What Intuit Dome does

Intuit Dome is a privately held, purpose-built $2 billion arena and entertainment venue located in Inglewood, California, that opened for the 2024-25 NBA season as the home of the LA Clippers. The 18,000-18,500 seat venue is owned by Steve Ballmer through Murphy's Bowl LLC (d/b/a Halo Sports and Entertainment) and operates under a naming-rights partnership with Intuit. Beyond serving as the Clippers' home arena, the venue hosts concerts (Olivia Rodrigo, JOJI, Don Omar, Grupo Frontera, J. Cole, Lionel Richie/Earth, Wind & Fire, aespa), WWE Monday Night RAW, the 2026 NBA All-Star Game, and the 2027 Laver Cup tennis tournament, plus corporate events, arena tours, and a Residential EV Charging community program.

The venue is anchored by an integrated technology platform that includes GameFace ID facial-recognition entry and payments (powered by Wicket), Identity Pass digital wallet credentials (Apple/Google Wallet), AT&T Connectopia (generative-AI 8K immersive displays on 5G/fiber), the Halo Board LED scoreboard, 360-degree LED screens, smart seats with USB-C and Bluetooth/UWB sensors, noise/decibel sensors, and the LA Clippers + Intuit Dome mobile app, which serves as the digital hub for ticketing, entry, payments, transportation (via RideCo), and the Wave Makers sensor-driven loyalty program.

Intuit Dome generates revenue across six streams: ticket sales for NBA games, concerts, and touring events; premium seating and suites (Teradata Halo Lofts, Neat Suites, Backstage Bungalows, Courtside Cabanas); concessions and retail across 21 marketplace locations; naming rights and a multi-brand sponsorship portfolio (Intuit, AT&T, Ticketmaster, Visit Rwanda, Lexus, Kaiser Permanente, Teradata, and others); arena tour ticketing; and event-venue rental across eight distinct spaces ranging from 175-person Shoot 360 to the 18,500-seat Full Arena. The operating model is event-driven, with consumer ticketing distributed via Ticketmaster and the proprietary app, premium/corporate bookings handled by dedicated sales teams and an online inquiry process, and marketing concentrated in digital, social, email, and partner channels tied to the LA Clippers franchise and NBA.

Name

Intuit Dome

Legal name

Murphy's Bowl LLC

Website

https://intuitdome.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Sports & Entertainment Venue

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Arenas & Indoor Sports Centers (MPAKAEAB)

akta.pro secondary industries

Arena & Stadium Operations (Large-Capacity Venues) (MPAGALAA), Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF)

Keywords

• Sports entertainment venue
• Live event hosting
• Arena management
• Premium hospitality services
• Fan experience technology

Headquarters

HQ city

Inglewood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Ticket Sales: Revenue generated from ticket sales for LA Clippers games, concerts, WWE events, and other live entertainment events at the arena. Events include Joji concerts, Olivia Rodrigo tour, Don Omar, Grupo Frontera, WWE Monday Night RAW, and Laver Cup 2027.
2. Premium Seating and Suites: Revenue from luxury premium seating options including Teradata Halo Lofts, Neat Suites, Backstage Bungalows, Courtside Cabanas, and full arena/suite rentals for corporate events and private functions
3. Arena Tours: Revenue from selling tickets for behind-the-scenes tours of the arena featuring exclusive access to premium clubs, locker rooms, and player tunnel
4. Concessions and Retail: Revenue from food, beverage, and merchandise sales throughout the arena including Intuit Dome Markets, Neighborwood Eats, and Modelo Cantina. Cashless arena with payments via mobile app or tap
5. Naming Rights and Sponsorships: Naming rights partnership with Intuit and various sponsorship agreements with AT&T, Visit Rwanda, Lexus, Ticketmaster, Kaiser Permanente, Teradata, and other brands displayed on arena signage and partnerships
6. Event Venue Rental: Revenue from hosting external events including concerts, corporate events, conferences, and tournaments using various spaces: Full Arena (up to 18,500 capacity), Outdoor Plaza (6,000 capacity), Court B (500 capacity), Lexus Courtside Lounge (415 capacity), Clubs & Lounges (400-895 capacity), Teradata Halo Loft (485 capacity), ANNEX (2,500 capacity)

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Intuit Dome is an $2 billion, 18,000-seat arena and live entertainment venue in Inglewood, California, serving as the home of the LA Clippers. It hosts NBA games, concerts, WWE, and other live events, offering premium seating, concessions, arena tours, and bookable event spaces. The venue integrates proprietary technology including GameFace ID facial recognition, the LA Clippers + Intuit Dome app, and AT&T Connectopia AI-driven fan experiences.

