CMG
Freedom Internet is a Dutch privacy-first triple-play ISP (internet, TV, telephony) serving residential and small business customers over multiple fiber networks, operating under a steward ownership model with Stichting Appeltaart as controlling shareholder.
- Company typePrivate
- Founded2019
- HeadquartersAmstelveen, North Holland, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingServices
What CMG does
Freedom Internet BV (operating as Freedom Internet) is a Dutch triple-play internet service provider founded in 2019 in the wake of KPN's shutdown of XS4ALL, headquartered in Amsterdam with offices in Amstelveen. The company delivers DSL and fiber-optic internet (up to 1 Gbit/s), interactive television via the CANAL+ platform, VoIP telephony, and bundled email (Freedom Mail), security software (F-Secure Safe for 5 devices), a free .NL domain, and fixed IPv4/IPv6 addressing to residential and small business customers across the Netherlands. Its technology stack is built on multi-network infrastructure access (KPN, Open Dutch Fiber, DELTA Fiber, Glaspoort, Fiber Crew, E-Fiber, Midden-BrabantGlas, and others), with proprietary routing security including RPKI filtering and full MANRS compliance across all four program categories.
Freedom operates under a steward ownership model with Stichting Appeltaart as controlling shareholder, explicitly rejecting venture capital and shareholder profit maximization. The company has raised approximately €8M total through two equity crowdfunding campaigns on CrowdAboutNow (€4M in June 2021 selling 16,000 certificates in 2.5 weeks, and €4M in November-December 2022 from 1,016 investors). Revenue is generated entirely through monthly recurring subscriptions with internet starting at €50/month, TV from €13/month, and telephony from €5/month, and Freedom has won the Consumentenbond 'Beste Alles-in-1 Provider' recognition 13 consecutive times between 2021 and 2026. Distribution combines self-service online ordering, a dealer/ambassador referral program, physical presence at fiber markets in new coverage areas, and an active community forum and annual ledendag member gathering, positioning the company as the privacy-first, ethics-driven alternative to incumbent Dutch ISPs.
CMG firmographics
Firmographics- Name
- CMG
- Legal name
- Freedom Internet BV
- Website
- https://freedom.nl
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Freedom Internet is a Dutch privacy-first triple-play ISP (internet, TV, telephony) serving residential and small business customers over multiple fiber networks, operating under a steward ownership model with Stichting Appeltaart as controlling shareholder.
- Ownership category
- akta.pro rank
Where CMG is headquartered
LocationHeadquarters
- HQ city
- Amstelveen, North Holland
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
CMG business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- Internet Subscription: Monthly recurring subscription revenue from internet services delivered via DSL or fiber optic networks. Includes modem rental, security software, email, domain name, and IPv4/IPv6 addresses.
- Television Subscription: Monthly recurring revenue from television services including TV receiver rental, TV app access, and optional add-ons like Ziggo Sport Totaal or CANAL+ streaming.
- Telephony Services: Monthly subscription for fixed-line calling services with competitive per-minute rates for domestic calls and free inter-member calling.
- Domain Name Services: Free .nl domain name included with internet subscription; additional domain names may be available for purchase.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Internet - DSL/Fiber up to 1 Gbit/s |
| Subscription | Monthly | Television service |
| Subscription | Monthly | Fixed-line telephony |
| Subscription | Monthly | Bellen Vrij NL package |
| Subscription | Monthly | Fiber via KPN network with Fiber Crew |
| Subscription | Monthly | Fiber via Open Dutch Fiber network |
| Subscription | Monthly | Fiber via DELTA network |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels10 records
CMG product offering
Product offeringCore offering
Freedom Internet is a Dutch consumer ISP providing internet (DSL and fiber up to 1 Gbit/s), interactive television, and VoIP telephony as a bundled triple-play service. Each internet subscription includes a FRITZ!Box modem, fixed IPv4 address with IPv6 range, a free .NL domain name, F-Secure security for five devices, and Freedom Mail. Television and telephony are offered as add-ons, with optional unlimited calling (Bellen Vrij NL) and IP address ranges for businesses (Freedom Subnet).
Product overview
Freedom Internet operates as a unified triple-play provider offering internet, television, and telephony services as an integrated product portfolio. The core offering consists of Freedom Internet (DSL/fiber connectivity with speeds up to 1 Gbit/s), bundled with Freedom Televisie via CANAL+ and Freedom Bellen VoIP services. All customers receive Freedom Mail email, a complimentary .NL domain, IPv4/IPv6 addresses, and F-Secure security software. Optional add-ons include TV Standaard/Compleet television packages, Bellen Vrij NL unlimited calling, Freedom Subnet for business IP needs, and additional TV receivers (up to 5). The company delivers services across multiple fiber networks including KPN, Open Dutch Fiber, DELTA Fiber, Glaspoort, and regional operators.
