What Quorum Distribution does

Quorum Distribution GmbH is a Vienna-based Value-Added Distributor (VAD) specializing in IT infrastructure solutions—primarily backup, storage, data security, and networking—serving exclusively the Austrian reseller channel. Founded in 2004 as a services and consulting firm, the company pivoted into distribution in 2009 and separated its services portfolio from distribution in 2020; it has operated as Quorum Distribution GmbH in its current form under sole managing director Alexander Paral since 2024. The company positions itself as the "Metro of IT" for Austrian IT Fachhandelspartner, providing quotes, technical concepts, product demos, proof-of-concept validation, project support, financing options, and logistics to enable resellers and system integrators to sell complex enterprise solutions to end customers.

The portfolio spans more than ten technology manufacturers organized into four solution areas: backup (Cohesity Data Platform with NetBackup and Alta, SEP sesam, Keepit, Arctera/Backup Exec), storage (NetApp, Pure Storage/Everpure, Quantum, Cloudian HyperStore, Datadobi StorageMAP), security (ProLion CryptoSpike ransomware protection, Rubrik Security Cloud, blacklens.io attack surface management), and networking (Arista Networks). The portfolio deliberately mixes global tier-1 vendors with European "Made in EU" vendors to address Austrian customer demand for GDPR/DSGVO-compliant, EU-sovereign data infrastructure.

Quorum operates a B2B channel-partner go-to-market: it purchases from manufacturers and resells to its 200+ authorized Austrian resellers and system integrators, earning distribution margins and project-based fees rather than charging end customers directly. Revenue mechanics are transaction- and project-based with multi-year partner contracts; pricing is not publicly disclosed and is set through individual quotes. The firm employs 11-50 people (approximately 7-8 visible) and invests in partner enablement through a demo lab, technical workshops, joint webinars, the "Datengeflüster" podcast with NetApp Austria, and a "Made in EU" marketing track. The company is privately held, discloses no revenue figures, and has no known external institutional investors or parent company.

Name

Quorum Distribution

Legal name

Quorum Distribution GmbH

Website

https://quorum.at

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Distribution and Resale: Quorum Distribution operates as a wholesale distributor ('Metro of IT') purchasing from manufacturers and reselling to channel partners (resellers and system integrators). Revenue is generated through distribution margins, transaction-based sales, and project-based arrangements with partners. The company manages logistics, payment terms, quotes, concepts, demos, and ordering processes for its partner network.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Quorum Distribution GmbH is an Austrian Value-Added Distributor (VAD) that purchases IT infrastructure solutions (backup, storage, data security, networking) from technology manufacturers and resells them to authorized reseller partners and system integrators across Austria. The company wraps distribution with value-added services including consulting, demo lab access, proof-of-concept validation, project support, financing arrangements, and logistics/delivery. It serves as the 'Metro of IT' for over 200 Fachhandelspartner in the Austrian market.

Product overview

Quorum Distribution is a Value-Added Distributor (VAD) based in Austria specializing in data availability, security, and management solutions. The company offers a comprehensive portfolio of technology products across four core categories: Backup (Cohesity Data Platform with NetBackup and Alta products, SEP sesam, Keepit, Arctera/Backup Exec), Storage (NetApp Unified Data Storage, Pure Storage/Everpure with Enterprise Data Cloud, Quantum, Cloudian HyperStore, Datadobi StorageMAP), Security (ProLion CryptoSpike for ransomware protection, Rubrik Security Cloud, blacklens.io for attack surface management), and Networking (Arista Networks). The portfolio includes both global vendors (NetApp, Cohesity, Pure Storage, Rubrik) and European-focused 'Made in EU' manufacturers (SEP, Keepit, ProLion, FAST LTA, blacklens.io, Datadobi) emphasizing data sovereignty and GDPR compliance. FAST LTA's Silent AI represents their AI-enabled offering as a local appliance. The company connects these manufacturer products to reseller partners through project support, consulting, proof of concept, financing, and logistics services.

Differentiator

Problem solved

Functional benefit

Products and services

• Cohesity Data Platform

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Partnerships

16 partnerships are on record, tiered core, major, supporting and strategic.

