DOB Landtechnik AG

What DOB Landtechnik AG does

D.O.B. Landtechnik AG, now operating as D.O.B. & Völk GmbH following the January 2025 merger with Hans Völk GmbH, is a Bavarian agricultural, construction, and municipal machinery dealership group headquartered in Lauterhofen, Bayern. Founded in 1996 and authorized as a John Deere A-dealer since 1997, the company distributes and services new and used machinery across four verticals — agricultural technology (John Deere, Kramer, Lemken, Kuhn, Amazone, Brantner, Schuitemaker), construction equipment (Takeuchi, Develon, Mecalac), municipal technology (Aebi, Husqvarna), and grounds maintenance — served through 9 owned branches plus 14-15 partner locations across Bavaria. The post-merger entity is wholly owned by the Swiss Robert Aebi Gruppe and operates with roughly 450 employees.

The company's core technology stack is best characterized as a dealer-operated services platform layered on top of OEM precision-agriculture technology. Branded service offerings include Connected Support (telemetry linking customer machines to D.O.B. workshops for predictive maintenance), Expert Check (pre-season inspections), D.O.B. Fahrerakademie (online operator training with webinars and live video), PowerGard fixed-price maintenance contracts, and a 24/7 AMS emergency hotline. Revenue is generated across five streams: new equipment sales, used/financed machinery sales, workshop service and maintenance contracts, spare parts (including as a John Deere parts logistics center), and TÜV/UVV safety inspections plus construction-equipment rental. Pricing is not publicly disclosed; financing and leasing are offered on high-value units, and BBV-member promotional pricing appears on selected trailers.

The customer base spans farmers and agricultural contractors (primary), municipalities and Bauhöfe, construction and civil engineering firms, and professional landscapers. GTM is predominantly enterprise field sales executed through the owned branch network, supplemented by a partner dealer network, an online machine catalog (maschinen.dob-landtechnik.de) that functions as lead generation rather than transactional e-commerce, demo tours, and event presence (Bauma 2025, Karpfhamer Fest). Marketing channels include Instagram (3M+ views on @dob.landtechnik and a separate @dob.baumaschinen account), Google reviews, and tracked paid social campaigns.

Name

DOB Landtechnik AG

Legal name

D.O.B. & Völk GmbH

Website

https://dob-landtechnik.de

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

D.O.B. & Völk GmbH is a Bavarian agricultural, construction, and municipal machinery dealer — formerly D.O.B. Landtechnik AG — distributing John Deere and complementary brands across 9 owned branches and 15 partner locations in Bavaria.

Ownership category

akta.pro rank

Product category

Agricultural and Construction Machinery Dealership

NAICS

Support Activities for Crop Production (11511), Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412)

SIC

Farm Machinery & Equipment (3523), Wholesale-Construction & Mining (No Petro) Machinery & Equip (5082)

akta.pro primary industry

Material Handling & Loader Attachments (Front Loaders, Telehandlers, Bale Handlers, Forks) (AFAAAAAC)

akta.pro secondary industry

Automotive, Tools & Industrial Supplies (B2B) (CRAEAEAH)

Keywords

• Agricultural machinery dealership
• Construction equipment distribution
• John Deere dealer
• Precision agriculture technology
• Municipal vehicle sales

Headquarters

HQ city

Antdorf

HQ country

Germany

HQ region

Europe

Offices10 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. New Agricultural & Construction Machinery Sales: Sale of new agricultural machinery (tractors, combines, sprayers), construction equipment (excavators, wheeled loaders, dumpers), and municipal vehicles through direct sales and dealer network. Primary brand is John Deere; supplementary brands include Takeuchi, Develon, Mecalac, Kramer, Lemken, Kuhn, and others.
2. Used / Pre-Owned Machinery Sales: Sale of certified pre-owned agricultural and construction equipment with inspection reports and end-customer financing options. Regensburg branch serves as the Used Machine Center.
3. Service, Maintenance & Repairs: Workshop and mobile service operations for all makes of agricultural and construction equipment. Includes 360° service packages, PowerGard maintenance contracts, extended warranty programs, and proactive Connected Support maintenance.
4. Spare Parts & Accessories: Sale of original spare parts and accessories for all supported machinery brands. D.O.B. Landtechnik AG serves as a parts logistics center for difficult-to-source heavy parts from John Deere during the season.
5. TÜV/UVV Inspections: Safety inspections (TÜV) for spray equipment, spreaders, rope winches; UVV (accident prevention) inspections for loaders, excavators, telehandlers, forklifts, salt spreaders, and snowplows — offered year-round at multiple locations.
6. Equipment Rental / Leasing: Rental of construction equipment (Takeuchi, Develon excavators and loaders) and municipal vehicles (Aebi Viatrac VT470). Financing and leasing models offered to customers (e.g., ~240,000 EUR Aebi Viatrac financed via leasing).

