Banni Elegant Interiors
Banni Elegant Interiors is a privately held Spanish luxury interior design retailer and authorized distributor of 60+ premium international furniture brands, operating four appointment-only showrooms in Madrid, Barcelona, Marbella, and Mallorca, serving private high-net-worth clients, trade professionals, and hospitality projects.
- Company typePrivate
- Founded2007
- HeadquartersMadrid, Spain
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Banni Elegant Interiors does
Banni Elegant Interiors (legal entity: Selhogar Confort SL) is a privately held Spanish luxury interior design and premium furniture distributor founded in 2007 and headquartered in Madrid. The company operates four appointment-only showrooms in Madrid's Salamanca district, Barcelona, Marbella, and Palma de Mallorca, and serves as an authorized distributor of more than 60 international design brands including B&B Italia, Flexform, Cassina, Vitra, Arclinea, Maxalto, Paola Lenti, Dedon, Gandia Blasco, Artemide, Flos, and Versace Home. Its product portfolio spans ten core categories — kitchens, bathrooms, indoor furniture, closets and dressing rooms, doors, outdoor furniture, furnishing accessories, flooring and wall tiles, lighting, and office furniture — supplemented by its own branded BANNI line and an Exclusive Outlet section offering 15-70% off display inventory.
The company generates revenue through one-time retail furniture and interior accessory sales, made-to-measure furniture across kitchens, bathrooms, wardrobes, doors, and outdoor spaces, and dedicated interior design and decoration project services for both private clients and professionals. Pricing is quote-based with average ticket sizes in the tens of thousands of euros. The go-to-market operates through appointment-based showroom consultations, a multilingual website (Spanish, English, German, Catalan), social media presence (Instagram, Facebook, LinkedIn, Pinterest), and a dedicated Contract department serving architects, interior designers, developers, and builders on large-scale residential, hospitality, and yacht projects. An International Export Service extends the offering to cross-border clients. Per company-reported figures, BANNI has completed over 11,000 interior design and decoration projects spanning residential, hospitality, and marine sectors across multiple countries.
Banni Elegant Interiors firmographics
Firmographics- Name
- Banni Elegant Interiors
- Legal name
- Selhogar Confort SL
- Website
- https://banni.es
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Banni Elegant Interiors is a privately held Spanish luxury interior design retailer and authorized distributor of 60+ premium international furniture brands, operating four appointment-only showrooms in Madrid, Barcelona, Marbella, and Mallorca, serving private high-net-worth clients, trade professionals, and hospitality projects.
- Ownership category
- akta.pro rank
Where Banni Elegant Interiors is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices4 records
Markets served
Banni Elegant Interiors business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Retail furniture and interior design services: BANNI generates revenue through the sale of design furniture, kitchens, bathrooms, indoor/outdoor furniture, lighting, flooring, and accessories across its showrooms, as well as through decoration and interior design project fees for both private individuals and professionals. The company also operates an outlet/exhibition with discounted products.
- Interior design and decoration project services: Full or partial interior design and decoration project services including consultation, design, supply, and assembly of products for residential and commercial environments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Full-range design furniture and interior design services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Banni Elegant Interiors product offering
Product offeringCore offering
BANNI Elegant Interiors is a Spanish interior design retailer operating four appointment-based showrooms in Madrid, Barcelona, Marbella, and Palma de Mallorca. The company sells made-to-measure furniture, kitchens, bathrooms, closets, doors, outdoor furniture, lighting, flooring, and decorative accessories from over 60 international premium design brands, and delivers full or partial interior design and decoration project services for both private individuals and professional clients. It also runs an Exclusive Outlet section for discounted showroom items and provides international export and contract project services.
Product overview
Banni Elegant Interiors is a comprehensive interior design and furniture retailer offering a complete portfolio of products organized into ten core categories: KITCHENS (cocinas) including furniture, appliances, countertops, taps and sinks; BATHROOMS (baños) with furniture, washbasins, spa-wellness, and shower solutions; INDOOR FURNITURE (muebles de interior) for living-dining rooms and bedrooms; CLOSETS AND DRESSING ROOMS (armarios y vestidores); DOORS (puertas) including interior and sliding options; OUTDOOR FURNITURE (muebles de exterior) featuring sofas, chairs, tables, loungers, daybeds, and pergolas; FURNISHING ACCESSORIES (accesorios y complementos) including decorative objects, fireplaces, radiators and textiles; FLOOR AND WALL TILES (pavimentos y revestimientos); DESIGN LIGHTING (iluminación) with floor, table, ceiling lamps, wall sconces and technical lighting; and OFFICE FURNITURE (mobiliario de oficina). The company complements its product portfolio with its own BANNI brand (delivering excellent quality-price ratio), an EXCLUSIVE OUTLET section for discounted showroom items, and four dedicated services: Interior Design Projects (for individuals and professionals with international capabilities), Supply and Assembly, International Export, and a specialized Contract Department for commercial projects. With showrooms in Madrid, Barcelona, Marbella, and Mallorca, Banni serves both private individuals and professional clients including architects, interior designers, developers, and builders.