• NetAppcoreTechnology or IntegrationNetApp is a key manufacturer partner offering unified data storage solutions. Quorum distributes NetApp products including ONTAP storage systems, ransomware resilience features, and cloud integration solutions. NetApp partners reportedly achieve €4.50 revenue per €1 invested.
• CohesitycoreTechnology or IntegrationCohesity is a major data protection and management partner. Quorum obtained a Cohesity distribution contract in 2025. Cohesity products include Data Platform, NetBackup, Alta Data Protection, and AI features. Veritas's data protection portfolio has been integrated into Cohesity.
• KeepitcoreTechnology or IntegrationKeepit provides SaaS backup solutions for Microsoft 365, Entra ID, Google Workspace, Salesforce, and other applications. Two European data centers (Denmark and Germany) ensure data sovereignty. Quorum distributes Keepit as a Made-in-EU solution.
• ProLioncoreTechnology or IntegrationProLion develops data protection solutions for storage and backup data, including ransomware protection (CryptoSpike) that recognizes anomalies in real-time. Local Austrian company offering protection for NetApp and SAP systems.
• SEPcoreTechnology or IntegrationSEP (Germany) provides backup and disaster recovery solutions (SEP sesam) Made in Germany. Supports over 60 platforms, physical, virtual, and cloud environments. DSGVO-compliant with no dependence on US laws.
• FAST LTAcoreTechnology or IntegrationFAST LTA (Germany) provides secure data backup and long-term archiving solutions including Silent Brick and Silent Cube products. Solutions for compliance and data protection with hardware WORM sealing.
• Arista NetworksmajorTechnology or IntegrationArista Networks provides data-driven network solutions for large data centers and campus environments. Founded by Andy Bechtolsheim, serves over 9,000 cloud customers worldwide, listed on NYSE since 2014.
• Pure Storage (Everpure)majorTechnology or IntegrationPure Storage/Everpure offers innovative data storage solutions including FlashStore, Cloud Data Platform, and Evergreen subscription portfolio. Quorum is BBG Vertragshalter (authorized contractor) for Everpure.
• blacklens.iocoreTechnology or Integrationblacklens.io provides Attack Surface Management, Penetration Testing as a Service (PTaaS), Darknet Monitoring, and real-time threat monitoring. Developed by Austrian cybersecurity specialist snapSEC GmbH.
• DatadobicoreTechnology or IntegrationDatadobi (Belgium) provides solutions for secure migration, replication, and monitoring of large unstructured data. Strong focus on European data protection standards and DSGVO compliance.
• RubrikmajorTechnology or IntegrationRubrik provides cloud data management solutions including backup, disaster recovery, archiving, compliance, analytics, and copy data management through Rubrik Security Cloud.
• QuantummajorTechnology or IntegrationQuantum is a global provider of storage, archiving, backup, and data analytics solutions with over 40 years of experience. Focus on unstructured data including video, audio, and sensor data.
• ArcteramajorTechnology or IntegrationArctera emerged from Veritas split (December 2024), specializing in IT security solutions with products including InfoScale, Backup Exec, and Data Compliance (Enterprise Vault).
• CloudiansupportingTechnology or IntegrationCloudian is a leading S3-compatible object storage provider with HyperStore platform. Provides enterprise file and object storage solutions for private cloud implementations.
• GlaciersupportingGTM or Marketing PartnerGlacier is a Vienna-based sustainability startup that developed a CSRD reporting tool using AI. Partner in NetApp sustainability initiatives, helping companies create CSRD-compliant reports up to 70% faster.
• ANIO SolutionsstrategicStrategic or Co-development PartnerANIO Solutions shares the same DNA as Quorum Distribution - representing a modern distribution approach with deep technical know-how, close manufacturer collaboration, and genuine value-add for partners. The two companies represent a model for future distribution.

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Avnet: Global technology distribution and solutions company with enterprise IT and storage portfolio. Relevant broadline peer for vendor relationship dynamics but operates at far larger scale and broader product scope.
• TD SYNNEX: Global IT distributor formed from Tech Data + SYNNEX, serving resellers across Europe including DACH. Comparable channel role for Cohesity, Rubrik, and similar vendors; differs in scale and breadth versus Quorum's specialist focus.
• Ingram Micro: World's largest IT distributor with broad line-card of enterprise hardware, software, and cloud solutions. Relevant peer as a wholesale channel partner for vendors like NetApp and Cohesity, though it competes on breadth rather than specialist depth.
• Arrow ECS: Enterprise and middleware division of Arrow Electronics focused on value-added IT distribution including data center, security, and storage solutions. Comparable VAD motion serving resellers and system integrators with technical and financial services.

Direct peers

• ADN Group: German IT value-added distributor specializing in storage, virtualization, and security with strong vendor portfolio (including NetApp). Closest DACH specialist VAD analog to Quorum in focus areas and partner enablement model.
• ALSO Group: Large European IT distribution group headquartered in DACH, serving resellers with logistics, financing, and value-add services. Directly comparable channel model and vendor portfolio overlap (storage, networking, security), but at materially greater scale.
• Exclusive Networks: Specialist value-added cybersecurity and infrastructure distributor operating across Europe with deep vendor enablement and partner services. Closest analog to Quorum as a focused VAD in backup, storage, and security rather than a broadline IT wholesaler.
• Bechtle: Largest German IT system house and reseller with growing distribution and managed services. Operates adjacent channel model in DACH with strong enterprise storage and cybersecurity vendor relationships, comparable go-to-market in Austrian/German SMB and mid-market.

Regional players

• Westcoast: UK-based IT distributor serving resellers with logistics, financing, and value-add services. Comparable VAD business model but geographically separate from Quorum's Austria-only footprint.

Emerging players

• SoftwareOne: Global software and cloud distribution/licensing specialist serving enterprises and resellers. Comparable as a specialist channel partner with value-add enablement, but tilted to software/cloud rather than hardware-centric backup/storage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@quorumdistributiongmbh6489/videos
• Facebookfacebook.com/quorumAT
• LinkedInlinkedin.com/company/quorum-distribution-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quorum Distribution