Maui Marketing

What Maui Marketing does

Maui Marketing LLC is a bootstrapped, full-service digital marketing agency headquartered in Kula, Maui, Hawaii, with a secondary office in Bend, Oregon. The firm primarily serves small and mid-market businesses in Hawaii's tourism, travel, and hospitality sectors, while extending its service mix into adjacent verticals including healthcare, education, security, and construction. The company operates with 11-50 employees as a private LLC and has not raised outside capital.

The agency's core technology platform is a proprietary MM WordPress Suite deployed on NGINX/MariaDB infrastructure behind Cloudflare, supporting both client sites and managed hosting. Service offerings are organized into recurring subscriptions — SEO, hosting, the WordPress Suite, social media management, the Business Suite, and the eCommerce Suite — alongside one-time project engagements for web design, photography, video, and CRM setup/training. The firm holds Google Certified Partner status and partners with the Hawaii Ecotourism Association for ecosystem positioning.

Revenue is generated through tiered monthly subscriptions ranging from $9.99/month for basic hosting up to $799/month for premium SEO packages, supplemented by project-based fees for creative services and recurring platform fees for the Business and eCommerce Suites. The customer base is distributed across many small Hawaii tourism operators, producing a long-tail revenue profile with low concentration risk but also limited per-customer ceilings. The firm competes on Hawaii-specific market knowledge, an integrated WordPress-based platform, and bundled managed services rather than on AI differentiation or enterprise-scale capabilities.

Name

Maui Marketing

Legal name

Maui Marketing LLC

Website

https://mauimarketing.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Maui Marketing is a bootstrapped, full-service digital marketing agency based in Kula, Hawaii, serving SMB and mid-market clients in tourism, travel, and hospitality via a proprietary WordPress platform suite and tiered subscription plus project-based revenue model.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Advertising Agencies (54181), Other Services Related to Advertising (541890)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Sales Promotion Campaign Design & Management (BPAFAMAC)

akta.pro secondary industries

Marketing Automation & Campaign Management CRM (HDAEAFAB), Affiliate Marketing & Partner Networks (BPAMALAI)

Keywords

• Digital marketing services
• Search engine optimization
• Web design development
• Paid advertising management
• Social media marketing

Headquarters

HQ city

Kula

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Operations

Revenue model

1. Monthly Subscription Services: Recurring monthly subscription services including SEO packages, hosting, WordPress suite, social media management, advertising management, and marketing consulting. Auto-renewing with minimum one-year commitment for SEO services. Revenue is recurring with predictable monthly billing.
2. One-Time Project Services: One-time fees for website design and development, graphic design, photography/videography, content writing, press releases, and one-time SEO. Priced per project or per deliverable.
3. eCommerce & Business Suite Recurring: Monthly platform fees for eCommerce Suite and Business Suite, both with setup fees and optional add-ons. The eCommerce Suite includes development, hosting, and maintenance.
4. CRM & Relationship Management Services: Setup and training for CRM systems plus ongoing relationship management retainer services billed monthly.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Maui Marketing is a full-service digital marketing agency that provides SEO, paid advertising management, social media marketing, web design and development, content creation, photography and videography, CRM setup, and conversion rate optimization for businesses. Its core commercial offering revolves around two proprietary platform products, the Business Suite and the eCommerce Suite (both WordPress-based), supplemented by island-specific SEO packages and modular marketing services.

Product overview

Maui Marketing is a full-service digital marketing agency based in Maui, Hawaii, with a secondary office in Bend, Oregon. Its product portfolio is organized around a platform-plus-services model, anchored by two primary platform products — the Business Suite and the eCommerce Suite — both built on WordPress. The Business Suite provides website design and development, hosting, drag-and-drop editing, built-in CRM, analytics, and a digital marketing dashboard. The eCommerce Suite extends this with integrated online ordering and customer interaction for retail, travel booking, and restaurant ordering. Supporting the platforms is a broad catalog of modular services including island-specific SEO packages for Maui, Big Island, Kauai, and Oahu; paid advertising management across Google AdWords, Bing, Facebook, and other channels; social media marketing and management; content development including photography, videography, and written content marketing campaigns; professional web and graphic design; web development and WordPress plugin creation; customer relationship management, CRM setup and training, and B2B relationship development; conversion rate optimization and conversion management; and PR/press release services. The MM WordPress Suite serves as a supplemental add-on theme and plugin configuration for Hawaii businesses. Together, these products provide a cohesive, all-in-one digital marketing ecosystem for travel, tourism, hospitality, and eCommerce businesses.

