chocolates
- Personalized Gifts
- Gift Hampers
- Plants
- Combo Gifts
- Rakhi Gifts
- Soft Toys
- Perfumes
- Watches
- Jewellery
- Bags
- Cosmetics & Spa Hampers
- Home Decor
- Sweets
- Corporate Gifts
Quantifiable outcome
- Delivers an order every 2 minutes
- +2 more outcomes
Companies that use OyeGifts
Customer profileSegments3 records
Ideal customer profiles3 records
OyeGifts technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
OyeGifts partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights5 records
OyeGifts competitors and assessment
Company assessmentDirect peers
- MyFlowerTree: Online florist and gift delivery service in India offering flowers, cakes, plants and combo gifts with same-day and midnight slots. Comparable to OyeGifts on occasion-driven assortment and aggregator-style local vendor network.
- Giftalove: Indian online gift delivery platform focused on flowers, cakes, personalized gifts and same-day/midnight delivery. Comparable on catalog breadth, occasion taxonomy and aggregator-driven pan-India fulfillment model.
- IGP (Indian Gifting Portal): Direct-to-consumer online gifting marketplace in India with flowers, cakes, personalized gifts and same-day/midnight delivery. Operates an aggregator model very similar to OyeGifts, targeting identical occasion and relationship-based use cases.
- FlowerAura: Indian online florist and gift delivery platform combining flowers, cakes, chocolates and personalized gifts with same-day delivery. Closely mirrors OyeGifts' core category mix and aggregator-style fulfillment across Indian cities.
- FernsNPetals (FNP): India's largest online gifting platform offering flowers, cakes, personalized gifts and same-day delivery across thousands of PIN codes. Most directly comparable peer to OyeGifts in product catalog, aggregator model and pan-India coverage.
- Winni (formerly Giftcart): Indian online gifting and cake delivery platform offering flowers, cakes, personalized gifts and same-day delivery across India. Direct peer in occasion-led gifting marketplace with overlapping catalog and delivery proposition.
Broad incumbents
- Archies Limited: Long-established Indian greeting cards, gifts and stationery retailer with physical stores and online presence. Comparable as a broad incumbent in the gift and personal expression category, though its assortment and channel mix differ from OyeGifts' pure-play digital aggregator model.
- Amazon India (Gift & Flowers category): Mass-market Indian e-commerce marketplace with a deep gift, flower and personalized product category. Comparable as a broad incumbent that captures significant share of online gifting demand alongside specialists like OyeGifts.
Regional players
- The Bouqs Co. US-based online florist operating farm-to-consumer flower delivery with subscription and occasion gifting. Comparable in product-led flower commerce and direct-to-consumer model, but serves a different geography than OyeGifts.
Emerging players
- 1-800-Flowers.com: US-based online flower and gift delivery platform with international gift network serving India. Comparable on aggregator-style florist network, occasion-based gifting taxonomy and NRI-to-India delivery use cases relevant to OyeGifts.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
OyeGifts social profiles
Digital presenceOyeGifts compliance and trust
Trust signalCompliance1 record
OyeGifts financial estimates
Financial estimateRevenue estimate
Valuation estimate
OyeGifts leadership team
Management profileNumber of profiles
OyeGifts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OyeGifts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OyeGifts
What does OyeGifts do?
OyeGifts operates an online gift delivery storefront in India offering 27,000+ gift ideas including flowers, cakes, chocolates, personalized gifts, gift hampers, plants, soft toys, perfumes, watches, jewellery, and home decor. Customers browse and purchase gifts through oyeGifts.com for delivery to recipients across 500+ cities and 7,500+ PIN codes, with options for same-day, midnight, fixed-time, and 2–3 hour express delivery. A proprietary Smart Gift Finder quiz tool helps users select gifts based on recipient, occasion, budget, and delivery preference.
Is OyeGifts a public or private company?
OyeGifts is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was OyeGifts founded?
OyeGifts was founded in 2014. It employs 11 to 50 people.
Where is OyeGifts based?
OyeGifts is headquartered in New Delhi, India, in the Asia region.
How does OyeGifts make money?
One revenue line is on record: gift Product Sales.
Who are OyeGifts's main competitors?
Direct peers on record are MyFlowerTree, Giftalove, IGP (Indian Gifting Portal), FlowerAura, FernsNPetals (FNP) and Winni (formerly Giftcart). Broad incumbents are Archies Limited and Amazon India (Gift & Flowers category). The Bouqs Co. is listed as a regional player. 1-800-Flowers.com is listed as an emerging player.
Does OyeGifts have an API?
No public API is recorded for OyeGifts.
What industry is OyeGifts in?
OyeGifts's product category is Online Gifting Retail. Its primary akta.pro industry code is CRAFABAN, Flowers, Gifts & Specialty Occasion Marketplaces, with a secondary code of HSACANAB, Gift Sourcing & Procurement (Local & Online). Its NAICS code is 45942 and its SIC code is 5944.