Differentiator
Problem solved
Functional benefit
Products and services
- Kitchens (Cocinas)
Companies that use Banni Elegant Interiors
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Banni Elegant Interiors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Banni Elegant Interiors partnerships and signals
Strategic signalPartnerships
40 partnerships are on record, tiered core.
- B&B ItaliacoreBANNI is an official distributor of B&B Italia products, including outdoor furniture, office chairs, side tables, and bedroom furniture. The partnership provides BANNI customers access to B&B Italia's full range of design furniture across multiple categories.
- FlexformcoreBANNI is an official distributor of Flexform products, a premium Italian furniture brand known for sofas and living room furniture.
- ArclineacoreBANNI distributes Arclinea kitchen furniture, a leading Italian kitchen brand known for high-quality design kitchens.
- MaxaltocoreBANNI is an official distributor of Maxalto products, B&B Italia's sister brand specializing in luxury furniture for living and dining spaces.
- LemacoreBANNI distributes Lema products, including wardrobes, desks, and furniture, a prestigious Italian furniture manufacturer.
- Paola LenticoreBANNI distributes Paola Lenti outdoor and indoor furniture, including daybeds, pergolas, parasols, outdoor sofas, armchairs, and complementary pieces. Paola Lenti products are extensively featured across BANNI's outdoor furniture catalog.
- GaggenaucoreBANNI distributes Gaggenau kitchen appliances, a premium German brand known for professional-grade home kitchen equipment.
- MielecoreBANNI distributes Miele kitchen appliances, a leading German premium home appliance manufacturer.
- GessicoreBANNI distributes Gessi bathroom faucets and accessories, a renowned Italian bathroom design brand.
- CassinacoreBANNI distributes Cassina furniture, including office chairs and daybeds, the historic Italian furniture brand known for its collection of designer furniture.
- VitracoreBANNI distributes Vitra office chairs and furniture, the Swiss furniture manufacturer known for iconic designs by Charles and Ray Eames and other designers.
- Tribù / TribucoreBANNI distributes Tribù outdoor furniture including daybeds, pergolas, side tables, and lounge chairs. Tribù products are prominently featured across BANNI's outdoor collection.
- DedoncoreBANNI distributes Dedon outdoor furniture, including daybeds and outdoor seating, a German premium outdoor furniture brand known for innovative designs.
- Gandia BlascocoreBANNI distributes Gandia Blasco outdoor furniture including daybeds, pergolas, and outdoor sofas, a Spanish premium outdoor design brand.
- RensoncoreBANNI distributes Renson pergolas and sun protection products, a Belgian brand specializing in bioclimatic pergolas and outdoor shade solutions.
- GlostercoreBANNI distributes Gloster outdoor furniture including outdoor tables, side tables, and daybeds, a premium Danish outdoor furniture brand.
- RodacoreBANNI distributes Roda outdoor furniture including outdoor tables, side tables, and daybeds, an Italian premium outdoor furniture brand.
- VondomcoreBANNI distributes Vondom outdoor furniture including daybeds, outdoor sofas, tables, and accessories, a Spanish premium outdoor design brand.
- Antonio LupicoreBANNI distributes Antonio Lupi bathroom products, an Italian luxury bathroom design brand.
- MeridianicoreBANNI distributes Meridiani furniture including side tables and dining tables, an Italian premium furniture brand.
- Gallotti & RadicecoreBANNI distributes Gallotti & Radice office furniture, desks, and lighting, an Italian brand specializing in luxury glass furniture and design accessories.
- KettalcoreBANNI distributes Kettal outdoor furniture including daybeds, a Spanish premium outdoor furniture brand.
- MoltenicoreBANNI distributes Molteni furniture, the historic Italian furniture brand known for high-end residential furniture.
- GervasonicoreBANNI distributes Gervasoni outdoor and indoor furniture including daybeds, an Italian premium furniture brand.
- GubicoreBANNI distributes Gubi lighting and furniture, a Danish design brand known for contemporary and modernist designs.
- Riva 1920coreBANNI distributes Riva 1920 furniture, an Italian brand known for solid wood furniture and sustainable design.
- ZanottacoreBANNI distributes Zanotta furniture, an Italian design brand known for iconic contemporary furniture pieces.
- ArtemidecoreBANNI distributes Artemide lighting, one of the world's most renowned lighting design brands.
- FoscarinicoreBANNI distributes Foscarini lighting, a leading Italian lighting design brand.
- FloscoreBANNI distributes Flos lighting, including technical lighting solutions for indoor and outdoor spaces, a premier Italian lighting manufacturer.
- BoracoreBANNI distributes Bora kitchen appliances, a German brand known for innovative cooktops and extractor systems.
