AI Hackers (by Product Hackers)

What AI Hackers (by Product Hackers) does

AI Hackers (by Product Hackers) is a Sales-led growth consulting firm headquartered in Spain that designs, activates, and scales end-to-end growth systems for enterprise and mid-market clients. The firm operates under a "Full Business Growth" methodology that connects data, technology, and business across six coordinated capabilities: measuring and predicting with analytics, scaling user acquisition, maximizing conversion and monetization, expanding revenue from existing customers through automation and retention, and evolving businesses with AI (via the AI Hackers vertical). It has served 140+ large brands including Zara, MAPFRE, Sony Music, Heineken, Wallapop, Hawkers, Decathlon, Sanitas, MasOrange, Holafly, and Caser Seguros, with documented outcomes such as +67% sales conversion (Hanaley), +1.7M EUR potential growth (Waynabox), +33M active lines managed (MasOrange), and 15M clients scaled (Holafly).

The core technology stack is a proprietary AI-powered experimentation platform called eXperimentor, supported by codified methodologies including GOI Tree (Goals, Opportunities, Ideas), Mothership (high-impact ideation), Product Hackers Canvas (sales funnel planning), and IAF—High-Frequency Iteration. The firm is an official partner of Google, Amplitude, IBM, Shopify, HubSpot, Salesforce, VWO, Optimizely, Braze, Klaviyo, Channable, and Quantum Metric, embedding itself into the martech stacks of enterprise clients. The AI Hackers sub-brand, launched in 2025, is positioned as the AI-focused vertical that optimizes product funnels, with stated capabilities in predictive analytics, process automation, generative AI, and optimization. The firm also publishes books by its CEO and CMO and runs a podcast, blog, free community, and professional training programs to support lead generation.

The business model is professional services with a quote-based engagement model tailored to each client, with no public pricing or fixed tiers. Revenue is generated through customized consulting engagements targeting enterprise and mid-market companies, primarily in Spain and Europe. The go-to-market is sales-led, with dedicated Growth Strategists leading client engagements. The company is privately held, has no disclosed funding rounds, and is listed as a 5-person entity under the AI Hackers vertical while operating as part of the larger Product Hackers organization. Industry recognition includes the "Best Growth Agency in Spain" award and coverage in Forbes, El País, El Economista, Expansión, Cinco Días, and La Razón.

Name

AI Hackers (by Product Hackers)

Legal name

Product Hackers

Website

https://aihackers.es

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

AI Hackers (by Product Hackers) is a Spain-based growth consulting firm that uses AI-powered experimentation and proprietary methodologies to help enterprise and mid-market clients scale acquisition, conversion, retention, and monetization.

Ownership category

akta.pro rank

Product category

Growth Consulting Services

NAICS

Marketing Consulting Services (541613), Other Computer Related Services (541519)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Data, Analytics & AI Consulting (BPAHAEAF)

akta.pro secondary industries

AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), AI/ML Engineering & Model Development Services (BPAEAHAF)

Keywords

• Growth consulting services
• Conversion rate optimization
• AI business consulting
• Customer acquisition strategy
• Growth experimentation services

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Growth Consulting Services: Professional consulting services providing growth strategy, experimentation, and optimization services to enterprise and mid-market clients. The company designs, activates, and scales real growth systems connecting data, technology, and business.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels10 records

Core offering

AI Hackers is the artificial-intelligence vertical of Product Hackers, a Spain-based growth consulting firm. It sells professional growth consulting services that design, activate, and scale coordinated growth systems for enterprise and mid-market clients, combining analytics, user acquisition, conversion, retention, monetization, and AI-driven experimentation. Engagement is delivered via dedicated Growth Strategists applying proprietary methodologies (GOI Tree, Mothership, IAF, PH Canvas, eXperimentor) to optimize clients' product funnels and revenue.

Product overview

AI Hackers (by Product Hackers) is a growth consulting firm offering AI-powered business evolution services through a unified Full Business Growth approach. The portfolio consists of AI Hackers as an AI-focused sub-brand, five core service capabilities (Medir y predecir, Escalar tu adquisición, Monetizar más y mejor, Expandir el negocio desde tus clientes, and Evolucionar tu empresa con IA), and proprietary methodologies including GOI Tree, Mothership, Product Hackers Canvas, and IAF (Iteración de Alta Frecuencia). Their AI system eXperimentor powers experimentation documentation and optimization. The company also offers educational resources through two published books on growth hacking.