Differentiator

Problem solved

Functional benefit

Products and services

• Search Engine Optimization (SEO)

Quantifiable outcome

• Market visibility increased from 35% to over 60% for Manaloha Rent A Car in competitive Maui car rental market
• +1 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature6 records

Partnerships

13 partnerships are on record, tiered minor and core.

• Fair Wind Cruises KonaminorGTM or Marketing PartnerHawaii ocean tours client receiving full-service digital marketing including site upgrades, content marketing, and SEO optimization. Featured as a case study on the Maui Marketing website.
• Hawaii Ecotourism AssociationminorGTM or Marketing PartnerPartnership with Hawaii's primary ecotourism certification and advocacy organization. Maui Marketing supports the association's mission and gains credibility within the sustainable tourism community.
• Pearl Harbor Tours LLCminorGTM or Marketing PartnerFull-service marketing client for Oahu-based tour operator. Maui Marketing handles all marketing, advertising, web design, SEO, and CRO for the company.
• Hawaiian Paddle SportsminorGTM or Marketing PartnerFeatured client for website design and development services. Maui Marketing designed and built their booking website.
• Hualalai RealtyminorGTM or Marketing PartnerLuxury real estate company at Hualalai Resort, receiving marketing services from Maui Marketing.
• Hawaii Tours & ActivitiesminorGTM or Marketing PartnerMajor Hawaii tour and activities operator receiving CRM, eCommerce, and digital marketing integration services.
• Four Winds Maui Snorkel BoatminorGTM or Marketing PartnerMaui's longest-running snorkel and sailing excursion company listed as a partner client.
• Kauai Hiking ToursminorGTM or Marketing PartnerAdventure tour operator on Kauai listed as a partner client.
• Buried Hook Fly Fishing GuidesminorGTM or Marketing PartnerBend, Oregon fly fishing guide business. Featured as Oregon case study for website design with custom booking features.
• Beyond Taste MagazineminorGTM or Marketing PartnerHawaii-focused food and lifestyle magazine listed as a partner client.
• Maui Reefs (MNMRC)minorGTM or Marketing PartnerNon-profit reef conservation organization (Maui Nui Marine Resources Council) receiving IT management and development services from Maui Marketing.
• Google (Certified Partner)coreTechnology or IntegrationMaui Marketing is a Google Certified Partner with certified specialists in Google Search and Google Ads (AdWords), enabling them to deliver optimal results for client advertising campaigns.
• CloudflarecoreTechnology or IntegrationCloudflare is used for DNS management and CDN services across client websites. Offered as add-on to web hosting packages for improved performance, security, and global content delivery.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• SmartSites: Full-service digital agency offering web design, SEO, PPC, and social media with Google Premier Partner status. Highly comparable service mix and partner credentials to Maui Marketing.
• WebFX: Full-service digital marketing agency offering SEO, PPC, web design, and content services to SMB and mid-market clients — the closest large-scale analog to Maui Marketing's full-service SMB model, differing primarily in geographic scope and scale.
• Big Leap: Full-service digital marketing agency with subscription-style SEO and content offerings for SMB and mid-market clients — close analog to Maui Marketing's recurring SEO/content service lines.
• Ignite Digital: Full-service digital marketing agency offering SEO, paid media, web design, and social media to SMB clients. Similar full-service orientation and customer segment as Maui Marketing.
• KlientBoost: Digital marketing agency specializing in PPC, CRO, and paid media for SaaS and SMB clients. Overlaps with Maui Marketing's paid advertising management and conversion rate optimization services.
• HigherVisibility: SEO-focused digital marketing agency serving SMB and mid-market clients. Strongly comparable to Maui Marketing's SEO-centric subscription offerings and Google Partner positioning.
• Disruptive Advertising: PPC and digital advertising agency with strong Google Partner credentials serving mid-market clients. Comparable to Maui Marketing on paid-media management and full-funnel digital services.
• LYFE Marketing: Full-service digital marketing agency focused on social media management, SEO, and PPC for SMB clients. Comparable recurring-service, SMB-focused business model to Maui Marketing.
• Thrive Internet Marketing Agency: Full-service digital marketing agency providing SEO, web design, social media, PPC, and content marketing to SMB clients. Directly comparable service portfolio and customer segment to Maui Marketing.
• Power Digital Marketing: Full-service performance marketing agency combining SEO, paid media, content, and CRO with a tech-enabled platform approach. Comparable to Maui Marketing's Business/eCommerce Suite platform strategy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/maui_marketing
• YouTubeyoutube.com/channel/UCNN8KzXFn_PbHBiNQq96eYA
• Facebookfacebook.com/mauimarketingllc
• LinkedInlinkedin.com/company/maui-marketing
• Instagraminstagram.com/maui_marketing

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maui Marketing