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

DOB Landtechnik AG is a multi-brand dealership that sells new and used agricultural, construction, municipal, and grounds-maintenance machinery (primarily John Deere, Takeuchi, Develon, Mecalac, Kramer, Lemken, Kuhn brands) across Bavaria through 9 owned branches and a partner dealer network. The company complements equipment sales with a 360° service ecosystem encompassing workshop and mobile service, fixed-price PowerGard maintenance contracts, the Connected Support telematics platform for predictive maintenance, Expert Check pre-season inspections, TÜV/UVV safety inspections, spare parts logistics, equipment rental/leasing, and the D.O.B. Fahrerakademie operator training academy.

Product overview

DOB Landtechnik AG is an agricultural, construction, and municipal machinery dealer operating as a multi-brand product and service portfolio. The company sells and services agricultural equipment (including John Deere, Kramer, Lemken, Kuhn), construction machinery (Takeuchi, Develon, Mecalac), municipal equipment, and grounds maintenance products. They offer new and used machines across all categories, complemented by comprehensive 360° service including Connected Support (telemetry and remote monitoring), Precision AG technologies (GPS guidance, telemetry, digital documentation), maintenance contracts, TÜV inspections, and driver training programs. The product range spans tractors, harvesters, sprayers, excavators, wheel loaders, municipal vehicles, and specialized attachments, supported by 9 branches and 14 partner dealers across Bavaria.

Differentiator

Problem solved

Functional benefit

Products and services

• Agricultural Machinery (Landtechnik) New agricultural equipment including John Deere tractors, combine harvesters, forage harvesters, sprayers, hay and forage machinery, front loaders, fertilizer/plant protection equipment, tillage, seeding, transport, and forestry equipment — served to farmers and agricultural contractors across Bavaria.
• Construction Machinery (Baumaschinen) New construction equipment from Takeuchi (compact, zero-tail-swing, wheeled excavators), Develon (wheeled and tracked excavators, wheel loaders), and Mecalac (compact wheeled excavators, site dumpers) — sold or rented to construction and civil engineering companies across Bavaria.
• Municipal Technology (Kommunaltechnik) Municipal vehicles including Aebi Viatrac / Terratrac multifunctional carriers, winter service equipment, boom systems, loading and transport machines, grassland care, weed control, and emission-free technology — sold to cities, towns, and municipal utility companies.
• Lawn and Property Maintenance Equipment (Rasen- und Grundstückspflege) Equipment for professional landscaping and grounds maintenance including Husqvarna construction and turf care machines, John Deere Gator utility vehicles, ride-on mowers, commercial mowing equipment, and compact tractors.
• Used Machinery Sales (Gebrauchtmaschinen) Certified pre-owned agricultural, municipal, and construction machinery sold with inspection reports and end-customer financing; Regensburg branch serves as the company's Used Machine Center.
• 360° Service Package Bundled service offering that combines service specialists on call, 24h emergency service, Connected Support, exclusive service offers, PowerGard maintenance contracts, Expert Check, AMS hotline, Driver Academy, TÜV/UVV inspections, and loaner machines for the full machine lifecycle.
• Connected Support Telematics Service Proprietary machine connectivity service that links customer equipment to the D.O.B. workshop for remote diagnostics, proactive maintenance alerting, automated deviation detection, and predictive maintenance.
• Expert Check Pre-Season Inspection Pre-season machine inspection service ensuring equipment readiness before critical farming periods, aimed at maximizing uptime and preserving higher resale value.
• PowerGard Maintenance Contracts and Warranty Extensions Fixed-price annual PowerGard maintenance packages and PowerGard Protection / Protection Plus extended warranty programs for John Deere equipment, providing cost predictability over the equipment lifecycle.
• TÜV and UVV Safety Inspections Year-round TÜV safety inspections for spray equipment, spreaders, and rope winches, plus UVV accident-prevention inspections for loaders, excavators, telehandlers, forklifts, salt spreaders, snowplows, and snow blades — offered at multiple locations.
• Construction and Municipal Equipment Rental Short-term rental of construction equipment (Takeuchi, Develon excavators and loaders) and municipal vehicles (Aebi Viatrac VT470) from select branches in Regensburg, Aholming, and Wieselrieth, with flexible leasing models for high-value assets.
• Precision Agriculture Technology Package GPS guidance systems, telemetry, automated field documentation, AutoTrac, section control, and data management — sold and integrated as part of the precision farming offering to farmers across Bavaria.
• Spare Parts and Logistics Original spare parts and accessories for all supported machinery brands (John Deere Reman, Original ET, Kramp-sourced parts); D.O.B. Landtechnik operates as a John Deere spare-parts logistics center for difficult-to-source heavy parts during the season.