- Louis PoulsencoreBANNI distributes Louis Poulsen lighting, the Danish lighting brand known for iconic designs by Poul Henningsen.
- Officine GullocoreBANNI distributes Officine Gullo kitchen appliances, an Italian premium brand specializing in professional-style kitchen equipment for luxury homes.
- MutinacoreBANNI distributes Mutina tiles, an Italian premium tile and ceramics brand.
- PoradacoreBANNI distributes Porada furniture including desks, chairs, and bedroom furniture, an Italian brand known for solid wood furniture.
- Porro MobilicoreBANNI distributes Porro Mobili furniture, an Italian brand specializing in contemporary wardrobes and storage systems.
- Tom DixoncoreBANNI distributes Tom Dixon lighting and accessories, the British design brand known for innovative lighting and home products.
- Versace HomecoreBANNI distributes Versace Home products, the luxury fashion brand's home interior line.
- GlatzcoreBANNI distributes Glatz parasols and sun protection products, a Swiss premium parasol and outdoor shade brand.
- BANNI own brand (private label)coreBANNI operates its own branded furniture line under the BANNI name, offering excellent value-to-quality ratio for kitchens, bathrooms, living room furniture, wardrobes, and dressing rooms.
Scale indicators4 records
Recent moves1 record
Expansion highlights6 records
Banni Elegant Interiors competitors and assessment
Company assessmentDirect peers
- Minotti: Italian luxury furniture brand with its own branded showroom network worldwide. Comparable to BANNI in targeting premium residential and contract projects with high-end design furniture.
- Porcelanosa: Spanish-origin premium kitchen, bath, tile and interior surfaces showroom group with international presence. Overlaps with BANNI's kitchen, bathroom and flooring categories and similar trade + consumer model.
- Molteni&C: Italian luxury furniture brand with global showroom presence. Both a partner (BANNI distributes Molteni) and a competitor via its own retail stores in major cities.
- Roche Bobois: French-headquartered luxury furniture retailer operating a global showroom network. Directly comparable to BANNI in multi-brand luxury furniture retail combined with interior design services targeting HNW clients.
- Gunni & Trentino: Spanish premium furniture retailer with showrooms in Madrid and Barcelona. The most direct local competitor, distributing similar high-end European brands and offering interior design project services.
- Poliform: Italian luxury furniture and kitchen systems manufacturer with branded showrooms. Competes with BANNI in both furniture retail and kitchen categories for affluent clients.
Broad incumbents
- Lema: Italian contemporary luxury furniture maker with branded showrooms. Distributed by BANNI but also maintains direct retail presence in key European cities.
- Flexform: Italian premium furniture maker known for sofas and living room pieces, with its own showroom network. BANNI distributes Flexform in Spain, but the brand also operates directly, making it a partial competitor.
- B&B Italia: One of the world's largest Italian design furniture manufacturers with flagship stores in major cities. While BANNI is a distributor of B&B Italia, the brand also sells direct in flagship stores that partially overlap with BANNI's catchment.
Emerging players
- Bulthaup: German premium kitchen specialist with its own showroom network. Narrower scope than BANNI (kitchens only) but competes directly in the high-end custom kitchen category that is a core BANNI offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key highlights7 records
Customer concentration
Banni Elegant Interiors social profiles
Digital presenceBanni Elegant Interiors compliance and trust
Trust signalCompliance2 records
Banni Elegant Interiors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Banni Elegant Interiors leadership team
Management profileNumber of profiles
Banni Elegant Interiors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Banni Elegant Interiors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Banni Elegant Interiors
What does Banni Elegant Interiors do?
BANNI Elegant Interiors is a Spanish interior design retailer operating four appointment-based showrooms in Madrid, Barcelona, Marbella, and Palma de Mallorca. The company sells made-to-measure furniture, kitchens, bathrooms, closets, doors, outdoor furniture, lighting, flooring, and decorative accessories from over 60 international premium design brands, and delivers full or partial interior design and decoration project services for both private individuals and professional clients. It also runs an Exclusive Outlet section for discounted showroom items and provides international export and contract project services.
Is Banni Elegant Interiors a public or private company?
Banni Elegant Interiors is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Banni Elegant Interiors founded?
Banni Elegant Interiors was founded in 2007. It employs 51 to 100 people.
Where is Banni Elegant Interiors based?
Banni Elegant Interiors is headquartered in Madrid, Spain, in the Europe region.
How does Banni Elegant Interiors make money?
Two revenue lines are on record. Retail furniture and interior design services are the primary driver. The others are interior design and decoration project services.
Who are Banni Elegant Interiors's main competitors?
Direct peers on record are Minotti, Porcelanosa, Molteni&C, Roche Bobois, Gunni & Trentino and Poliform. Broad incumbents are Lema, Flexform and B&B Italia. Bulthaup is listed as an emerging player.
Does Banni Elegant Interiors have an API?
No public API is recorded for Banni Elegant Interiors.