Product overview

Intuit Dome is a single-venue entertainment complex and technology platform rather than a traditional SaaS product. The core offering is the Intuit Dome arena itself (a $2 billion, 18,000-seat venue in Inglewood, CA), which serves as the home of the LA Clippers and hosts concerts and live events. The venue's technology stack includes the LA Clippers + Intuit Dome App as the central digital hub, which powers GameFace ID facial recognition entry and Identity Pass digital wallet access, the Clippers Wave Makers loyalty program, and RideCo shuttle booking. Premium hospitality products include Teradata Halo Lofts, Neat Suites, Backstage Bungalows, and Courtside Cabanas. Ancillary offerings encompass Arena Tours, diverse Dining (Neighborwood Eats, Modelo Cantina, Intuit Dome Markets), Event Hosting Spaces (Full Arena, Outdoor Plaza, Court B, Lexus Courtside Lounge, Clubs & Lounges, Teradata Halo Loft, Shoot 360, ANNEX), the Public Art Program, and the Residential EV Charging Program community initiative. The venue also integrates AT&T Connectopia for AI-driven visual experiences and partners with Candy Crush for gamification via the Halo Board.

Differentiator

Problem solved

Functional benefit

Brands

• The Wall (LA Clippers seating section): Standing-room section featuring 4,500 fans
• Wave Makers
• Teradata Halo Lofts
• Neat Suites
• Backstage Bungalows
• Courtside Cabanas
• Shoot 360
• Connectopia
• Earth Assist

Products and services

• Intuit Dome Arena Venue State-of-the-art $2 billion, 18,000-18,500 seat arena and entertainment venue in Inglewood, California. Hosts LA Clippers NBA games, concerts, WWE, and other live events. Features Halo Board scoreboard, The Wall 4,500-fan section, 360-degree LED screens, smart seats, and AI-driven fan engagement technology.
• LA Clippers + Intuit Dome App Official mobile application serving as the central digital platform for the Intuit Dome experience. Enables GameFace ID enrollment, digital venue access via Identity Pass, ticket management, cashless payments, shuttle booking, and fan engagement including the Wave Makers loyalty program.
• Arena Tours Guided behind-the-scenes tours of Intuit Dome offering exclusive access to premium clubs, state-of-the-art locker rooms, and the iconic player tunnel. Available for purchase through Ticketmaster.
• Premium Seating and Suites Luxury hospitality seating options including Teradata Halo Lofts (theater-style with exclusive dining), Neat Suites (premium views), Backstage Bungalows (sideline seats with private suites), and Courtside Cabanas (courtside with subterranean private space).
• Arena Dining and Concessions Food and beverage offerings including Neighborwood Eats (rotating Inglewood restaurants), Modelo Cantina (bar by Modelo), and Intuit Dome Markets (21 in-house marketplaces with sushi, hot dogs, burgers, and snacks under the 310 Provisions brand). Cashless payments via mobile app or tap.
• Event Hosting and Venue Rentals Versatile bookable event spaces for corporate events, conferences, receptions, private parties, brand activations, filming, and tournaments. Includes Full Arena (up to 18,500 capacity), Outdoor Plaza (up to 6,000), Court B (up to 500), Lexus Courtside Lounge (up to 415), Clubs & Lounges (400-895), Teradata Halo Loft (up to 485), and ANNEX flexible space (up to 2,500).
• Shoot 360 Interactive Basketball Experience Interactive high-tech basketball experience on the 7th-floor terrace where guests test shooting and passing skills with NBA-level technology. Available for birthdays, employee outings, and group events with capacity up to 175.
• Public Art Program Curated art program featuring works by local and international artists including Refik Anadol, Glenn Kaino, Patrick Martinez, Michael Massenburg, Kyungmi Shin, Jennifer Steinkamp, Charles Gaines, Glen Luchford, Jonas Wood, Catherine Opie, and others displayed throughout the venue.
• AT&T Connectopia Immersive AI Experience Immersive AI-driven fan experience powered by 5G and fiber technology, offering real-time cinematic 8K AI-generated videos and interactive digital worlds on multiple immersive displays throughout the venue.

Quantifiable outcome

• Laver Cup 2025 generated over $20 million in ticket sales and sponsorships with total revenue surpassing $40 million for the first time
• +1 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability8 records

Feature12 records

Partnerships

17 partnerships are on record, tiered flagship, core and minor.