Quantifiable outcome

• Connected Support enables proactive maintenance — D.O.B. acts before damage occurs, reducing unplanned downtime
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature6 records

Partnerships

18 partnerships are on record, tiered core, major and minor.

• Robert Aebi GruppecoreStrategic or Co-development Partner · 1 January 2025Robert Aebi Gruppe (headquartered in Regensdorf, Switzerland; founded 1881) acquired 100% of shares in both D.O.B. Landtechnik AG and Hans Völk GmbH effective January 1, 2025, creating D.O.B. & Völk GmbH. Robert Aebi Gruppe is a leading company in construction, agricultural, and road construction machinery distribution (1,000 employees across 30 locations in Switzerland and Germany). This merger creates one of the largest John Deere distribution partner organizations in Europe.
• John DeerecoreChannel Partner/ Reseller/ DistributorD.O.B. Landtechnik AG has been an official John Deere A-dealer since November 1997. As one of the largest John Deere distribution partners in Germany, the company sells the full John Deere portfolio: tractors, combines, sprayers, hay and forage equipment, precision ag technologies (GPS, telemetry), and implements. The post-fusion entity is one of the largest John Deere partners in Europe.
• TakeuchicoreChannel Partner/ Reseller/ DistributorOfficial dealer for Takeuchi construction equipment in Bavaria. Product range includes mini excavators (TB10, TB135), compact excavators, wheeled excavators (TB395W, TB370W), and Hüllkreisbagger (zero-swing compact excavators TB257FR, TB280FR) widely promoted at Bauma 2025.
• Develon (Doosan Infracore)coreChannel Partner/ Reseller/ DistributorOfficial dealer for Develon (formerly Doosan Infracore) construction equipment in Bavaria. Product range includes wheeled excavators (DX100W-7 to DX210W-7), tracked excavators, and wheeled loaders (DL60-7 to DL280-7). Promoted at Bauma 2025 (booth FM.714/1) with active stock clearance promotions.
• MecalaccoreChannel Partner/ Reseller/ DistributorOfficial dealer for Mecalac construction equipment. Product range includes wheeled excavators (7 MWR, 9 MWR, 11 MWR, 15 MWR) promoted at Bauma 2025 (booth FM.711/2). Mecalac specializes in compact construction equipment for urban sites.
• Kramer-Werke GmbHmajorChannel Partner/ Reseller/ DistributorAuthorized dealer for Kramer compact wheel loaders and telehandlers (Kramer Ladetechnik) in Bavaria. Kramer machines complement the agricultural equipment portfolio for material handling applications on farms.
• LemkenmajorChannel Partner/ Reseller/ DistributorAuthorized dealer for Lemken tillage and planting equipment in Bavaria. Lemken products include cultivators, plows, seed drills, and precision planting equipment.
• Kuhn GroupmajorChannel Partner/ Reseller/ DistributorAuthorized dealer for Kuhn agricultural equipment including hay and forage machinery, sprayers, and tillage equipment. KUHN is a leading manufacturer in these categories globally.
• Husqvarna ConstructionmajorChannel Partner/ Reseller/ DistributorAuthorized dealer for Husqvarna construction and municipal equipment including saws, coring machines, and surface preparation equipment. Distributed through the municipal technology (Kommunaltechnik) division.
• LehnhoffmajorTechnology or IntegrationAuthorized dealer for Lehnhoff hydraulic quick-coupler systems and attachments compatible with excavators from various manufacturers (Takeuchi, Develon, Mecalac). Lehnhoff quick couplers enable rapid attachment changes on construction equipment.
• Brantner FahrzeugbaumajorChannel Partner/ Reseller/ DistributorAuthorized dealer for Brantner agricultural trailers and tippers in Bavaria. Active BBV (Bavarian Farmers' Association) promotional campaigns offering special pricing on Brantner E-series tippers, tandem tippers, and silage trailers to BBV members.
• Amazones-WerkemajorChannel Partner/ Reseller/ DistributorAuthorized dealer for Amazone crop protection equipment (sprayers), seed drills, and tillage tools. Amazone products complement the John Deere portfolio for precision farming applications.
• Bavarian Farmers' Association (Bayerischer Bauernverband — BBV)majorGTM or Marketing PartnerJoint promotional partnership with BBV for special pricing on Brantner agricultural trailers exclusively for BBV members. Annual BBV action campaigns (e.g., until October 31, 2025) offering discounted farm equipment to association members.
• Vredo (Gülletechnik)minorChannel Partner/ Reseller/ DistributorD.O.B. offers Vredo slurry application equipment featured in annual demo tour events, demonstrating Vredo Gülletechnik alongside John Deere harvest technology to customers.
• Aebi (Schweiz) — via KALINKE MaschinenminorChannel Partner/ Reseller/ DistributorD.O.B. Landtechnik Regensburg facilitates sales of Aebi Viatrac VT470 municipal vehicles in cooperation with KALINKE Maschinen (Berg, Starnberg district). Aebi is a Swiss manufacturer of high-quality municipal and terrain vehicles.
• SchuitemakerminorChannel Partner/ Reseller/ DistributorAuthorized dealer for Schuitemaker agricultural equipment including diet feeders, silage equipment, and feeding systems.
• Kramp (Parts Supplier)majorChannel Partner/ Reseller/ DistributorParts supply partnership with Kramp, one of Europe's largest agricultural and construction equipment parts distributors, supporting the spare parts logistics and aftermarket operations.
• John Deere Reman & Original ET (Genuine Parts)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for John Deere Reman (remanufactured components) and Original ET (exact fit) spare parts. These branded parts programs ensure quality aftermarket support for John Deere equipment.

