ISAAC

What ISAAC does

ISAAC is a cloud-based, modular data management SaaS platform that originated in 2014 at NewTV, an award-winning nonprofit community media center in Newton, Massachusetts. The platform unifies five functional modules — Profiles (user management with filtering and self-registration), Reservations (equipment and room booking with smart calendar views), Inventory (barcode-driven asset tracking), Training (class and workshop management with attendance tracking), and Reports (search, filter, and export to Excel/PDF) — into a single browser-accessible system. It is sold to four named verticals: Media (community media centers and production houses), Education (schools and universities managing AV/equipment), Government (civic and political meeting scheduling and broadcasting), and Non-Profit (membership, volunteer coordination, fundraising).

The technology stack was completely rewritten between 2020 and 2022 in partnership with AppsWise Technologies, an international software firm, producing the current ISAAC 3.0 release in October 2022 with a modular interface and customizable dashboard widgets. ISAAC integrates payment processing through PayPal, Square, and Swipe for class fees and donations, and offers embeddable registration forms for customer websites. The system has no public APIs, SDKs, or disclosed AI/ML capabilities.

The business model is a recurring SaaS subscription, sold primarily through a demo-driven direct sales motion (free one-on-one video demonstrations) plus self-service sign-up flows. Specific pricing tiers are not publicly disclosed; a 50% promotional discount (code ACM50) is offered through July 1, 2026 to mark '50 years of Community Media.' The company is privately held with no disclosed funding rounds or institutional investors, reports 1-10 employees, and is led by CEO Robert S. Kelly alongside a small in-house team supplemented by AppsWise Technologies.

Name

ISAAC

Legal name

ISAAC

Website

https://myisaac.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

ISAAC is a cloud-based, modular SaaS platform for managing profiles, equipment reservations, barcode inventory, training classes, and reports, serving Media, Education, Government, and Non-Profit organizations primarily in the US market.

Ownership category

akta.pro rank

Product category

Operations Management Software

NAICS

Software Publishers (51321)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

IT Operations Management (ITOM) Platforms (HDAEALAC)

akta.pro secondary industry

Hardware Asset Management (HAM) Services (BPAEAOAA)

Keywords

• Cloud-based management software
• Asset reservation system
• Inventory tracking software
• Member management platform
• Training management software

Headquarters

HQ city

Newton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Subscription: ISAAC operates on a subscription model where organizations pay for access to the cloud-based data management platform. A promotional offer of 50% off is available for subscriptions before July 1, 2026.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

ISAAC is a cloud-based, all-in-one data management software platform that centralizes user profiles, equipment and room reservations, barcode-driven inventory tracking, class/workshop scheduling, and operational reporting. It is purpose-built for Media, Education, Government, and Non-Profit organizations to manage the full lifecycle of their operational assets and members from any device via web browser.

Product overview

ISAAC is a cloud-based, all-in-one data management software platform designed for Media, Education, Government, and Non-Profit organizations. The platform operates as a modular system built around five core integrated modules: Profiles (user management), Reservations (equipment and room booking), Inventory (barcode-driven asset tracking), Training (class/workshop management), and Reports (analytics and data export). Originally developed in-house by NewTV in 2014, the platform has evolved through three major versions, with ISAAC 3.0 (2022) representing the current cloud-based iteration featuring customizable dashboard widgets and a modular interface. Users can access the platform from any device to manage the full lifecycle of reservations, inventory, training sessions, and organizational reporting.

Differentiator

Problem solved

Functional benefit

Products and services

• ISAAC Profiles User management module for organizing and managing profiles of members, faculty, or administrators across media, education, government, and non-profit organizations. Includes filter tools, search and sort functionality, custom user categories, self-registration with embeddable forms, and activity tracking.
• ISAAC Reservations Equipment and room reservation management system featuring an EZNav dashboard for managing upcoming, checked out, pending, overdue, completed, and closed reservations. Includes clone, merge, recurring reservation scheduling, and smart calendar views.
• ISAAC Inventory Barcode-driven inventory management system for tracking assets including equipment locations, purchase dates, pricing, and custom naming. Features asset groups, complete reservation history per item, duplicate action for quick item creation, and custom kits and supplies.
• ISAAC Training Class and workshop management module for creating new and recurring class sessions, week-to-week schedules, and setting class fees. Includes attendance tracking, certification management, payment processing via PayPal, Square, and Swipe, and embeddable public registration URLs.
• ISAAC Reports Reporting and analytics module with advanced search, filtering, sorting, and export capabilities. Generates reports on project expenditures, user status, class schedules, and more, and exports data to Excel or PDF formats.
• ISAAC 3.0 Platform Cloud-based, all-in-one data management software platform that integrates Profiles, Reservations, Inventory, Training, and Reports modules. Provides organizations with centralized operational management accessible from any device via web browser.

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature7 records

Partnerships

One partnership is on record.

• AppsWise TechnologiescoreTechnology or IntegrationAppsWise Technologies serves as the software development and programming partner for ISAAC. They are identified as a primary partner responsible for building and maintaining the ISAAC platform. The partnership involves international software development collaboration, including the complete rewrite of ISAAC using modern code between 2020-2022.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Cheqroom: Cheqroom is a cloud-based equipment checkout and reservation management platform used by media, education, and AV teams — directly overlapping with ISAAC's Reservations and Inventory modules and target customer base.
• Reftab: Reftab is an asset management and equipment lending platform offering barcode tracking, reservations, and reporting — highly comparable to ISAAC's Inventory and Reservations functionality for shared resource organizations.
• Asset Panda: Asset Panda is a configurable asset tracking platform with custom fields, barcode/QR scanning, and reporting — directly comparable to ISAAC's barcode-driven inventory and customizable dashboard approach.
• Skedda: Skedda is a space and room booking platform with self-service reservations and visual calendars — overlapping with ISAAC's room reservation and smart calendar functionality for community and educational facilities.

Broad incumbents

• Wild Apricot: Wild Apricot is a membership management and website platform built for nonprofits and associations — directly competing with ISAAC's Non-Profit segment on member profiles, self-registration, and payment processing.
• EMS Software: EMS Software is an established facility and event management platform for higher education and enterprise — a broader incumbent that overlaps with ISAAC's room reservation, scheduling, and reporting modules at larger institutions.
• Mindbody: Mindbody is a broad SaaS platform for class scheduling, membership management, and payments in fitness and wellness — overlapping with ISAAC's Training and payment integration modules, though targeted at a different primary vertical.

Emerging players

• MemberClicks: MemberClicks provides membership management, event registration, and communications for associations and nonprofits — overlapping with ISAAC's Non-Profit segment on member management, classes, and website integration.
• Booqable: Booqable is a rental management platform for equipment and product rental businesses — an emerging player whose inventory, booking, and payment workflows intersect with ISAAC's media and education use cases.
• MaintainX: MaintainX is a mobile-first operations and asset management platform used by teams to track equipment, work orders, and procedures — comparable to ISAAC's asset tracking and reporting capabilities in shared-resource environments.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/poweredbyISAAC
• LinkedInlinkedin.com/company/powered-by-isaac

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ISAAC