Differentiator
Problem solved
Functional benefit
Products and services
- Freedom Internet Core consumer internet service delivered via DSL or fiber optic lines at speeds up to 1 Gbit/s. Subscription includes a FRITZ!Box modem, fixed IPv4 address with IPv6 range, one free .NL domain name, F-Secure Safe security software for 5 devices, and access to the in-house helpdesk. Targeted at Dutch residential households seeking privacy-focused connectivity.
- Freedom Televisie Interactive television service bundled with Freedom Internet, delivered through the CANAL+ platform (formerly Canal Digitaal). Includes one TV receiver (expandable up to five), TV app access across multiple devices, and optional add-ons such as Ziggo Sport Totaal. Targeted at Dutch residential subscribers seeking a TV package with privacy-respecting values.
- Freedom Bellen VoIP-based fixed-line telephony service delivered through partner VoIPGRID. Offers number portability (regional and 085), per-minute domestic calling at 9 cents per minute with no starting rate, free calling between Freedom customers, and optional Bellen Vrij NL unlimited domestic calling package. Targeted at residential subscribers needing a complete triple-play bundle.
- Freedom Mail Privacy-respecting email service included with every Freedom Internet subscription. Provides 5 mailboxes with 12 aliases per mailbox, hosted via partner Soverin, with options for sine nomine (nameless) email addresses to enhance user privacy. Targeted at residential subscribers who value email privacy and ad-free inboxes.
- Freedom Subnet IP address range service providing additional subnets for businesses, hobbyists, and professionals requiring multiple IP addresses beyond the standard fixed IPv4 and IPv6 ranges. Targeted at small businesses and technical users needing dedicated IP blocks for hosting, servers, or specialized networking.
Quantifiable outcome
- 99.8% of new customers experience less than 1 minute of downtime during switchover
- +3 more outcomes
Companies that use CMG
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
CMG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
CMG partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core, major and minor.
- EuroISPAcoreFreedom became a member of EuroISPA, the European internet service providers association. EuroISPA represents ISPs at the European level and allows Freedom to have a voice in Brussels policy discussions.
- Stichting AppeltaartcoreStichting Appeltaart is the shareholder of Freedom Internet BV under a steward ownership model. The foundation ensures mission alignment, provides binding advice on acquisitions, and organizes annual member meetings to consult customers on social policy.
- Open Dutch Fiber (ODF)coreFreedom delivers internet services over the Open Dutch Fiber network, enabling coverage in Amsterdam Bijlmer, Bos en Lommer, Westerpark, Gaasperplas, Beverwijk, Heemskerk, Hellevoetsluis, Rotterdam Charlois, Waalwijk, Woerden, and many other areas.
- KPN NetworkcoreFreedom delivers internet over KPN's fiber and DSL network infrastructure. Works with multiple light providers (belichters) on the KPN network including Fiber Crew for competitive pricing.
- DELTA FibercoreFreedom delivers internet over DELTA Fiber network in new areas where DELTA is deploying fiber, including areas where question bundling started October 2022 or later.
- GlaspoortcoreFreedom delivers internet over Glaspoort fiber network covering many areas throughout the Netherlands, with plans to reach 1.2 million households.
- Fiber CrewmajorFiber Crew acts as an internet service light provider (belichter) on the KPN network, enabling Freedom to offer competitive pricing (1 Gbit/s for €49-51/month) in areas including Amersfoort, Almere, Hilversum, and others.
- CANAL+ (formerly Canal Digitaal)coreFreedom provides interactive television through CANAL+ platform, including TV receivers, TV app, and streaming service access. Canal Digitaal rebranded to CANAL+ in March 2024.
- TriNedmajorStrategic partnership between Freedom Internet and TriNed to resist the commercial power of the four major Dutch internet providers. Collaboration as a means to provide resistance against dominant market players.
- Bits of FreedomcoreFreedom supports Bits of Freedom, the Dutch digital rights organization. Freedom actively participates in Big Brother Awards, privacy campaigns, and supports their legal challenges against Meta and data traders.
- MANRS (Mutually Agreed Norms for Routing Security)coreMANRS is an initiative by Internet Society and others to better secure the core of the internet. Freedom is a recognized participant meeting all four categories of MANRS requirements.
- Freedom of Information Coalition (FOIC)majorCoalition of providers and organizations (including Freedom) challenging EU sanctions that required blocking Russian state media RT and Sputnik. Took the case to the European Court of Justice.
- The Privacy CollectivemajorFreedom supports The Privacy Collective's legal action against Oracle and Salesforce for illegal trading in personal data. Participated in hearings and supports the appeal process.
- SoverinmajorSoverin is Freedom's email service partner, handling email hosting services for Freedom Mail. Previously hosted the website function on MIJNFreedom (discontinued January 2024).
- AVM (FRITZ!Box)majorAVM is the manufacturer of FRITZ!Box modems that Freedom provides to customers. Freedom offers FRITZ!Box 5530, 5590, and 7690 models to customers.