Scale indicators11 records

Recent moves10 records

Expansion highlights7 records

Direct peers

• ZG Raiffeisen eG: ZG Raiffeisen is a Baden-Württemberg-based agricultural cooperative with machinery retail operations, geographically adjacent to D.O.B.'s Bavarian territory. Multi-brand dealer with similar farmer/municipality customer mix — directly comparable business model and partial geographic overlap.
• Land & Technik Fricke GmbH: Land & Technik Fricke is a multi-brand agricultural machinery dealer in northern Germany (Lower Saxony), carrying John Deere and other major brands. Direct comparable as a multi-brand ag equipment dealer with similar service, parts, and Connected Support-style operations.
• AGRAVIS Raiffeisen AG: AGRAVIS Raiffeisen AG is one of Germany's largest agricultural cooperatives, headquartered in Münster, with a sizable agricultural machinery division (AGRAVIS Technik). It operates multi-brand equipment dealerships serving farmers, contractors, and municipalities across northern and central Germany — a directly comparable business model to D.O.B.'s.
• BayWa AG: BayWa AG is a Munich-headquartered German agricultural, energy, and building solutions conglomerate with a substantial agricultural machinery retail business (BayWa Technik). It is the most directly comparable large multi-brand ag machinery dealer serving farmers across Germany, with overlapping customer segments and a similar equipment-plus-service model.
• RWZ Rhein-Main eG: RWZ Rhein-Main is a major German agricultural cooperative with a machinery retail division (RWZ Technik) operating across western Germany. Multi-brand ag equipment dealer serving farmers, municipalities, and contractors — directly comparable in business model, customer mix, and service offering.

Regional players

• Royal Reesink: Royal Reesink is a Dutch equipment distribution group with agricultural, construction, and turf-care machinery dealerships across the Netherlands and Belgium. Comparable as a multi-brand dealer group with similar service-and-parts model, but operating in a different geography from D.O.B.'s Bavarian core.

Broad incumbents

• Same Deutz-Fahr: Same Deutz-Fahr is a German-Italian agricultural machinery manufacturer (Deutz-Fahr brand) with a substantial German dealer network. Broad incumbent in the same equipment category, with multi-brand dealer relationships analogous to D.O.B.'s.
• AGCO Corporation (Fendt): AGCO is a global agricultural equipment manufacturer whose Fendt brand (headquartered in Marktoberdorf, Bavaria) is one of Germany's most prestigious tractor brands. Fendt operates a direct dealer network structurally comparable to D.O.B.'s distribution model and competes for the same Bavarian farmer customers.
• CLAAS: CLAAS is a major German agricultural machinery manufacturer (forage harvesters, combines, tractors) headquartered in Harsewinkel. While CLAAS operates its own direct dealer network rather than being a customer of D.O.B., it is broadly comparable as a leading German ag equipment player with strong service and dealer infrastructure.

Others

• Kramp Group: Kramp is one of Europe's largest agricultural and construction equipment parts distributors, headquartered in the Netherlands. D.O.B. is itself a parts-supply partner of Kramp; Kramp is adjacent/comparable as a parts ecosystem player in the same agricultural equipment value chain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/dob.landtechnik
• LinkedInlinkedin.com/company/dob-landtechnik

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DOB Landtechnik AG