Le Pavillon

What Le Pavillon does

Le Pavillon, operated by parent company Antilogy, is a Paris-based AR/VR services and showroom platform focused on enterprise adoption of immersive technologies for training and workforce development. Founded in 2017 by Emilie Gobin Mignot and Bertrand Wolff and inaugurated in its showroom form in March 2018 at 18 rue de la Fontaine au Roi (75011 Paris), the company operates from a 150m² physical venue equipped with 80 AR/VR headsets spanning Oculus, HTC Vive, and Microsoft HoloLens hardware, where corporate clients can experiment with a curated catalog of more than 500 B2B AR/VR experiences sourced from over 200 publishers and creators across France, Europe, and North America.

The company's commercial offering spans four revenue streams: (1) discovery workshops (1-hour to full-day sessions at 277-299€ HT per person for the remote format), (2) turnkey enterprise VR catalog deployment via a documented 6-step methodology covering needs audit, catalog curation, pedagogical engineering, hardware procurement, trainer formation, and on-site deployment, (3) event venue and hardware rental for corporate events accommodating up to 120 attendees, and (4) content royalties from the Dunod-published book 'Former avec la Réalité Virtuelle' (October 2019). The 6-step deployment methodology is eligible for French corporate training budgets via Antilogy's Datadock registration (SIRET 798 672 267 000 27).

Le Pavillon's go-to-market is enterprise field sales combined with event-driven showroom acquisition, targeting large organizations such as SNCF (deployment across 25 training universities and 250,000 employees), BNP Paribas, Total, La Poste, Bosch, Euler Hermes, Klépierre, and Mairie de Paris. Distribution is direct and currently limited to France, with the Pavillon Remote platform extending workshop delivery beyond the physical showroom. The company is privately held, founder-owned, and bootstrapped, with no external funding rounds disclosed and a core operational team of approximately seven people.

Name

Le Pavillon

Legal name

Antilogy

Website

https://lepavillonimmersif.com

Company type

Private

Founded year

2018

Operating status

Operating

Short description

Le Pavillon is a Paris-based AR/VR showroom and enterprise training services company that curates 500+ B2B immersive experiences from 200+ publishers, deploys VR training catalogs for large enterprises such as SNCF and BNP Paribas, and operates an AFNOR-certified hygienic deployment protocol.

Ownership category

akta.pro rank

Product category

Enterprise Immersive Training Services

NAICS

Software Publishers (5132), Computer Systems Design and Related Services (54151), Computer Training (611420)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

VR-Based Skills Training Simulations (Soft Skills, Customer Service, Leadership) (EDAFAJAA)

akta.pro secondary industries

Simulation-Based Learning & Virtual Labs (EDAGAEAG), Corporate Virtual Events (All-Hands, Town Halls, Product Launches) (MPAGAOAI)

Keywords

• Enterprise VR training
• AR/VR consulting
• Immersive learning services
• VR deployment services
• VR training catalog

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. VR Training Workshops: In-person and remote discovery workshops where participants test VR applications. Pricing at 277€ HT per person for remote workshop, or 299€ HT with the Dunod book included. Sessions cover risk prevention themes including road safety, workplace safety, cybersecurity, and workplace stress.
2. Enterprise VR Catalog Deployment: Turnkey deployment of customized VR training catalogs for enterprises, including needs audit, content curation, hardware procurement, pedagogical integration, trainer formation, and on-site deployment support. Services eligible for training budget (Datadock referenced).
3. Event Venue Rental: Rental of physical space and VR equipment for corporate events, conferences, seminars, and team-building activities. The 150m² space accommodates up to 120 people in conference format, 70 in VIP seminar, and 100 for rooftop cocktails. Equipment available includes Oculus Go, Oculus Rift, Oculus Quest, HTC Vive, HTC Vive Pro, HoloLens.
4. VR Hardware Rental: Rental of AR/VR hardware including headsets and controllers for corporate use, events, or training purposes.
5. Book Publication Royalties: Co-authored book 'Former avec la Réalité Virtuelle' published by Dunod in October 2019, providing thought leadership content and generating royalty revenue. Authors include Emilie Gobin Mignot, Bertrand Wolff, and Noémie Kempf.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Le Pavillon operates a Paris-based showroom and service hub where enterprises can discover, test, and deploy AR/VR training applications for soft skills, onboarding, cybersecurity, and HSE. It offers custom discovery workshops, a 6-step catalog deployment methodology, remote VR sessions via the Pavillon Remote platform, and event venue rental, aggregating a curated catalog of 500+ B2B AR/VR experiences from 200+ publishers.

Product overview

Le Pavillon operates as an integrated AR/VR services platform for enterprises, comprising a physical showroom in Paris (Le Pavillon), a remote VR experience platform (Pavillon Remote), and associated service offerings. The core product is the Le Pavillon showroom — the first Parisian venue dedicated to AR/VR business use cases, offering hands-on experimentation with 80 VR headsets and access to 500+ B2B AR/VR experiences across 150 m² of space. Around this hub, Le Pavillon offers complementary service products: AR/VR Discovery Workshops (1-hour to full-day customized experimentation sessions), AR/VR Deployment Services (a 6-step methodology for organizations to select and scale their own VR training catalog), and VR Training Modules (covering soft skills, cybersecurity, diversity, and HSE topics). The company also extends its reach through content products — the book 'Former avec la Réalité Virtuelle' (Dunod, 2019) and a free e-book 'Réalité Virtuelle et Formation' — positioning itself as both a service provider and thought leader in enterprise immersive learning.