- VoIPGRIDmajorVoIPGRID is Freedom's telephony partner. VoIPGRID won a court case refusing to provide data to government (CIOT) on privacy grounds.
- F-SecuremajorF-Secure provides security software (F-Secure Safe) included with Freedom internet subscriptions, covering 5 devices per subscription.
- HetGlasvezelTeammajorHetGlasvezelTeam handles coordination, planning, and provides technicians for installation services when customers order a Freedom subscription.
- Stichting 48percentminorFreedom participates in the 'Proeftuin Digitaal Meedoen Westerkwartier' (digital inclusion pilot) coordinated by Stichting 48percent, aiming to bridge the digital divide.
- SIDN Fonds and MijnDomeinminorFreedom co-sponsors the 'Scriptieprijs Responsible Internet' (thesis prize for responsible internet) with SIDN Fonds and MijnDomein, in cooperation with the Royal Academy of Sciences.
- Privacy CoalitieminorFreedom is a member of the Privacy Coalitie, a group of organizations advocating for a healthy digital society. The coalition presented a manifesto to the Dutch Parliament.
- E-FibercoreFreedom delivers internet over E-Fiber network, including areas like Zeevang and Moerdijk where the first customers were connected.
- Midden-BrabantGlasmajorFreedom delivers internet over Midden-BrabantGlas network covering areas including Baarle Nassau, Alphen-Chaam, Gilze en Rijen, Dongen, Waalwijk, Heusden, and others.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
CMG competitors and assessment
Company assessmentBroad incumbents
- KPN: Incumbent Dutch telecom operator providing fixed and mobile services; also functions as one of Freedom's wholesale network partners. Comparable bundled services but operates at vastly larger scale with owned infrastructure.
- DELTA Fiber: Dutch fiber network operator and retail ISP delivering internet, TV, and telephony over its own expanding fiber footprint. Comparable retail offering while also being a wholesale network counterpart to Freedom.
- Glaspoort: Dutch fiber network operator (joint venture KPN/APG) rolling out fiber to ~1.2 million households. Functions as a wholesale partner enabling Freedom's service delivery while also enabling competing retail ISPs on the same infrastructure.
- Ziggo: Largest cable broadband provider in the Netherlands offering internet, TV, and telephony over its own HFC network. Comparable service portfolio but materially larger scale and owned infrastructure versus Freedom's wholesale model.
Direct peers
- Caiway: Dutch regional ISP offering bundled internet, TV, and telephony services, primarily over its own fiber/coax network. Comparable as a mid-sized Dutch triple-play provider targeting residential customers.
- Online.nl: Dutch consumer ISP delivering fixed internet and TV, reselling access over major Dutch networks. Comparable product portfolio (internet + TV + telephony) and similar mid-market positioning to Freedom.
- TriNed: Dutch ISP strategically partnering with Freedom to resist commercial power of the four major Dutch providers. Highly comparable mission-driven positioning and similar target customer base.
- Solcon: Dutch consumer ISP that has historically been ranked alongside Freedom in the Consumentenbond 'Beste Alles-in-1 Provider' tests. Closely comparable in size, target market, and bundled internet/TV/telephony offering.
- T-Mobile Thuis: T-Mobile's Dutch fixed-line consumer ISP brand offering internet, TV, and telephony as a bundled service. Directly comparable to Freedom as a non-incumbent ISP selling fixed broadband subscriptions to Dutch households.
- Youfone: Dutch internet, TV, and mobile provider serving residential and small business customers with bundled fixed services. Comparable as a multi-play Dutch provider competing in the same broadband subscription segment as Freedom.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
CMG social profiles
Digital presenceCMG compliance and trust
Trust signalCompliance3 records
CMG financial estimates
Financial estimateRevenue estimate
Valuation estimate
CMG leadership team
Management profileNumber of profiles
Profiles1 record
CMG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CMG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CMG
What does CMG do?
Freedom Internet is a Dutch consumer ISP providing internet (DSL and fiber up to 1 Gbit/s), interactive television, and VoIP telephony as a bundled triple-play service. Each internet subscription includes a FRITZ!Box modem, fixed IPv4 address with IPv6 range, a free .NL domain name, F-Secure security for five devices, and Freedom Mail. Television and telephony are offered as add-ons, with optional unlimited calling (Bellen Vrij NL) and IP address ranges for businesses (Freedom Subnet).
Is CMG a public or private company?
CMG is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was CMG founded?
CMG was founded in 2019. It employs 11 to 50 people.
Where is CMG based?
CMG is headquartered in Amstelveen, North Holland, Netherlands, in the Europe region.
How does CMG make money?
Four revenue lines are on record. Internet Subscription is the primary driver. The others are television Subscription, telephony Services and domain Name Services.
Who are CMG's main competitors?
Broad incumbents on record are KPN, DELTA Fiber, Glaspoort and Ziggo. Direct peers are Caiway, Online.nl, TriNed, Solcon, T-Mobile Thuis and Youfone.
Does CMG have an API?
No public API is recorded for CMG.