• IntuitflagshipGTM or Marketing PartnerGlobal financial technology platform and naming rights partner of Intuit Dome. Powers prosperity for people and communities with 100 million customers worldwide using TurboTax, QuickBooks, Credit Karma, and Mailchimp. The partnership creates a hub for economic prosperity and community benefits.
• Laver CupflagshipStrategic or Co-development PartnerAnnual team-based tennis tournament founded by Roger Federer. The 10th annual edition will be held at Intuit Dome September 24-26, 2027, marking the tournament's fourth U.S. stop. Intuit Dome blocked off two weeks for setup and execution.
• AT&TcoreTechnology or IntegrationAT&T launched Connectopia at Intuit Dome during the LA Clippers home opener, featuring AI-driven immersive experiences powered by 5G and fiber technology with real-time 8K AI-generated videos and interactive digital worlds.
• Candy Crush SagacoreGTM or Marketing PartnerMulti-year partnership through 2028 involving in-arena promotional events, mascot appearances, immersive visuals, and the Halo Board game experience called 'Wave Makers.' Candy Crush turned the April 1, 2026 LA Clippers game into an arena-wide interactive fan experience.
• Visit RwandacoreGTM or Marketing PartnerOfficial tourism brand of Rwanda Development Board. Exclusive jersey patch sponsor of the LA Clippers and official tourism sponsor of the Los Angeles Rams and Hollywood Park. First African tourism brand with partnerships across both NBA and NFL, including community activations and coaching clinics.
• TicketmastercoreChannel Partner/ Reseller/ DistributorPrimary ticketing partner for all Intuit Dome events, presented as part of the event schedule branding. Handles all ticket sales for concerts, sports, and entertainment events.
• LexuscoreGTM or Marketing PartnerLuxury automotive brand partnership. Named sponsor of the Lexus Courtside Lounge venue space with capacity up to 415 and curated seating, ambient lighting, high-end bar service, and premium sound.
• Kaiser PermanentecoreGTM or Marketing PartnerHealthcare partner providing the Kaiser Permanente Sensory Room and Sensory Wellness Room for fans with sensory needs. Also a partner logo displayed on the Intuit Dome website.
• TeradatacoreGTM or Marketing PartnerTechnology partner sponsoring the Teradata Halo Loft premium seating area with capacity up to 485, plush theater-style seating, and exclusive dining area. Also sponsors the Halo Board game experience.
• PeacockminorGTM or Marketing PartnerNBCUniversal's streaming service partner. Broadcast partner for NBA All-Star Game 2026 with coverage on NBC and Peacock.
• Peachanga Resort CasinominorGTM or Marketing PartnerPartner logo displayed on Intuit Dome website partnership section.
• US BankminorGTM or Marketing PartnerPartner logo displayed on Intuit Dome website partnership section for financial services.
• Modelo CantinaminorGTM or Marketing PartnerBeer and cocktail partner bar located in the Plaza near the Main Entrance, kicking off game day and live event experiences.
• Patron TequilaminorGTM or Marketing PartnerPremium tequila brand partner. Naming partner of the Patron Lounge venue space among clubs and lounges.
• D'USSÉ CognacminorGTM or Marketing PartnerPremium cognac brand partner with lounge naming at Intuit Dome.
• Grey GooseminorGTM or Marketing PartnerPremium vodka brand partner with lounge naming at Intuit Dome.
• Los Angeles RamsminorStrategic or Co-development PartnerNFL team with Visit Rwanda sponsorship connection to Intuit Dome and LA Clippers through shared ownership and Hollywood Park development.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• T-Mobile Arena (Las Vegas): Premier Las Vegas arena (~20K) hosting NHL's Golden Knights, UFC events, and headline concerts. Comparable in tech-forward design, suite mix, and naming-rights-led monetization to Intuit Dome.
• Kia Forum: Sister venue under common Murphy's Bowl/Ballmer ownership in Inglewood, ~150 feet from Intuit Dome. Operates as an adjacent mid-size concert/events venue (~17.5K) and shares back-of-house and sponsorship infrastructure with Intuit Dome.
• TD Garden (Boston): NBA/NHL dual-anchor venue (~20K) in a top-five US market. Closest East Coast parallel to Intuit Dome in terms of scale, anchor-team revenue mix, and naming-rights/sponsorship monetization profile.
• United Center (Chicago): Largest US indoor arena by capacity (~20K), home to Bulls/Blackhawks with deep concert and event vertical. Comparable in scale to Intuit Dome and operates an embedded premium-seat/sponsor ecosystem.
• Crypto.com Arena (AEG): Los Angeles' incumbent NBA/concert arena (~20K capacity), formerly Staples Center, directly competing with Intuit Dome for touring acts, Lakers/Kings dates, and premium-suite corporate clients in the same metro. Closest functional competitor in market.
• Chase Center (San Francisco): Warriors' privately-financed, technology-forward NBA arena that pioneered app-based fan experiences and premium-seat tiers. Most directly comparable in capital structure (privately developed, ~$1.4B) and tech-stack positioning to Intuit Dome.
• State Farm Arena (Atlanta Hawks): Recently-renovated NBA arena (~18K) similarly emphasizing fan-experience technology, premium hospitality, and naming-rights partnership. Strong comparable for the modern tech-led arena archetype.
• Barclays Center (BSE Global): Brooklyn-based NBA/NHL arena operator (~19K seats) hosting Nets, Islanders, and concerts. Comparable mix of anchor tenant + touring-act revenue and similar premium-tier suite configuration.
• SoFi Stadium: Multi-purpose 70K-seat venue also in Inglewood/Hollywood Park. Shares the same district and competing calendar for mega-events (NFL, World Cup, concerts), and similar premium-hospitality and sponsor-attachment economics.
• Madison Square Garden Entertainment (MSG): Publicly-traded operator of The Garden and other venues — the gold-standard NBA/concert arena complex in NYC. Reference benchmark for arena-scale ticketing, suite, and sponsorship monetization economics.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/intuitdome
• Facebookfacebook.com/IntuitDome
• Instagraminstagram.com/intuitdome
• TikToktiktok.com/@intuitdome
• LinkedInlinkedin.com/company/intuitdome

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Intuit Dome