Differentiator

Problem solved

Functional benefit

Brands

• Le Pavillon Remote: Virtual space for remote VR discovery workshops where participants can access and test VR applications from their computers while interacting with other participants and the Le Pavillon team.

Quantifiable outcome

• 40% of Klépierre's training offerings now available in blended learning format, reducing classroom time by 30%
• +3 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

18 partnerships are on record, tiered core and supporting.

• Oculus (Meta)coreTechnology or IntegrationHardware partner providing VR headsets including Oculus Go, Oculus Rift, and Oculus Quest for showroom experiences and deployment.
• HTC VivecoreTechnology or IntegrationHardware partner providing HTC Vive and HTC Vive Pro headsets for enterprise VR applications.
• Microsoft HoloLenscoreTechnology or IntegrationAR hardware partner providing HoloLens devices for augmented reality enterprise applications.
• GooglesupportingTechnology or IntegrationHardware partner for AR/VR ecosystem devices.
• SamsungsupportingTechnology or IntegrationHardware partner for VR/AR ecosystem.
• SonysupportingTechnology or IntegrationHardware partner for VR ecosystem.
• LenovosupportingTechnology or IntegrationHardware partner for VR/AR devices.
• Cleanbox TechnologycoreTechnology or IntegrationProvider of Cleanbox CX1 UVC disinfection system for VR headsets. Protocol AFNOR-certified in May 2020 for safe headset hygiene between users.
• 200+ AR/VR Publishers and CreatorscoreTechnology or IntegrationNetwork of over 200 content publishers and creators providing VR/AR training applications. Le Pavillon curates and distributes their content to enterprise clients.
• NUMAcoreStrategic or Co-development PartnerHost partner at NUMA Sentier location. NUMA is a French startup accelerator and innovation hub. Le Pavillon is situated at NUMA's historical offices in Paris's Sentier district.
• AntilogycoreStrategic or Co-development PartnerParent company of Le Pavillon, founded in November 2017 by Emilie Gobin Mignot and Bertrand Wolff. Antilogy's mission is to foster links between the VR/AR ecosystem and current and future audiences.
• EdTech FrancesupportingStrategic or Co-development PartnerIndustry association member. Co-founder Bertrand Wolff participated in EdTech France podcast discussing VR in workplace learning.
• France DigitalesupportingStrategic or Co-development PartnerIndustry association member representing French digital startups and investors.
• Laval VirtualsupportingStrategic or Co-development PartnerPartner organization for VR/AR industry events and community.
• Uni XRsupportingStrategic or Co-development PartnerPartner for XR industry ecosystem development.
• Plaine ImagesupportingStrategic or Co-development PartnerPartner for image and digital creation ecosystem.
• Dunod EditionssupportingStrategic or Co-development PartnerPublisher of 'Former avec la Réalité Virtuelle' book co-authored by Le Pavillon founders. Released October 2019.
• VRLINESsupportingStrategic or Co-development PartnerVR production company (part of Kabo Family group) previously directed by Le Pavillon founders before creating Antilogy. Active in VR production since 2015.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• STRIVR: STRIVR is a US-based VR training platform focused on enterprise learning, sports performance, and onboarding. It is directly comparable to Le Pavillon as a VR-based enterprise training solutions provider, with overlap in immersive soft-skills and operational training deployments for large corporates.
• Interplay Learning: Interplay Learning provides VR-based training for skilled trades (HVAC, plumbing, electrical, etc.). It is directly comparable to Le Pavillon's enterprise VR deployment model, particularly for organizations adopting VR as part of structured L&D programs across distributed workforces.
• Mursion: Mursion delivers VR-powered simulations for soft-skills training (sales, leadership, DEI) to enterprises and educators. It is directly comparable to Le Pavillon's VR soft-skills training focus, with overlapping customer segments in HR and L&D departments.
• VirtualSpeech: VirtualSpeech offers VR training simulations for public speaking, sales, and interview preparation. It is directly comparable to Le Pavillon's soft-skills training modules (public speaking, leadership, stress management) and is sold through similar enterprise L&D channels.
• Talespin: Talespin provides an XR-based platform for enterprise learning, particularly soft skills, leadership, and DEI training. It is directly comparable to Le Pavillon in VR-based skills training simulations for corporate L&D, addressing the same use cases (public speaking, leadership, diversity) that Le Pavillon serves with SNCF and Klépierre.
• Immerse: Immerse is a VR language and business-skills training platform used by global enterprises. It is directly comparable to Le Pavillon as a packaged VR enterprise training content provider, addressing similar soft-skills and professional training use cases through a curated catalog approach.

Emerging players

• Pixo VR: Pixo VR offers a VR training platform and content marketplace for enterprises. It is comparable to Le Pavillon's catalog and deployment approach but is more software-led, positioning it as an emerging alternative for organizations seeking self-service VR training deployment.
• Wonda VR: Wonda VR provides a browser-based immersive collaboration and training platform. It is comparable to Le Pavillon's Pavillon Remote product for distance VR sessions, but targets a broader education/training audience rather than enterprise catalog deployment.

Broad incumbents

• EON Reality: EON Reality is a long-established global AR/VR knowledge-transfer and training solutions provider. It overlaps with Le Pavillon's VR training catalog and deployment services but operates across a much broader portfolio of immersive learning, simulation, and education tools worldwide.

Regional players

• Innerspace: Innerspace is a French VR studio specializing in immersive training and therapeutic applications. It is comparable to Le Pavillon as a French-headquartered VR training specialist addressing enterprise and institutional customers, but focuses more on content production than discovery/deployment services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/LePavillonXR
• Facebookfacebook.com/LePavillonXR
• LinkedInlinkedin.com/company/lepavillonimmersif

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Le Pavillon