Differentiator

Problem solved

Functional benefit

Brands

• AI Hackers: AI vertical focused on evolving businesses with artificial intelligence solutions
• eXperimentor
• Product Hackers Canvas
• Mothership
• GOI Tree

Products and services

• Full Business Growth Consulting
• AI Hackers
• Medir y predecir (Analytics & Experimentation)
• Escalar tu adquisición (User Acquisition)
• Monetizar más y mejor (Conversion & Monetization)
• Expandir el negocio desde tus clientes (Retention, Automation, Referral & Personalization)

Quantifiable outcome

• +67% sales conversion rate (Hanaley)
• +5 more outcomes

Named customers15 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability5 records

Feature2 records

Partnerships

Twelve partnerships are on record, tiered core.

• GooglecoreTechnology or IntegrationOfficial Google partner, providing integrated growth solutions leveraging Google's advertising and analytics platforms for client campaigns.
• AmplitudecoreTechnology or IntegrationOfficial Amplitude partner for analytics and experimentation integration, enabling data-driven growth optimization for clients.
• IBMcoreTechnology or IntegrationIBM partnership for enterprise technology integration and AI-powered solutions implementation.
• ShopifycoreTechnology or IntegrationOfficial Shopify partner providing eCommerce growth solutions for retail and direct-to-consumer brands.
• HubSpotcoreTechnology or IntegrationHubSpot partner for marketing automation and CRM-driven growth solutions.
• SalesforcecoreTechnology or IntegrationSalesforce partner providing enterprise CRM and customer management integration for growth campaigns.
• VWOcoreTechnology or IntegrationOfficial VWO (Visual Website Optimizer) partner for A/B testing and conversion rate optimization.
• OptimizelycoreTechnology or IntegrationOptimizely partner for experimentation and digital experience optimization platforms.
• BrazecoreTechnology or IntegrationBraze partnership for customer engagement and marketing automation integration.
• KlaviyocoreTechnology or IntegrationKlaviyo partner for email marketing automation and customer data platform integration.
• ChannablecoreTechnology or IntegrationChannable partner for feed management and product advertising optimization.
• Quantum MetriccoreTechnology or IntegrationQuantum Metric partnership for digital analytics and real-time customer experience optimization.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• CXL: Conversion optimization education and consulting firm offering experimentation, analytics and growth training — comparable in methodology focus but operating globally rather than Spain-specifically.
• Growth Tribe: European growth and AI training/consultancy firm offering experimentation, AI and growth marketing services — comparable in AI-and-growth positioning though more education-led.

Direct peers

• Making Science: Spanish-listed digital marketing and adtech consultancy serving enterprise clients with growth, data and AI-driven marketing services — directly comparable to Product Hackers in market, vertical mix and delivery model.
• InboundCycle: Spanish growth marketing agency focused on inbound methodology, CRM/marketing automation and revenue operations — competing for similar mid-market and enterprise customers in Spain.
• Relevant Traffic: Spain-based digital marketing and growth agency specializing in performance, analytics and conversion optimization for enterprise clients, overlapping with Product Hackers' eCommerce and retail focus.
• El Arte de Medir: Spanish digital analytics and experimentation consultancy — directly comparable in its focus on measurement, A/B testing and data-driven growth for enterprise brands.
• Human Level Communications: Spanish growth marketing consultancy offering digital strategy, conversion optimization and inbound services to mid-market and enterprise clients, with comparable positioning and customer base.
• Good Rebels: Spanish digital transformation and growth marketing agency offering strategy, data, content and technology services to enterprise brands — comparable in customer segment and full-funnel growth positioning.

Broad incumbents

• Accenture Song: Global customer experience and marketing transformation practice of Accenture, competing with boutique growth agencies for enterprise growth and AI mandates.
• Deloitte Digital: Global digital transformation arm of a Big Four firm offering marketing, AI and customer experience consulting at enterprise scale — competes for the same large-brand mandates but with broader portfolio and scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Product_Hackers
• GitHubgithub.com/ProductHackers
• YouTubeyoutube.com/channel/UCv9-1P6eFth9jsXSpmyigAw
• LinkedInlinkedin.com/company/aihackers
• Instagraminstagram.com/product_hackers

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AI Hackers (by Product Hackers)